Brand Exploration slide

1. Personal Brand Exploration
Joshua W. Power
Project and Portfolio I: Week 1
Music Business Bachelor of Science
02/11/2024

2. Career Goals: Changing Careers
Long Term Career Goal: (2035)
Start a law
fi
rm that advocates for gospel performance artists and their estates.
Short Term Career Goal:
Immediately After Graduation, 2025
• Lock in an internship with NCTA in Washington, DC.
>I will connect with and send a follow up email to 15 NCTA members on
Linked In.

3. Occupation: Lawyer
Positions
Entertainment Associate Attorney
Entertainment Litigation Attorney
Manager, Business & Legal Affairs
Source:
linkedin.com/jobs

4. Target Audience
Source: O’Reilly Learning

5. Photo: LinkedIn
Competition
Morehouse College
Producer|Composer|Drummer|
Musician|Sound Engineer
Community Outreach Coordinator -
AUC Baltimore Club
Mentor - Lifeshift Group | 2015 -
Present 9 years
Akeal Evans

6. Core Values
Community
Dependability
Boldness
Balance
Advocacy

7. Promise: I am the cultivator of an honest,
authentic, empowering community of
individuals who stand
fi
rm in their beliefs
while respecting others’ rights to remain
true to their convictions.
Position
Advocate for the underrepresented

8. Networking
I plan to attend the DC Bar Council, Presidents Reception on
Thursday, June 20, 2024, 6:00-7:30pm.
I plan to participate in the ‘Lawyers Have Heart 10k, 5k, & Fun
Walk on Saturday, May 18, 2024.
Elevator Pitch: You know how lawyers have gotten a bad rep for
being greedy or being “ambulance chasers”? Well, I plan to change
that stigma when I become an attorney, by being a true advocate for
the client and community that I represent.”

9. Digital Marketing
The Guy Next Door Brand Archetype is friendly, down-to-earth, and loyal.
Source:
Kaye Putnam

10. Professional Development
Technical Skills: Share point, SQL
Transferrable Skills: Time management, critical thinking
Source: advisicon, Cornnell Univ., pryor.com

11. References
advisor.com
Book Yourself Solid, Port & Kimberly
Cornell University
DC Bar
kayeputnam.com
https://www.linkedin.com/in/akeal-evans-116a1422b/
TED Talk, Simon Sink
pryor.com