Establish rapport with the
customer to promote goodwill
and trust
How to build a
customer rapport
Rapport is the bottom line for building
relationships. Influencers, businesses,
sellers, and various other professionals
who tend to have a good rapport with
their clients are more likely to succeed in
their respective fields. In order to build
rapport with your customer, you need to
focus on the 4 principles of rapport-
•Empathy: Be curious. Listen.
Care.
•Authenticity: Be real.
•Similarity: Find common ground.
•Shared Experience: Interact
Rapport is one of the most important
customer success skills. It helps
customers feel better about the
service you provide them. It becomes
easy for you to handle and make
your customers happy when they like
you. And it also gives them a strong
reason to stay with you and keep
using your product.
Strategies to build customer
rapport
You need to keep your customers
happy and satisfied to grow your
business. Connect with your
customers on a personal level, this
will help them trust you even more.
Personalize customer
relationships
Match your tone with your
customer personality
Study the customer better to build good
relationships. Some customers prefer short
conversations and some like lengthy ones.
Keenly notice these different customer
personalities.
Use advanced customer success
tools
CustomerSuccessBox help you plan out the
perfect combination between automation
and personalization. Also, keep track of what
your customer is doing, this will help you be
proactive and identify issues faster.
Search for commonalities
Find out about their background,
interests, and hobbies, uncover
commonalities to encourage
genuine conversations that don’t
feel fabricated.
Talk about your career
experience.
If you work in the same industry, mention
it. If you and your customer have
common roles, mention it. There’s
nothing like bonding over shared work
experiences, passions, and struggles.
Don’t cross your line
Get to know your customer beyond
the surface level without digging
too deep by sharing stories and
backgrounds.
Address them with proper
diligence
If you are not sure how to
pronounce a customer’s name you
can discuss this with one of your
colleagues beforehand.
Actively hear them out and
respond
Your responses shouldn’t be always
scripted. Scripts can save you when you go
blank and have no clue.
When your customers speak, don’t just act
like you’re listening to them.
Let the angry ones vent out
times where your customer is extremely
disappointed with your product and is
having a very heated conversation with
you. You certainly have the urge to cut
them off instantly and not really care. let
the angry customer vent out as much as
they want.
Provide multi channel
communication approach
Let your customers know you can
be reached with various forms of
communication.
Avoid Overpromising
When you want to win the hearts of your
customers avoid promising anything that
cannot be actually done. Instead, request
the customer to wait while you discuss
alternative solutions.
BUILDING RAPPORT TO THE CLIENT11111111111
BUILDING RAPPORT TO THE CLIENT11111111111

BUILDING RAPPORT TO THE CLIENT11111111111

  • 1.
    Establish rapport withthe customer to promote goodwill and trust
  • 2.
    How to builda customer rapport
  • 3.
    Rapport is thebottom line for building relationships. Influencers, businesses, sellers, and various other professionals who tend to have a good rapport with their clients are more likely to succeed in their respective fields. In order to build rapport with your customer, you need to focus on the 4 principles of rapport-
  • 4.
    •Empathy: Be curious.Listen. Care. •Authenticity: Be real. •Similarity: Find common ground. •Shared Experience: Interact
  • 5.
    Rapport is oneof the most important customer success skills. It helps customers feel better about the service you provide them. It becomes easy for you to handle and make your customers happy when they like you. And it also gives them a strong reason to stay with you and keep using your product.
  • 6.
    Strategies to buildcustomer rapport
  • 7.
    You need tokeep your customers happy and satisfied to grow your business. Connect with your customers on a personal level, this will help them trust you even more. Personalize customer relationships
  • 8.
    Match your tonewith your customer personality Study the customer better to build good relationships. Some customers prefer short conversations and some like lengthy ones. Keenly notice these different customer personalities.
  • 9.
    Use advanced customersuccess tools CustomerSuccessBox help you plan out the perfect combination between automation and personalization. Also, keep track of what your customer is doing, this will help you be proactive and identify issues faster.
  • 10.
    Search for commonalities Findout about their background, interests, and hobbies, uncover commonalities to encourage genuine conversations that don’t feel fabricated.
  • 11.
    Talk about yourcareer experience. If you work in the same industry, mention it. If you and your customer have common roles, mention it. There’s nothing like bonding over shared work experiences, passions, and struggles.
  • 12.
    Don’t cross yourline Get to know your customer beyond the surface level without digging too deep by sharing stories and backgrounds.
  • 13.
    Address them withproper diligence If you are not sure how to pronounce a customer’s name you can discuss this with one of your colleagues beforehand.
  • 14.
    Actively hear themout and respond Your responses shouldn’t be always scripted. Scripts can save you when you go blank and have no clue. When your customers speak, don’t just act like you’re listening to them.
  • 15.
    Let the angryones vent out times where your customer is extremely disappointed with your product and is having a very heated conversation with you. You certainly have the urge to cut them off instantly and not really care. let the angry customer vent out as much as they want.
  • 16.
    Provide multi channel communicationapproach Let your customers know you can be reached with various forms of communication.
  • 17.
    Avoid Overpromising When youwant to win the hearts of your customers avoid promising anything that cannot be actually done. Instead, request the customer to wait while you discuss alternative solutions.