A new business plan

1. Box E gifts

4. 1)Summary:
• Box E gifts will be formed in July of 2013 in Dhaka
,Bangladesh by a knowledgeable and prudent team of us Five
Businesswomen in response to what we believe to be an
attractive business opportunity created by the following
conditions:
• The need for a facility equipped gift to cover the
requirements of Parties or Persons
• The present Market does not accommodate and renders this
type of facility to the customer within a minimum time.
• Limited time consumption for giving a gift is often too
monotonous or problematic to some busy people.
• Currently there are no companies that offer this sort of facility
to the customers.

5. • Box E gifts propose to provide a facility where large
companies, small companies and individual can give
gifts of their choice. Box E gifts would coordinate
the SME’s, whole sellers, a renowned Company
Archie’s, florist, Groceries, Bakers, Stationeries,
painters and so on for the client at substantial
savings in time, effort, and money. All aspects of the
Gifts will be fulfilled at various price ranges by Box E
gifts.

6. Advertisements
Our Major target market will be the People and parties willing
to give gifts all over Bangladesh. Our marketing plan will
include advertisements in local papers, Signboards, leaflets
and Business journals. We will also utilize the Radio, direct
Mail and Facebook page.

7. Occasions
New Year, Valentine’s day, Eid ,
Birthdays, convocation, Marriage
ceremony and anniversary, Friendship
Day etc.

9. The Services:
• Books: We render two different types of book
range, One in English and another in Bengali.

10. Jewelries:
We will cover the items which are very uncommon
yet wanted and posh accessories.

11. Paintings:
Paintings that are created mostly by our local
students of the Fine arts will add extra ordinary
demand and creativity in our gift Items. That will
not only spread our business name but also
evaluate and encourage the effort to our beloved
students reading at Fine Arts.

13. Cakes and Chocolates:
• We will also add food items like cakes and
chocolates which will fulfill some birthday and
anniversary demand

14. Flowers:
Flowers from exotic collection will fulfill our
customer’s demand.

15. Groceries
Dinner set, glass set, dessert set, Pressure cooker,
Oven, fridge etc.

16. Cards and Notes
We will be supplying cards directly from the real
Archie’s in USA by licensing their products.

17. Toys
Kids will get offers from our Archies shop.

18. Saree
To help our local saree makers we will get their
required profit and we will be helping our economy.

19. Accessories:
we will offer an exclusive range handmade bedroom
accessories and balcony accessories. This will
include pots with plants of various shape and types
from rose plant to orchid and cactus. We will also
provide perfumes and shoes to the customers on
demand.

21. Decoration:
Utilizing our wholesale license in purchasing gifts
and items, we can pass on the cost savings in
decorating the gifts of the items. We are also
concerned about our local small businesses. To help
SME’s we will use bamboo , clay ,cane and hand
made products .

23. Market research & analysis
Market research is any organized effort to
gather information about market or customer
to get advantage over competitors.

24. Box E gifts customers are large. The
major groups we are targeting for our
marketing plan a
•General people
•Corporate

25. General people
Our first target is general people. People life are
getting busy day by day. But occasion happen when
it has to and we are offering them to present their
choice of gift by just one click. People just have to
choose and pay we will do the rest.

27. Corporation
Corporate client will one of the most important
clients. Various occasion like corporal meeting,
success party, corporal events corporation give their
clients, colleague, other corporation gift we will
arrange gift for them.

29. Competition
As this is some how new concept in our country
we have only few competitors.One of the
Competitor is