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Capturing Users' Hearts
This document discusses the Lean UX process for building apps that users love. It emphasizes starting with user research to understand problems, rapidly prototyping solutions, and getting frequent feedback to iterate designs. The process involves creating personas, testing assumptions with users, prioritizing problems, making paper/digital prototypes, getting early feedback, and continuously improving through multiple iterations. The goal is to build something that solves the right problems in a way users enjoy.
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Capturing Users' Hearts
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- 2. Want to BuildApps People Actually Use?
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- 4. Avoid Making Decisions Based on Assumptions
- 5. Desirable Feasible Viable Is it?
- 6. Answer as Quicklyand Cheaply as Possible
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- 10. People! Pay for! Painkillers!
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- 13. + And stuffI’ve learned along the way Lean Ux by Jeff Gothelf with Josh Seiden
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- 21. ? Set offto build painkiller
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- 23. I would havebuilt something different
- 24. Getting to KnowYour Peeps Prototyping Building The Plan
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- 26. Getting to KnowYour Peeps
- 27. Start with People Test Assumptions Determine Outcomes 1 2 3
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- 29. 1 Start withPeople
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- 31. It’s about meeting peoples needs
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- 34. So, I lookedaround
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- 36. Jot Assumptions as Personas
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- 38. Demographics & Behaviors Pain Points & Needs Potential Solutions
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- 40. Fight the Itch ! Haven’t even started talking about software
- 41. Now that youthink you know your users…
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- 43. Get Out ofthe Office
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- 47. Avoid Asking them what they want
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- 52. Most likely don’tknow it’s a problem, that’s where you come in
- 54. What did Ifind?
- 57. 10 Clicks forwhat should be 1 tap
- 58. Found a lotof problems
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- 63.
- 64. This is howyou know you’ve been successful
- 65. Fight the Itch ! Don’t even know what to build yet
- 66. Getting to KnowYour Peeps Time to Talk Software
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- 68. Best way tostart is by just prototyping, don’t worry about features
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- 73. Base Ideas Around Target Outcomes
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- 75. Stay Focused Keepit Small
- 76. It’s cheap, gocrazy
- 78. Tasks Time toDream Up the App
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- 80.
- 81. Back to userfeedback
- 82. Don’t wait untilyou’ve built your app to place your app in users hands, do it early do it often
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- 84.
- 85. Stay Focused Keepit Small
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- 91.
- 93. Back to userfeedback
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- 98.
- 99.
- 100. Stay Focused Keepit Small
- 101. Fake it tillyou make it
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- 106.
- 107. Back to userfeedback
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- 112. Listen and Gowith It
- 113.
- 114. So I setoff to build my first Mac app…
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- 117. Feature List FunctionalProto Production 1 2 3
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- 119. Stay Focused Keepit Small
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- 121.
- 122. As a ___ I want to ___ So that ___
- 124. Remember to beLean
- 127. Have feature list,what about the final design?
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- 131. Finally, time tobuild
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- 133. Remember: Still testingyour idea
- 134. Stay Focused Keepit Small
- 135. Only picked afew problems
- 136. What are we shooting for here?
- 137. OK to Leavea Little Mess
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- 140. MVC Massive ViewController
- 141. Be lean butcomplete
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- 144. Shouldn’t feel broken Should be usable
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- 148. Google Analytics MeasurementProtocol
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- 151.
- 153. Now, for theexciting part…
- 154. Distribute to Early Adopters
- 155. Start Small, Broadenas Needed
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- 159.
- 162. Back to userfeedback
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- 164. Delighting starts with solving a problem AND THEN solving it with style
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- 166. Design & Build Your Best
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- 168.
- 169. Given ____ When___ Then Ensure ___
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- 173.
- 174. Web Views thatFeel Like the Web
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- 181.
- 184. What did theysay?
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- 189. You can makea difference
- 190. Build apps that people Love
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- 195. René Cacheaux iOSArchitect rene.cacheaux@mutualmobile.com @RCachATX rene.cacheaux@gmail.com