1) Butlers is a leading European retailer of home goods with over 150 stores across 9 countries that sought to improve its online sales capabilities.
2) Using the Demandware commerce platform, Butlers established an omni-channel shopping experience across its websites, stores, and marketplaces.
3) This enabled Butlers to double its online sales volumes from 2011 to 2012 while gaining the flexibility to enhance the customer experience and support continued growth online.
This document discusses how Azdan uses Oracle NetSuite to help businesses provide omnichannel shopping experiences. It summarizes that today's customers expect consistent experiences across channels and touches, but most businesses lack unified systems. NetSuite provides a single platform to manage ecommerce, point-of-sale, orders, inventory, CRM and more. This allows businesses to have a single view of customers and fulfill orders from various locations. The document outlines NetSuite's capabilities and how Azdan implements NetSuite solutions to help businesses transform their operations and satisfy omnichannel shoppers.
Jorij Abraham, Director of Consulting Unic
Jorij Abraham, Director of Consulting bij Unic en voormalig manager eCommerce bij Magazijn de Bijenkorf, TUI en Sanoma, presenteert 100 Best Practices op het gebied van Omnichannel. In zeer korte tijd wordt u geïnspireerd met hoe u nieuwe media kunt inzetten voor verkoop. Tevens behandelt hij de valkuilen die horen bij het wisselen van een single- naar een omnichannel strategie.
This document outlines an agenda and presentations for a cross-channel day event. The agenda is divided into two parts, with the first part focusing on topics like the current state of retail, cross-channel organizations, and identifying customers. The second part discusses challenges and opportunities of multichannel retail like moving from cash and carry to multichannel. Several company case studies are also presented. The document indicates that identifying the most likely buyers based on fast-moving consumer goods purchasing behavior will be one of the presentations. Overall, the document provides an agenda and overview of topics to be discussed at a cross-channel marketing event.
Reitmans provides a richer shopping experience with DemandwareDemandware
Reitmans is a Canadian retailer operating over 900 stores under six banners. It developed five major ecommerce sites using Demandware's commerce platform to deliver a 360-degree shopping experience across its brands and support peaks in online demand. This enabled Reitmans to rapidly expand its online presence, with every brand launching an ecommerce site seeing double digit sales growth. The new platform also allows Reitmans to increase in-store visits and customer loyalty through personalized online features.
Paybook Volume 3 includes: the era of the savvy shopper, the winners of our Appathon, doing business today with the tools of tomorrow and ingenuity from the inside out.
Samsung offers innovative retail solutions to transform the shopping experience for digitally empowered consumers. Their offerings include digital signage, interactive kiosks, mobile devices, and software to create an engaging in-store environment. This allows customers to easily access product information and make purchases, while giving retailers tools to display promotions, manage inventory, and provide a seamless omnichannel experience. Samsung has successfully implemented these solutions for various retailers globally, streamlining operations and boosting sales through an improved customer experience.
Omnichannel is at the heart of today's Retail Transformation. However, most retail CIOs still struggle to redesign their technology frameworks to serve today's multichannel connected customer and support a growing number of new ways to shop. Lack of an omnichannel strategy, rigid legacy systems not allowing to leverage the benefits of cloud and mobile technologies, non-single view of customers across channels or lack of inventory visibility across enterprise to support distributed order management capacity are only some of the key challenges retail CIOs are facing.
This webinar will be conducted by Ismael Ciordia, Chief Technology Officer at Openbravo, Salil Godika, Chief Strategy & Marketing Officer and Industry Group Head at Happiest Minds and introduced by Xavier Places, Product Marketing Director at Openbravo.
What Will You Learn?
- Key considerations when designing and rolling out new architecture that delivers omnichannel services.
- Which technologies to evaluate, including PIM, OMS, Cloud, m-POS or Big Data.
- How some leading customers in the Specialty Retail subsector are progressing on their omnichannel path with the help of Openbravo.
- A summary of the main conclusions of the Happiest Minds' report "The State of Omnichannel Retail in the US 2015" .
Commerce Vision for Wholesale & DistributionKatie Koss
B2B Wholesale and distribution companies turn to Commerce Vision for world class eCommerce solutions. Whether providing mobile rep applications, order automation, or functionally rich, integrated eCommerce sites, the Commerce Vision team draw on our 20 years of experience in the true B2B space.
To learn more, visit us at https://www.commercevision.com.au/
This document discusses how Azdan uses Oracle NetSuite to help businesses provide omnichannel shopping experiences. It summarizes that today's customers expect consistent experiences across channels and touches, but most businesses lack unified systems. NetSuite provides a single platform to manage ecommerce, point-of-sale, orders, inventory, CRM and more. This allows businesses to have a single view of customers and fulfill orders from various locations. The document outlines NetSuite's capabilities and how Azdan implements NetSuite solutions to help businesses transform their operations and satisfy omnichannel shoppers.
Jorij Abraham, Director of Consulting Unic
Jorij Abraham, Director of Consulting bij Unic en voormalig manager eCommerce bij Magazijn de Bijenkorf, TUI en Sanoma, presenteert 100 Best Practices op het gebied van Omnichannel. In zeer korte tijd wordt u geïnspireerd met hoe u nieuwe media kunt inzetten voor verkoop. Tevens behandelt hij de valkuilen die horen bij het wisselen van een single- naar een omnichannel strategie.
This document outlines an agenda and presentations for a cross-channel day event. The agenda is divided into two parts, with the first part focusing on topics like the current state of retail, cross-channel organizations, and identifying customers. The second part discusses challenges and opportunities of multichannel retail like moving from cash and carry to multichannel. Several company case studies are also presented. The document indicates that identifying the most likely buyers based on fast-moving consumer goods purchasing behavior will be one of the presentations. Overall, the document provides an agenda and overview of topics to be discussed at a cross-channel marketing event.
Reitmans provides a richer shopping experience with DemandwareDemandware
Reitmans is a Canadian retailer operating over 900 stores under six banners. It developed five major ecommerce sites using Demandware's commerce platform to deliver a 360-degree shopping experience across its brands and support peaks in online demand. This enabled Reitmans to rapidly expand its online presence, with every brand launching an ecommerce site seeing double digit sales growth. The new platform also allows Reitmans to increase in-store visits and customer loyalty through personalized online features.
Paybook Volume 3 includes: the era of the savvy shopper, the winners of our Appathon, doing business today with the tools of tomorrow and ingenuity from the inside out.
Samsung offers innovative retail solutions to transform the shopping experience for digitally empowered consumers. Their offerings include digital signage, interactive kiosks, mobile devices, and software to create an engaging in-store environment. This allows customers to easily access product information and make purchases, while giving retailers tools to display promotions, manage inventory, and provide a seamless omnichannel experience. Samsung has successfully implemented these solutions for various retailers globally, streamlining operations and boosting sales through an improved customer experience.
Omnichannel is at the heart of today's Retail Transformation. However, most retail CIOs still struggle to redesign their technology frameworks to serve today's multichannel connected customer and support a growing number of new ways to shop. Lack of an omnichannel strategy, rigid legacy systems not allowing to leverage the benefits of cloud and mobile technologies, non-single view of customers across channels or lack of inventory visibility across enterprise to support distributed order management capacity are only some of the key challenges retail CIOs are facing.
This webinar will be conducted by Ismael Ciordia, Chief Technology Officer at Openbravo, Salil Godika, Chief Strategy & Marketing Officer and Industry Group Head at Happiest Minds and introduced by Xavier Places, Product Marketing Director at Openbravo.
What Will You Learn?
- Key considerations when designing and rolling out new architecture that delivers omnichannel services.
- Which technologies to evaluate, including PIM, OMS, Cloud, m-POS or Big Data.
- How some leading customers in the Specialty Retail subsector are progressing on their omnichannel path with the help of Openbravo.
- A summary of the main conclusions of the Happiest Minds' report "The State of Omnichannel Retail in the US 2015" .
Commerce Vision for Wholesale & DistributionKatie Koss
B2B Wholesale and distribution companies turn to Commerce Vision for world class eCommerce solutions. Whether providing mobile rep applications, order automation, or functionally rich, integrated eCommerce sites, the Commerce Vision team draw on our 20 years of experience in the true B2B space.
To learn more, visit us at https://www.commercevision.com.au/
Many B2B companies pride themselves on building personal relationships
with their customers. But as one global leader in specialized environmental
services has discovered, relationship building in the B2B space is shifting rapidly.
This document describes the platform architecture for an omnichannel retail company. It discusses the challenges of legacy architectures and outlines a new platform architecture with key components. The platform exposes primitive APIs and services that represent core retail processes and data. Tenants can then build applications that utilize and extend these platform services. All data changes are handled as asynchronous events to ensure eventual consistency across caching layers. The architecture aims to decouple tenants, improve scalability, and facilitate innovation while maintaining enterprise governance over core platform components.
El valor de la omnicanalidad para la industria del consumoSAP Latinoamérica
This document discusses the importance of omni-channel capabilities for consumer product industries in Mexico. It notes that the consumer product industry in Mexico manufactures and distributes over 45,000 products across 700 leading brands. However, the industry faces new challenges in serving modern consumers who are always online and use multiple channels in their purchasing journeys. The document advocates for hybris as an omni-channel commerce solution that can provide a unified view of customers and enable consistent brand experiences across channels to meet evolving consumer expectations. Case studies show hybris helping consumer product companies increase sales, conversion rates, and customer satisfaction while reducing costs.
This presentation provides an overview of how the JPMA PoS Designer product fits the needs for various retail segments including Grocery, Retail, GMS, WIC EBT and Corporate campus cafe.
The document discusses key aspects of implementing an effective customer relationship management (CRM) strategy for e-commerce websites. It addresses CRM issues related to the pre-order, ordering, and post-order customer experience. This includes providing smooth ordering processes, intuitive navigation, product information, and personalization to maximize customer satisfaction and sales. The document emphasizes designing CRM systems that integrate the entire customer experience across online and offline sales channels.
Trends in Retail Network Infrastructure WPEstee Woods
The document discusses emerging trends in retail technology infrastructure that are helping define success for retailers. It outlines how wireless networks can empower faster retailing through enabling real-time analytics, more efficient supply chains, and stronger customer experiences across channels. Specifically, it discusses how wireless WAN (WWAN) solutions are allowing retailers to implement omnichannel strategies through technologies like beacons and digital signage that provide personalized content to customers. This provides benefits like influencing customer behavior as well as remote management capabilities.
TransForm provides business process outsourcing solutions across major functions like customer service, finance and accounting, marketing, and administration. They offer comprehensive ecommerce support services including product data management, inventory management, order processing, and customer support. TransForm aims to help clients address needs through scalable delivery models while achieving cost savings, customer value growth, and strategic transformation.
Save 10% off ANY FITC event with discount code 'slideshare'
See our upcoming events at www.fitc.ca
OVERVIEW
Nick will discuss how AngularJS can be used to build omnichannel applications that leverage one codebase for all applications platforms – web, mobile, and packaged iOS and Android apps. The result? Faster time to market, better product/market fit, a better user experience, and drastically lower costs.
INTENDED AUDIENCE
Developers, designers and managers who need to deliver lean agile solutions across web, mobile web, and packaged mobile apps.
Nick Van Weerdenburg
Nick is the founder of rangle.io and leads rangle.io’s business development, consulting, and enterprise architecture activities. He’s a firm believer in the thin-server, full-JavaScript stack, and actively evanglizes this across the Toronto tech community.
The document discusses Tata Communications Store at Home, a solution that provides a digital experience for retailers to engage customers remotely while ensuring health and safety. It allows retailers to provide a personalized shopping experience through digital video interactions such as video calls between customers and sales associates, co-browsing of products, and conferencing in experts to answer questions. This helps retailers drive revenue and retain customers during a time of social distancing.
BigCommerce is a fairly new, but quickly rising element in the eCommerce world. In 2009, BigCommerce ranked at number 1 in eCommerce software solution when viewed for its flexible utility and set up by close to 9000 internet sellers - and ever increasing user base; BigCommerce caters to more than 35,000 users across the globe. And here at Hvantage, we very well know the rising popularity and ability of BigCommerce, and have an fervent, skilled and well-informed team committed exclusively to offer you with reasonable and quality BigCommerce back office services.
Horze Races Ahead with 40% Growth in Online SalesDemandware
Horze is a large European retailer of equestrian equipment that needed a more flexible ecommerce platform to support its strategy of tailored websites for each country. It implemented Demandware's cloud-based platform, which now supports 22 online stores across 15 languages. This has allowed Horze to achieve online growth of 75% from 2010 to 2012 through better customer experiences and higher conversion rates.
We constantly collect data from the successful IT implementations - not just our own. On this basis, we have developed open IT architecture that allows building an omnichannel solution.
The recipe for e-commerce growth-increase sales through effective inventory m...Bahcesehir University
Small retailers are looking to grow drastically in their early stages. That’s why they can’t afford to lose customers or damage their brand. These problems are mostly caused by defects in inventory management. With proper inventory management, they can avoid missing sales opportunities or overselling a product that would decrease their customer service level and eventually damage their brand.
We examine why customer experience and online retail needs to move one step forward their marketing strategy and adjust all their technological assets in to an Omni-Channel Experience.
Gone are the days when people made a long list of their groceries, But in today's fast-paced life no one has the time to go to the shop.
it has been noted nowadays that the number of consumers who install grocery applications on their smartphones is gradually growing.
people sitting at home and order everything online. So if you also want to be an app for your store, So contact Amrinfotech.
Amar Infotech Provides the best Grocery Delivery App Solutions.
1. The document discusses how mobile engagement can be used to create superfans through timely and contextual communications, data-driven mobile strategies, and loyalty programs.
2. Key aspects covered include using beacons, NFC, location data and push notifications to deliver personalized messages and offers to customers. Integrating loyalty programs with mobile wallets allows customers to automatically earn and redeem rewards.
3. To be effective, mobile engagement requires understanding customers across all channels to communicate with them at the right place and time through experiences that add value and drive interactions.
Digital transformation in retail is necessary for businesses to keep up with changing customer expectations and the competitive market. The top trends in 2019 include focusing on the customer experience through both real and digital channels, accelerating delivery times and increasing visibility, personalizing services across multiple channels, simplifying and securing payment processes, and utilizing technologies like AI, IoT, cloud computing, and augmented reality to improve strategic planning, operations, and the customer experience. As technologies continue to evolve, digital transformation will help retailers increase efficiency and remain relevant.
Butlers Boosts Competitive Advantage with Omni-Channel ExperienceDemandware
Butlers is a leading European retailer of home goods that needed an ecommerce platform to support its growth online and omni-channel strategy. Using Demandware's commerce platform, Butlers created an engaging customer experience across its websites, stores, and marketplaces. This enabled Butlers to double its online sales and meet peaks in demand while focusing on enhancing the customer experience.
HCL Enterprise Ecommerce Solution: The Transaction Platform that Helps You Se...HCLSoftware
HCL Commerce Cloud is a comprehensive B2C commerce solution that enables businesses to sell through multiple channels on a single platform. It offers capabilities for B2B, B2C, and B2B2C commerce. The solution helps businesses unlock growth, achieve higher ROI, accelerate innovation, and reduce risk. It provides a cloud-native, API-first architecture designed to seamlessly scale for high traffic volumes.
Many B2B companies pride themselves on building personal relationships
with their customers. But as one global leader in specialized environmental
services has discovered, relationship building in the B2B space is shifting rapidly.
This document describes the platform architecture for an omnichannel retail company. It discusses the challenges of legacy architectures and outlines a new platform architecture with key components. The platform exposes primitive APIs and services that represent core retail processes and data. Tenants can then build applications that utilize and extend these platform services. All data changes are handled as asynchronous events to ensure eventual consistency across caching layers. The architecture aims to decouple tenants, improve scalability, and facilitate innovation while maintaining enterprise governance over core platform components.
El valor de la omnicanalidad para la industria del consumoSAP Latinoamérica
This document discusses the importance of omni-channel capabilities for consumer product industries in Mexico. It notes that the consumer product industry in Mexico manufactures and distributes over 45,000 products across 700 leading brands. However, the industry faces new challenges in serving modern consumers who are always online and use multiple channels in their purchasing journeys. The document advocates for hybris as an omni-channel commerce solution that can provide a unified view of customers and enable consistent brand experiences across channels to meet evolving consumer expectations. Case studies show hybris helping consumer product companies increase sales, conversion rates, and customer satisfaction while reducing costs.
This presentation provides an overview of how the JPMA PoS Designer product fits the needs for various retail segments including Grocery, Retail, GMS, WIC EBT and Corporate campus cafe.
The document discusses key aspects of implementing an effective customer relationship management (CRM) strategy for e-commerce websites. It addresses CRM issues related to the pre-order, ordering, and post-order customer experience. This includes providing smooth ordering processes, intuitive navigation, product information, and personalization to maximize customer satisfaction and sales. The document emphasizes designing CRM systems that integrate the entire customer experience across online and offline sales channels.
Trends in Retail Network Infrastructure WPEstee Woods
The document discusses emerging trends in retail technology infrastructure that are helping define success for retailers. It outlines how wireless networks can empower faster retailing through enabling real-time analytics, more efficient supply chains, and stronger customer experiences across channels. Specifically, it discusses how wireless WAN (WWAN) solutions are allowing retailers to implement omnichannel strategies through technologies like beacons and digital signage that provide personalized content to customers. This provides benefits like influencing customer behavior as well as remote management capabilities.
TransForm provides business process outsourcing solutions across major functions like customer service, finance and accounting, marketing, and administration. They offer comprehensive ecommerce support services including product data management, inventory management, order processing, and customer support. TransForm aims to help clients address needs through scalable delivery models while achieving cost savings, customer value growth, and strategic transformation.
Save 10% off ANY FITC event with discount code 'slideshare'
See our upcoming events at www.fitc.ca
OVERVIEW
Nick will discuss how AngularJS can be used to build omnichannel applications that leverage one codebase for all applications platforms – web, mobile, and packaged iOS and Android apps. The result? Faster time to market, better product/market fit, a better user experience, and drastically lower costs.
INTENDED AUDIENCE
Developers, designers and managers who need to deliver lean agile solutions across web, mobile web, and packaged mobile apps.
Nick Van Weerdenburg
Nick is the founder of rangle.io and leads rangle.io’s business development, consulting, and enterprise architecture activities. He’s a firm believer in the thin-server, full-JavaScript stack, and actively evanglizes this across the Toronto tech community.
The document discusses Tata Communications Store at Home, a solution that provides a digital experience for retailers to engage customers remotely while ensuring health and safety. It allows retailers to provide a personalized shopping experience through digital video interactions such as video calls between customers and sales associates, co-browsing of products, and conferencing in experts to answer questions. This helps retailers drive revenue and retain customers during a time of social distancing.
BigCommerce is a fairly new, but quickly rising element in the eCommerce world. In 2009, BigCommerce ranked at number 1 in eCommerce software solution when viewed for its flexible utility and set up by close to 9000 internet sellers - and ever increasing user base; BigCommerce caters to more than 35,000 users across the globe. And here at Hvantage, we very well know the rising popularity and ability of BigCommerce, and have an fervent, skilled and well-informed team committed exclusively to offer you with reasonable and quality BigCommerce back office services.
Horze Races Ahead with 40% Growth in Online SalesDemandware
Horze is a large European retailer of equestrian equipment that needed a more flexible ecommerce platform to support its strategy of tailored websites for each country. It implemented Demandware's cloud-based platform, which now supports 22 online stores across 15 languages. This has allowed Horze to achieve online growth of 75% from 2010 to 2012 through better customer experiences and higher conversion rates.
We constantly collect data from the successful IT implementations - not just our own. On this basis, we have developed open IT architecture that allows building an omnichannel solution.
The recipe for e-commerce growth-increase sales through effective inventory m...Bahcesehir University
Small retailers are looking to grow drastically in their early stages. That’s why they can’t afford to lose customers or damage their brand. These problems are mostly caused by defects in inventory management. With proper inventory management, they can avoid missing sales opportunities or overselling a product that would decrease their customer service level and eventually damage their brand.
We examine why customer experience and online retail needs to move one step forward their marketing strategy and adjust all their technological assets in to an Omni-Channel Experience.
Gone are the days when people made a long list of their groceries, But in today's fast-paced life no one has the time to go to the shop.
it has been noted nowadays that the number of consumers who install grocery applications on their smartphones is gradually growing.
people sitting at home and order everything online. So if you also want to be an app for your store, So contact Amrinfotech.
Amar Infotech Provides the best Grocery Delivery App Solutions.
1. The document discusses how mobile engagement can be used to create superfans through timely and contextual communications, data-driven mobile strategies, and loyalty programs.
2. Key aspects covered include using beacons, NFC, location data and push notifications to deliver personalized messages and offers to customers. Integrating loyalty programs with mobile wallets allows customers to automatically earn and redeem rewards.
3. To be effective, mobile engagement requires understanding customers across all channels to communicate with them at the right place and time through experiences that add value and drive interactions.
Digital transformation in retail is necessary for businesses to keep up with changing customer expectations and the competitive market. The top trends in 2019 include focusing on the customer experience through both real and digital channels, accelerating delivery times and increasing visibility, personalizing services across multiple channels, simplifying and securing payment processes, and utilizing technologies like AI, IoT, cloud computing, and augmented reality to improve strategic planning, operations, and the customer experience. As technologies continue to evolve, digital transformation will help retailers increase efficiency and remain relevant.
Butlers Boosts Competitive Advantage with Omni-Channel ExperienceDemandware
Butlers is a leading European retailer of home goods that needed an ecommerce platform to support its growth online and omni-channel strategy. Using Demandware's commerce platform, Butlers created an engaging customer experience across its websites, stores, and marketplaces. This enabled Butlers to double its online sales and meet peaks in demand while focusing on enhancing the customer experience.
HCL Enterprise Ecommerce Solution: The Transaction Platform that Helps You Se...HCLSoftware
HCL Commerce Cloud is a comprehensive B2C commerce solution that enables businesses to sell through multiple channels on a single platform. It offers capabilities for B2B, B2C, and B2B2C commerce. The solution helps businesses unlock growth, achieve higher ROI, accelerate innovation, and reduce risk. It provides a cloud-native, API-first architecture designed to seamlessly scale for high traffic volumes.
Digital Transformation: Re-imagine from the outside Inaccenture
In today’s digital work, business success requires more customer-focused digital transformation. This presentation from Accenture Interactive looks at why and how businesses can act.
Read more: http://www.accenture.com/us-en/Pages/insight-digital-transformation.aspx
Accenture digital transformation - re-imagine from the outside-inRick Bouter
This document discusses how companies can undergo a digital transformation focused on delivering enduring customer relevance at scale. It emphasizes the need to reimagine the business from an outside-in perspective focused on customer experiences. A successful digital transformation requires companies to delight customers with omni-channel experiences, reorient the business to be customer-centric and agile, and flex their technology platform to power customer experiences and business operations.
Capgemini helps companies transform their customer experience through digital solutions. They assist throughout the transformation process from defining business cases to implementing and managing digital solutions. Capgemini also provides tailored solutions using Salesforce.com to meet customer needs and create positive experiences. Their services include cloud assessments to identify applications for replatforming, multichannel contact management solutions, IoT solutions for manufacturers, and clienteling software to improve in-store shopping.
Capgemini - How Digitally Empowered is Your Business? Capgemini’s Digital Cus...Salesforce Deutschland
Capgemini helps companies transform their customer experience through digital solutions. They assist throughout the transformation process from defining business cases to implementing and managing digital solutions. Capgemini also provides tailored solutions using Salesforce.com to meet customer needs and create positive experiences. Their cloud assessment offers a methodology and roadmap for cloud migration to reduce risks and costs. Additionally, they provide multichannel contact management through their Odigo solution and connected service experiences for IoT in manufacturing through data collection and analytics.
The document provides an analysis of three major e-commerce platforms: SAP Hybris, Magento, and Demandware. It describes key features of each platform such as commerce, marketing, order management, and business intelligence capabilities. The benefits of each platform are also summarized, including faster go-to-market, increased customer rates and loyalty, scalability, and flexibility. Born's e-commerce propositions focusing on commerce, marketing, revenue, sales, service, and a hybrid approach are also outlined.
The Functioning of B2B Business using Adobe Commerce (Magento).EVRIG Solutions
Discover the power of Adobe Commerce (Magento) for B2B businesses. Streamline operations, enhance customer experiences, and drive growth with this robust platform.
Four51 OrderCloud Case Studies for Manufacturers & DistributorsFour51, Inc.
Read Case Studies from Burroughs, Staples, and Bremer Bank that could be similar to solutions Manufacturers and Distributors may be looking for. Contact info@four51.com for inquiries.
Trends in retail network infrastructure wpMark Zumwalt
The document discusses emerging trends in retail network infrastructure and how wireless networks can empower faster retailing. It outlines how new technologies like iBeacons, digital signage, cloud applications, and BYOD/BYON are enabling omnichannel retail, personalized customer experiences, and more flexible retail operations. Wireless WAN solutions are presented as an effective way to provide connectivity for these new applications while balancing security, cost savings, and network management needs. Specific retail success stories and considerations for choosing networking solutions are also reviewed.
ISPG is a technology company that was founded in 2003 with the mission of designing and delivering innovative solutions. It has over 12 years of experience and 400+ technology experts across multiple development centers in India and Dubai. ISPG offers solutions for e-commerce, social networking, real estate, and other industries to help clients enhance digital experiences and drive success through disruptive technologies.
Enabling Digital Transformation in the Retail IndustryIsha Shah
The retail industry is witnessing significant changes in the business environment with shrinking margins, demanding customers and intense competition. Customers have a plethora of choices and hence loyalty cannot be assumed. Adding to this complexity are E-Commerce platforms that aim to understand the customer and provide a personalized end-to-end shopping experience. Clearly, retailers need to capitalize on technology to attract and retain customers and grow revenues. Hence the need for E-Commerce platforms that aim to understand the customer and provide a personalized and end-to-end shopping experience. A Wide range of assets are required to provide the seamless customer experience.
This document discusses four patterns for integrating eCommerce and content management systems: commerce-led, content-led, hybrid, and headless. It provides an overview of each pattern, examining their organizational, consumer, and technological impacts. A commerce-led pattern involves the eCommerce system delivering the primary experience and incorporating content from a CMS. A content-led pattern has a CMS front the consumer experience and integrate an eCommerce API. The document aims to help readers select the best integration model for their needs.
E-commerce allows consumers to have more influence over products and services by providing a faster and more open process where customers have greater control. Glabex is a virtual exchange that integrates and connects businesses for online trading of goods and services in real time. It provides benefits like improved accuracy, expanded customer access, easier and faster ordering, and reduced administrative tasks.
This document discusses challenges in B2B e-commerce and strategies to address them. It highlights three main challenges that companies face: 1) optimizing distribution channels in the changing landscape, 2) reducing costs through empowering customers with self-service online, and 3) improving sales of complex products. The document then elaborates on each challenge and provides examples of companies that have successfully addressed them, such as how Dermalogica established cooperation across its distribution channels and empowered customers with an online store.
IBM WebSphere Commerce software provides a powerful customer interaction platform for online and cross-channel commerce. It enables companies to deliver a seamless customer experience across digital and physical channels through features such as consistent branding, mobile optimization, social media integration, and precision marketing. The software also offers comprehensive commerce capabilities including order management, catalog management, pricing and promotions to support customer-centric experiences.
Capgemini Leads Digital Transformation for One of the World's Largest RetailersCapgemini
Read how one of the world's largest retailers defined its digital
transformation journey to gain greater customer insights and build a better in-store experience.
E-commerce product listings offer several benefits for businesses, including increased visibility, improved customer experience, enhanced sales opportunities, streamlined inventory management, and the ability to reach a global audience. Explore the top five advantages of implementing effective e-commerce product listings in this article.
HCL Commerce Cloud: Elevate Sales with Integrated B2B SolutionsHCLSoftware
The key to successful B2B sales growth lies in digital strategies, particularly with the rising prominence of enterprise ecommerce solutions. Companies must adapt to the rapidly changing landscape of B2B e-commerce to remain competitive, as highlighted by McKinsey. Embracing digital transformation is crucial, with McKinsey noting the risk of falling behind for those who fail to do so. Going forward, digital will become the most important sales channel, contributing over 40% of total company revenue.
Learn more: https://hclsw.co/0wzv7y
HCL Commerce Cloud: Elevate Sales with Integrated B2B Solutions
Butlers 080313 eng gp
1. Case Study
Butlers boosts
competitive
advantage with
Brooks Runs
omni-channel
Faster with
experience
Demandware
BUSINESS
Butlers is a leading retail company for home accessories, furniture and gifts. The
company has approximately 1,000 employees and more than 150 local shops in
nine European countries.
Industry segment
CHALLENGE
Homeware, furniture & decoration
With significant growth predicted for online sales, Butlers needed an ecommerce
URL
platform that not only could cope with higher transaction volumes across multiple
www.butlers.com
geographies, but also enabled the retailer to deliver on its omni-channel strategy.
Scale
1,000 employees SOLUTION
More than 150 stores
Using the Demandware Commerce platform, Butlers established a user-friendly
experience for its customers to select, order and pay for merchandize via online
marketplaces, in-store devices, and its websites.
RESULTS
With a stable platform in place to meet peaks in demand and future growth, Butlers
In partnership with:
can focus on improving the customer experience with ecommerce enhancements
that make shopping more interactive, emotional, interesting and engaging. Online
sales volumes have doubled from 2011 to 2012.
2. “We can now BUSINESS
focus on HELPING CREATE THE PERFECT HOME
Butlers is a great retail success story. In just over a decade, the company has grown
ecommerce from one store in Germany to more than 150 across Europe. And it is still expanding,
enhancements with an annual revenue growth rate of 20 percent, according to the company.
that make the The company sells home accessories, furniture and gifts to millions of consumers
in Germany, Austria, Switzerland, Spain, the UK and other European countries.
online shopping In line with its slogan ’Made for your home‘, the iconic brand from Cologne is
constantly updating its portfolio of approximately 3,000 products. Butlers has always
experience more had a strong focus on providing customers with an exciting and unique shopping
experience. For example, at the launch of its first store in 1999, 100 butlers were
interactive and available to carry home customers’ purchases. In 2007 Butlers implemented its first
engaging.” online shopping site and is now one of Europe’s leading online sellers of homeware
and lifestyle products.
–Jörg Arndt
CHALLENGE
Managing Director
Butlers MAXIMIZING ONLINE OPPORTUNITIES
eCommerce has become a vital tool in propelling the growth of Butlers. In addition
to providing a complementary sales channel for customers who frequent its shops,
Butlers’ websites also enable the company to extend its customer base to regions
without local stores.
At the start of 2013, 14 percent of the company’s turnover is generated online, and
this percentage is expected to increase to 50 percent within eight to 10 years*.
To take full advantage of the increasingly important online revenue stream and
optimize growth rates, Butlers developed a comprehensive omni-channel business
strategy.
Jörg Arndt, Managing Director at Butlers, comments: “Ensuring a consistent and
seamless customer experience across multiple channels can be very difficult.
We needed to establish streamlined and efficient sales processes, but also
wanted the freedom to develop innovative services that enhance
the shopping experience.”
Butlers recognized that its legacy open source ecommerce
solution would be unable to cope with the predicted increase
in transaction volumes or allow them to move quickly into new
geographies and channels.
“To increase our competitive advantage, we wanted to be able
to offer a more personalized experience for online shoppers, but
this just wasn’t possible with our existing solution,” explains Arndt.
“We needed a platform that offered greater scalability, reliable performance and
advanced functionality to support customer service enhancements.”
Case Study: Butlers 2
3. “We needed SOLUTION
to establish AN INTEGRATED APPROACH TO ECOMMERCE
To realize its ecommerce ambitions, Butlers decided to deploy an on-demand digital
streamlined and commerce solution from Demandware. “The software-as-a-service model meant that
efficient sales we didn’t have to invest in new infrastructure and has freed up our internal IT team to
focus on more strategic initiatives,” comments Arndt.
processes, but The new platform took less than six months to develop and deploy – going live in
also wanted September 2011 with help from specialist partner Javengo.
the freedom to Butlers now provides customers with a consistently high quality online shopping
experience in English, German and Spanish. Customers have a choice of multiple
develop innovative payment methods including credit card, debit card, bank transfer, Amazon
Payments, PayPal and gift card. Arndt comments: “It is important to ensure that
services.” online shopping is as simple as possible for our customers, so we offer localized
sites for the UK, Germany, Austria and Spain and a wide variety of payment
–Jörg Arndt methods.”
Managing Director
Butlers This focus on making online processes as easy as possible for the user extends
to Butlers stores. For example, if a product is out of stock in a local store, store
employees can place an order via the website at the click of a button via a new
quick-order system. This enables stores to meet customer demands more easily and
provide a better level of service.
As Butlers’ omni-channel strategy also encompasses external online marketplaces,
the ecommerce platform integrates with Amazon, eBay and the Otto Group, which
is one of the world’s largest mail order companies. Using these additional sales
channels enables Butlers to increase visibility and sales among customers who may
be unfamiliar with its brand.
RESULTS
A FEATURE-RICH AND ENGAGING ONLINE SHOPPING EXPERIENCE
Butlers is now in a better position to deliver on its
business strategy and achieve its predicted online
growth rate. Throughout 2012, more than 140,000 orders
were generated via the new ecommerce platform, which
is an increase of 100 percent compared to 2011. Of
these orders:
• 60 percent were placed directly online
• 20 percent were placed via the
quick-order system in local stores
• 20 percent were placed via
external marketplaces.
Case Study: Butlers 3