This document discusses the changing e-book landscape and the role of libraries within it. It outlines how libraries can strengthen their position in the e-book supply chain by offering engaged relationships with readers, curated content promotion and discovery, and social engagement features. The New York Public Library's e-book services are highlighted as an example, with data showing usage of different e-book collections. The document argues that libraries need greater control over the user experience and that the library's strategy should take priority over vendors. It proposes general principles for e-book services that put readers and comprehensive access to library collections first.
This document discusses the evolving e-book ecosystem and the role of libraries within it. It presents diagrams mapping the relationships between authors, agents, publishers, wholesalers, retailers, and readers. It then examines how libraries can position themselves by offering curated e-book collections, discovery tools, and engagement between patrons. The NYPL experience with its ebooks collection and platform is highlighted as an example of the value libraries can provide within the e-book equation.
This document outlines tools for libraries to grow their audience and increase usage. It discusses challenges like the shift to virtual usage and the need to attract and engage patrons. It promotes NoveList Plus for book discovery, NoveList Select to enrich library catalogs with reader features, and LibraryAware/NextReads for effective community outreach. The tools are presented as a way for libraries to enable book discovery, connect with readers using multiple channels, and respond to changing reader needs and library usage patterns.
El bibliotecario ante los medios sociales. Año 2029Julián Marquina
El documento habla sobre el papel del bibliotecario en el año 2029 ante los medios sociales. Propone tres pilares para el futuro: 1) personalización del servicio a través de tecnologías como reconocimiento facial y eye tracking, 2) servicios a la carta como streaming 24/7 y contenido personalizado, y 3) gamificación para fidelizar usuarios premiando la participación y destacando a usuarios importantes.
Cómo sacarle partido a las redes sociales de la biblioteca sin ser un expertoJulián Marquina
Han pasado ya unos cuentos años desde que las bibliotecas se subieron al tren de las redes sociales. Bibliotecas que han experimentando en sus propias carnes tanto el éxito como el fracaso en la conexión con sus usuarios y la visibilidad buscada. Es verdad que las redes sociales consumen mucho tiempo, que hace falta formación para el personal encargado de llevarlas y que es necesaria una mínima planificación y organización de las tareas para conseguir los objetivos marcados. En definitiva, las redes sociales hay que tomarlas como una función más dentro de todas las funciones llevadas a cabo por el personal bibliotecario… y sí, son una carga de trabajo.
El personal bibliotecario es el motor y el corazón de las bibliotecas (mi bib...Julián Marquina
Alguna vez te has preguntado cómo sería la vida sin bibliotecas… y sin bibliotecarios/as. La verdad es que yo nunca me lo había preguntado, pero… ¿cómo sería el mundo? La respuesta es complicada y tiende a acercarse a la misma dificultad de responder sobre el futuro de las bibliotecas.
¿Libro en papel o libro electrónico en las bibliotecas?Julián Marquina
es la clave y da una idea de la situación actual que están viviendo la mayoría de las bibliotecas. Bibliotecas que forman colecciones híbridas de libros en papel y en digital. Bibliotecas que dan un plus a sus usuarios y que dejan que sean estos los que elijan si quieren leer en pantalla, en papel o de ambas formas.
1) The document discusses the opportunity for technology to improve organizational efficiency and transition economies into a "smart and clean world."
2) It argues that aggregate efficiency has stalled at around 22% for 30 years due to limitations of the Second Industrial Revolution, but that digitizing transport, energy, and communication through technologies like blockchain can help manage resources and increase efficiency.
3) Technologies like precision agriculture, cloud computing, robotics, and autonomous vehicles may allow for "dematerialization" and do more with fewer physical resources through effects like reduced waste and need for transportation/logistics infrastructure.
This document discusses the evolving e-book ecosystem and the role of libraries within it. It presents diagrams mapping the relationships between authors, agents, publishers, wholesalers, retailers, and readers. It then examines how libraries can position themselves by offering curated e-book collections, discovery tools, and engagement between patrons. The NYPL experience with its ebooks collection and platform is highlighted as an example of the value libraries can provide within the e-book equation.
This document outlines tools for libraries to grow their audience and increase usage. It discusses challenges like the shift to virtual usage and the need to attract and engage patrons. It promotes NoveList Plus for book discovery, NoveList Select to enrich library catalogs with reader features, and LibraryAware/NextReads for effective community outreach. The tools are presented as a way for libraries to enable book discovery, connect with readers using multiple channels, and respond to changing reader needs and library usage patterns.
El bibliotecario ante los medios sociales. Año 2029Julián Marquina
El documento habla sobre el papel del bibliotecario en el año 2029 ante los medios sociales. Propone tres pilares para el futuro: 1) personalización del servicio a través de tecnologías como reconocimiento facial y eye tracking, 2) servicios a la carta como streaming 24/7 y contenido personalizado, y 3) gamificación para fidelizar usuarios premiando la participación y destacando a usuarios importantes.
Cómo sacarle partido a las redes sociales de la biblioteca sin ser un expertoJulián Marquina
Han pasado ya unos cuentos años desde que las bibliotecas se subieron al tren de las redes sociales. Bibliotecas que han experimentando en sus propias carnes tanto el éxito como el fracaso en la conexión con sus usuarios y la visibilidad buscada. Es verdad que las redes sociales consumen mucho tiempo, que hace falta formación para el personal encargado de llevarlas y que es necesaria una mínima planificación y organización de las tareas para conseguir los objetivos marcados. En definitiva, las redes sociales hay que tomarlas como una función más dentro de todas las funciones llevadas a cabo por el personal bibliotecario… y sí, son una carga de trabajo.
El personal bibliotecario es el motor y el corazón de las bibliotecas (mi bib...Julián Marquina
Alguna vez te has preguntado cómo sería la vida sin bibliotecas… y sin bibliotecarios/as. La verdad es que yo nunca me lo había preguntado, pero… ¿cómo sería el mundo? La respuesta es complicada y tiende a acercarse a la misma dificultad de responder sobre el futuro de las bibliotecas.
¿Libro en papel o libro electrónico en las bibliotecas?Julián Marquina
es la clave y da una idea de la situación actual que están viviendo la mayoría de las bibliotecas. Bibliotecas que forman colecciones híbridas de libros en papel y en digital. Bibliotecas que dan un plus a sus usuarios y que dejan que sean estos los que elijan si quieren leer en pantalla, en papel o de ambas formas.
1) The document discusses the opportunity for technology to improve organizational efficiency and transition economies into a "smart and clean world."
2) It argues that aggregate efficiency has stalled at around 22% for 30 years due to limitations of the Second Industrial Revolution, but that digitizing transport, energy, and communication through technologies like blockchain can help manage resources and increase efficiency.
3) Technologies like precision agriculture, cloud computing, robotics, and autonomous vehicles may allow for "dematerialization" and do more with fewer physical resources through effects like reduced waste and need for transportation/logistics infrastructure.
Ohio's Excellent Libraries Need Excellent Electronic ContentMatt Weaver
Eli Neiburger and Matt Weaver of Library Renewal discuss how electronic content is changing libraries and how Library Renewal is working to improve the siuation.
ReadersFirst - A Movement to Improve E-book Access and Services for Public Li...Jim Loter
ReadersFirst (readersfirst.org) is a coalition of over 225 public libraries advocating for easier access to digital content in libraries. In January 2013, ReadersFirst convened a roundtable discussion with nearly 30 digital content, integrated library system, and discovery services providers to discuss ways in which digital content product architecture can be made more open and allow for libraries to deliver content to patrons in the same familiar and easy-to-use online library environments they are used to.
Library Simplified gets ready to release a solution to increase access to ebooks from libraries in order to improve the user experience of library patrons.
The document discusses how libraries can use storytelling and data analysis to better understand and engage their communities. It introduces the OpenMediaDesk (OMD) methodology and Library Digital Relevancy Index (LDRI) framework. OMD involves testing social media posts and optimizing for maximum relevance. LDRI provides libraries with key performance data and a strategic analysis tool to improve their digital relevance and cultural impact. A pilot program will launch the LDRI framework with three libraries in November 2017.
James English, The New York Public Library @European Digital Distributors Me...TISP Project
Library Simplified is a collaborative project between libraries and partners to simplify the ebook borrowing process for library patrons. It aims to reduce the number of steps patrons must go through to discover, borrow, and read ebooks from 3 or more steps down to just 3 steps. The current library ebook model is flawed with up to 19 steps, resulting in lower adoption rates compared to commercial ebook sales. Library Simplified sees opportunities to address this by promoting open standards, accessing more publishers beyond the big 5, and using DRM for rights management instead of lock-in. Its progress so far includes iOS apps, hosted titles, and features for discovery, borrowing, and reading ebooks across platforms.
The document summarizes trends in libraries based on a presentation by Stephen Abram. It notes that libraries will continue serving diverse users and communities with higher expectations for timely services. Content will increasingly include non-text formats like video and audio. Search will expand beyond single-box queries. Devices will focus on collaboration and creation, requiring librarians to provide strategic services rather than just organizing knowledge. Libraries will play important roles in recommendations, community building, education, and advocacy. They will need to embrace change, partnerships, and new opportunities to remain relevant.
This document provides a summary of a presentation on eBooks and eReaders given by Stephen Abram. The presentation addressed questions about what is really happening with eBooks, where all the changes in eBooks and publishing are taking us, and the role of special librarians in the future information landscape. It discussed topics like the growth in eBook penetration in different library sectors from 2010 to 2012, benefits and drawbacks of eBooks from different perspectives, and challenges related to eBook formats, devices, and pricing models. The document emphasizes that this is an evolving area and recommends remaining open to innovation while keeping librarian values as a touchstone.
This document discusses takeaways from a conference on scholarly communication models. It notes that libraries need to support the full research lifecycle beyond just publications and provide relevant digital services. Publishers should reflect on the evolving forms communication can take and help authors increase visibility and impact of their work. Both libraries and publishers are encouraged to think about how to bring more of the academic community along in embracing new models and ensure certain disciplines and content types are not left behind. Concerns remain around balancing openness with privacy and aligning investments with a changing landscape.
Stephen Abram gave a presentation on the 2014 technology forecast for libraries. He discussed several emerging technologies that libraries should explore, including crowdfunding platforms, eLearning/MOOCs, makerspaces, video production, analytics-driven strategies, streaming media, mobility, discovery systems, social media as content, relationship management for patron data, and addressing "born digital" materials that were never published in print. Abram emphasized that libraries need to embrace change, think about sustainability and scalability, take risks, and tell their own stories in order to remain relevant in an evolving technological landscape.
Crowdsourcing has enabled the creation of online platforms like aNobii that leverage the wisdom of crowds. ANobii is a social networking site for book lovers that allows users to catalog books, write reviews, create lists, and connect with other readers. It has over 400,000 members and almost 17 million books catalogued through user contributions. While aNobii faces sustainability challenges as a free social platform relying on partnerships, its crowdsourced model has made it a leader for online reading communities in Italy through the collaborative efforts of its global volunteer base.
From Dystopia to Utopia: The Future of E-content in LibrariesWiLS
Libraries are well positioned to compete in the new digital landscape by collaborating with vendors to provide e-content and innovative software. Through partnerships, libraries can offer services like Popup Picks, which uses geolocation and unlimited use ebooks to share content within communities. The Illinois Author Project allows libraries to support independent authors and connect readers with new books. Community Collections software enables libraries to curate and preserve content created by local creative groups and share it globally. By working together, libraries and vendors can develop services that leverage the unique value libraries provide.
The document provides an overview of Stephen Abram's keynote presentation titled "FrankenLibraries or Librarytopia?" given at the Guelph Public Library on June 7, 2016. The presentation discusses potential futures for libraries, including the increasing role of technology, changing user needs, and new skills required of librarians. It raises questions about libraries' core purpose and strategies for remaining relevant through disruption. The presentation also provides examples of emerging trends and ideas that could impact libraries, such as makerspaces, augmented books, marketing on social media, and libraries supporting e-learning.
This are my speaking notes for the keynote presentation I gave at Evergreen International 2012. Here's a link to the Prezi Presentation: http://prezi.com/hdnwdkgqrd-7/evergreen-keynote-2012/
FrankenLibraries or Librarytopia? discusses potential futures for libraries. It notes that libraries' core skill is improving users' questions, not just delivering information. It asks if libraries are prepared to support unlimited content across formats and high consumer expectations. The document suggests libraries embrace change, control their attitude towards it, and accept change is constant to ensure relevance in the future.
Tom Peters gave a talk about the impact of eReading on libraries and opportunities for libraries. He discussed the HarperCollins policy change that limits ebooks to 26 circulations and options for responding to publishers. Peters outlined the growing portable eReading market with devices like Kindles and iPads and content from Amazon, Apple, Google and OverDrive. He argued that libraries should focus on enhancing the eReading experience for patrons rather than competing with devices, and proposed actions like improving eBook collections, streamlining access, and developing a library eReader bill of rights.
Self-Publishing 2.0 - Back to the Basic: Communities, Tribes and Storytelling Jose Albis
This document discusses how social media is reframing self-publishing. It outlines how Web 2.0 and social media have accelerated self-publishing, allowing any author to have a voice and build an audience. Authors now focus on becoming thought leaders and connecting through online communities rather than traditional publishing and marketing models. The new publishing paradigm empowers authors to take an entrepreneurial approach and build tribes of engaged readers through social storytelling.
Ohio's Excellent Libraries Need Excellent Electronic ContentMatt Weaver
Eli Neiburger and Matt Weaver of Library Renewal discuss how electronic content is changing libraries and how Library Renewal is working to improve the siuation.
ReadersFirst - A Movement to Improve E-book Access and Services for Public Li...Jim Loter
ReadersFirst (readersfirst.org) is a coalition of over 225 public libraries advocating for easier access to digital content in libraries. In January 2013, ReadersFirst convened a roundtable discussion with nearly 30 digital content, integrated library system, and discovery services providers to discuss ways in which digital content product architecture can be made more open and allow for libraries to deliver content to patrons in the same familiar and easy-to-use online library environments they are used to.
Library Simplified gets ready to release a solution to increase access to ebooks from libraries in order to improve the user experience of library patrons.
The document discusses how libraries can use storytelling and data analysis to better understand and engage their communities. It introduces the OpenMediaDesk (OMD) methodology and Library Digital Relevancy Index (LDRI) framework. OMD involves testing social media posts and optimizing for maximum relevance. LDRI provides libraries with key performance data and a strategic analysis tool to improve their digital relevance and cultural impact. A pilot program will launch the LDRI framework with three libraries in November 2017.
James English, The New York Public Library @European Digital Distributors Me...TISP Project
Library Simplified is a collaborative project between libraries and partners to simplify the ebook borrowing process for library patrons. It aims to reduce the number of steps patrons must go through to discover, borrow, and read ebooks from 3 or more steps down to just 3 steps. The current library ebook model is flawed with up to 19 steps, resulting in lower adoption rates compared to commercial ebook sales. Library Simplified sees opportunities to address this by promoting open standards, accessing more publishers beyond the big 5, and using DRM for rights management instead of lock-in. Its progress so far includes iOS apps, hosted titles, and features for discovery, borrowing, and reading ebooks across platforms.
The document summarizes trends in libraries based on a presentation by Stephen Abram. It notes that libraries will continue serving diverse users and communities with higher expectations for timely services. Content will increasingly include non-text formats like video and audio. Search will expand beyond single-box queries. Devices will focus on collaboration and creation, requiring librarians to provide strategic services rather than just organizing knowledge. Libraries will play important roles in recommendations, community building, education, and advocacy. They will need to embrace change, partnerships, and new opportunities to remain relevant.
This document provides a summary of a presentation on eBooks and eReaders given by Stephen Abram. The presentation addressed questions about what is really happening with eBooks, where all the changes in eBooks and publishing are taking us, and the role of special librarians in the future information landscape. It discussed topics like the growth in eBook penetration in different library sectors from 2010 to 2012, benefits and drawbacks of eBooks from different perspectives, and challenges related to eBook formats, devices, and pricing models. The document emphasizes that this is an evolving area and recommends remaining open to innovation while keeping librarian values as a touchstone.
This document discusses takeaways from a conference on scholarly communication models. It notes that libraries need to support the full research lifecycle beyond just publications and provide relevant digital services. Publishers should reflect on the evolving forms communication can take and help authors increase visibility and impact of their work. Both libraries and publishers are encouraged to think about how to bring more of the academic community along in embracing new models and ensure certain disciplines and content types are not left behind. Concerns remain around balancing openness with privacy and aligning investments with a changing landscape.
Stephen Abram gave a presentation on the 2014 technology forecast for libraries. He discussed several emerging technologies that libraries should explore, including crowdfunding platforms, eLearning/MOOCs, makerspaces, video production, analytics-driven strategies, streaming media, mobility, discovery systems, social media as content, relationship management for patron data, and addressing "born digital" materials that were never published in print. Abram emphasized that libraries need to embrace change, think about sustainability and scalability, take risks, and tell their own stories in order to remain relevant in an evolving technological landscape.
Crowdsourcing has enabled the creation of online platforms like aNobii that leverage the wisdom of crowds. ANobii is a social networking site for book lovers that allows users to catalog books, write reviews, create lists, and connect with other readers. It has over 400,000 members and almost 17 million books catalogued through user contributions. While aNobii faces sustainability challenges as a free social platform relying on partnerships, its crowdsourced model has made it a leader for online reading communities in Italy through the collaborative efforts of its global volunteer base.
From Dystopia to Utopia: The Future of E-content in LibrariesWiLS
Libraries are well positioned to compete in the new digital landscape by collaborating with vendors to provide e-content and innovative software. Through partnerships, libraries can offer services like Popup Picks, which uses geolocation and unlimited use ebooks to share content within communities. The Illinois Author Project allows libraries to support independent authors and connect readers with new books. Community Collections software enables libraries to curate and preserve content created by local creative groups and share it globally. By working together, libraries and vendors can develop services that leverage the unique value libraries provide.
The document provides an overview of Stephen Abram's keynote presentation titled "FrankenLibraries or Librarytopia?" given at the Guelph Public Library on June 7, 2016. The presentation discusses potential futures for libraries, including the increasing role of technology, changing user needs, and new skills required of librarians. It raises questions about libraries' core purpose and strategies for remaining relevant through disruption. The presentation also provides examples of emerging trends and ideas that could impact libraries, such as makerspaces, augmented books, marketing on social media, and libraries supporting e-learning.
This are my speaking notes for the keynote presentation I gave at Evergreen International 2012. Here's a link to the Prezi Presentation: http://prezi.com/hdnwdkgqrd-7/evergreen-keynote-2012/
FrankenLibraries or Librarytopia? discusses potential futures for libraries. It notes that libraries' core skill is improving users' questions, not just delivering information. It asks if libraries are prepared to support unlimited content across formats and high consumer expectations. The document suggests libraries embrace change, control their attitude towards it, and accept change is constant to ensure relevance in the future.
Tom Peters gave a talk about the impact of eReading on libraries and opportunities for libraries. He discussed the HarperCollins policy change that limits ebooks to 26 circulations and options for responding to publishers. Peters outlined the growing portable eReading market with devices like Kindles and iPads and content from Amazon, Apple, Google and OverDrive. He argued that libraries should focus on enhancing the eReading experience for patrons rather than competing with devices, and proposed actions like improving eBook collections, streamlining access, and developing a library eReader bill of rights.
Self-Publishing 2.0 - Back to the Basic: Communities, Tribes and Storytelling Jose Albis
This document discusses how social media is reframing self-publishing. It outlines how Web 2.0 and social media have accelerated self-publishing, allowing any author to have a voice and build an audience. Authors now focus on becoming thought leaders and connecting through online communities rather than traditional publishing and marketing models. The new publishing paradigm empowers authors to take an entrepreneurial approach and build tribes of engaged readers through social storytelling.
Similar to NYPL Brief ebooks presentation 10 5 12 (20)
3. Publisher, Reader. Reader, Publisher.
Publisher This is a new,
uncharted Reader/$$
relationship
Needs Promotion
previously
met via Discovery environment
narrowing Social engagement
retail
channel: Data
5. How can we strengthen our role
in a changing supply chain?
Author (Creator)
Agent (Negotiator)
Publisher (Editor, Marketer, Promoter, Producer)
Wholesaler
(print-based
industries)
Retailer
Reader
6. What do Libraries Offer?
Engaged
Relationship Reader
Curated Promotion
Looks a lot
Discovery environment
like what
publishers Social engagement
need, right?
Data
21. We need greater control over our user experience
In physical world, we bring together many In the e-content world, there is as yet no
items into a single access point, and enrich it single point of access, no programming
with programming, promotion, and exposing across platforms, or ability to easily promote
people to multiple services. other services.
The library’s strategy should always be more important the vendor’s.
Images: The New York Public Library
22. General Principles for E-Content
•Search and browse a single comprehensive catalog with all of a library’s offerings at
once, including all e-books, physical collections, programs, blogs, and donor
opportunities. Currently, content providers often only allow searches within the
products they sell, depriving users of the comprehensive library experience.
•Place holds, check-out items, view availability, manage fines and receive
communications within individual library catalogs or in the venue the library believes
will serve them best, without having to visit separate websites (libraries, not
distributers, should be enabled to manage all interactions with users).
•Seamlessly enjoy a variety of e-content. To do this, libraries must be able to choose
content, devices and apps from any provider or from multiple providers, without
bundling that limits a library’s ability to serve content they purchase on platforms of
their choice.
•Download e-books that are compatible with all readers, from the Kindle to the Nook
to the iPad and so on.
Introduce myself – poll audienceThe New York Public Library has offered downloadable popular e-content since 2004. Growth in size, scope, usage, biggest in US.online bookselling, growth e-reading, and the economic downturn all conspired to create enormous challenges to the book industry – libraries included. Some in that industry are reacting, the reactions have been quite varied, and public libraries are frequently caught in the middle.While we’re encouraged that top decision-makers in the book industry are finally paying closer attention to us – we’re not always encouraged by the assumptions they bring to their decisions.Many of you already know the generalities around big trade publishers limiting content to libraries, and understand that we could spend all day discussing its various aspects. I’m going to focus on what our own experience has been in learning what the stakeholder’s needs are, what our value is, and ideas for how libraries could be a better partner in that ecosystem. Whatever the future may be, it has to be one that satisfies the needs of everyone in that ecosystem, the readers most of all.
Lay the ground work by introducing the players in the supply chain – grossly over-simplified roles in italicsAll share the same goal: Connect good books to good readers. This is a model that has worked well for decades now.Only one of these players is not-for-profit.E-books are putting new pressures on these players. With the narrowing of retail outlets, the role of booksellers and wholesalers, which are based in print models, are being questioned.In the U.S., major publishers of popular content are now developing strategies to reach the reader directly. To build brand awareness and establish communities of readers around their titles.
Most publishers have not had a tradition of directly engaging the readers. Booksellers did the patron direct promoting, author talks, discussion groups and the like. Booksellers would pass back specific data about sales trends, reader interests and author performance.As showrooms close and you lose out to Amazon, you need to reach out to the consumer directly to promote your titles and authors, create discovery environements, and to find out crucial information about their evolving reading desires, device choices, and purchasing habits.So you get a bit desparate and make some attempts at online engagement or join together with other publishers to create social reading sites.
Publishers are trying to recreate what libraries, GoodReads and LibraryThing have already demonstrated. People will engage and track and recommend and discuss around books in an online space.Pub’s doing it from scratch, both the platform and the audience building.Seems like an awful lot of competition for the same reader. How many of these would you follow?
Going back to the supply chain, if the traditional roles of retailers and wholesalers are changing,And publishers see the need to direction engage communities of readers to promote their materials, drive sales and gain valuable market feedback,It is logical that the public library must revisit its role as well. We have not traditionally been looked upon by publishers as a means to drive sales or gain valuable market feedback. They do not understand our value.
We have the customer engagement, and we’re bringing it online.We have a valued, trusted relationship with our users. If we don’t step on that, we have a lot to offerSome of that offering looks exactly like what the others in the ecosystem need, right?
This is our level of online engagement.We realize we’re unique, we’re big, but we’re 1 out of thousands. This is a group of people who congregate around us, we actively grow this but we’re not in competition with others for this audience. So let me talk a little about ebook portion of this chart.
For popular e-content today, New York Public Library offers a selection.The top link is our Overdrive collection which we started in 2004.The 3M Cloud Library beneath it houses the pilot we just launched with Penguin Publishing two weeks ago. It is a small collection that is already getting consistent usage but we do not yet have much detail to report. We are also using the pilot to measure the 3M platform, which is new, and still lacks much functionality compared to Overdrive.We also have Bookflix, Freegal Music, and Tumblebooks.(Digital gallery and Google Books)
Here’s a snapshot of our usage. Notice that the total line at the top is trending upward.(Bookflix and Tumblebooks had a late in the school-year bump). In Reading Eco-system supply chain, if you don’t know much about libraries, this is not a nice chart. It can be quite threatening.
Overdrive is still our largest collection. We have over 123,000 items in this collection, representing nearly 45,000 titles ,and taken as a virtual “branch” alongside our 90 physical libraries, it’s #3 in monthly circulation.
This usage is despite the fact that the collection is almost too big for the discovery tool Overdrive has for it. It’s quite a fussy screen. When this was a small turn-key collection of a few thousand items, not a problem. Today, with 123,000 items in it, it’s not sufficient.
We were one of Overdrive’s partners in testing new services that are somewhat controversial in U.S. public libraries: Depending on your role in the reading ecosystem, you may have different reactions. Holds queueKindleAdvertisingAdditional TitlesBuy It Now
But controversy isn’t newSocial networking features – comfort levelCustomer ratings – comfort levelDRM – Digital Rights Management – comfort level—red herring849 patrons waiting for 171 copiesBUY IT NOW….
It has been our experience that users of our e-collections have a higher set of service expectations They understand 849 people can’t all read the same print copy of this title at the same time--just not physically possible.They do not bring that understanding to the e-book copy. They know it’s a digital file. If they can’t get it they’ll try elsewhere.Retail affiliations help us better serve their needs. New comfort level for us. Slight content credit for us.At this point trying to be agnostic and providing them with options.
So already, in a small way, we’re adding value to the Happy Reader Equation via the ebooks.nypl.org platform – Engaging the reader and letting them comment, rate, share, and if they want, fill their immediate need to acquire the book via the retail affiliates – letting them feel good about it in the process.In a controlled fashion, we’re letting the publishers market current titles and expose backlist that we don’t license and likely can’t ever afford to. As brick & mortar stores close, we’re providing a valuable “showroom” for titles to be discovered.
The next step is to make this bigger.Publishers are investing the tools to create valuable online social engagement experiences, but they have to build the audience.We have the audience, we just need to reshape our existing online presence to make it extremely valuable to our users. We want our online users to think of the library website as their intellectual home. Their go-to place for anything surrounding the reading experience, be it ResearchFinding a good bookDiscussing a good bookAttending author eventsTracking their reading historyBibliocommons – the power of the collecting. Crowdsourced library engagement. Outside in interface
To help us down this road, we’ve signed on with a new catalog discovery interface called Bibliocommons.Links with libraries across the US and Canada, “crowd-sourcing” enriched patron engagement to the benefit of our own patrons.One of things you can do is create lists for others to see.
To help us down this road, we’ve signed on with a new catalog discovery interface called Bibliocommons.Links with libraries across the US and Canada, “crowd-sourcing” enriched patron engagement to the benefit of our own patrons.One of things you can do is create lists for others to see.
In specific records I can :RateTagShareComment
We have a huge readership publishers can leverage.We can help them engage. We can help strategically promote their content.But we need the vendors help. We need Overdrive, 3M, and others to support us in this holistic strategy.Currently, that’s a challenge,
Another challenge we face as our collections from various vendors grow in size and scope, is lessening the amount of work the patron has to do to get to all the variety of resources they may want to use.When we purchase books and put them on our shelves, we don’t arrange them by publisher or who we purchased them from. We don’t expect our patrons to understand where they came from.Yet currently, our patrons have to go in via multiple access points to fully explore our popular e-content. Obviously the vendors host the data and the transactions, but our patrons do not necessarily understand the reasons behind this. When collections were small and we had only a few vendors, this was not so much of an issue. But now that e-reading is growing, we need these vendors to work with our ILS vendors for a discovery tool and a circulation system that brings them seamlessly together, making the patron work less to explore, discover, and check out the material. In an attempt to make the search and discovery process seamless alongside our print materials, we acquire MARC records from our e-content vendors and load them into our online catalog (catalog.nypl.org). But the vast majority of patrons do not go through the Catalog to get to e-books. Vendor data from the last 12 months show the online catalog refers only 13% of patrons to our ebooks.nypl.org page, a distant third (93,841) behind Google’s 30% (219,679) and our main website’s www.nypl.org 47% (349,038). Our children’s website kids.nypl.org refers 6% (47,528) and the vendor’s site itself search.overdrive.com 3% (23,459). The average patron spends 7:42 minutes surveying an average of 17 pages.
In the late Spring of this year, as we were in negotiations with vendors, we realized they have their own corporate strategies that do not always Support our Library strategy.They very much want to compete for each other’s business as a whole. To invade and take over. When an e-book vendor has the user circulation function, holds system, etc, it ties the library, and its users, to that vendor. That is unfair.It also has traditionally tied the user to that vendor’s platform, that vendor’s space. Which is not controlled by the library.It may have our logo, and a link back to our catalog, but that is insufficient.We want to be able to cross walk that reader to all of our materials, services, and programs, not have them stuck over in the vendor’s platform away from the rest of what we are strategically investing in.In talks with peer libraries, we knew we were not alone. So we got together with a number of peers and drafted 4 principles:
We called those principles the ReadersFirst Initiative.We started with a phone call and expected about 20 libraries to participate, that first phone call had over 60 libraries join!Then we created a website and invited other libraries to join.
It is still open and any library from any where in the world can show they support these principles by adding their library.
As of today we have 191 library systems worldwide. We have formed a small leadership group to further promote understanding of why these principles are important to how libraries successfully engage with users and readers.We do not see this as a challenge to the vendors, but rather as a collective voice to help them direct where their investment money is spent. We want vendors to be successful and to tell us “we support ReadersFirst and here is how”.
Back to the value for a minute….What I’m showing you is anonymized, aggragated data about how trade e-books from specific publishers between a specific price point are faring in our catalog.Publishers pay a lot to access the retail version of this.For the bigger trade publishers, who live & die by author performance, wouldn’t it be great to show themhow libraries can help build readership, awareness, and play an important role in “handselling” their backlist?The performance on some of these here is to be expected, but the performance of these debut novelists is stellar. I wonder if they’re performing better in libraries than in retail? What about an author who’s falling off in sales but still has steady library following? As the publisher wouldn’t you want to know that? We don’t have a channel for sharing this type of information yet. But we need to be thinking about creating one.