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Cambridge Local Marketing Brand Optimization Services PowerPoint
This document discusses brand optimization services from CambridgeLocalMarketing.com. It explains that brand strength is proportional to market share, and brands must expand their visibility to increase strength. The brand optimization service provides insights into search traffic, marketing categories, locations, and competitors to develop an optimization strategy. Benefits include increased online visibility, website traffic, and customer acquisition. Contact information is provided to learn more.
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Cambridge Local Marketing Brand Optimization Services PowerPoint
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- 3. WHY DO YOUNEED BRAND OPTIMISATION CambridgeLocalMarketing.com optimise@cambridgelocalmarketing.com|(01223) 964 558
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- 6. WHAT IS OUR BRANDOPTIMISATION SERVICE? CambridgeLocalMarketing.com optimise@cambridgelocalmarketing.com|(01223) 964 558
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- 9. GROW YOUR BUSINESSWITH BRAND OPTIMISATION! CambridgeLocalMarketing.com optimise@cambridgelocalmarketing.com|(01223) 964 558
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- 11. Millward Brown’s brandpyramid shows that a brand’s strength is inversely proportional to the “share of wallet,” or share of category expenditure. Brands at the initial phase of optimisation (also known as “presence,”) eat up only 12% of spending for that phase. On the other hand, brands that have reached the peak of the pyramid, or brands that have bonded with consumers, account for 40% of wallet share. CambridgeLocalMarketing.com optimise@cambridgelocalmarketing.com|(01223) 964 558
- 12. How will Ihave a strong brand? To increase your brand’s strength, your visibility must expand. You must seize your brand’s online visibility and expansion opportunities through our Brand Optimisation Service! CambridgeLocalMarketing.com optimise@cambridgelocalmarketing.com|(01223) 964 558
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- 22. WHAT WE DO CambridgeLocalMarketing.comoptimise@cambridgelocalmarketing.com|(01223) 964 558
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- 24. This will helpyou identify what marketing categories and locations to target and to prioritise for a solid brand optimisation strategy! We will provide you insights on your search traffic visibility and opportunities based on marketing categories, geo-targets and competition. We analyse up to 750 search terms and identify 500 search patterns and trends across more than 100,000 web pages to bring you an in-depth marketing report. CambridgeLocalMarketing.com optimise@cambridgelocalmarketing.com|(01223) 964 558
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- 28. WHAT ARE THEBENEFITS OF BRAND OPTIMISATION? CambridgeLocalMarketing.com optimise@cambridgelocalmarketing.com|(01223) 964 558
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