Bristol HubSpot User Group - SEP Basics

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Slides from the Bristol HubSpot User Group on 23rd June 2020. Jon runs through the basics of SEO with and without the HubSpot CMS.

Marketing

The National Bureau of Taxation, operating under the Ministry of Finance, conducted their first VAT briefing session on 3rd December 2018 which was attended by several accounting firms. MOF presented the way forward on VAT implementation and addressed several concerns raised during the meeting. In light of this discussion, Grant Thornton Bahrain's VAT team has set out the key takeaways in the attached Alert.

Conventions of a music video

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Seo company in pune

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DigiSnare, an SEO Company in Pune, has been supporting all types of companies in their SEO strategies, analysis, and implementation of natural referencing actions since its inception. It is through a sharp SEO audit and quality based on the analysis of the competition but also on the specificities of your activity that we offer you a unique and personalized SEO strategy. Thus we define natural referencing strategies adapted to the particularities of your market in order to promote your visibility and guarantee you results.

Pivoting to Become More Relevant During and Post-COVID-19

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The Link Between Employee Engagement and Reward & Recognition

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Is Video Production Dead?

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B2B Paid Media Lead Generation | Sam Noble

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These are the slides from Sam's talk at Digital Gaggle in May 2021. Talk Description: Being able to deliver qualified inbound leads from paid media takes you a big step closer towards positive ROI. In this insightful session, award-winning paid media consultant, Sam Noble, provides a short-list of tried-and-tested strategies and techniques that B2B companies can employ to drive results from paid social, PPC, and digital advertising.

These are Izzi's slides from Digital Gaggle in May 2021. Talk Description: Potential ranking boost aside, improving your Core Web Vitals means providing stronger and more stable experiences for website visitors so it’s definitely worth our attention in 2021. However, these metrics can be difficult to grasp and even harder to improve. Not to worry! Izzi will be demystifying the Core Web Vital metrics and speed tooling, giving advice on how to improve them, and top tips on getting stakeholder buy-in, all with some juicy case studies from successful (and not so successful) domains.

Burnout In The Time Of Covid | Juliet Hodges

Noisy Little Monkey

These are Juliet's slides from Digital Gaggle in May 2021. Talk Description: The pressure to always be “on” means more and more of us are being pushed to the point of exhaustion – and carrying on anyway. For many, this has been exacerbated by the pandemic, where the blurred lines between work and home can make everything feel more intense. In this presentation, Juliet will explore what exactly burnout is, how you can recognise it, what causes it and how this has been affected by Covid, and simple techniques you can use to help manage it.

The Secrets To A Successful Influencer Campaign

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These are the slides from Natalie's talk at Digital Gaggle in May 2021. Talk Description: How do you ensure that your brand new influencer campaign is successful and, most importantly, doesn’t damage your brand’s reputation? Natalie Lam, Digital Marketing Manager at Natracare, will be sharing her tips for marketers who want to make the most of an influencer collaboration. From how to approach a partner to negotiating a budget, you’ll leave the webinar feeling inspired and with a notepad full of advice for turning your next campaign into a success story which drives real ROI.

Which Means That | Andi Jarvis

Noisy Little Monkey

These are the slides from Andi's talk at Digital Gaggle in May 2021. Talk Description: You’ve got a great product or service, everyone in your organisation thinks it’s AMAZING. Yet when it’s out in the wild, no one buys it. Worse than that, no one cares either. Why is that? Well, if your product/service is as good as you think, the problem is the way you’re communicating it. Marketing communications has been overrun by the boring brigade, listing features and hoping to batter customers into submission. We’re better than that. You’re better than that. This presentation will give you some practical tools and tips to help you improve your marketing communications and make customers care.

Setting Up A Strong Sales & Marketing Alignment Using HubSpot

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INBOUND 2020 Product Spotlight Update - Bristol HubSpot User Group

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Conversion Rate Optimisation: The Quickstart Session

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Sell Out Without Selling Out - How To Launch & Grow A Successful Event

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10 Conversion Optimisation Experiments To Run On Your Website Immediately (Ad...

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Crisis Comms: Nothing Gets Deleted On The Internet (Emily Perkins, OggaDoon)

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Data Led Decision Making (Molly Evans, Plusnet)

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One Tweet Away From The Sack (John Thornton, Innocent Drinks)

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Don't Do A Pepsi - How To Be Inclusive With Your Marketing (Joyann Boyce, The...

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Considered Creativity - How To Supercharge Your Ideas To Drive Better Results

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Social Media Week Bristol 2019 - Stop The Scroll

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Core Web Vitals SEO Workshop - improve your performance [pdf]

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Your Path to Profits - The Game-Changing Power of a Marketing - Daniel Bussius

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Most small businesses struggle to see marketing results. In this session, we will eliminate any confusion about what to do next, solving your marketing problems so your business can thrive. You’ll learn how to create a foundational marketing OS (operating system) based on neuroscience and backed by real-world results. You’ll be taught how to develop deep customer connections, and how to have your CRM dynamically segment and sell at any stage in the customer’s journey. By the end of the session, you’ll remove confusion and chaos and replace it with clarity and confidence for long-term marketing success. Key Takeaways: • Uncover the power of a foundational marketing system that dynamically communicates with prospects and customers on autopilot. • Harness neuroscience and Tribal Alignment to transform your communication strategies, turning potential clients into fans and those fans into loyal customers. • Discover the art of automated segmentation, pinpointing your most lucrative customers and identifying the optimal moments for successful conversions. • Streamline your business with a content production plan that eliminates guesswork, wasted time, and money.

The What, Why & How of 3D and AR in Digital Commerce

PushON Ltd

Vladimir Mulhem has over 20 years of experience in commercialising cutting edge creative technology across construction, marketing and retail. Previously the founder and Tech and Innovation Director of Creative Content Works working with the likes of Next, John Lewis and JD Sport, he now helps retailers, brands and agencies solve challenges of applying the emerging technologies 3D, AR, VR and Gen AI to real-world problems. In this webinar, Vladimir will be covering the following topics: Applications of 3D and AR in Digital Commerce, Benefits of 3D and AR, Tools to create, manage and publish 3D and AR in Digital Commerce.

AI-Powered Personalization: Principles, Use Cases, and Its Impact on CRO

VWO

In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities. When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion. Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.

SEO as the Backbone of Digital Marketing

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Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion. This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights. The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation. The session will also cover data analysis techniques and criteria for graduating landing pages. In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.

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Winning local SEO in the Age of AI - Dennis Yu

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Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business. Key Takeaways: Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.

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10 Video Ideas Any Business Can Make RIGHT NOW! You'll never draw a blank again on what kind of video to make for your business. Go beyond the basic categories and truly reimagine a brand new advanced way to brainstorm video content creation. During this masterclass you'll be challenged to think creatively and outside of the box and view your videos through lenses you may have never thought of previously. It's guaranteed that you'll leave with more than 10 video ideas, but I like to under-promise and over-deliver. Don't miss this session. Key Takeaways: How to use the Video Matrix How to use additional "Lenses" Where to source original video ideas

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