Campus Gurus aims to provide computer repair and web design services to university students and faculty. They will target major universities initially due to the large customer base and the founders' familiarity with that market. The company's services include computer, hardware, and software repair for Macs and PCs, as well as website development. The founders each have relevant experience and skills. Campus Gurus analyzes competitors and provides financial projections showing profitability. Their future plans include expanding services nationally and eventually globally to become an international brand.

1. Campus Gurus
by Nathan Sukonik, Dan
Pickering, Christian
Podedworny & Saiful Mollah
Nate 1

2. The Business Idea
What is Campus Gurus?
Our company will take advantage of the growing mix of Internet, apps and
computer/ smart-phone market and provide a one stop repair solution for all the
major computer users needs. We will target major universities first for four
reasons:
1. The large amount of regular consumers and clients
2. Our familiarity with this market
3. Our connections
4. They are a market highly influenced by modern technology
Nate 2

3. The Business Idea
In recent times there has been Furthermore, you cannot find a college The market is emerging Internet market revolves
an increase in the number of student or professor that does not use quickly on the computer around security,
households that maintain 2-3 multiple computers and/or cellphones line, but even faster over websites, social media,
computers all of which need the Internet real-time and cloud
maintenance, repair and applications
occasional software tuning
People today need Computer But also offers resources that will help Social networking,
Repair that is convenient them in modern ways webdesign and round the
clock consistency in
computer repair
Nate 2

4. Our Team
Nathan - 3 years of web-design/graphic-
design experience and 1 year of IT Management in Green
Market Industry and Tech Talk Columnist for Hofstra
Chronicle (IT manager)
Dan - Economics Major with excellent understanding of
financing & realistic business vision (financial manager)
Chris - Numerous years in the Baked Goods Industry and
Notoriously Good Work Ethic (sales & supply manager)
Saiful - Engineering Major with years of IT experience, timely
and valuable organizational skills (human resources manger)
All 3

5. Our Service
The objective of Campus Gurus is to provide the highest quality service in
repairing computers, developing websites, and installing virus protection
software
The services which our company will provide include: computer repair,
hardware repair, and software repair for Windows and Macintosh
computers
What makes us different? Our convenient social network, available to all
customers, providing 24 hour customer service
Chris 4

6. Our Service
Nate

7. Our Service
Nate

8. Our Service
Nate

9. Our Service
Nate

10. Micro-Blog & Social Media

11. Social Media & Networking

12. What We are Not!
We are not like
these companies
for many reasons,
primarily we are not
a computer selling
corporation: nor are
we owned by one
Nate 5

13. The Industry & Market
We are part of 2 industries according to NAICS The North American Industry
Classification System (NAICS):
811212 Computer and Office Machine Repair and Maintenance:
This U.S. industry comprises establishments primarily engaged in repairing and
maintaining computers and office machines without retailing new computers and
office machines, such as photocopying machines; computer terminals, storage
devices, and printers; and CD-ROM drives.
541512 Computer Systems Design Services:
This U.S. industry comprises establishments primarily engaged in planning and
designing computer systems that integrate computer hardware, software, and
communication technologies. The hardware and software components of the
system may be provided by this establishment or company as part of integrated
services or may be provided by third parties or vendors. These establishments
often install the system and train and support users of the system.
Nate 6

14. The Industry & Market
● We offer new methods of Figure 1
support in the computer
repair industry, which is in
dire need of change: such
as on call repairmen for
computer malfunctions
● according to NAICS
employment fell 14% in
computer reapair as
opposed to webdesign
which rose 24%
● We also offer web support
because we know this is
key to new business
growth.
● Sub-contractors provide
other services.
Nate 6

15. Competitive Analysis
Tables 1 & 2
Competitive Table 1:
Campus Gurus Competitive Analysis
of Computer Repair Companies in
Hempstead-NYC
Competitive Table 2:
Expenses & Services with Apple
Geniuses and Best Buy Geek Squad
Nate 7-8

16. Nate 7-8

17. Nate 7-8

18. Income Statement
Nate,Chris,Dan,Sailful

19. Income Statement
Dan,Sailful

20. Income Statement
Nate

21. Income Statement
Nate

22. Current Pricing: Financial
Projections
Chris: Price
Subsection

23. Prices Chart & Future*
Chris/ Nate: Price
Subsection

24. Start Up
1. Given the high costs of property on Long Island, NY we looking to
spend $900/month on rent, which comes out to $10,800/year.
2. utilities: will be open from 9-5 Monday-Friday and we look to spend
$1,000/month or $12,000/year.
3. Campus Gurus will spend $7,000 on all equipment costs
4. Our staff and market is largely going to consist of college students.
Which cuts out travel costs slightly
5. Our on-campus employees will be part-time and on call, and we will
pay them $15/hour.
6. 3,000 per year ad fee for newspapers & magazines ie PCWORLD,
TECHCRUNCH, GIZIMODO, WSJ & INC.
Break Even: $550,720.00
Dan 10

25. Future Action Plan
● Our current plan is to offer 24 hour
computer repair services for all Universities
within a 10 mile radius.
● In one year we expect to build a good base
of customers in the local universities and
small businesses.
● Once we gain control of local universities
we plan to expand to all other major
universities in the United States.
● Within 5 year we expect to control the
computer services for college students
from San Diego to New York City, we
will then become a national brand
moving our headquarters to the Silicon
Valley.
Dan 10

26. Future Action Plan
● Within 8 years we expect to become a part
chain and franchise company that will be
recognized as a powerful leader in the
technologies services market.
● Our ten year plan is to have active
technicians at all major universities around
the globe while also expanding to major
Technology locations.
Dan 10

27. Financials Summary
1. The first year in business Campus Gurus will make a minimum of
600 sales which will pay the price of the base plan.
2. In the last quarter of the first year campus gurus will make
$360,000 from basic computer services and will attain $264,000 for
website development.
3. The total gross profits for the first year will equate to $624,000.
4. After the first year our company will expand on a larger scale
where we will higher subcontractors to carry out services across
a larger area.
5. The second year we will profit $1.6 million
6. and as our company expands we will surpass $2.7 million in the
third year.
7. By attaining sub contracted computer repair stores we will be able
to profit without having to invest in training new campus gurus or
increasing our operating costs.
Chris/
Nate:
Revenue/
cost/profit
/probability

28. Financials Summary
● The gross profits will be distributed amongst areas including : overhead
costs, variable costs, employees payroll and net profit amongst campus
gurus
● The net profits will be evenly distributed between four campus gurus and
each person will receive 15%.
● Our business will allow us to retain high profits and low overheads
because computer services are sought after in society. The greater
majority of people use computers for business or pleasure.
● This will also help to quickly pass our break-even within the first year of
operations.
Chris/Nate:
Revenue/cost/profi
t/probability

29. Expansion
We would like to expand to Asia and Europe within the first 5
years!

30. We are looking for a potential investment of
$500,000
In return we are prepared to offer...
● 35% of the company
● licenses to 50% of the software projects developed within the
company by interns or employees
the investment will help pay for
operating costs, The Campus
Gurus expect to invest about
60,000 dollars into the company
of their own money
Nate 12

31. Questions???
What would you like to see in the Computer
Repair Business of the Campus Gurus?
(class survey: show of hands)
1. Social Network
2. Better Pricing
3. Better Service
4. Wider array of services for multiple computer
devices
Nate 13

32. Thank You
Nate 14