Description Slides from RubyConf 2012 talk: "Big data and data science have become hot topics in the developer community during the past year. This talk will show how ruby is used to build real data driven products at scale. Data scientist Ryan Weald walks through the building of data driven products at Sharethrough, from exploratory analysis to production systems, with an emphasis on the role Ruby plays in each phase of the data driven product cycle. He discusses how Ruby interacts with other data analysis tools -- such as Hadoop, Cascading, Python, and Javascript -- with a constructive look at Ruby's weaknesses, and presents suggestions on how Ruby can contribute more to data science in the areas of visualization and machine learning."

1. Building Data Driven
Products Using Ruby
Ryan Weald, @rweald
RubyConf 2012
Friday, November 2, 12 1

2. Who is this guy?
Why should I listen to
him?
Friday, November 2, 12 2

3. Studied Computer Science/
Bioinformatics @UCSD
Data Scientist @Sharethrough
Friday, November 2, 12 3

4. Sharethrough
Native video
advertising platform
Friday, November 2, 12 4

5. Outline
1) What is a data driven product?
2) What does the development cycle look like for a
data driven product?
3) Where does Ruby fit in the world of “data
science?”
4) How can Ruby be improved to stay relevant in
the age of “big data?”
Friday, November 2, 12 5

6. <warning>
Friday, November 2, 12 6

7. Ruby is not your only option
Friday, November 2, 12 7

8. Friday, November 2, 12 8

9. </warning>
Friday, November 2, 12 9

10. What is a Data Driven
Product?
Friday, November 2, 12 10

11. Anything that uses data
to improve the
bottom line
Friday, November 2, 12 11

12. Friday, November 2, 12 12

13. Friday, November 2, 12 13

14. Friday, November 2, 12 14

15. Visualizing Friendships
Friday, November 2, 12 15

16. How do I actually build
something?
Friday, November 2, 12 16

17. Ask the right
question
Data Driven Collect & Clean
Publish Results
Product Cycle Data
Build Model
Friday, November 2, 12 17

18. Phase 1
Ask the right
question
Friday, November 2, 12 18

19. Only English Required
Friday, November 2, 12 19

20. Personal Example
Friday, November 2, 12 20

21. Data dump
% of users on publisher X and Y
What is value of a user on an ad
network?
What is the supply of given
type of user?
Can we predict it?
Friday, November 2, 12 21

22. Phase 2
Data
Collection
&
Cleaning
Friday, November 2, 12 22

23. 90%
of your time
Friday, November 2, 12 23

24. Start With This
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /
beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-
e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145
"INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1;
Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR
3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":
1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":
{"AckTag":"log.
00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000
u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.
00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /
impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-
aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&plo
c=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER"
"Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-
"","timestamp":1351512246597,"pri":"INFO","nanos":
560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.
00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000
u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.
00000019.20121029-120416979+0000.2874668128387074.seq"}}
Friday, November 2, 12 24

25. Output This
...
79,287
79,287
79,282
287,282
291,270
270,273
270,42
270,291
270,42
270,42
79,261
253,79
79,253
287,282
...
Friday, November 2, 12 25

26. How do we get the data?
Friday, November 2, 12 26

27. Where does your data come from?
• Server logs
• Third party APIs
• Web scraping
• Direct user input
Friday, November 2, 12 27

28. Ruby FTW
Friday, November 2, 12 28

29. rest-client
pdf-reader
Friday, November 2, 12 29

30. Tracking Sandy
* TweetStream https://github.com/intridea/tweetstream
Friday, November 2, 12 30

31. Friday, November 2, 12 31

32. But my data is
“big data”
Friday, November 2, 12 32

33. Friday, November 2, 12 33

34. Remember Me?
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?
type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/
1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/
4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.
1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":
560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.
00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000
eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?
oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-
aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&6357814
36849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0;
Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":
560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.
00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000
yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
Friday, November 2, 12 34

35. Lots and Lots of Logs
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc98f346-21c0-11e2-ae5b-12313d25cc96 10.204.85.116 - [29/Oct/2012:12:04:05 +0000] "GET /beacons?type=targus&oid=10492&se=acaf5e7d-4fd6-d3d0-275b-e2d8389a0bd1&score=011&zip=50644&age=1946&gender=F HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/4.0 (compatible; MSIE 8.0; Windows NT 5.1; Trident/4.0; GTB7.4; .NET CLR 1.1.4322; .NET CLR 2.0.50727; .NET CLR 3.0.4506.2152; .NET CLR 3.5.30729; OfficeLiveConnector.1.5; OfficeLivePatch.1.3)" "-" "208.126.63.187" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789217711,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000eaPu001D","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
{"body":"bc9ce55a-21c0-11e2-9855-12313d25cc96 10.205.1.37 - [29/Oct/2012:12:04:05 +0000] "GET /impression?oid=10492&pid=192&vid=1613&tid=10c0d102&ddid=8504&v=a176475e&se=5a474210-97a1-aa4c-5927-3221443eb38b&pext=&uid=dae4df96-68f6-4602-95b8-60756f27941d&vph=386&vpw=525&ploc=&pref=&635781436849409700 HTTP/1.1" 200 145 "INTENTIONALLY_BLANK_HTTP_REFERER" "Mozilla/5.0 (compatible; MSIE 9.0; Windows NT 6.1; WOW64; Trident/5.0)" "-" "74.128.61.37" "-"","timestamp":1351512246597,"pri":"INFO","nanos":560039789242791,"host":"ip-10-32-67-127.ec2.internal","fields":{"AckTag":"log.00000019.20121029-120406607+0000.560039799240771.seq","AckType":"msg","AckChecksum":"u0000u0000u0000u0000yæJ","tailSrcFile":"access.log","rolltag":"log.00000019.20121029-120416979+0000.2874668128387074.seq"}}
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Fr day, November 2, 12 35

36. Finding Bad Data
Friday, November 2, 12 36

37. Ruby on Hadoop
• Vanilla Hadoop streaming
• Wukong
• cascading.jruby
Friday, November 2, 12 37

38. JRuby
Friday, November 2, 12 38

39. Cascading JRuby
* Based on https://github.com/gmarabout/cascading.jruby/blob/master/samples/cascading.rb
Friday, November 2, 12 39

40. Ruby is powerful tool for
data collection and
cleaning
Friday, November 2, 12 40

41. Phase 3
Statistical Modeling
&
Prediction
Friday, November 2, 12 41

42. Personal Example
F(user_id, pub_x) = P(on_pub_y)
F(x1, x2, ... xi) = Yi
Friday, November 2, 12 42

43. But Ruby sucks at
statistical computing?!
Friday, November 2, 12 43

44. Most of your time is going to be spent
collecting & cleaning
Friday, November 2, 12 44

45. Have you tried running R
in production?
Friday, November 2, 12 45

46. Ruby Stats Packages
• Statsample
• SciRuby
• LIBSVM
• RinRuby & RSRuby
Friday, November 2, 12 46

47. JRuby
Friday, November 2, 12 47

48. Phase 4
Publish Results
A.K.A. show data to users
Friday, November 2, 12 48

49. Web UI or Mobile App
Friday, November 2, 12 49

50. Friday, November 2, 12 50

51. Personal Example
Friday, November 2, 12 51

52. Not all Roses
Friday, November 2, 12 52

53. Ruby Improvements
• Graphing library
• Unified matrix and vector library
• More publishing around Ruby & ML
• Academic buy in
Friday, November 2, 12 53

54. Ruby + Data
=
Agile Data Products
Friday, November 2, 12 54

55. We’re Hiring
http://bit.ly/sharethrough-jobs
Twitter: @rweald
Email: ryan@sharethrough.com
Friday, November 2, 12 55