CAA.Pooja Sharma_028.pdf
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Lays is expanding their product flavors and lines to enter new markets in Asia and increase snack consumption. They associate different flavors with cultural identities and regions by representing those identities through packaging design colors and descriptions. For example, their Thai chili flavor packaging is red and their vintage cheese flavor is blue. Describing flavors as "gourmet" makes the snacks seem exclusive and prepared with greatness, even if they represent cultures outside of one's own. This strategy helps Lays increase sales by appealing to consumers' interests in exploring other cultures through food.
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Food & Thorn Pvt Ltd launched a new snack brand called Lazeez to target youth. Lazeez offers innovative potato chip flavors inspired by Indian cuisine like makai masala. It conducted market research among snack consumers to identify preferred flavors. Lazeez is positioned as a fun brand targeting youth aged 18-30 with packaging and flavors highlighting regional tastes. Initial consumer response to Lazeez was positive due to its unique flavors and shapes compared to market leader Lays.
Business report
This report summarizes a charity drive event organized by a group called Meatball Mania Charity Drive. They held a week-long event on campus to raise funds for Pertiwi Soup Kitchen, a charity that provides food and medical care for the homeless and needy in Malaysia. They sold pre-packaged food from IKEA, including spaghetti, meatballs, curry puffs and drinks. Through food sales and sponsorship donations, they raised a net profit of RM2,719 to donate to Pertiwi Soup Kitchen, exceeding their goal of RM3,000. Their main marketing strategies involved creating posters, promoting on social media, and approaching students on campus. They analyzed competition, planned logistics, and divided responsibilities
Business report
This report summarizes a charity drive event organized by a group called Meatball Mania Charity Drive. They held a week-long event on campus to raise funds for Pertiwi Soup Kitchen, a charity that provides food and medical care for the homeless and needy in Malaysia. They sold pre-packaged food from IKEA, including spaghetti, meatballs, curry puffs and drinks. Through food sales and sponsorship donations, they raised a net profit of RM2,719 to donate to Pertiwi Soup Kitchen, exceeding their goal of RM3,000. Their main marketing strategies involved creating posters, promoting on Instagram, and approaching students on campus. IKEA products were popular with customers due to their reputation and
Flavor Forecast 2013
Annual Look At The Future of Flavor In The World of Food. So Blessed To Be Part of The Team of Amazing Chefs Who Identify The Insights & Ingredients That Will Drive The Future Of Flavor Across Menus and Recipe Combinations Across The Globe.
Comparitive study between uncle chips and lays
This document provides information about Uncle Chips, a brand of potato chips marketed in India. It discusses the company profile of Uncle Chips, including its history, brand advantage, and acquisition by Frito-Lay India in 2000. It also provides a brief overview of PepsiCo, the parent company of Frito-Lay, including its portfolio of food and beverage brands, operations in India, partnerships with farmers, efforts in water conservation and the environment, employment practices, and commitment to performance with purpose.
entrep-business-plan (1).pptx
This document provides an executive summary for a business called ShriRovies that produces a shrimp paste called bagoong. The business is run by four young entrepreneurs who developed a sweet and spicy flavored bagoong. Their vision is to provide customer satisfaction and be a responsible business. Their mission is to continuously produce quality and affordable bagoong. The document outlines their product, market analysis, marketing plan, location, competition, management structure, and personnel.
Packaging development kyu woo ku
This document discusses various case studies and examples of effective package design. It provides examples of packaging designs for products like cheese, salad greens, jams, dog treats, rice, juice, popcorn, and more. For each example, it summarizes the design challenge and how the new packaging design addressed it. The document also discusses LIQ Development's packaging design process, including researching customer needs, ideating concepts, and selecting a total brand concept.
FoodieS Issue 08 - Nov16
This issue of Living Large focuses on large portions and oversized meals. It includes a cover story on experiencing the grand taste of Argentine barbecue, known for its large scale. Other stories include a supersized brunch at The Ritz-Carlton in Bali featuring a huge seafood spread, a flavor-packed feast of giant steaks at Bistecca restaurant, and trying to finish an enormous BO$$MAN burger. The issue aims to satisfy big appetites and forget about diets in favor of indulging and "living large".
Formulation of aramang baked products enriched with malunggay
The modification of an existing product or the formulation of a new product to fill a newly identified market niche or customer need are both examples of product development. This study generally developed and conducted the formulation of aramang baked products enriched with malunggay conducted by the researchers. Specifically, it answered the acceptability level in terms of taste, texture, flavor, odor, and color also the overall acceptability of enriched aramang baked products. The study used the frequency distribution for evaluators to determine the acceptability of enriched aramang baked products enriched with malunggay. As per sensory evaluation conducted by the researchers, it was proven that aramang baked products enriched with malunggay was acceptable in terms of Odor, Taste, Flavor, Color, and Texture. Based on the results of sensory evaluation of enriched aramang baked products proven that three (3) treatments were all highly acceptable in terms of variable Odor, Taste, Flavor, Color and Textures conducted by the researchers.
Business report final
This document reports on a charity drive event organized by a group called Meatball Mania Charity Drive. They held a week-long event on campus to raise funds for Pertiwi Soup Kitchen by selling food. They analyzed competition, selected products from IKEA, obtained some sponsorships, and promoted their event. In total they raised over RM2,700 in net profit to donate. Their main products like IKEA meatballs and curry puffs sold well due to popularity. The group worked well together to plan and run the successful event.
International Marketing Strategy for Pulse Candy
Presentation elaborates on how D.S Group can cross national boundaries and take their name in International Market by taking their Pulse Candy in Thai market.
Consumer and Innovation Trends in Bread and Bakery
This document provides a summary of trends in the bread and bakery category. It covers topics like health and wellness trends focusing on heritage grains, the growth of private label and convenience products, opportunities to leverage nostalgia and comfort foods, and the potential of emerging markets. Western bread and bakery brands looking to expand into emerging markets will need to localize their products and market effectively to overcome cultural barriers. Overall the report analyzes opportunities, weaknesses, strengths and threats across various segments in the evolving bread and bakery industry landscape.
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business plan as a guide in preparation of future enterprise
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Bags of Ideas.... cooking bag solutions from Sirane
Bags of Ideas.... cooking bag solutions from Sirane
Marketing ppt - Creating a new brand in market (Lazeez)
Marketing ppt - Creating a new brand in market (Lazeez)
Formulation of aramang baked products enriched with malunggay
Formulation of aramang baked products enriched with malunggay
Consumer and Innovation Trends in Bread and Bakery
Consumer and Innovation Trends in Bread and Bakery
Recently uploaded
On Storytelling & Magic Realism in Rushdie’s Midnight’s Children, Shame, and ...
ABSTRACT: Salman Rushdie’s novels are humorous books about serious times. His cosmopolitanism and
hybrid identity allowed him access to multiple cultures, religions, languages, dialects, and various modes of
writing. His style is often classified as magic realism, blending the imaginary with the real. He draws
inspiration from both English literature and Indian classical sources. Throughout his works, there is a lineage of
‘bastards of history’, a carnival of shameful characters scrolling all along his works. Rushdie intertwines fiction
with reality, incorporating intertextual references to Western literature in his texts, and frequently employing
mythology to explore history. This paper focuses on Rushdie’s three novels: Midnight’s Children, Shame, and
Haroun and the Sea of Stories, analyzing his postmodern storytelling techniques that aim to explore human
vices and follies while offering socio-political criticism.
KEYWORDS : Magic Realism, Rushdie, Satire, Storytelling, Transfictional Identities
一比一原版(AU毕业证)英国阿伯丁大学毕业证如何办理
AU毕业证文凭证书【微信95270640】《英国阿伯丁大学毕业证书原版制作AU成绩单》【Q微信95270640】《仿制AU毕业证成绩单英国阿伯丁大学学位证书pdf电子图》，A.为什么留学生需要操作留信认证?
留信认证全称全国留学生信息服务网认证,隶属于北京中科院。①留信认证门槛条件更低,费用更美丽,并且包过,完单周期短,效率高②留信认证虽然不能去国企,但是一般的公司都没有问题,因为国内很多公司连基本的留学生学历认证都不了解。这对于留学生来说,这就比自己光拿一个证书更有说服力,因为留学学历可以在留信网站上进行查询!
B.为什么我们提供的毕业证成绩单具有使用价值？
查询留服认证是国内鉴别留学生海外学历的唯一途径，但认证只是个体行为，不是所有留学生都操作，所以没有办理认证的留学生的学历在国内也是查询不到的，他们也仅仅只有一张文凭。所以这时候我们提供的和学校颁发的一模一样的毕业证成绩单，就有了使用价值。
实体公司，专业可靠，办理加拿大毕业证|办美国成绩单|做德国文凭学历认证|办新西兰学位证，办澳洲文凭认证，办留信网认证（网上可查，实体公司，专业可靠）铸就十年品质！信誉！实体公司！
文凭办理流程：
1客户提供办理信息：姓名生日专业学位毕业时间等（如信息不确定可以咨询顾问：微信95270640我们有专业老师帮你查询）；
2开始安排制作毕业证成绩单电子图；
3毕业证成绩单电子版做好以后发送给您确认；
4毕业证成绩单电子版您确认信息无误之后安排制作成品；
5成品做好拍照或者视频给您确认；
6快递给客户（国内顺丰国外DHLUPS等快读邮寄）。
7完成交易删除客户资料
高精端提供以下服务：
一：英国阿伯丁大学英国阿伯丁大学本科学位证成绩单全套材料从防伪到印刷水印底纹到钢印烫金
二：真实使馆认证（留学人员回国证明）使馆存档
三：真实教育部认证教育部存档教育部留服网站可查
四：留信认证留学生信息网站可查
五：与学校颁发的相关证件1:1纸质尺寸制定（定期向各大院校毕业生购买最新版本毕,业证成绩单保证您拿到的是鲁昂大学内部最新版本毕业证成绩单微信95270640）
A.为什么留学生需要操作留信认证?
留信认证全称全国留学生信息服务网认证,隶属于北京中科院。①留信认证门槛条件更低,费用更美丽,并且包过,完单周期短,效率高②留信认证虽然不能去国企,但是一般的公司都没有问题,因为国内很多公司连基本的留学生学历认证都不了解。这对于留学生来说,这就比自己光拿一个证书更有说服力,因为留学学历可以在留信网站上进行查询!
B.为什么我们提供的毕业证成绩单具有使用价值？
查询留服认证是国内鉴别留学生海外学历的唯一途径但认证只是个体行为不是所有留学生都操作所以没有办理认证的留学生的学历在国内也是查询不到的他们也仅仅只有一张文凭。所以这时候我们提供的和学校颁发的一模一样的毕业证成绩单就有了使用价值。却也灵机一动立马仰起头双手拢在嘴边朝楼上大喊：“爸爸爸——有人找——那人一听朝山娃尴尬地笑笑悻悻地走了山娃立马“嘭的一声将铁门锁死心却咚咚地乱跳当山娃跟父亲说起这事时父亲很吃惊抚摸着山娃的头说还好醒得及时要不家早被人掏空了到时连电视也没得看啰不过父亲还是夸山娃能临危不乱随机应变有胆有谋山娃笑笑说那都是书上学的看童话和小说时学的不管如何父亲再也不许山娃敞开门坐到门口了父亲递给山娃钥匙说一出门就将门山
CYBER SECURITY ENHANCEMENT IN NIGERIA. A CASE STUDY OF SIX STATES IN THE NORT...
ABSTRACT: Security plays an important role in human life and endeavors. Securing information and
disseminating are critical challenges in the present day. This study aimed at identifying innovative technologies
that aid cybercrimes and can constitute threats to cybersecurity in North Central (Middle Belt) Nigeria covering
its six States and the FCT Abuja. A survey research design was adopted. The researchers employed the use of
Google form in administering the structured questionnaire. The instruments were faced validated by one expert
each from ICT and security. Cronbach Alpha reliability Coefficient was employed and achieved 0.83 level of
coefficient. The population of the study was 200, comprising 100 undergraduate students from computer science
and Computer/Robotics Education, 80 ICT instructors, technologists and lecturers in the University and
Technical Colleges in the Middle Belt Nigeria using innovative technologies for their daily jobs and 20 officers
of the crime agency such as: Independent Corrupt Practices Commission (ICPC) andEconomic and Financial
Crimes Commission (EFCC). Three research purposes and questions as well as the hypothesis guided the study
on Five (5) point Likert scale. Data collected were analyzed using mean and standard deviation for the three
research questions while three hypotheses were tested using t-test at 0.05 level of significance. Major findings
revealed that serious steps are needed to better secure the cybers against cybercrimes. Motivation, types, threats
and strategies for the prevention of cybercrimes were identified. The study recommends that government,
organizations and individuals should place emphasis on moral development, regular training of its employees,
regular update of software, use strong password, back up data and information, produce strong cybersecurity
policy, install antivirus soft and security surveillance (CCTV) in offices in order to safeguard its employees and
properties from being hacked and vandalized.
KEYWORDS: Cybersecurity, cybercrime, cyberattack, cybercriminal, computer virus, Virtual Private Networks
(VPN).
一比一原版（CSULB毕业证）加州州立大学长滩分校毕业证如何办理
原件一模一样【微信：176555708】【加州州立大学长滩分校毕业证（CSULB学位证）成绩单】【微信：176555708】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：176555708】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：176555708】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份【微信：176555708】
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
办理加州州立大学长滩分校毕业证（CSULB学位证）学位证【微信：176555708 】外观非常精致，由特殊纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理加州州立大学长滩分校毕业证（CSULB学位证）学位证【微信：176555708 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理加州州立大学长滩分校毕业证（CSULB学位证）学位证【微信：176555708 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
综上所述，办理加州州立大学长滩分校毕业证（CSULB学位证）学位证【微信：176555708 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。
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快速办理(worcester毕业证书)伍斯特大学毕业证PDF成绩单一模一样
学校原件一模一样【微信：741003700 】《(worcester毕业证书)伍斯特大学毕业证PDF成绩单》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
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二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
SOCIAL MEDIA MARKETING agency and service
Social media marketing: strategy, audience targeting, content creation, engagement, paid advertising, analytics, adaptation, relationship building, authenticity, optimization.
UR BHATTI ACADEMY AND ONLINE COURSES.pdf
UR BHatti Academy dedicated to providing the finest IT courses training in the world. Under the guidance of experienced trainer Usman Rasheed Bhatti, we have established ourselves as a professional online training firm offering unparalleled courses in Pakistan. Our academy is a trailblazer in Dijkot, being the first institute to officially provide training to all students at their preferred schedules, led by real-world industry professionals and Google certified staff.
一比一原版（UCSD毕业证）加利福尼亚大学圣迭戈分校毕业证如何办理
原件一模一样【微信：176555708】【加利福尼亚大学圣迭戈分校毕业证（UCSD学位证）成绩单】【微信：176555708】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：176555708】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：176555708】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份【微信：176555708】
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
办理加利福尼亚大学圣迭戈分校毕业证（UCSD学位证）学位证【微信：176555708 】外观非常精致，由特殊纸质材料制成，上面印有校徽、校名、毕业生姓名、专业等信息。
办理加利福尼亚大学圣迭戈分校毕业证（UCSD学位证）学位证【微信：176555708 】格式相对统一，各专业都有相应的模板。通常包括以下部分：
校徽：象征着学校的荣誉和传承。
校名:学校英文全称
授予学位：本部分将注明获得的具体学位名称。
毕业生姓名：这是最重要的信息之一，标志着该证书是由特定人员获得的。
颁发日期：这是毕业正式生效的时间，也代表着毕业生学业的结束。
其他信息：根据不同的专业和学位，可能会有一些特定的信息或章节。
办理加利福尼亚大学圣迭戈分校毕业证（UCSD学位证）学位证【微信：176555708 】价值很高，需要妥善保管。一般来说，应放置在安全、干燥、防潮的地方，避免长时间暴露在阳光下。如需使用，最好使用复印件而不是原件，以免丢失。
综上所述，办理加利福尼亚大学圣迭戈分校毕业证（UCSD学位证）学位证【微信：176555708 】是证明身份和学历的高价值文件。外观简单庄重，格式统一，包括重要的个人信息和发布日期。对持有人来说，妥善保管是非常重要的。
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- 2. Lays is using codes of regions and breaking cultural barriers through "potato chip" known as a stable global snack
- 3. EXPANSION OF FLAVOURS Since Lays has been trying to enter Asian markets with it's most acceptable snack they have tried to associate identities of regions with the packaging designs "Gourmet identifying for something extra than one's regular food, the flavors are identities of culture and people, the region they belong to. USE OF FLAVOURS AND COLOURS With different flavours being consumed by people, consumption of culture also takes place. the colour of the packaging resonated with the flavours or recipes being used. With vintage cheese being blue and Thai chilli being red, the person can identify of recall the taste of the product on the basis of the colour of the pacakaging. Identity Consumption Production GOURMET FOR WHAT IS OUTSIDE YOUR CULTURE Lays is here to increase their product flavors and lines due to the heavy snack consumption in the market, with new food tech industries coming in and blogging, recipe sharing is one of the trends, Sharing recipes in form of new flavors is highly appreciated. Representation GOURMET + MATT LIKE PACKAGING the Colours used for packaging and using the word gourmet represent that the snack is exclusive, has been prepared with greatness, and also something outside of our culture, gourmet is also used to describe rich food. Thus Lays is representing exclusivity yet inclusivity via bring different cultural flavours to one. Culture Insights
- 4. Consumer Insights Mcdonald's introduced Gourmet, Domino did and Lays also followed, trending in the fast food section Providing variety and options is now of important as conusmers want options to choose from Eating as per the occasion is a trend very noticeably, you are feeling low- need chips/pasta/ cookie dough, etc Lays packaging is very bright, meant to stand out in a shelf, for retail purchases as well as for online ad banners Use of gourmet and globla lavours allows lays to charge a higher price for the same. We can recall the flavour with the indgredients that are mentioned on the packaging, thus making it our impulse to buy the product when we look at it. consumers read the ingredients and mentioning, vinatge cheese, thai chilli does the trick for them