The document provides an analysis of Autoglass's business strategy, including its mission, vision, objectives, and core competencies. It examines strategic planning techniques for Autoglass like SWOT analysis, PESTLE analysis, Porter's Five Forces, and stakeholder analysis. The document also evaluates Autoglass's competitive advantages and provides recommendations for strategic growth using models like BCG matrix, PIMS, and SPACE. Overall, the document analyzes Autoglass's current strategy and provides suggestions to strengthen its market position.
The document discusses strategic planning for Autoglass, a leading windscreen repair and replacement company. It outlines Autoglass's mission to provide excellent customer service, vision to deliver industry-leading customer satisfaction, and core competency of repairing or replacing any type of glass. Strategic planning issues for Autoglass include potential new entrants in the innovative service industry and maintaining a competitive advantage through strong customer focus, new product development, market development, and diversification. The document also covers strategic planning techniques like top-down and bottom-up approaches and informal planning.
Autoglass provides windshield repair and replacement services across Europe. To maintain its leadership position, Autoglass uses strategic planning techniques like SWOT analysis, PESTLE analysis, Porter's Five Forces, and stakeholder analysis. These help Autoglass evaluate its strengths, weaknesses, opportunities, threats in the market and with stakeholders to develop effective growth strategies. Some strategies Autoglass may pursue include organic growth, strategic alliances, licensing, and mergers or acquisitions to achieve substantive or limited growth.
This document discusses the strategic planning of Autoglass, a company that repairs and replaces windshields. It outlines Autoglass' mission to ensure maximum customer satisfaction. Their vision is to provide the highest quality customer service and they currently satisfy 92% of customers. Autoglass' core competencies include the ability to repair any type of vehicle glass. Their strategic goals are to provide global service and expand their business throughout Europe. The document then reviews vital issues in Autoglass' strategic planning, including maintaining a focus on customer satisfaction and using Ansoff's Growth Matrix to guide product and market development strategies. It also discusses top-down and bottom-up planning approaches used by Autoglass.
This document appears to be a business strategy assignment submitted by a student for the company Autoglass. It includes an executive summary that provides background on Autoglass and its operations. The document is then broken into 4 tasks that analyze various aspects of Autoglass' strategy, including its mission/vision, strategic planning issues, environmental analysis, growth strategies, and implementation plans. A variety of strategic planning techniques are discussed such as SWOT analysis, BCG matrix, SPACE matrix, and PESTLE analysis. The roles of various stakeholders are also examined.
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The document discusses strategic planning for Autoglass, a leading windscreen repair and replacement company. It outlines Autoglass's mission to provide excellent customer service, vision to deliver industry-leading customer satisfaction, and core competency of repairing or replacing any type of glass. Strategic planning issues for Autoglass include potential new entrants in the innovative service industry and maintaining a competitive advantage through strong customer focus, new product development, market development, and diversification. The document also covers strategic planning techniques like top-down and bottom-up approaches and informal planning.
Autoglass provides windshield repair and replacement services across Europe. To maintain its leadership position, Autoglass uses strategic planning techniques like SWOT analysis, PESTLE analysis, Porter's Five Forces, and stakeholder analysis. These help Autoglass evaluate its strengths, weaknesses, opportunities, threats in the market and with stakeholders to develop effective growth strategies. Some strategies Autoglass may pursue include organic growth, strategic alliances, licensing, and mergers or acquisitions to achieve substantive or limited growth.
This document discusses the strategic planning of Autoglass, a company that repairs and replaces windshields. It outlines Autoglass' mission to ensure maximum customer satisfaction. Their vision is to provide the highest quality customer service and they currently satisfy 92% of customers. Autoglass' core competencies include the ability to repair any type of vehicle glass. Their strategic goals are to provide global service and expand their business throughout Europe. The document then reviews vital issues in Autoglass' strategic planning, including maintaining a focus on customer satisfaction and using Ansoff's Growth Matrix to guide product and market development strategies. It also discusses top-down and bottom-up planning approaches used by Autoglass.
This document appears to be a business strategy assignment submitted by a student for the company Autoglass. It includes an executive summary that provides background on Autoglass and its operations. The document is then broken into 4 tasks that analyze various aspects of Autoglass' strategy, including its mission/vision, strategic planning issues, environmental analysis, growth strategies, and implementation plans. A variety of strategic planning techniques are discussed such as SWOT analysis, BCG matrix, SPACE matrix, and PESTLE analysis. The roles of various stakeholders are also examined.
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The document discusses Chartwell Consulting's approach to improving production planning and efficiency. It provides six simple rules for effective production planning: 1) Schedule full use of bottleneck processes; 2) List jobs in order of production priority; 3) Fix a period where no plan changes are allowed; 4) Schedule shared with all areas; 5) Track progress of non-bottleneck areas; 6) Log reasons for failures to achieve plan. Chartwell aims to deliver large increases in performance and productivity through challenging the status quo with data-driven methods.
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XING achieved 16% revenue growth in 2013 to €84.8 million, with accelerating growth quarter over quarter. EBITDA increased 11% to €24.3 million due to strong growth in the Network/Premium and E-Recruiting segments. The executive board is recommending increasing the regular dividend to €0.62 per share and paying a special dividend of €3.58 per share, returning €23.4 million to shareholders.
Autoglass is a windshield repair and replacement company operating in the UK and Europe. It began as a family business and has since expanded to 500 branches through various growth strategies. Some key points:
1) Autoglass has achieved substantial growth organically and through mergers and acquisitions. It aims to continue expanding its market share and diversifying its product offerings.
2) Strategic planning techniques like BCG matrix, SPACE, and PIMS are used to evaluate Autoglass' portfolio, competitive position, and market strategies.
3) SWOT and PESTLE analyses indicate opportunities for increased promotion and geographic expansion, while threats include competition and regulations.
4) Stakeholder analysis
This document is an assignment on business strategy for Autoglass submitted by a student. It contains an executive summary and four tasks analyzing Autoglass' strategy, environment, strategic alternatives, and implementation. Task 1 explains Autoglass' mission, vision, goals and core competencies around windshield repair and replacement. Task 2 performs organizational and environmental audits of Autoglass. Task 3 analyzes growth, limited growth, and retrenchment strategies. Task 4 compares strategy implementation roles and evaluates resource needs to implement a new strategy.
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This document provides a sample business plan for Northwind Traders, a travel agency focusing on adventure vacations in Europe. The plan outlines the company's mission to be the premier provider of European adventure travel in the Seattle area. It describes the management team and services offered, and provides details on market research conducted, competitors, target market, and business strategy. Financial projections estimate that the company will break even in year one and become profitable in years two and three with continued growth. The business is seeking $83,500 in funding to expand operations and marketing.
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The document proposes a marketing campaign for an event. It includes sections on summarizing the event, key target audiences, strategic approaches, ways to promote the event, a situation analysis, timeline, budget, terms and agreement, company description, and next steps. The proposal provides details on the goals of the event marketing, descriptions of the primary and secondary target audiences, key strategies and initiatives, promotion methods, current analytics and goals, a process map, timeline broken into phases, and budget breakdown.
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Savan Mehta is a business development professional with over 11 years of experience in strategic and tactical sales in the oil and gas and construction industries in the UAE and Kuwait. He currently works for Hilti Emirates as a Business Developer responsible for increasing sales of Hilti products to offshore projects in Northern Emirates. Previously he held key account manager and project manager roles at Hilti Kuwait and Hilti India where he exceeded sales targets and developed new markets and customers. He has an MBA in marketing and a mechanical engineering degree.
The document discusses Chartwell Consulting's approach to improving production planning and efficiency. It provides six simple rules for effective production planning: 1) Schedule full use of bottleneck processes; 2) List jobs in order of production priority; 3) Fix a period where no plan changes are allowed; 4) Schedule shared with all areas; 5) Track progress of non-bottleneck areas; 6) Log reasons for failures to achieve plan. Chartwell aims to deliver large increases in performance and productivity through challenging the status quo with data-driven methods.
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XING achieved 16% revenue growth in 2013 to €84.8 million, with accelerating growth quarter over quarter. EBITDA increased 11% to €24.3 million due to strong growth in the Network/Premium and E-Recruiting segments. The executive board is recommending increasing the regular dividend to €0.62 per share and paying a special dividend of €3.58 per share, returning €23.4 million to shareholders.
Autoglass is a windshield repair and replacement company operating in the UK and Europe. It began as a family business and has since expanded to 500 branches through various growth strategies. Some key points:
1) Autoglass has achieved substantial growth organically and through mergers and acquisitions. It aims to continue expanding its market share and diversifying its product offerings.
2) Strategic planning techniques like BCG matrix, SPACE, and PIMS are used to evaluate Autoglass' portfolio, competitive position, and market strategies.
3) SWOT and PESTLE analyses indicate opportunities for increased promotion and geographic expansion, while threats include competition and regulations.
4) Stakeholder analysis
This document is an assignment on business strategy for Autoglass submitted by a student. It contains an executive summary and four tasks analyzing Autoglass' strategy, environment, strategic alternatives, and implementation. Task 1 explains Autoglass' mission, vision, goals and core competencies around windshield repair and replacement. Task 2 performs organizational and environmental audits of Autoglass. Task 3 analyzes growth, limited growth, and retrenchment strategies. Task 4 compares strategy implementation roles and evaluates resource needs to implement a new strategy.
Autoglass is a leading company in the windshield repair and replacement industry. It has over 500 outlets across Europe and provides excellent customer service, with 92% of customers satisfied. Autoglass focuses on satisfying both customers and employees to provide high quality service. As the market leader, Autoglass is in a strong position but will need to address challenges to maintain its leadership.
Autoglass provides windshield repair and replacement services. It has a mission of customer satisfaction and a vision of serving customers to achieve continuous growth. Its core competency is repairing any type of glass. Autoglass aims to be the market leader through strategies like expanding its product portfolio and market segments. It uses techniques like BCG matrix, SPACE matrix, and PIMS database to guide its planning. Environmental analyses show opportunities for growth but also threats from competition, suppliers, and policies. Stakeholder analysis is important for understanding influences on its strategies and operations.
This document appears to be an assignment on business strategy for Autoglass submitted by a student. It contains an executive summary on Autoglass' focus on customer needs and strong market position. The document is then divided into four tasks:
Task 1 explains Autoglass' mission, vision, objectives and strategic planning techniques. Task 2 includes an organizational audit and environmental analysis of Autoglass using SWOT and PESTLE. Task 3 discusses strategic alternatives and selecting a future strategy. Task 4 covers strategy implementation, resource requirements, and monitoring targets. In conclusion, the assignment analyzes Autoglass' strategy and makes recommendations.
The document outlines an assignment on business strategy for Autoglass, providing an executive summary of Autoglass' focus on customer satisfaction and growth to become a market leader in windshield repair and replacement. It then covers 4 tasks analyzing Autoglass' strategy, planning, environmental factors, alternatives and implementation. The document aims to help Autoglass evaluate its current position and develop effective strategies for the future.
Here are three alternative strategies for Autoglass relating to substantive growth, limited growth, and retrenchment:
Substantive Growth
- Aggressive market expansion into new geographic regions through acquisitions or partnerships. This allows for rapid growth but carries high risks and capital requirements.
Limited Growth
- Organic growth through increasing market share in existing regions. Open a few new locations each year to gradually expand footprint. Lower risk approach that maintains focus on core business.
Retrenchment
- Exit underperforming locations and focus resources on most profitable regions. Reduce costs through layoffs, outsourcing, or divesting non-core business units. Aims to cut losses and stabilize finances during difficult times
Here are three possible alternative strategies for Autoglass relating to substantive growth, limited growth, and retrenchment:
Substantive Growth:
1. Horizontal integration: Autoglass could acquire companies that produce complementary products to windshields, such as side mirrors, wipers, etc. This would allow them to offer a more complete auto glass solution.
Limited Growth:
2. Niche marketing: Autoglass could focus on targeting specific customer segments or geographic regions for growth. For example, focusing on luxury or commercial vehicle customers. This allows them to grow within limits.
Retrenchment:
3. Divest underperforming business lines: If some of Autoglass' product
The document provides an analysis of the Autoglass company and its business strategies.
[1] It outlines Autoglass's mission to satisfy customers, vision to provide the highest quality service, and core competency of repairing or replacing any moderately damaged glass.
[2] Key issues in strategic planning are analyzed, including Autoglass's competitive advantages of providing low-cost service and high customer satisfaction. Various strategic analysis tools are also applied.
[3] Alternative strategies for Autoglass are considered, including organic growth, mergers, acquisitions, and strategic alliances to expand in the market.
Autoglass provides windscreen repair and replacement services. It has achieved high customer satisfaction ratings and won awards for its services. Autoglass has expanded from a small family business to operating 500 branches across Europe through excellent services and products focused on customer satisfaction. Strategic planning techniques like BCG matrix, SPACE matrix and PIMS can help Autoglass analyze its portfolio, position in the market, and principles. A SWOT analysis identifies strengths in low costs and safety, while weaknesses include lack of promotion. PESTLE and Porter's Five Forces analysis examine the external environment and industry factors. Overall, Autoglass is well positioned to face competition through strong customer focus and strategic planning.
The document provides an executive summary and details of a business strategy assignment submitted for Autoglass Company. It discusses Autoglass' mission, vision, core competencies and strategic intent which is to be the market leader. It analyzes Autoglass' competitive advantages using Ansoff's Growth Model and identifies strategies of market penetration, product development, market development and diversification. It also defines top-down and bottom-up approaches for strategic planning, with Autoglass implementing top-down for product R&D. Autoglass aims to increase customer satisfaction and market share through efficient windshield replacement and repair services.
1. Substantive growth: Autoglass could pursue international expansion by opening locations in new countries. This would allow for substantial increases in revenue and market share.
2. Limited growth: Autoglass could focus on growing its market share within its existing geographic regions through increased marketing and promotions. This would provide modest growth without large capital investments.
3. Retrenchment: Autoglass could close underperforming locations and focus resources on its highest performing branches. This strategy would involve downsizing but improve overall efficiency and profits.
Here are 3 possible alternative strategies for Autoglass relating to substantive growth, limited growth, and retrenchment:
Substantive Growth:
- Expand into new geographic markets through strategic alliances or franchising agreements in other countries/regions. This allows for rapid substantive growth internationally.
Limited Growth:
- Focus on market penetration and increasing market share in existing markets through more aggressive marketing/advertising campaigns. This achieves limited, controlled growth within current operations.
Retrenchment:
- Divest underperforming business lines and locations to streamline operations. Resources from divested areas can be reinvested in core, higher-growth business segments to facilitate turnaround with reduced scope.
Autoglass provides windshield repair and replacement services. It currently operates 500 branches across Europe and has a 92% customer satisfaction rate. Autoglass focuses on customer needs and providing efficient, effective service. It is the current market leader. Autoglass uses strategic planning techniques like Ansoff's matrix to guide growth. It focuses on market penetration and development. Autoglass also uses SWOT and PESTLE analyses to evaluate its position and environment. This helps Autoglass maximize opportunities and minimize threats to maintain its strong position in the windshield replacement industry.
Autoglass is a leading provider of windshield repair and replacement services. It focuses on customer satisfaction and has a 92% customer satisfaction rating. It has 500 branches across Europe and is the market leader. Autoglass' mission is to provide excellent customer service, and its core competency is repairing and replacing any type of broken windshield. Its strategic goals include maintaining leadership in the industry and continuing to focus on customer needs.
This document appears to be a business strategy assignment submitted by a student for the Autoglass Company. It includes an executive summary that outlines Autoglass' mission to provide quality windshield service and its growth from a small family business to a large international company. The document is divided into four tasks that analyze Autoglass' strategy, perform organizational and environmental audits, analyze alternative growth strategies, and discuss strategy implementation. Planning techniques like Ansoff's Matrix and Porter's Five Forces are applied. The roles of various stakeholders are also assessed. In summary, the document conducts a thorough strategic analysis of Autoglass to develop recommendations for its future direction.
The document provides an analysis of Autoglass's business strategies. It includes:
- An organizational audit of Autoglass using SWOT analysis and PESTLE analysis to examine strengths, weaknesses, opportunities, threats, political, economic, social, technological, legal and environmental factors.
- Discussion of three strategic planning techniques for Autoglass: BCG growth share matrix, SPACE matrix, and PIMS analysis.
- Overview of Autoglass's mission, vision, objectives and core competencies in windscreen repair and replacement services.
This document provides an analysis of the strategic planning of Autoglass Company. It discusses Autoglass' mission, vision, goals, and core competencies which center around high customer satisfaction. It then reviews key issues in Autoglass' strategic planning like their competitive advantages that allow market penetration, product development, and market development. Finally, it explains strategic planning techniques for Autoglass like the BCG growth share matrix, PESTLE analysis, and SWOT analysis.
Autoglass provides windscreen replacement and repair services, focusing on customer satisfaction which has helped them become a leader in their industry. They have expanded from a small family business to serving over 500 locations across Europe through strategic planning techniques like analyzing their competitive advantages using Ansoff's Matrix. The case study shows that Autoglass is well positioned to address future challenges through their strong customer focus and strategic growth.
Autoglass is a leading windshield repair and replacement company that aims to provide excellent customer service. It has over 500 branches across Europe and satisfies 92% of customers. The document discusses Autoglass' mission, vision, core competencies, and strategic intent. It also reviews strategic planning issues like competitive advantage, growth strategies, and strategic approaches like top-down and bottom-up planning. Autoglass' goal is to expand its business while maintaining high customer satisfaction.
This document discusses human resource management and training at Marks & Spencer. It covers learning theories, styles, and the learning curve. It also discusses how Marks & Spencer plans and evaluates training events. Some key points:
- Marks & Spencer uses various learning styles like pragmatist, theorist, and reflector to enhance employees' skills and efficiency. Training methods include role playing, workshops, and performance coaching.
- Training needs differ for management, operations, and customer service roles. Events aim to improve areas like leadership, decision making, and teamwork.
- Training is evaluated using methods like productivity measures, manager observations, and participant feedback. Documentation includes knowledge sharing assessments and customer observations.
- The
This document outlines a training event evaluation for Marks & Spencer employees. It discusses learning styles, theories, and the company's current training methods. The assigned person will implement a problem-solving training program to evaluate decision making. The event will introduce employees to a real problem, allow time for analysis and solutions, and have management evaluate the best solution. The training will be evaluated using a five-step methodology including need assessment, monitoring, program clarification, progress, and long-term impact. Feedback from trainers, trainees, and customer comments will also be used to document the program's effectiveness.
The document appears to be a report on human resource management and training at Marks & Spencer. It discusses learning styles and theories that inform M&S's training approach. It also outlines their current training methods, including performance reviews, role playing, and induction programs. It then describes a proposed group training event where employees would analyze a case study scenario and present solutions. Key aspects of evaluating the event are identified, like assessing needs, monitoring progress, and measuring impacts on areas like quality, customer service and productivity. In summary, the report covers M&S's learning-focused training approach and a proposed event aimed at developing employee skills through collaborative problem-solving.
This document provides information about planning and evaluating a training event for employees at Marks & Spencer. It discusses comparing different learning styles and theories that were used to design training. It also examines the training needs at different organizational levels and compares current training methods used at M&S, including advantages and disadvantages. A proposed group training event on problem solving and decision making is described. The document outlines an evaluation methodology using questionnaires, interviews, productivity measures, and manager observations to assess the training program and identify areas for improvement.
The document discusses a training event conducted by Marks & Spencer to improve employee performance. It outlines the methodology used to plan, implement and evaluate the training program, which included setting standards, measuring outcomes, comparing results to expectations, and observing progress. The training aimed to enhance employees' skills in areas like complaint handling, production efficiency, and customer service through methods such as role playing, discussion, and performance reviews.
This document provides an analysis of training programs at the retail company Marks & Spencer. It discusses learning styles and theories that influence training design. Marks & Spencer uses a variety of training methods tailored to different employee levels, including workshops, performance reviews, and attachments to managers. The document evaluates a sample training event involving management, employees, and external experts developing solutions. It also explores how evaluating training events can identify successes and areas for improvement.
The document provides details about a human resource development assignment on Marks and Spencer. It discusses learning theories and styles, training needs at different levels, evaluation of training events, and government skills initiatives. Key points include:
1) Marks & Spencer analyzed learning patterns and theories to design HR strategies and training events to develop their 65,000 employees' skills amid organizational changes.
2) Training programs include performance appraisal, workshops, and attachments to help employees improve capabilities in a challenging work environment.
3) The government contributes to skills development to increase national output and quality of private sector organizations, introducing initiatives to provide successful training and improve working conditions.
The document discusses human resource development at Marks and Spencer. It begins with an executive summary that outlines how learning theories, styles, and government initiatives inform Marks & Spencer's training programs. It then covers several learning objectives: understanding learning theories and styles and their role in planning training; explaining the learning curve and knowledge transfer; evaluating a training event; and understanding government skills initiatives. For each objective, it provides details on Marks & Spencer's current training methods, how they assess needs at different levels, and how learning theory is applied. It concludes by emphasizing the importance of systematically planning, documenting, and analyzing training to effectively meet organizational goals.
This document discusses human resource management and training at Marks & Spencer. It covers several topics:
1. Learning types at M&S and how they categorize employees to tailor training.
2. The different types of training provided at various levels, including on-the-job and off-the-job.
3. How training is evaluated using methods like monitoring participation, assessing the program, and measuring employee improvement.
4. Recommendations for future training programs, such as role-playing activities to develop new skills.
5. Tools used to evaluate training programs, such as feedback from trainers, observation of employees, and measuring impacts on customer service and productivity.
This document discusses human resource development at Marks and Spencer. It begins with an executive summary that outlines the importance of human capital development for organizational success. It then covers several learning objectives related to understanding learning theories, styles and evaluating training events. Specific topics discussed include comparing different learning styles, explaining the learning curve and importance of transferring learning. The document also assesses current training methods used at Marks and Spencer and provides a systematic approach to planning training and development events.
This document discusses human resource development at Marks & Spencer. It covers several topics:
1. It compares different learning styles and explains that Marks & Spencer emphasizes a pragmatic learning style focusing on on-the-job training.
2. It explains the role of learning curves in tracking employee performance improvements as experience increases. Transferring learning from experienced to new employees is also important.
3. When planning training events, considering learning theories and styles helps tailor the events to different employee needs and skills. Marks & Spencer uses different training programs based on employee expertise.
This document provides details about a human resource management assignment on Marks and Spencer. It includes an executive summary and covers several learning outcomes related to understanding learning theories and styles, the learning curve, training needs at different levels, evaluating training events, and government skills initiatives. The assignment appears to analyze Marks and Spencer's training programs and evaluates the effectiveness of a specific event using documentation and feedback from customers, experts, and employees.
This document discusses human resource development at Marks & Spencer. It covers several topics:
1) It compares different learning styles employees may have and explains how Marks & Spencer uses a combination of on-the-job and off-the-job training to develop skills in employees with different styles.
2) It explains the importance of the learning curve and knowledge transfer in helping employees adapt to changes at Marks & Spencer and continuously improve.
3) When planning training events, it's important to assess learning styles and theories to design effective training tailored to employee needs and the company's objectives.
The document discusses human resource management and training at Marks & Spencer. It begins with an executive summary that outlines key learning objectives around understanding learning theories, evaluating training events, and government skills initiatives. It then provides details on Marks & Spencer's training methods, which follow a pragmatic learning style and focus on on-the-job and off-the-job training. Training needs and methods are compared for different employee levels. A systematic approach to training involving problem scenarios, discussion, and evaluation is also outlined. Methods for evaluating training events like the five-tiered approach are explained.
Marks and Spencer is a large UK retailer with over 65,000 employees. It provides both on-the-job and off-the-job training to improve employee performance and adaptability. The document discusses learning theories like Kolb's model that identifies different learning styles like accommodating, converging, diverging, and assimilating. It explains how M&S follows a diverging style using real-world experience and group work. The learning curve and knowledge transfer are important for improving skills as employees gain experience. Assessing learning styles helps M&S design effective training to develop employees and gain a competitive advantage.
This document provides an analysis of human resource management and training practices at Marks & Spencer. It discusses different learning styles and theories that influence training design. It also examines the importance of the learning curve and knowledge transfer for developing skills to address changing workplace needs. Government initiatives to support skills development are also assessed. The training evaluation methodology, analysis of a specific event, and review of evaluation methods are documented. Overall the document aims to understand how Marks & Spencer utilizes training to enhance employee performance and adapt to challenges in the retail industry.
This document provides an analysis of training and development practices at Marks & Spencer. It discusses:
1. Different learning styles (activist, theorist, pragmatist, reflector) and how M&S follows a pragmatic style to help employees gain confidence through on-the-job training.
2. The importance of the learning curve and knowledge transfer for improving employee skills and career development as the company changes its strategies.
3. How assessing learning styles and theories contributes to planning effective training events by defining needs, learning types, and the most appropriate design to meet objectives.
This document provides an analysis of human resource management and training practices at Marks & Spencer. It discusses various learning theories and styles that influence training design. It also examines the learning curve and importance of transferring knowledge between experienced and new employees. Different training needs for staff levels are compared, and advantages and disadvantages of current training methods are assessed. Steps for systematic training planning are outlined. The document evaluates a training event using various techniques and documents the methodology, analysis, and review of the success of the event.
Autoglass has established itself as the leading provider of windshield repair and replacement services in Europe. It has over 92% of the market share and 500 branches across Europe. Autoglass focuses on customer satisfaction by providing high quality services at low prices. It maintains good relationships between customers and employees to ensure customers receive effective service. Autoglass is the current market leader and is expanding steadily. It is well positioned compared to other companies in the industry and is well equipped to address future challenges effectively.
Autoglass provides windshield repair and replacement services. It has established itself as the market leader through high quality service and customer satisfaction. Autoglass uses strategic planning techniques like Ansoff's model to penetrate existing markets and develop new products. It analyzes its competitive advantages and conducts organizational audits using SWOT and PESTLE analysis to understand opportunities and threats in the industry environment. Stakeholder analysis helps Autoglass understand different stakeholder groups to effectively engage them in strategic decision making.
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STUDY ON THE DEVELOPMENT STRATEGY OF HUZHOU TOURISMAJHSSR Journal
ABSTRACT: Huzhou has rich tourism resources, as early as a considerable development since the reform and
opening up, especially in recent years, Huzhou tourism has ushered in a new period of development
opportunities. At present, Huzhou tourism has become one of the most characteristic tourist cities on the East
China tourism line. With the development of Huzhou City, the tourism industry has been further improved, and
the tourism degree of the whole city has further increased the transformation and upgrading of the tourism
industry. However, the development of tourism in Huzhou City still lags far behind the tourism development of
major cities in East China. This round of research mainly analyzes the current development of tourism in
Huzhou City, on the basis of analyzing the specific situation, pointed out that the current development of
Huzhou tourism problems, and then analyzes these problems one by one, and put forward some specific
solutions, so as to promote the further rapid development of tourism in Huzhou City.
KEYWORDS:Huzhou; Travel; Development
2. 2|Page
Table of Contents
Executive Summary .................................................................................................................. 3
Task 1 ........................................................................................................................................ 4
1.1 Explain the role of strategy, mission, visions, objective, goals and core competencies of Autoglass
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1.2 Review the vital issues involved in Strategic planning in AutoglassError!
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1.3 Explain minimum three planning technique for Autoglass .................................................... 8
Task 2 ........................................................................................................................................ 9
2.1 Produce an organisational Audit for Autoglass .................................................................... 9
2.2 Carry out an environmental audit for Autoglass using at least two approaches ..................... 10
2.3 Explain the significance of stakeholders’ analysis in relation to Autoglass ........................... 12
Task 3 ...................................................................................................................................... 14
3.1 Analyse possible alternatives strategies relating to substantive growth, limited growth and
retrenchment ....................................................................................................................... 14
3.2 Select an appropriate future strategy for Autoglass............................................................. 17
Task 4 ...................................................................................................................................... 18
4.1 Compare the roles and responsibilities for strategy implementation of Autoglass ................. 18
4.2 Evaluate resource requirements to implement a new strategy for Autoglass ......................... 18
4.3 Discuss targets and timescales for achievement for Autoglass to monitor a given strategy .... 19
Conclusion .............................................................................................................................. 20
References ............................................................................................................................... 21
3. 3|Page
Executive Summary
Autoglass Company is a renowned and popular windscreen repair and replace Service Company.
And like any other perfect service providing company, Autoglass is also pledged to its customers
for providing superior services related to any windscreen problem. In the windshield business
industry, Autoglass has already established itself as the leader company around the United
Kingdom and European region. Statistics show us, Autoglass is being able to satisfy 92% of its
whole customers. It has started long ago as a simple tiny family business and now Autoglass has
five hundred branches. Main reason of its being successful is that it focuses mainly on the
customers and prioritizes their demand and also solves their problem with great handle and care.
Autoglass also ensures a healthy and suitable working environment for its employees. So overall,
Autoglass has really been a great example about how one service providing company should be.
4. 4|Page
T
ask 1
1.1 Explain the role of strategy, objective, mission, visions, goals and core
competencies of Autoglass
Mission of the Autoglass Company:
Autoglass Company has come into existent with a view to helping people who own vehicles and
also happen to have different sorts of problems with windscreen. And to do so, it insists on the
customers satisfaction at the very first as without making them content, Autoglass can never be a
successful and leading windscreen service providing company. And in order to do so, Autoglass
tries its level best to provide the best service with latest and long lasting replacement and
repairmen of windscreen.
Vision of the Autoglass Company
Its vision is always merged with its mission; which is to continue to deliver the best kind of
service to its customers. So while making the ultimate vision, it also bear in mind about the
mission of it. Very few companies are existed in this industry and so Autoglass needs to ensure
that it can offer what others cannot. And for that, Autoglass is initiating to undertake some
distinctive and effective boundaries. Surely the number of satisfying customer which is 92
percent at this moment, it wants to go beyond that and make it a perfect cent percent. Autoglass
also looks to extend its service boundary beyond the United Kingdom and Europe.
Core Competency
Core competency means having a certain quality that its competitors don’t have. And that makes
a company sit in a very convenient position. In this case, Autoglass has the ability to offer repair
and replacement of any kinds of broken glass or damaged ones. This is where Autoglass exceeds
all of its competitors. Along with all these services, Autoglass still ensures of providing the best
possible customer care. No wonder that Autoglass has been in the leading position for a long
time without the threat of taking its position so easily.
5. 5|Page
Strategic intent
The strategic intent shows a conceptual projection of the future of the company, rather than the
desired goal or expected outcome. This process infers that a bunch of possibilities and litheness
in footings of staff enterprise, team contribution and alteration during different circumstances
(Ivanauskiene, N, & Auruskeviciene, V., 2009). Strategic determined of Autoglass displays that
they are the frontrunner of the standing market and the business is doing all the required actions
to keep them on leading place.
Role of Strategy of Autoglass
Compilation as well as the dissemination of vision and operation is the primary task of strategic
administration of Autoglass. This outlines express the raison d’etre of the organization.
Compilation of strategy of Autoglass is made in such a way that the decided strategy maintains a
specific time period for execution of that strategy.
Objective and goals of Autoglass
Repairing and replacing of broken windows as soon as possible and to acquire the customer
satisfaction are the main objective of Autoglass. The goal that Autoglass has fixed is to provide
there service to global customer and to enhance their business globally. Using the customer
reputation they are expanding their business all over the Europe.
Strategic Architecture of Autoglass
Strategic architecture means to answer five separate questions about the fundamental process of
making strategy of the organization. The questions are compilation of “What”, “What Else”,
“What More”, “What Now”, “How” (Grant M. R., 2010). Autoglass prepare their strategy by
answering this bunch of questions.
1.2 Review the vital issues involved in Strategic planning in Autoglass
There are few issues that need to be addressed in regard to planning strategies (Grant M. R.,
2010). As this industry is new comparative to the other service industry, new companies have a
6. 6|Page
possibility to start up a windscreen repairing service because the returns are attractive. So
Autoglass might face competition in near future.
Autoglass has repaired their aim on customer satisfactions by proper customer services.
Currently they have acquired the largest level of customer approval and advanced their customer
service in a milestone level only by restoring the broken windows with a limited cost. Autoglass
is very much clientele oriented and they habitually try to enhance their level of services to avail
in the affray. We can analysis the comparable benefits of Autoglass:
Competitive advantage of Autoglass
Autoglass holds the major share of the market and the market leader with their wide range of
services provided for the customers and the company is growing day by day(Kotler
2006).Ansoff’s Growth Matrix can be used to analyze the competitive advantage of the
company.
Figure: Ansoff’s Model
Looking at the Ansoff’s model, Autoglass can also learn a few things from here. It is quite
difficult to be competitive in the market by doing the same thing over and over again. Here
comes the fact of product diversification. Autoglass has a tremendous chance of introducing
7. 7|Page
couple of new products to its loyal customers. As it has already been popular amongst the people
it should not be problem for Autoglass to get craze among the customers about the new products.
In this relevant matrix, there are four different strategies, like:
Market Penetration: Autoglass can use the push selling in the current market. It can do
so by maximizing its market segments through increasing the buying volume and thus
attracting more and more customers into its service.
Product Development:As it has been saying that Autoglass can easily bring two or more
new products to the market to get a strong hold of the whole market share (Autoglass
Company 2013). It will definitely help the company to widen the target market and
strengthens its position.
Market Development: this particular strategy will enable it to bring more customer
groups into its service arena and thus increase more market segments. It is called market
development.
Diversification: It is a very interesting idea of capturing the market. One can introduce a
new product and it will hole the market share which would be decreasing gradually
associated with the other older products.
Autoglass has huge opportunity in terms of getting bigger profit margin. At the moment, it
can emphasize on increasing its growth rate by gaining more customers and thus improving
on its revenue sector. In the meantime, Autoglass can set a concrete target for new customers.
For them, it will bring new products that will be suitable for the market at that time. While
manufacturing new ones, Autoglass can look for the servicing area to be improved and
expanded. If it speeds up a little bit with observing the potential market overseas, it can set a
huge market for its product, services and other facilities.
What is Top down&Bottom Up?
Top Down strategy is basically the entering into a particular system to observe and gain
essential insight; which will be its various vital sub systems. Autoglass is having a real go
about utilizing this strategy into its business operation.
8. 8|Page
Bottom Upis actually to gather and collect some important systems together in order to
approach towards a complicated system. Autoglass is also using this approach with great
success.
Behavioral Approach for Autoglass: In order to get the most out of the resources and to
prevail in the coming future Autoglass need to approach in the Top-Down method. Autoglass
is a growing company in the area of service industry and in near future the services they are
providing will not be sufficient enough to hold the current position in the market. They have
to improve their product quality so that they can grab a diversified market
1.3 Explain minimum three planning technique for Autoglass
Autoglass can improve its profit margin and also satisfy its customer with even greater means if
it decides to use some strategic approaches carefully. Some of the techniques are:
I.
BCG Growth Share Matrix: Autoglass can manage its products categories in such an
arranging manner that it will help it manage its entire products in an established portfolio.
This matrix approach will help a company to know about when to invest more cash or
when to withdraw an older product from the current market. It can also helpa business
organization about when to launch a brand new business venture; if it wishes to make
more profit using its name and reputation.
II.
PIMS (Profit Impact of Market Strategy): PIMS provides an exclusive database where
various solid evidences have been put to support all the rules and policies to accomplish
expected competitive advantage.
III.
SPACE:SPACE means Strategic Position & Action Evaluation Matrix. It is a useful
planning technique to realize the change of market requirements and how to respond to
this change without affecting its current business operation. If the Autoglass Company
can be taken as consideration, for an organization like this, aggressive strategy should be
pursued, as it has been in the leading position and so far meeting the customer
satisfaction quite well. SPACE technique is also useful for analyzing the SWOT
(Strength, Weakness, Opportunity & Threat).
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ask 2
2.1 Produce an Organizational Audit for Autoglass
SWOT Analysis
Strengths
• Low cost
• Safety
• Visual Clarity
• Avoiding further damage
Opportunities
• Increasing growth rate
• High presence in emerging
economy
• New Product
Figure: SWOT Analysis
Strengths
Autoglass provides supreme service at low cost.
Products attributes are high.
Replaced and repaired glass offers equal quality service like the first ones
Weakness
Autoglass doesn’t promote its brand well enough.
Its intensity to of not taking risk.
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Opportunities
As fewer companies are providing windscreen service, Autoglass has a great opportunity
to increase its growth rate to a big level.
Autoglass can also introduce new products to attract new target market.
Threats
Suppliers play huge role in this kind of business. So it can be appeared difficult to
identify quality suppliers.
Sometimes geographic condition makes one’s business operation complicated.
Govt. policies shape the business venture to great extent.
2.2 Carry out an environmental audit for Autoglass using at least two approaches
PESTLE is a perfect way to understand a business company like Autoglass as an organization.
While performing operation, several factors need to be taken concern about. And PESTLE
comes and plays a pivotal role here. As a whole any industry has the ability to modify the factors
but a single company can never affect those factors alone. But through this, each one of them
gets affected. This approach also helps any company to reduce its threats while maximizing
upcoming and current opportunities. Here is the PESTLE analysis:
Political
Political climate varies from country to country and influences one’s business planning
and overall strategies.
Taxation policies sometimes make one business company to change its strategies to enter
into a certain region or area.
Business operation always lies on the fact of Govt. stability.
Economical
Buying capacity of the citizens of the state where a company aims to operate its business
functions influences it about how to run it.
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The levels of the economic activities that people are used to perform.
Socio Cultural
What people prefer and what is the common life style of then often define an
organization that how to operate there.
There must be some unavoidable customs and social norms that one has to maintain at
first if it wishes to enter into the market of them.
Technology
What technologies are available at that particular state? Is it the current ones or the
traditional ones? It happens to influences the total business operation to great extent.
What is the level of technological development there, often affects the optimal level of
profit margin (Kerry 2006).
Legal
Govt. rules and regulations may restrict the way of doing business of a company.
Law related to the customers and employee treatment is a must to abide by; if one wants
to do business there.
Environmental
Company has to look out for the environment where it establishes its manufacturing
process.
The entire elements of climate like air, water must be kept out of pollution and also eco
system has to be continued in its own way.
Porter’s 5 forces analysis is a type of analysis which determines and helps the management to
understand the overall context of the industry.
Porter’s 5 forces are:
1. The threat of new entrants
Economies of Scale
Access to Distribution Channel
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Government Policy
2. The bargaining power of customers
Number of supplier Companies
Threat of Backward Integration
3. The threat of substitute products
Prices
Access
4. The amount of bargaining power suppliers have
Number of Buyer Companies
Threat of forward Integration
5. The intensity of the competitive rivalry
Number of Competitors
Rate of Industry Growth
Diversity of Rivals
2.3 Explain the significance of stakeholders’ analysis in relation to Autoglass
The Stakeholders’ grid:
High
Influence
(Latents)
High
Influence
High Interest
(Promoters)
Low
Influence
Low Interest
(Apathetic)
Low
Influence
High Interest
(Defenders)
Low Interest
Figure: Stakeholders’ Grid
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A.The top right part refers to the stake holders who influences the strategies and promote the
products.
B.The top left part refers to the stakeholder who influences strategies but they posses’ low
interest in the organization.
C.The bottom right part refers to the stakeholders who have high interest but low influence in the
organization.
D. The bottom left part refers to the stakeholders who have low influence and low interest in the
organization.
The stakeholders are kept in four classifications so that each stakeholder has their specific rights
and duties in regard of the making the strategies for the organization which will be implemented
for the betterment of the organization. Autoglass has mapped the stakeholders in the organization
so that the stakeholders can perform their duty in regard of the organization’s benefit.
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ask 3
3.1 Analyze possible alternatives strategies relating to substantive growth,
limited growth and retrenchment
Market Entry Strategy
Organic
Growth
•When a business organization achieves growth over its own business
which is as same as the beginning of the organization, it is called
organic growth. It excludes any growth that is gained by getting into
any other business or merger or acquisition.
Merger
•Merger is the process by which two companies gets united and turns
into one entity through legal consolidation. The beginning of
Autoglass was through such merger.
Acquisition
•This is the process where one particular company purchases another
entire company and establishes itself as the owner. In this process
100% or near 100% ownership has to be bought.
Strategic
Alliance
•This is the process where two or more companies agree upon a
number of common objectives and share each other’s resources to
meet those objectives. This approach is actually an idea that stays
between the concept of organic growth and merger or acquisition.
Licensing
•It is the process through which a mother company (licensor) allows
another company (licensee) to use its trademark and sell the products
or services on the basis of agreements on several terms. The terms
include the licensing fee that has to be paid to the licensor.
Substantive Growth
HorizontalIntegration: In horizontal integration a business forms or obtains output facility of
related or complementary goods (Melody, Y. & Kevin, H., 2000). Occasionally it may likewise
happen that a business buys one of its contestants and form incorporation. Autoglass might
pattern such addition by connecting with other output that are associated to its living products.
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VerticalIntegration: In vertical integration a business links with the businesses or associates of
the provide string of links and in numerous situations all the partners of the string of links stay
under a particular proprietor (Melody, Y. & Kevin, H., 2000). Autoglass might enlist into upright
integration by connecting with the suppliers and vendors.
RelatedDiversification: When a company elaborates its enterprise with some diversification in
the existing product line (Arazy, O, & Gellatly, I., 2012). The new productions are alike to the
living products.
UnrelatedDiversification: It is the method when a business enlists into diversification by
inserting new goods and services that doesn’t match with the existing merchandise line (Arazy,
O, & Gellatly, I., 2012). It can be unrelated diversification if Autoglass begins selling dwelling
window crystal or attractiveness mirrors.
Limited Growth
Market
Penetration:
•It means penetrating the competitive market by offering
competitive price against the price of the competitors. This approach
is used to instantly attack the competitors by gaining their
customers. It is often used to gain sales growth.
Market
Development
•It means targeting new customer segments and attracting the nonbuying customers of that segment. It helps to increase the market
share by adding new portion of customers. It is possible for
Autoglass to develop the market by geographically expanding the
business and reaching the customers.
Product
Development
•It means developing new products that do not exist currently and
thus attracting customers to buy more varieties of products or
services.
Innovation
•It means searching out an entirely new need of the customers in the
market and innovating a new product or service to meet that need.
Autoglass might try to sort out such need in the market and
introduce an innovated product or service.
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Disinvestment
Retrenchment: A scheme used by corporations to decrease the diversity or the overall
dimensions of the procedures of the company. This scheme is often utilized in order to cut
expenses with the aim of becoming a more economic steady business.
Turn around: Turnaround administration is a method dedicated to business renewal. It uses
investigation and planning to save worried companies and comes back them to solvency.
Turnaround administration engages administration review, undertaking founded costing, root
malfunction determinants investigation, and SWOT analysis to determine why the company is
falling short. In alignment to make a comeback in the commerce organizations need to find out
the origin of the troubles and founded on those troubles they need to make up new schemes and
policies to overcome those troubles.
Liquidation: When a business or firm is terminated or bankrupt, its assets are sold and the
proceeds pay creditors. Any leftovers are circulated to shareholders. Liquidating a firm is the last
stage of the firm’s survival. If no alternate schemes comply with the associations then it needs to
sell its assets and then pay up the shareholders and stakeholders.
Divestment: The method of trading an asset. Furthermore known as divestiture, it is made for
either economic or social goals. Divestment is the opposite of buying into. It is the process of
dragging out the assets in procedure and sells those to meet the gap in the financial problems and
in alignment to liquidate the association divestment is necessary for any organization.
Porter’s Generic Strategy
Michael Porter established a generic strategy for all the business companies to use those for their
competitive advantage. There are three of them. They are as followed:
a) Overall Cost Leadership: Autoglass uses this strategy to help itself for grabbing more and
more customers in the current market. It also helps the Autoglass Company to enter into
the new market which is suitable or potential for the windscreen service.
b) Differentiation: Autoglass is successfully differentiating its entire service in order to
focus on satisfying customers and improving the services.
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c) Focal Point: its focus is now spreading in the whole world and it hopes to continue to
make its future customers happy like its current ones.
3.2 Select an appropriate future strategy for Autoglass
Autoglass has to type new methods and turn out new merchandise to boost their market section,
so they will hold their leading position within the market. Therefore so as to create a future
strategy they will come back up with some core development in conjunction with new
merchandise and higher services and grab a protracted market section.
Autoglass ought to follow the vertical growth strategy to boost their business. They might
provide alliance to alternative automakers and will mix with them so as to grab a brand new
market section. As Autoglass may be a sturdy company itself, they will choose Associate in
nursing alliance which may cope up with their capabilities and facilitate to develop the business.
This may facilitate Autoglass to specialize in the client privileges and client satisfaction.
Starting new product with gone market isn't the enough and single answer for the longer term
strategy. Autoglass ought to look for a continuing review from the customer’s facet to spot their
lacking in conjunction with customer’s expectations. This may facilitate the management to
distribute the responsibilities to the worker so as to produce additional satisfaction to the client.
At present Autoglass has ninety two rate of their client satisfaction. With the growth of business
this rate can be hampered or slightly fluctuate. Autoglass got to keep that in mind that client
satisfaction is their core ethical of business. They will additionally give five quarters commit to
cope up with the modified state of affairs within the business space and prevail within the
competition.
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ask 4
4.1 Compare the roles and responsibilities for strategy implementation of
Autoglass
CEO of acompany is supposed to be responsible to turn the concepts of business strategies into
reality and insist on making a mark in the business industry (Kotler 2006). To execute effective
and efficient policies, all the groups & sub groups in the organization are required to be united at
each stage of the policy making and planning on tactical decision which will result in a well
established plan and the diversification or modification of the tactics are quite possible.
For achieving the expected target market share,transparent, clear and reliable statements are
necessary. Communal visualizations are considered to be required for indentifying and checking
the hypotheses, bases of the policies and propose actions and alternatives.
All the top level managers need to motivate and inspire the employees to execute the policies
that are undertaken efficiently and effectively. Satisfying the target achievement will result in
employee satisfaction and coherence in job environment.
4.2 Evaluate resource requirements to implement a new strategy for Autoglass
In order to judge the resources of Autoglass, the organization has to select the precise materials
and place them within the right departments to provide the services (Michael A., 1999).
Autoglass has prioritized its human resources as a result of because it could be a service supplier
of windscreens and needs a large man power to fulfill the demand of the shoppers. Autoglass
already has 159 client advisors operating 24/7 to fulfill the shoppers demand. Autoglass
additionally has fleet union which needs man power additionally and that they area unit cautious
regarding their manpower. Therefore Autoglass is payment vast quantity in coaching and
developing the abilities of the staff to supply the most effective service within the trade.
Autoglass maintain the best customary of NVQ (Arazy, O, & Gellatly, I., 2012).
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In concern of components and time allocation Autoglass is the premier business in the commerce
because they are utilizing the best components to ensure the durability and security of the
customers and furthermore sustaining time in consigning the service.
In the granted scenario the Autoglass business is effective in their resource designing and
assessing the resources methodically to supply the best service.
4.3Discuss targets and timescales for achievement for Autoglass to monitor a given
strategy
Evaluation of the benchmark outcomes:
Quarter
The business should be convey up with the strategies and find out the feasibility
1
of the schemes if the schemes would contemplate in the anticipated conclusion.
They can take the feedback of the customers and find out what additional they are
looking for in the windscreen fixing service. There should be every week and
monthly supervising by the line managers of the divisions.There should be every
week and monthly supervising by the line managers of the divisions.
Quarter
Throughout the period Autoglass should review the customer’s response and
2
apply the desired design to elaborate the business. The line managers should be to
blame for assembling the feedbacks and acting in the direction of it.
Quarter
This is the quarter of gathering data and takes study note on the implemented
3
strategies. The administration should find out the gap between the expected
outcome and genuine outcome. The GAP might occur because of lack of
coordination or inefficiency of the workers and line managers.
Quarter
Management should coordinate a teaching program to fill in the gap. So that the
4
employees can accomplish the association goal in yearned manner.
Quarter
In this quarter the association might achieve the yearned outcomes founded on the
5
scheme making and the implementation method. If the administration goes wrong
to accomplish the objectives through the strategies, then they have to start
activities founded on information like teaching the workers or supplying support
to them.
Conclusion
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Customers of the Autoglass Company are way happier than any other customers of any other
windscreen companies in the region where Autoglass is operating (Schultz 2006). Autoglass is
constantly winning hearts of the customers and looking to expand its business worldwide to
make the peoples special throughout the world. It also tries to be consistent when it comes to
delivering services. As very few companies are there for Autoglass to compete with, Autoglass is
looking carefully and managing cautiously its overall business and keeping an eye on
functioning its business worldwide.
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Reference
Autoglass Company. [ONLINE] Available at: http://www.autoglass.co.uk/Glass-repair-andreplacement.186.0.html. [Accessed 11 November, 2013].
Ivanauskiene, N, 2009, Change Management and Its preparation', Economics & Management,
pp. 407-412.
Kerry, G. (2006). Marketing:An introduction (8thed.). New York: Prentice Hall.
Kotler, P., 2000. Marketing Management. 5th ed. New Delhi: Prentice hall of India.
Schultz, H., (2006). Discover the Traits of Top Management [online]. S.N.[Accessed 30
November, 2013].