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With the summer ahead and
jam-packed with festivals,
here are five acts you
should not miss.
top of
the scots
ADMIRAL FALLOW
RACHEL SERMANNI
She may only be twenty, but Sermanni sounds like an older, wiser soul; one who
knows the pain of a broken heart and the longing for an eternity with a soulmate.
Being from the small village of Carrbridge in the Highlands didn’t stop Rachel from
topping the Coalition Singles charts (compiled by the top twenty independent record
stores in the UK) earlier this year with her debut EP, Black Currents. She’s also had
her music played on BBC Radio 1 and 2 and supported Elvis Costello, Ron Sexsmith
and Michael Kiwanuka.
The focus this year is to release her first album. “All my current songs have been
toured for a long time. It’s time to set them free, and this is the right year to do that.”
If there’s one thing that defines this Glaswegian band, it’s their ability to pull a
crowd. Having supported the likes of Snow Patrol and Paolo Nutini, their headline
Celtic Connections gig at the O2 ABC earlier this year was a sell out. And if that’s
not enough, they’re also gaining popularity on the other side of the pond; their single
Squealing Pigs was used in an episode of NBC’s Chuck, with an instrumental mix
aired during the Super Bowl 2012.
Recently signed to Nettwerk, their latest album, Tree Bursts In Snow, will be
released on 21st May, coming at the end of a two-month tour of the UK and Ireland.
WORDS AlexAndrA WingAte
PHOtOgRAPHy nic ShAnfeld
thetwilight Sad
Hailing from Kilsyth, everything about this
indie-rock-meets-electro-goth trio screams
‘Scottish’ – from their broad, unmistakable accents,
to their melancholic melodies.
With their latest album, No One Can Ever Know,
“anti-produced” by Andrew Weatherall and selling
on five continents, these guys are preparing to
take over the world.
Touring is the name of the game for The
Twilight Sad in 2012; having played
throughout both the UK and the US,
they’ll be spending April gigging
their way through Europe.
tHEtWILIgHt SAD
they burst onto the music scene last year, and already they’re making a name
for themselves. After a self-promoted first album, their second LP’s teaser tracks
have received over a quarter of a million hits. With the release of Brand New Breed’s
first single, Let Go, the band made it through to the judging stage of Hard Rock
Rising: The Global Battle of the Bands.
Having supported the likes of Backyard Babies and CrashDiet to sell-out crowds,
this year is all about PEEPSHOW: “There aren’t really any bands in Scotland that are
like us. We’re not shoe-gazing indies; we’re all about theatrics and excitement.”
When avalanche records – Scotland’s biggest independent music retailer –
announced they had the best-selling album of 2010, it was no surprise that Kid
Canaveral were quickly snapped up by Fence Records.
A year later and the two-boy, two-girl Edinburgh indie-pop group haven’t stopped:
they’ve gigged in New York and at SXSW, had daytime airplay on BBC Radio 1, played
both Belladrum and T in the Park and toured with Fence label boss King Creosote.
This spring sees the launch of a much-anticipated EP followed by their second album
in October. Both full, the band promise, of more “indie-pop tunes you can move
around and flail your limbs to.”
KID CANAVERAL
PEEPSHOW
on the
edge…
Words Sonja Klein
PhotograPhs jana eichel
SPORT
hung up on whether to try
climbing? an experienced
rock climber shows us the
ropes.
Y
ou feel Pain in
your arms, and know
you can’t hold on any
longer. Although the
wind is cool, your hands are
sweaty, and slowly your fingers
slide off the grip. The moment
before you fall you know it’s
coming. It’s the moment you
fear the most. The rope tightens
when you drop into it. You’re
safe.
It is this spirit of freedom
and adventure, the gruelling
physical challenge and the
chance to overcome fears that
make people take up climbing.
You must believe in your own
ability, simultaneously trusting
your partner with your life. This
adrenaline rush, a natural high,
is what attracts growing num-
bers of people to climbing.
The British Mountaineering
Club has seen an increase in
membership by 280% over the
last twenty years. More than two
thirds of these participants are
reported to climb both indoors
and out. What used to be seen
exclusively as a sport for the
supremely fit has now become
popular among all sorts.
Ian Archibald, an experi-
enced hobby climber from
Edinburgh, tells Buzz, “every-
one can take up climbing, it
doesn’t matter how fit you are.
I got into climbing through a
friend who took me with her
after I climbed her balcony in
the middle of the night to get
a pack of cigarettes out of her
room for her.”
Ian climbs both with
the Edinburgh University
Mountaineering Club and
privately with people he’s met
through climbing. He recom-
mends that those interested
in climbing go with someone
experienced, and begin at an
indoor climbing centre, moving
outside as they develop skill.
“Indoor climbing has the
advantage that it allows you
to train in techniques, feel
safe with the rope and learn
your limits. The advantage of
outdoor climbing is you’re not
restricted to one colour but
can use everything you can
find to hold onto,” he explains,
referring to indoor climbing
walls’ colour-coded routes that
allow climbers to learn different
techniques.
You don’t need to have
much equipment in order to
start climbing; just comfortable
sports clothing, a water bottle
and some food. Indoor climb-
ing centres provide shoes and a
Learn More Here:
edinburgh international
Climbing arena ratho,
south Platt hill, newbridge
eh28 8aa.
www.eica-ratho.com
0131 333 6333
Mountaineering Club of
scotland
www.mcofs.org.uk
harness. Most centres also offer
introductory courses that teach
the basics of safe and efficient
climbing.
So, within a short period of
time, you too can be out there
conquering mountaintops.
inTeReSTeD?
buzzmag.org 43
Buzz Magazine
The School of Arts & Creative Industries
Edinburgh Napier University Merchiston
Campus
Edinburgh
EH10 5DT
Advertising Team
buzzmagonline@gmail.com
07582601458
Coordinator: Derek Allan
d.allan@napier.ac.uk
0131 455 6133
Ad PAcK | 2013
@Buzz_Mag2013
/Buzz-Magazine
AD PACK
2013 About BUZZ
To celebrate the diverse and dynamic nature of 21st
century
Edinburgh, the postgraduate publishing and journalism team
at Edinburgh Napier University are proud to announce the
upcoming release of the latest issue of Buzz Magazine. Aimed at
both students and professionals in their 20s and 30s, Buzz will
inform and amuse in equal measure, keeping readers entertained
and engaged as they go about their daily lives.
Featuring articles on arts & entertainment, travel, food & drink,
politics, interviews and special features, Buzz has something for
everyone, and will inspire its readers with innovative ways to get
out and explore the city.
Landing in April 2013, Buzz magazine will look ahead over the
coming year and reveal an Edinburgh that locals know and love,
with no tartan, haggis or bagpipes in sight. With high production
values and distribution city-wide, Buzz offers local businesses
the opportunity to get their message out to a discerning and
highly lucrative target audience. Its year long availability ensures
maximum return for your investment, and distribution in local
areas mean you reach the people most likely to frequent your
establishment.
As well as the opportunity to advertise in a widely circulated
publication, Buzz magazine is also offering businesses free
online advertising for those who invest in quarter-page ads or
larger. With a rapidly increasing online presence, Buzz offers an
excellent opportunity to reach as wide an audience as possible.
Buzz. It’s the business.
What is Buzz?
• A 64 page magazine with
the highest production and
editorial values
• Printed in a convenient
160x240mm format – ideal for
reading whilst on the move
• Distributed in the city’s
cosmopolitan Morningside,
Bruntsfield, Grassmarket,
Marchmont and George Street
areas
• Features a diverse array of
articles, including food &
drink, arts & culture, politics,
travel and special features
• With a print run of 3,000
copies and an approximate
readership of 12,000, Buzz is a
fantastic way to advertise and
drive your business!
Advert sizes
Full Page
160 x 240mm
Half Page
Landscape
160 x 120mm
Quarter Page
Portrait
80 x 120mm
Quarter Page
Banner
160 x 60mm
Eighth Page
Landscape
80 x 60mm
Eighth Page
Banner
160 x 30mm
Half Page
Portrait
80 x 240mm
AD PACK
2013
600 neg.
300 neg.
150
75
Colour mode: CMYK
— Please include 3mm bleed —
Issue date: April 2013
Artwork deadline: 8th
March 2013
Payment deadline: 15th
March 2013
• Files under 10mb can be supplied on
email. Larger files must be supplied on
disk or a file sending website
• All clients are requested to supply a
colour proof of their advertisement
Pricing
PLEASE SEND ALL ADVERT FILES TO:
mgooders1982@yahoo.co.uk
Full Page: Back cover portrait
Full Page: Inside cover portrait
Full Page: Portrait
Half Page: Landscape
Half Page: Portrait
Quarter Page: Banner
Quarter Page: Portrait
Eighth Page: Landscape
Eighth Page: Banner
Advert Description Price (£)
750 neg.
500 neg.
250 neg.
150
75
Formats: PDF, 300dpi TIFF, 300dpi JPEG, EPS
AD PACK
2013
Resolution: 300dpi
• All advertisements must be supplied
digitally
Copy requirements
Advertising pack
for publicising
 Buzz magazine,
a group project
undertaken as
part of the MSc in
Publishing.

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Buzz Mag Ad Pack

  • 1. With the summer ahead and jam-packed with festivals, here are five acts you should not miss. top of the scots ADMIRAL FALLOW RACHEL SERMANNI She may only be twenty, but Sermanni sounds like an older, wiser soul; one who knows the pain of a broken heart and the longing for an eternity with a soulmate. Being from the small village of Carrbridge in the Highlands didn’t stop Rachel from topping the Coalition Singles charts (compiled by the top twenty independent record stores in the UK) earlier this year with her debut EP, Black Currents. She’s also had her music played on BBC Radio 1 and 2 and supported Elvis Costello, Ron Sexsmith and Michael Kiwanuka. The focus this year is to release her first album. “All my current songs have been toured for a long time. It’s time to set them free, and this is the right year to do that.” If there’s one thing that defines this Glaswegian band, it’s their ability to pull a crowd. Having supported the likes of Snow Patrol and Paolo Nutini, their headline Celtic Connections gig at the O2 ABC earlier this year was a sell out. And if that’s not enough, they’re also gaining popularity on the other side of the pond; their single Squealing Pigs was used in an episode of NBC’s Chuck, with an instrumental mix aired during the Super Bowl 2012. Recently signed to Nettwerk, their latest album, Tree Bursts In Snow, will be released on 21st May, coming at the end of a two-month tour of the UK and Ireland. WORDS AlexAndrA WingAte PHOtOgRAPHy nic ShAnfeld thetwilight Sad Hailing from Kilsyth, everything about this indie-rock-meets-electro-goth trio screams ‘Scottish’ – from their broad, unmistakable accents, to their melancholic melodies. With their latest album, No One Can Ever Know, “anti-produced” by Andrew Weatherall and selling on five continents, these guys are preparing to take over the world. Touring is the name of the game for The Twilight Sad in 2012; having played throughout both the UK and the US, they’ll be spending April gigging their way through Europe. tHEtWILIgHt SAD they burst onto the music scene last year, and already they’re making a name for themselves. After a self-promoted first album, their second LP’s teaser tracks have received over a quarter of a million hits. With the release of Brand New Breed’s first single, Let Go, the band made it through to the judging stage of Hard Rock Rising: The Global Battle of the Bands. Having supported the likes of Backyard Babies and CrashDiet to sell-out crowds, this year is all about PEEPSHOW: “There aren’t really any bands in Scotland that are like us. We’re not shoe-gazing indies; we’re all about theatrics and excitement.” When avalanche records – Scotland’s biggest independent music retailer – announced they had the best-selling album of 2010, it was no surprise that Kid Canaveral were quickly snapped up by Fence Records. A year later and the two-boy, two-girl Edinburgh indie-pop group haven’t stopped: they’ve gigged in New York and at SXSW, had daytime airplay on BBC Radio 1, played both Belladrum and T in the Park and toured with Fence label boss King Creosote. This spring sees the launch of a much-anticipated EP followed by their second album in October. Both full, the band promise, of more “indie-pop tunes you can move around and flail your limbs to.” KID CANAVERAL PEEPSHOW on the edge… Words Sonja Klein PhotograPhs jana eichel SPORT hung up on whether to try climbing? an experienced rock climber shows us the ropes. Y ou feel Pain in your arms, and know you can’t hold on any longer. Although the wind is cool, your hands are sweaty, and slowly your fingers slide off the grip. The moment before you fall you know it’s coming. It’s the moment you fear the most. The rope tightens when you drop into it. You’re safe. It is this spirit of freedom and adventure, the gruelling physical challenge and the chance to overcome fears that make people take up climbing. You must believe in your own ability, simultaneously trusting your partner with your life. This adrenaline rush, a natural high, is what attracts growing num- bers of people to climbing. The British Mountaineering Club has seen an increase in membership by 280% over the last twenty years. More than two thirds of these participants are reported to climb both indoors and out. What used to be seen exclusively as a sport for the supremely fit has now become popular among all sorts. Ian Archibald, an experi- enced hobby climber from Edinburgh, tells Buzz, “every- one can take up climbing, it doesn’t matter how fit you are. I got into climbing through a friend who took me with her after I climbed her balcony in the middle of the night to get a pack of cigarettes out of her room for her.” Ian climbs both with the Edinburgh University Mountaineering Club and privately with people he’s met through climbing. He recom- mends that those interested in climbing go with someone experienced, and begin at an indoor climbing centre, moving outside as they develop skill. “Indoor climbing has the advantage that it allows you to train in techniques, feel safe with the rope and learn your limits. The advantage of outdoor climbing is you’re not restricted to one colour but can use everything you can find to hold onto,” he explains, referring to indoor climbing walls’ colour-coded routes that allow climbers to learn different techniques. You don’t need to have much equipment in order to start climbing; just comfortable sports clothing, a water bottle and some food. Indoor climb- ing centres provide shoes and a Learn More Here: edinburgh international Climbing arena ratho, south Platt hill, newbridge eh28 8aa. www.eica-ratho.com 0131 333 6333 Mountaineering Club of scotland www.mcofs.org.uk harness. Most centres also offer introductory courses that teach the basics of safe and efficient climbing. So, within a short period of time, you too can be out there conquering mountaintops. inTeReSTeD? buzzmag.org 43 Buzz Magazine The School of Arts & Creative Industries Edinburgh Napier University Merchiston Campus Edinburgh EH10 5DT Advertising Team buzzmagonline@gmail.com 07582601458 Coordinator: Derek Allan d.allan@napier.ac.uk 0131 455 6133 Ad PAcK | 2013 @Buzz_Mag2013 /Buzz-Magazine AD PACK 2013 About BUZZ To celebrate the diverse and dynamic nature of 21st century Edinburgh, the postgraduate publishing and journalism team at Edinburgh Napier University are proud to announce the upcoming release of the latest issue of Buzz Magazine. Aimed at both students and professionals in their 20s and 30s, Buzz will inform and amuse in equal measure, keeping readers entertained and engaged as they go about their daily lives. Featuring articles on arts & entertainment, travel, food & drink, politics, interviews and special features, Buzz has something for everyone, and will inspire its readers with innovative ways to get out and explore the city. Landing in April 2013, Buzz magazine will look ahead over the coming year and reveal an Edinburgh that locals know and love, with no tartan, haggis or bagpipes in sight. With high production values and distribution city-wide, Buzz offers local businesses the opportunity to get their message out to a discerning and highly lucrative target audience. Its year long availability ensures maximum return for your investment, and distribution in local areas mean you reach the people most likely to frequent your establishment. As well as the opportunity to advertise in a widely circulated publication, Buzz magazine is also offering businesses free online advertising for those who invest in quarter-page ads or larger. With a rapidly increasing online presence, Buzz offers an excellent opportunity to reach as wide an audience as possible. Buzz. It’s the business. What is Buzz? • A 64 page magazine with the highest production and editorial values • Printed in a convenient 160x240mm format – ideal for reading whilst on the move • Distributed in the city’s cosmopolitan Morningside, Bruntsfield, Grassmarket, Marchmont and George Street areas • Features a diverse array of articles, including food & drink, arts & culture, politics, travel and special features • With a print run of 3,000 copies and an approximate readership of 12,000, Buzz is a fantastic way to advertise and drive your business! Advert sizes Full Page 160 x 240mm Half Page Landscape 160 x 120mm Quarter Page Portrait 80 x 120mm Quarter Page Banner 160 x 60mm Eighth Page Landscape 80 x 60mm Eighth Page Banner 160 x 30mm Half Page Portrait 80 x 240mm AD PACK 2013 600 neg. 300 neg. 150 75 Colour mode: CMYK — Please include 3mm bleed — Issue date: April 2013 Artwork deadline: 8th March 2013 Payment deadline: 15th March 2013 • Files under 10mb can be supplied on email. Larger files must be supplied on disk or a file sending website • All clients are requested to supply a colour proof of their advertisement Pricing PLEASE SEND ALL ADVERT FILES TO: mgooders1982@yahoo.co.uk Full Page: Back cover portrait Full Page: Inside cover portrait Full Page: Portrait Half Page: Landscape Half Page: Portrait Quarter Page: Banner Quarter Page: Portrait Eighth Page: Landscape Eighth Page: Banner Advert Description Price (£) 750 neg. 500 neg. 250 neg. 150 75 Formats: PDF, 300dpi TIFF, 300dpi JPEG, EPS AD PACK 2013 Resolution: 300dpi • All advertisements must be supplied digitally Copy requirements Advertising pack for publicising  Buzz magazine, a group project undertaken as part of the MSc in Publishing.