This is one of our finest influencer marketing campaigns for e-commerce concept selling brand Idiot Theory. We not only achieved the desired social media goals but generated direct sales for them as well
The document summarizes a social media campaign conducted by IMS Learning Resources to promote a video created for International Women's Day. The campaign utilized Twitter and Facebook over 24 hours, generating over 2.3 million impressions and 50,000 engagements on Twitter. On Facebook, the campaign received over 500,000 impressions, 1000+ shares of posts, and gained 600+ new page likes. The metrics showed the campaign exceeded expectations for reach and engagement across both social media platforms in highlighting women behind the scenes at IMS.
This document discusses social media optimization and engagement. It notes that people spend 30 minutes per day on social media via desktop and mobile. It recommends understanding your social media goals, analyzing your current assets and competitors, and creating a tailored strategy. The document suggests engaging users through organic content, user-generated content, and linking to consumer lifestyles. It recommends targeting key platforms like Facebook, Twitter, Google+, YouTube, LinkedIn and Pinterest. It outlines a three phase execution plan starting with page creation and ads, then organic growth and content, and finally contests and apps. Case studies show success in building large followings and directly impacting campaigns and business metrics through social media engagement.
The document outlines a social media campaign called "Spring Into Fitness" that aims to gain followers and engagement on Facebook, Twitter, Pinterest, and Instagram. The goals are to build trust, provide inspiration, and maintain active conversations throughout the campaign. It provides the URLs and metrics for each platform, showing growth in likes, followers, re-pins, and re-tweets over the course of the campaign.
Quick View of some tips I gave at an NYU Events marketing classGerrmaioud
The document discusses best practices for integrating social media into event marketing across three stages: pre-event, during the event, and post-event. It provides statistics on social media usage and recommendations for leveraging different platforms like Facebook, Twitter, Google+, LinkedIn, and others at each stage to engage attendees, manage crises, provide support, and analyze results.
The document reports on the social media performance of STJobs, STProperty, and STClassifieds. STJobs has over 54,000 Facebook likes and 638 Twitter followers, surpassing its competitors. STProperty has over 44,000 Facebook likes and 447 Twitter followers. STClassifieds has over 12,000 Facebook likes and 1,329 Twitter followers, beating some competitors. The focus for all was developing social media campaigns and generating posts to drive traffic to their websites and increase followers.
Thousands of tweets, blogs, and social mentions promote the global voting process to win a presentation slot at Mass Innovation Nights' monthly launch parties. Hundreds of people attend these parties each month to see ten products on display, and the top four voted products earn a five-minute pitch to the crowd. Sponsorship opportunities include social media integration, newsletter features, logo placement, and on-site participation and promotion.
This document discusses the benefits of social media networking for businesses. It notes that social media allows businesses to connect with large audiences on platforms like Twitter and Instagram, where Wendy's has over 2 million Twitter followers and 771k Instagram followers. This audience connection helps improve a business's image, fix problems, and increase visibility. Social media also allows businesses to promote their products through photos and embedded purchasing links, as well as share recipes incorporating their products. The document cites Wendy's and Ben & Jerry's as examples of businesses successfully using social media.
The document summarizes a social media campaign conducted by IMS Learning Resources to promote a video created for International Women's Day. The campaign utilized Twitter and Facebook over 24 hours, generating over 2.3 million impressions and 50,000 engagements on Twitter. On Facebook, the campaign received over 500,000 impressions, 1000+ shares of posts, and gained 600+ new page likes. The metrics showed the campaign exceeded expectations for reach and engagement across both social media platforms in highlighting women behind the scenes at IMS.
This document discusses social media optimization and engagement. It notes that people spend 30 minutes per day on social media via desktop and mobile. It recommends understanding your social media goals, analyzing your current assets and competitors, and creating a tailored strategy. The document suggests engaging users through organic content, user-generated content, and linking to consumer lifestyles. It recommends targeting key platforms like Facebook, Twitter, Google+, YouTube, LinkedIn and Pinterest. It outlines a three phase execution plan starting with page creation and ads, then organic growth and content, and finally contests and apps. Case studies show success in building large followings and directly impacting campaigns and business metrics through social media engagement.
The document outlines a social media campaign called "Spring Into Fitness" that aims to gain followers and engagement on Facebook, Twitter, Pinterest, and Instagram. The goals are to build trust, provide inspiration, and maintain active conversations throughout the campaign. It provides the URLs and metrics for each platform, showing growth in likes, followers, re-pins, and re-tweets over the course of the campaign.
Quick View of some tips I gave at an NYU Events marketing classGerrmaioud
The document discusses best practices for integrating social media into event marketing across three stages: pre-event, during the event, and post-event. It provides statistics on social media usage and recommendations for leveraging different platforms like Facebook, Twitter, Google+, LinkedIn, and others at each stage to engage attendees, manage crises, provide support, and analyze results.
The document reports on the social media performance of STJobs, STProperty, and STClassifieds. STJobs has over 54,000 Facebook likes and 638 Twitter followers, surpassing its competitors. STProperty has over 44,000 Facebook likes and 447 Twitter followers. STClassifieds has over 12,000 Facebook likes and 1,329 Twitter followers, beating some competitors. The focus for all was developing social media campaigns and generating posts to drive traffic to their websites and increase followers.
Thousands of tweets, blogs, and social mentions promote the global voting process to win a presentation slot at Mass Innovation Nights' monthly launch parties. Hundreds of people attend these parties each month to see ten products on display, and the top four voted products earn a five-minute pitch to the crowd. Sponsorship opportunities include social media integration, newsletter features, logo placement, and on-site participation and promotion.
This document discusses the benefits of social media networking for businesses. It notes that social media allows businesses to connect with large audiences on platforms like Twitter and Instagram, where Wendy's has over 2 million Twitter followers and 771k Instagram followers. This audience connection helps improve a business's image, fix problems, and increase visibility. Social media also allows businesses to promote their products through photos and embedded purchasing links, as well as share recipes incorporating their products. The document cites Wendy's and Ben & Jerry's as examples of businesses successfully using social media.
Aaron Sheinberg's Social Media Strategy ProjectAaron Sheinberg
This document outlines Jersey Mike's social media strategy. The objectives are to increase awareness and visitation to their social media platforms by 30% in 6 months, develop a Snapchat profile with 5,000 followers by year's end, and raise engagement across platforms by 20% by year's end. The strategies include paid, owned, and earned approaches like promoted posts and encouraging user-generated content. Initial results exceed goals with higher follower counts and engagement rates across all platforms than anticipated.
JW Marriott Bengaluru partnered with MindShift Interactive in order to amplify their association with World On A Plate as
the Official Hospitality Partners. World On A Plate is India’s first ever food festival. The event revolved around the 3 MasterChef's visiting Bengaluru for a culinary journey, which included a MasterClass, tete-a-tete sessions and VIP brunch. The aim of the campaign was to highlight JW Marriott Bengaluru as the official hospitality partner for the Food Carnival. A digital story was told through
engaging content online and live coverage across Twitter, Instagram and Facebook which captured the MasterChef judges through interviews, boomerang's and interesting influencer-curated content.
We wanted to say Thank You to the first doctor we ever called out to via Digital so using a digital only video, we asked users on social media to watch the video and #CallMomNow.
Being topical, relevant and consumer-friendly made the campaign see high outreach, influencer engagements and industry leaders speak out loud and perform the action we asked them to... Call their Mother's and tell them how much they loved them.
With the video reaching over 500,000 views and an outreach in Millions, #CallMomNow was an interesting Mother's Day campaign by MindShift Interactive that received great positive feedback.
Max Bupa Health Insurance & MindShift Interactive worked together to build awareness for the Season 3 of Walk For Health 2014.
#WalkForHealth 2014 worked towards creating a MindShift amongst consumers to walk towards a better lifestyle, encouraging their friends and family members to come along with them.
With a strong messaging, MindShift created a strategy across digital, using their website, social media presence on Facebook, Twitter, Google +, Youtube, Instagram and leveraging WhatsApp Marketing to drive users to Register for the event via social media and to encourage others too.
The campaigns run on Twitter, Facebook drove massive amount of participation through the Application developed for users to Pledge their participation for the walk, while the Google Hangout done through Influencers such as Mickey Mehta raises interesting questions by followers and fans towards ensuring a healthier lifestyle. Instagram was an innovative addition to our social media strategy, making a generic handle, @WalkForHealth, which shared visuals of people walking and living a fitter lifestyle. The Instagram handle also proved to be an interesting mix to the overall social media strategy as it enabled the brand to upload Instagram Videos that linked back to Twitter & Facebook.
- The document summarizes the results of a marketing campaign called the Cutting Edge Club run by Lumsing Technology on social media from June 15-29.
- Key results included a 571% increase in website traffic, gaining 3004 new members for the customer loyalty program compared to 1274 in the last 2 years, and increased followers, likes, and comments on social media channels.
- The campaign cost $7865 and was successful in acquiring over 3000 potential customers for their CRM database.
This document summarizes the social media management services provided to several clients. It describes growing Facebook fan pages for HUE, Belvedere Vodka, and Caché by hundreds of percentages. It also details developing Instagram, Pinterest, and Twitter presences for brands, gaining thousands of followers and high engagement rates. Campaigns including influencer partnerships and takeovers generated hundreds of thousands of social media impressions.
Become InstaAwesome in an Instant: Advanced Instagram Marketing Strategies fo...Sarah Page
This document provides an overview of advanced Instagram marketing strategies for destinations. It discusses how Instagram has over 70 million photos uploaded daily with high user engagement. Various tactics are presented for destinations to effectively use Instagram like finding and engaging followers, adding user-generated content, hosting contests, and doing account takeovers with influencers. Reporting and choosing influencers based on campaign goals are also covered. The document aims to help destinations maximize their presence on Instagram.
Max Bupa Social Media Campaign Report for #EveryIndianFamilyNeeds MindShift Interactive
Max Bupa in association with MindShift Interactive introduced the digital campaign - #EveryIndianFamilyNeeds. The campaign highlighted the peculiar things that make our families quintessentially Indian. With the main objective to educate people about the importance of health insurance in a fun and quirky manner, the first half of the campaign focused on generic things like cricket and Bollywood – elements that drive us and that are found in all Indian families. During the campaign, Max Bupa also hosted a Twitter contest asking people to share their unique family needs, thereby garnering high interaction and engagement on the platform as well as some user generated content. The latter half of the campaign took a more educational approach and focused on the different kinds of health insurance plans, their suitability and significance for each kind of family, making the whole campaign very informative and helpful.
The documents provide tips and examples for running successful Twitter campaigns. They recommend finding influencers, repeating tweets, testing tweet times, using proper language and structure, leveraging hashtags and brand evangelists, incorporating fan responses, and transforming games into campaigns. Analytics tools like Bitly and Google URL shortener are also suggested for measuring campaign performance.
Ready to Grow Your Instagram Account?
.
.
i’ve got some tios to help you get started.
.
.
.
Instagram is a great place for Marketers
and Business Owners.
But just setting up a business account
and posting content isn’t enough.
.
.
You need to have a strong Strategy in Place to grow your Instagram
Account, get more Followers and ultimately “ SALES “.
.
.
.
Growing your Business & brand on Instagram will Require a lot of “EFFORT and PATIENCE “.
.
Results will take time to show,
but in the meantime,落
.
akeep up the good work Consistently.
.
.
.
.
Need more advice/help on how to grow your business on instagram ?.
.
.
.
.
get in touch with me
.
.
.follow on instagram @itzpriyankaa
.
.
.
.
#instagramengagement
#instagramgrowth
#businessgrowth
#businessgrowthtips
#socialmediastrategist
#salesstrategy #growmybusiness
#socialmediastrategy #smallbusiness
#quarantine
#socialmediamarketingagency
#digitalmarketing
#socialmediamarketingtips
#instagraminfluencer
#instagrammarketing
#stayhome #staysafe
Social Media for Not For Profit OrganisationsTracy Raiteri
This document provides information on using social media like Facebook and Twitter for fundraising and promoting events. It discusses the large user bases of Facebook and Twitter in Australia and how to leverage various features of their platforms for these purposes. Specific apps and ideas are presented for creating Facebook events, fundraising campaigns on Facebook pages, and sharing updates during events on Twitter. Overall, the document aims to demonstrate how non-profits can benefit from social media and where to learn more skills.
The document appears to be a presentation by Emily Miethner on leveraging social media. It discusses her experience using social media in her career, sharing stories from others and their social media strategies. The presentation provides LinkedIn tips and recommends digital tools for social media use, encouraging the audience to evolve their social media over time. It concludes with a question and answer section.
This document provides an internet marketing recommendation for a blog called MyStyleSoccer about soccer. It analyzes the current blog and social media presence, which includes a blog, Facebook, Twitter, YouTube, and Pinterest accounts. The analytics show around 28 visits to the blog per month, with 14 Twitter followers and 76 tweets. It then provides recommendations to improve the marketing in areas like the website, blogging, SEO, PPC, display advertising, social media, affiliate marketing, PR, email marketing and mobile marketing. The key recommendations are to create a website, add more blog posts and visuals weekly, engage more on social media, run PPC ads with soccer-related keywords, and create a mobile app.
Effective Social Media Managment to Drive Engagement and ParticipationDavid Wesson
Using social media to drive engagement and participation in cricket. The document discusses understanding audiences, particularly girls aged 13-19 and mums aged 36-46. It provides insights into these audiences' social media usage and interests. The content discusses setting up social media dashboards, creating better content through themes like players and women in sport. It also discusses campaigns, leveraging influencers, and reaching new audiences through platforms like Facebook events and Instagram. The goal is to boost engagement, participation, and grow communities around cricket.
The document discusses the rise of social media and social commerce in 2013. It summarizes what happened in social media in 2012, including growth in users and value of social referrals. It then provides tips for businesses to get more active on social media in 2013, such as connecting with influencers, running contests, using visual content, and using tools to manage social media presence and measure results.
Gatorade outlines a social media marketing plan to engage consumers and athletes in three sentences or less:
Gatorade will focus on strengthening engagement on Facebook and Twitter by encouraging responses from consumers and athletes, will utilize sponsored athletes in video blogs and forums to connect with regular users, and will hold a video submission competition to highlight user-generated content across their digital platforms and new website.
This document discusses how social media, smartphones, and mobile broadband are changing branding and marketing. It notes that two-thirds of online content is now user-generated and uploaded across various social media platforms. Billions of photos are shared daily. It then provides tips on using different social media platforms like Facebook, Twitter, Instagram, and Pinterest to share content, build awareness, engage customers, and promote brands in order to achieve marketing goals. Video and user-generated content are highlighted as effective ways to connect with audiences.
Aaron Sheinberg's Social Media Strategy ProjectAaron Sheinberg
This document outlines Jersey Mike's social media strategy. The objectives are to increase awareness and visitation to their social media platforms by 30% in 6 months, develop a Snapchat profile with 5,000 followers by year's end, and raise engagement across platforms by 20% by year's end. The strategies include paid, owned, and earned approaches like promoted posts and encouraging user-generated content. Initial results exceed goals with higher follower counts and engagement rates across all platforms than anticipated.
JW Marriott Bengaluru partnered with MindShift Interactive in order to amplify their association with World On A Plate as
the Official Hospitality Partners. World On A Plate is India’s first ever food festival. The event revolved around the 3 MasterChef's visiting Bengaluru for a culinary journey, which included a MasterClass, tete-a-tete sessions and VIP brunch. The aim of the campaign was to highlight JW Marriott Bengaluru as the official hospitality partner for the Food Carnival. A digital story was told through
engaging content online and live coverage across Twitter, Instagram and Facebook which captured the MasterChef judges through interviews, boomerang's and interesting influencer-curated content.
We wanted to say Thank You to the first doctor we ever called out to via Digital so using a digital only video, we asked users on social media to watch the video and #CallMomNow.
Being topical, relevant and consumer-friendly made the campaign see high outreach, influencer engagements and industry leaders speak out loud and perform the action we asked them to... Call their Mother's and tell them how much they loved them.
With the video reaching over 500,000 views and an outreach in Millions, #CallMomNow was an interesting Mother's Day campaign by MindShift Interactive that received great positive feedback.
Max Bupa Health Insurance & MindShift Interactive worked together to build awareness for the Season 3 of Walk For Health 2014.
#WalkForHealth 2014 worked towards creating a MindShift amongst consumers to walk towards a better lifestyle, encouraging their friends and family members to come along with them.
With a strong messaging, MindShift created a strategy across digital, using their website, social media presence on Facebook, Twitter, Google +, Youtube, Instagram and leveraging WhatsApp Marketing to drive users to Register for the event via social media and to encourage others too.
The campaigns run on Twitter, Facebook drove massive amount of participation through the Application developed for users to Pledge their participation for the walk, while the Google Hangout done through Influencers such as Mickey Mehta raises interesting questions by followers and fans towards ensuring a healthier lifestyle. Instagram was an innovative addition to our social media strategy, making a generic handle, @WalkForHealth, which shared visuals of people walking and living a fitter lifestyle. The Instagram handle also proved to be an interesting mix to the overall social media strategy as it enabled the brand to upload Instagram Videos that linked back to Twitter & Facebook.
- The document summarizes the results of a marketing campaign called the Cutting Edge Club run by Lumsing Technology on social media from June 15-29.
- Key results included a 571% increase in website traffic, gaining 3004 new members for the customer loyalty program compared to 1274 in the last 2 years, and increased followers, likes, and comments on social media channels.
- The campaign cost $7865 and was successful in acquiring over 3000 potential customers for their CRM database.
This document summarizes the social media management services provided to several clients. It describes growing Facebook fan pages for HUE, Belvedere Vodka, and Caché by hundreds of percentages. It also details developing Instagram, Pinterest, and Twitter presences for brands, gaining thousands of followers and high engagement rates. Campaigns including influencer partnerships and takeovers generated hundreds of thousands of social media impressions.
Become InstaAwesome in an Instant: Advanced Instagram Marketing Strategies fo...Sarah Page
This document provides an overview of advanced Instagram marketing strategies for destinations. It discusses how Instagram has over 70 million photos uploaded daily with high user engagement. Various tactics are presented for destinations to effectively use Instagram like finding and engaging followers, adding user-generated content, hosting contests, and doing account takeovers with influencers. Reporting and choosing influencers based on campaign goals are also covered. The document aims to help destinations maximize their presence on Instagram.
Max Bupa Social Media Campaign Report for #EveryIndianFamilyNeeds MindShift Interactive
Max Bupa in association with MindShift Interactive introduced the digital campaign - #EveryIndianFamilyNeeds. The campaign highlighted the peculiar things that make our families quintessentially Indian. With the main objective to educate people about the importance of health insurance in a fun and quirky manner, the first half of the campaign focused on generic things like cricket and Bollywood – elements that drive us and that are found in all Indian families. During the campaign, Max Bupa also hosted a Twitter contest asking people to share their unique family needs, thereby garnering high interaction and engagement on the platform as well as some user generated content. The latter half of the campaign took a more educational approach and focused on the different kinds of health insurance plans, their suitability and significance for each kind of family, making the whole campaign very informative and helpful.
The documents provide tips and examples for running successful Twitter campaigns. They recommend finding influencers, repeating tweets, testing tweet times, using proper language and structure, leveraging hashtags and brand evangelists, incorporating fan responses, and transforming games into campaigns. Analytics tools like Bitly and Google URL shortener are also suggested for measuring campaign performance.
Ready to Grow Your Instagram Account?
.
.
i’ve got some tios to help you get started.
.
.
.
Instagram is a great place for Marketers
and Business Owners.
But just setting up a business account
and posting content isn’t enough.
.
.
You need to have a strong Strategy in Place to grow your Instagram
Account, get more Followers and ultimately “ SALES “.
.
.
.
Growing your Business & brand on Instagram will Require a lot of “EFFORT and PATIENCE “.
.
Results will take time to show,
but in the meantime,落
.
akeep up the good work Consistently.
.
.
.
.
Need more advice/help on how to grow your business on instagram ?.
.
.
.
.
get in touch with me
.
.
.follow on instagram @itzpriyankaa
.
.
.
.
#instagramengagement
#instagramgrowth
#businessgrowth
#businessgrowthtips
#socialmediastrategist
#salesstrategy #growmybusiness
#socialmediastrategy #smallbusiness
#quarantine
#socialmediamarketingagency
#digitalmarketing
#socialmediamarketingtips
#instagraminfluencer
#instagrammarketing
#stayhome #staysafe
Social Media for Not For Profit OrganisationsTracy Raiteri
This document provides information on using social media like Facebook and Twitter for fundraising and promoting events. It discusses the large user bases of Facebook and Twitter in Australia and how to leverage various features of their platforms for these purposes. Specific apps and ideas are presented for creating Facebook events, fundraising campaigns on Facebook pages, and sharing updates during events on Twitter. Overall, the document aims to demonstrate how non-profits can benefit from social media and where to learn more skills.
The document appears to be a presentation by Emily Miethner on leveraging social media. It discusses her experience using social media in her career, sharing stories from others and their social media strategies. The presentation provides LinkedIn tips and recommends digital tools for social media use, encouraging the audience to evolve their social media over time. It concludes with a question and answer section.
This document provides an internet marketing recommendation for a blog called MyStyleSoccer about soccer. It analyzes the current blog and social media presence, which includes a blog, Facebook, Twitter, YouTube, and Pinterest accounts. The analytics show around 28 visits to the blog per month, with 14 Twitter followers and 76 tweets. It then provides recommendations to improve the marketing in areas like the website, blogging, SEO, PPC, display advertising, social media, affiliate marketing, PR, email marketing and mobile marketing. The key recommendations are to create a website, add more blog posts and visuals weekly, engage more on social media, run PPC ads with soccer-related keywords, and create a mobile app.
Effective Social Media Managment to Drive Engagement and ParticipationDavid Wesson
Using social media to drive engagement and participation in cricket. The document discusses understanding audiences, particularly girls aged 13-19 and mums aged 36-46. It provides insights into these audiences' social media usage and interests. The content discusses setting up social media dashboards, creating better content through themes like players and women in sport. It also discusses campaigns, leveraging influencers, and reaching new audiences through platforms like Facebook events and Instagram. The goal is to boost engagement, participation, and grow communities around cricket.
The document discusses the rise of social media and social commerce in 2013. It summarizes what happened in social media in 2012, including growth in users and value of social referrals. It then provides tips for businesses to get more active on social media in 2013, such as connecting with influencers, running contests, using visual content, and using tools to manage social media presence and measure results.
Gatorade outlines a social media marketing plan to engage consumers and athletes in three sentences or less:
Gatorade will focus on strengthening engagement on Facebook and Twitter by encouraging responses from consumers and athletes, will utilize sponsored athletes in video blogs and forums to connect with regular users, and will hold a video submission competition to highlight user-generated content across their digital platforms and new website.
This document discusses how social media, smartphones, and mobile broadband are changing branding and marketing. It notes that two-thirds of online content is now user-generated and uploaded across various social media platforms. Billions of photos are shared daily. It then provides tips on using different social media platforms like Facebook, Twitter, Instagram, and Pinterest to share content, build awareness, engage customers, and promote brands in order to achieve marketing goals. Video and user-generated content are highlighted as effective ways to connect with audiences.
Technology is becoming more and more important for business. More than 17 million Australians have a Facebook profile so it is a great place for your business to be marketing and engaging with existing and potential customers. These presentation slides covers how to:
set up and manage your business Facebook page
use your business Facebook page to share great content and interact with your loyal customers
attract new customers to grow your business through Facebook marketing options, and
measure what is working and what isn’t
Increase Fan Engagement through Social PromotionsDigitalSherpa
This document discusses increasing fan engagement through social media campaigns. It summarizes a webinar presented by Bethany Tsui of Wildfire and Lauren Thomas of DigitalSherpa. The webinar covered the Facebook landscape in 2013, managing social promotions with Wildfire and other platforms, and key tips for running a successful social media campaign. A case study was presented on a successful holiday giveaway campaign by LiveJamz that generated over 1,300 views and a 954% increase in Facebook fans.
The campaign to promote HT No TV Day achieved its engagement goals across multiple platforms. On Facebook, over 81,500 fans were acquired, with over 1,30,000 total interactions. The application tabs saw high engagement, exceeding industry benchmarks. On Twitter, the hashtags #htnotvday, #onnotvdayiwill, and No TV Day trended in the top 10 worldwide and in India. Over 24,000 tweets and 15,000 mentions were generated. Overall interactions across platforms totaled over 2,74,419, exceeding the committed goal by 250%. Augmented reality also saw strong user engagement numbers. The cross-platform digital campaign was highly successful in creating awareness of and engagement for HT No TV Day
The document provides information about various online research tools and methods, including:
- Google search operators that can help narrow or expand searches, such as using quotation marks, wildcards, or filters like "site:"
- Other search engines like Microsoft Bing and their features
- Advanced search tools on Google like Google Alerts, Advanced Image Search, and Advanced Video Search
- Social media platforms like Facebook, Twitter, Instagram and how to search within them or for information about them
- General statistics about the usage and growth of platforms like Facebook, Twitter, and Instagram
- Information on the deep web and dark web and how to access them safely
- The tool IFTTT that allows users
The document provides information on social media strategies and results for several brands. It summarizes the approach taken for Birla Sun Life Mutual Fund which was to promote SIP on social media using hashtags and educate people about investing in SIP. This led to growth in Facebook likes and Twitter followers between June 2016 to December 2016. It also summarizes the approach taken for Saffola Fit Foodie which was to create a strong social media presence and build a community by sharing recipes and promotions which grew Facebook likes significantly between 2014 to 2016.
C100% social media campaign q1 2017 report _ Surkreo Communications Daniel Emeka
The Chivita 100% "Breakfast with Chivita" social media campaign ran from January 25th to April 30th, 2017. The goal was to promote the importance of eating a complete breakfast with Chivita 100%. Across Facebook, Twitter, and Instagram, the campaign achieved or exceeded its targets for metrics like posts, likes, comments, and shares. Engagement was highest when influencers were used on Twitter and when Facebook posts encouraged user input. Overall, the campaign was successful in raising awareness of its message through digital strategies and social media promotion.
Social Media Marketing Overview presented at the 11/18/10 Pathways to Entrepreneurial Success Forum held at Monroe Community College. Contains an overview of the top social media platforms, 5 steps to get started with social media marketing and the 4 rules you must follow.
How to Rock Your Social Media EngagementEric Metelka
What is the right way to engage your audience on different platforms? How often should you be posting new content? How does the Google+ algorithm work? With interactive case studies, we'll explore how your startup can maximize its exposure on each social media platform you post on. If you want to go deep on Facebook, twitter, LinkedIn, Google+, and Pinterest, this class is for you.
Engaging With Your Customers Using Social Media - Leigh Jewiss 161015jewisstraining
The document provides an overview of using social media to engage customers. It discusses discovering the top social media networks for business and learning where to invest through understanding customers. It also covers creating content for social media, tips for maximizing use, and creating a digital strategy. The document includes information on platforms like Facebook, Twitter, YouTube, and LinkedIn and provides statistics on their users. It emphasizes creating a plan to achieve goals and measuring results.
Roma Sari Gandum’s brand awareness has recently in the phase of stagnancy. This product is planning to increase public’s awareness and positioning into a bigger market segments trough its future marketing campaign. The marketing strategy will be mainly focused on creating a new healthy lifestyle experience to wider market in spite of targeting this product into more specified of healthy food consumers.
Social Media campaign will be used as one of its below the line marketing strategy, beside others above the line programs such as promotion events, radio blocking time, TV and print ads. As a part of bigger marketing campaign, the use of social media will be strategically design to gather big number of market audience, generate new community, educate the market in order to encourage a new enthusiasm about healthier lifestyles, and establishing brand loyalty. To reach those goals, social media strategy will be focused on using several social media channels such as Facebook, Twitter, and Blogs which are effective in supporting Roma Sari Gandum Marketing Campaign.
The document discusses how social media has become important for businesses across many industries. It notes that 49% of consumers discover new food products through social media, and that 90% of technology companies and 82% of arts and cultural organizations use social media for engagement. 78% of consumers report that social media posts influence their purchasing decisions. The document then discusses why businesses need to be on social media, noting that it allows for viral growth, engagement with customers, and strong returns on investment. It provides examples of how businesses can measure their ROI from social media activities like tweets. Finally, it discusses developing a social media strategy, choosing appropriate channels, focusing on listening to customers and delivering value through content.
Social media analytics can bring you a host of powerful insights for developing a better targeted and effective content marketing strategy. Using social listening tools will help you understand what makes your audience tick and gain a broader perspective on thousands of social conversations. It also enables you to tap into trends so you can keep your content fresh, engaging and relevant. Learn how Akron Children’s constantly monitors and measures its efforts to drive social media strategies and ensure its engagement stays high.
Cointreau India wished to create buzz via Twitter Influencers, Bloggers & Social Media Marketing about the maiden visit of their Brand Ambassador, Dita Von Teese, to India and the launch of their new Cocktail, CointreauSutra.
Illawarra ITEC - Engaging With Your Customers Using Social Mediajewisstraining
The document provides an overview of using social media to engage customers. It discusses discovering the top social media networks for business and where to invest for knowing customers. Tips are provided on what content works best on social media and how to maximize use through creating a digital strategy and schedule. Creating goals, understanding audiences, and measuring results are emphasized for an effective strategy.
1. The document provides an overview of social media advertising on various platforms like Facebook, Twitter, YouTube, Slideshare and Pinterest. It discusses key metrics, audiences and advertising options on each platform.
2. For Facebook, it outlines the global and India audiences and different ad formats like pages, ads, groups, marketplace ads and video ads.
3. For Twitter, it discusses the total and active user base, essential profile elements, finding targeted followers through hashtags and influencers, and promoted tweet, account and trend ads.
Social Media in Gujarati language, GoGujarati Case-study #GoRegionalDigiWhirl
GoGujarati is a mobile app for Gujarati people across the world. We launched their social media presence on Facebook & Twitter. We went an extra mile to provide high quality Gujarati script & Gujarati-English content for this community to strike the right chord! Connect with us at buzz(@)digiwhirl.com or +91-9004350022 to know more.
UR BHatti Academy dedicated to providing the finest IT courses training in the world. Under the guidance of experienced trainer Usman Rasheed Bhatti, we have established ourselves as a professional online training firm offering unparalleled courses in Pakistan. Our academy is a trailblazer in Dijkot, being the first institute to officially provide training to all students at their preferred schedules, led by real-world industry professionals and Google certified staff.
Factors affecting undergraduate students’ motivation at a university in Tra VinhAJHSSR Journal
ABSTRACT: Motivation plays an important role in foreign language learning process. This study aimed to
investigate student’s motivation patterns towards English language learning at a University in Tra Vinh, and factors
affecting their motivation change toward English language learning of non-English-major students in the semester.
The researcher used semi-structured interview at the first phase of choosing the participants and writing reflection
through the instrument called “My English Learning Motivation History” adapted from Sawyer (2007) to collect
qualitative data within 15 weeks. The participants consisted of nine first year non-English-major students who learning
General English at pre-intermediate level. They were chosen and divided into three groups of three members each
(high motivation group; average motivation group; and low motivation group). The results of the present study
identified six visual motivation patterns of three groups of students with different motivation fluctuation, through the
use of cluster analysis. The study also indicated a diversity of factors affecting students’ motivation involving internal
factors as influencing factors (cognitive, psychology, and emotion) and external factors as social factors (instructor,
peers, family, and learning environment) during English language learning in a period of 15 weeks. The findings of
the study helped teacher understand relationship of motivation change and its influential factors. Furthermore, the
findings also inspired next research about motivation development in learning English process.
KEY WORDS: language learning motivation, motivation change, motivation patterns, influential factors, students’
motivation.
STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISMAJHSSR Journal
ABSTRACT: Huzhou has rich tourism resources, as early as a considerable development since the reform and
opening up, especially in recent years, Huzhou tourism has ushered in a new period of development
opportunities. At present, Huzhou tourism has become one of the most characteristic tourist cities on the East
China tourism line. With the development of Huzhou City, the tourism industry has been further improved, and
the tourism degree of the whole city has further increased the transformation and upgrading of the tourism
industry. However, the development of tourism in Huzhou City still lags far behind the tourism development of
major cities in East China. This round of research mainly analyzes the current development of tourism in
Huzhou City, on the basis of analyzing the specific situation, pointed out that the current development of
Huzhou tourism problems, and then analyzes these problems one by one, and put forward some specific
solutions, so as to promote the further rapid development of tourism in Huzhou City.
KEYWORDS:Huzhou; Travel; Development
The Impact of Work Stress and Digital Literacy on Employee Performance at PT ...AJHSSR Journal
ABSTRACT :This research aims to analyze the correlation between employee work stress and digital literacy
with employee performance at PT Telkom Akses Area Cirebon, both concurrently and partially. Employing a
quantitative approach, the study's objectives are descriptive and causal, adopting a positivist paradigm with a
deductive approach to theory development and a survey research strategy. Findings reveal that work stress
negatively and significantly impacts employee performance, while digital literacy positively and significantly
affects it. Simultaneously, work stress and digital literacy have a positive and significant influence on employee
performance. It is anticipated that company management will devise workload management strategies to
alleviate work stress and assess the implementation of more efficient digital technology to enhance employee
performance.
KEYWORDS -digital literacy, employee performance,job stress, multiple regression analysis, workload
management
2. Table of Contents
Title Slide
Highlights – One Day Campaign with #idiotheory 3
Metrics 4
Snapshots of the campaign 5
2
3. One day campaign details
#Idiotheory
Planned & Executed Twitter & Facebook – Lead generation Campaign
Highlights - Twitter
•553 tweets generated in a period of 6 hours resulting into #idiotheory
trending at #13 in Mumbai
•Over 500000+ Impressions created for #Idiotheory
•15000+ engagements – likes, comments and retweets for #Idiotheory
Highlights – Facebook
•330+ #Idiotheory Facebook page shares in 8 hours
•Over 100000+ impressions generated on facebook for #idiotheory
•3000+ engagements – likes, comments and shares for #idiotheory
Over 145 leads generated for #Idiotheory which shall result into Sales
3