Tech Entrepreneurship 2012

1. CarWarming.com

2. Video production details
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3. Video production details continued
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4. Where to view the video
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5. Why use this approach?
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6. Commercial part 1
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7. Add humour and visual interest
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8. Geographic target?
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9. Dénouement
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10. Service with a sandwich
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11. You’re too special to settle for an
automatic car starter

12. End notes
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13. Business case
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