The “Blue Ocean” approach is a strategic tool that helps innovation strategists’ asses current and desired future strategic states whereas..Red Ocean is a current state.
The “Blue Ocean” approach is a strategic tool that helps innovation strategists’ asses current and desired future strategic states whereas..Red Ocean is a current state.
Marketing basics case study 1 - chotukool - annanagar center - chennai - finalGopalakrishnan J
The subject revolves around the subject of 'Customer Value' and how a product like Chotukool which is a product of Disruptive Innovation flares in the market.
Marketing basics case study 1 - chotukool - annanagar center - chennai - finalGopalakrishnan J
The subject revolves around the subject of 'Customer Value' and how a product like Chotukool which is a product of Disruptive Innovation flares in the market.
Some lessons from BRAC, the world\'s largest NGO on how to alleviate poverty through the power of creating economic activity for people at the Bottom of the Pyramid
The Fortune at the Bottom of the PyramidOutline India
The presentation is based on the book “Future At The Bottom Of The Pyramid” by C.K Prahalad and tries to encapsulate his research. It starts off with the notion of how 4-5 billion poor people of the world is unserved by the private sector. Then it addresses the bottom of pyramid (BOP) as a business opportunity and a viable market. It talks about democratizing the commerce and making globalisation benefits reach everybody. The presentation talks about the nature of the BOP market and states some principles that needs to be followed while catering to them. The presentation contains 3 case studies of ITC, HUL and Jaipur Rugs mentioned in the book and tries to explain how they adapted to the BOP market and adjusted their business models to serve the rural India. It also contain slides which tries to incorporate the learnings and takeaways from the book into the OUTLINE India’s business model.
BOP and ICT MNCs: Base of the Pyramid approach reflected on the strategy of m...Anand Sheombar
The Base of the Pyramid (BOP) comprises the majority of the world population. However, the majority seemed to be neglected by multinational companies, until recently. Since the landmark publications of Prahalad & Hart much more attention is attributed to the BOP.
This research examines the attention some multinational ICT companies have given to the BOP so far. A case study research was conducted of 5 projects involving multinational ICT companies, which were studied as separate case studies for this thesis, all in the geographical space of Africa.
Qualitative data was collected using the multiple case study method and the data was analyzed for emerging patterns. The cases were analyzed on three main units of analysis, namely the BOP businesses model & strategy, the products & services and the partnerships needed for engaging with the BOP community.
It was found that regarding BOP businesses model & strategy an assessment of the BOP business model qualities is useful. The study revealed in all cases a hybrid view of market creation and socio-economic development by (ICT) companies engaging with the BOP, dubbed a hybrid form of BOP 1.0 & 2.0 strategies. The research also suggests that for successful BOP ventures alignment is needed between “BOP Business model & strategy”, “Partnership” and the “BOP Product & Service development”. The BOP products and services development confirmed the presence of disruptive innovation and innovation blowback. It was found that problems with partnerships revolve around six core categories namely driving force factors, skill factors, input-output factors, socio-cultural factors, systems factors, and trust factors.
This thesis research was conducted by Anand Sheombar
The notion that the Bottom of the Pyramid (BOP) consumers is a segment that is not important for the long-term viability of most of the businesses is no more classified as ‘accepted wisdom’. There is a shift in thinking of MNCs which now are considering BOP consumers as a potential source of revenues as well as drivers of innovation. Targeting the subsistence marketplaces poses various challenges for MNCs, but has favourable outcomes for BOP participants, economy and business organizations. This paper identifies the challenges of launching products targeting BOP markets in India and discusses the implications for consumers, national economy, and companies targeting BOP consumers.
In The Cocktail Analysis, we went to the streets to understand the impact that digital has had on the lowest SEL in the country, focusing on the digital uses the youngest generations do.
BCG's 2014 Local Dynamos are formidable competitors, defeating foreign and local companies with a comprehensive understanding of their own backyards and a willingness to “go for it.” Global companies seeking to compete in these markets must emulate the characteristics of the Local Dynamos while emphasizing their core advantages as MNCs.
For further reading: https://www.bcgperspectives.com/content/articles/globalization_consumer_products_2014_bcg_local_dynamos_how_companies_emerging_markets_winning_home/.
This presentation elaborates the enormous business opportunities to be made by companies that would pay attention to the 65% of the world population known as the Bottom of the pyramid. The presentation explains the work of C.K Prahalad and Allen Hammond.
Customer is King but...| Professor Jeff French | The Mindsparkthe Mindspark
Learn from Global thought leader on behavioral influence what motivates people and how science is applied to help and influence them, make better decisions in both business and the Public sector.
Keynote by Professor Jeff French at the Mindspark Alexandroupolis 2018:
"Customer is King but...you can always influence Kings & Queens"
Keynote Link: https://youtu.be/frPphlje-nY
Professor Jeff French is a global thought leader in the fields of behavioral influence, Social Marketing, social communication and program planning and evaluation.
More on Prof Jeff French: https://mindspark.gr/professor-jeff-f...
More on the mindspark: www.mindspark.gr
A research problem is a statement about an area of concern, a condition to be improved upon, a difficulty to be eliminated, or a troubling question that exists in scholarly literature, in theory, or in practice that points to the need for meaningful understanding and deliberate investigation.
NIRI Boston: Revamp Your Investor PresentationNIRI Boston
David Fine of Fine Communications shared best practices to developing successful investor presentations that clearly articulate your company’s message and utilize high-impact visuals that effectively support the story you are trying to tell.
The proces approach Small and Medium Enterprises [SME] development - NigeriaPeter Senkus
The following presentation is an attempt to identify the challenges associated with a dynamically changing environment that are faced by Nigerian government and Nigerian SME sector, to identify practices that allow to create roots to develop efficient, self-sustainable, family driven Small and Medium Enterprises [SME] that would contribute to elimination of most important Nigerian problems and Nigerian development. The following paper presents the concept of application Business Process Management, Business Model Canvas and Value – Added IT Supported Integrated System (VITIS) as the main philosophies in the process of the development the framework for SMES or the SMEs themselves.
DBA doctoral study oral defense part 1. This is a presentation file that complements a published dissertation. Please find all works from Dr. Chantell Beaty at www.ChantellBeaty.com/Bookstore and www.ChantellBeaty.com/Blog. If you need dissertation coaching, editing, or mentoring, please contact email Dr. Chantell Beaty at info@ChantellBeaty.com.
This presentation poster infographic delves into the multifaceted impacts of globalization through the lens of Nike, a prominent global brand. It explores how globalization has reshaped Nike's supply chain, marketing strategies, and cultural influence worldwide, examining both the benefits and challenges associated with its global expansion.
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2. Elemental Economics - Mineral demand.pdfNeal Brewster
After this second you should be able to: Explain the main determinants of demand for any mineral product, and their relative importance; recognise and explain how demand for any product is likely to change with economic activity; recognise and explain the roles of technology and relative prices in influencing demand; be able to explain the differences between the rates of growth of demand for different products.
What website can I sell pi coins securely.DOT TECH
Currently there are no website or exchange that allow buying or selling of pi coins..
But you can still easily sell pi coins, by reselling it to exchanges/crypto whales interested in holding thousands of pi coins before the mainnet launch.
Who is a pi merchant?
A pi merchant is someone who buys pi coins from miners and resell to these crypto whales and holders of pi..
This is because pi network is not doing any pre-sale. The only way exchanges can get pi is by buying from miners and pi merchants stands in between the miners and the exchanges.
How can I sell my pi coins?
Selling pi coins is really easy, but first you need to migrate to mainnet wallet before you can do that. I will leave the telegram contact of my personal pi merchant to trade with.
Tele-gram.
@Pi_vendor_247
how to sell pi coins effectively (from 50 - 100k pi)DOT TECH
Anywhere in the world, including Africa, America, and Europe, you can sell Pi Network Coins online and receive cash through online payment options.
Pi has not yet been launched on any exchange because we are currently using the confined Mainnet. The planned launch date for Pi is June 28, 2026.
Reselling to investors who want to hold until the mainnet launch in 2026 is currently the sole way to sell.
Consequently, right now. All you need to do is select the right pi network provider.
Who is a pi merchant?
An individual who buys coins from miners on the pi network and resells them to investors hoping to hang onto them until the mainnet is launched is known as a pi merchant.
debuts.
I'll provide you the Telegram username
@Pi_vendor_247
The secret way to sell pi coins effortlessly.DOT TECH
Well as we all know pi isn't launched yet. But you can still sell your pi coins effortlessly because some whales in China are interested in holding massive pi coins. And they are willing to pay good money for it. If you are interested in selling I will leave a contact for you. Just telegram this number below. I sold about 3000 pi coins to him and he paid me immediately.
Telegram: @Pi_vendor_247
1. Elemental Economics - Introduction to mining.pdfNeal Brewster
After this first you should: Understand the nature of mining; have an awareness of the industry’s boundaries, corporate structure and size; appreciation the complex motivations and objectives of the industries’ various participants; know how mineral reserves are defined and estimated, and how they evolve over time.
Financial Assets: Debit vs Equity Securities.pptxWrito-Finance
financial assets represent claim for future benefit or cash. Financial assets are formed by establishing contracts between participants. These financial assets are used for collection of huge amounts of money for business purposes.
Two major Types: Debt Securities and Equity Securities.
Debt Securities are Also known as fixed-income securities or instruments. The type of assets is formed by establishing contracts between investor and issuer of the asset.
• The first type of Debit securities is BONDS. Bonds are issued by corporations and government (both local and national government).
• The second important type of Debit security is NOTES. Apart from similarities associated with notes and bonds, notes have shorter term maturity.
• The 3rd important type of Debit security is TRESURY BILLS. These securities have short-term ranging from three months, six months, and one year. Issuer of such securities are governments.
• Above discussed debit securities are mostly issued by governments and corporations. CERTIFICATE OF DEPOSITS CDs are issued by Banks and Financial Institutions. Risk factor associated with CDs gets reduced when issued by reputable institutions or Banks.
Following are the risk attached with debt securities: Credit risk, interest rate risk and currency risk
There are no fixed maturity dates in such securities, and asset’s value is determined by company’s performance. There are two major types of equity securities: common stock and preferred stock.
Common Stock: These are simple equity securities and bear no complexities which the preferred stock bears. Holders of such securities or instrument have the voting rights when it comes to select the company’s board of director or the business decisions to be made.
Preferred Stock: Preferred stocks are sometime referred to as hybrid securities, because it contains elements of both debit security and equity security. Preferred stock confers ownership rights to security holder that is why it is equity instrument
<a href="https://www.writofinance.com/equity-securities-features-types-risk/" >Equity securities </a> as a whole is used for capital funding for companies. Companies have multiple expenses to cover. Potential growth of company is required in competitive market. So, these securities are used for capital generation, and then uses it for company’s growth.
Concluding remarks
Both are employed in business. Businesses are often established through debit securities, then what is the need for equity securities. Companies have to cover multiple expenses and expansion of business. They can also use equity instruments for repayment of debits. So, there are multiple uses for securities. As an investor, you need tools for analysis. Investment decisions are made by carefully analyzing the market. For better analysis of the stock market, investors often employ financial analysis of companies.
how to swap pi coins to foreign currency withdrawable.DOT TECH
As of my last update, Pi is still in the testing phase and is not tradable on any exchanges.
However, Pi Network has announced plans to launch its Testnet and Mainnet in the future, which may include listing Pi on exchanges.
The current method for selling pi coins involves exchanging them with a pi vendor who purchases pi coins for investment reasons.
If you want to sell your pi coins, reach out to a pi vendor and sell them to anyone looking to sell pi coins from any country around the globe.
Below is the contact information for my personal pi vendor.
Telegram: @Pi_vendor_247
where can I find a legit pi merchant onlineDOT TECH
Yes. This is very easy what you need is a recommendation from someone who has successfully traded pi coins before with a merchant.
Who is a pi merchant?
A pi merchant is someone who buys pi network coins and resell them to Investors looking forward to hold thousands of pi coins before the open mainnet.
I will leave the telegram contact of my personal pi merchant to trade with
@Pi_vendor_247
1. Welcome To Our Presentation
Topic
Bottom Of The Pyramid
Course Name: development economics
Course Code: 210
Prepared By
Md. Sifat Hasan
2. Name Roll
1. Md.Sifat Hasan 14132622
7. Maminur Rahman 14132608
3. Md.Badrul Alam 14132613
4. Mahmudul Hasan 14132614
5. MD. Al-Amin 14132615
6. Md.Rasel Mia 14132612
7. Maminur Rahman 14132607
8. Shafiqul Islam 14132620
9. Md. Zafor Ikbal 14132619
10. Saddam Hossain 14132616
11. Afsana Siddika Moni 14132627
12. Afruza Akter Sumi 14132640
13. Md.Iqbal Hossain 14132643
14. Masum Rana 14132646
Profile Of The Members
3. BOTTOM OF THE PYRAMID
More than $20,000
$ 1500~ $20,000
$ 1500~ $20,000
Less than $1,500
Less than $1,500
Tier 1
Tier2
Tier 3
Tier 4
Tier 5
4. The Bop Theory And Poverty
• Poverty can be alleviated through financially
profitable activity
• Gradual expansion of the concept beyond attention
to basic needs such as nutrition
• Per capita income at or below $1,500 or $2,000 per
annum
5. History Of Bottom Of The Pyramid
• “Bottom of the pyramid” was first used by U.S. President in his April
7, 1932 radio address, the forgotten man
• Current usage refers to the billions of people living on less than $2 per
day,
• as first defined in 1998 by professors C.K. Prahalad and Stuart L. Hart
• Expanded in The Fortune at the Bottom of the Pyramid by Prahalad in
2004
• Capitalism at the Crossroads by Hart in 2005.
6. Prahalad View On Bottom Of The Pyramid
• Businesses, governments, and donor agencies stop thinking
of the poor as victims.
• Bop mass are resilient and creative entrepreneurs as well as
value-demanding consumers.
• Tremendous benefits to multi-national companies in bop
market
• The poor of today are the middle class of tomorrow.
7. Twelve Principles Of Innovation For
Bop Markets
1. Focus On Price Performance Of Products And Services
2. Innovation Requires Hybrid Solutions
3. BOP Markets Are Large
4. The Developed Markets Are Accustomed To Resource Wastage
5. Product Development Must Start From A Deep Understanding
Of Functionality, Not Just Form
6. Process Innovations Are Just As Critical In BOP Markets As
Product Innovations
8. Twelve Principles Of Innovation For
Bop Markets
7. Deskilling Work Is Critical.
8. Education Of Customers On Product Usage Is Key
9. Products Must Work In Hostile Environments
10. Research On Interfaces Is Critical Given The Nature Of The
Consumer Population
11. Innovations Must Reach The Consumer
12. Paradoxically, The Feature And Function Evolution In BOP Markets
Can Be Very Rapid
9. The Nature Of The Bop Market
•There Is Money at the BOP
•Access to BOP Markets
•The BOP Markets Are Brand-Conscious
•The BOP Market Is Connected
•BOP Consumers Accept Advanced Technology
Readily
10. Philosophy For Developing Products And
Services For The Bop
1. the basic economics of the BOP market are based on
• small unit packages,
• low margin per unit,
• high volume,
• high return on capital employed
2. Social innovation: Creating products for those at the bottom of the
pyramid
3. ‘It’s not just about making products cheaper’
11. Products For The Bottom Of The Pyramid
Before After
Whitening Creams
• Fair & Lovely
• Fair & Handsome
• Fair & Lovely
Multi Expert
12. Products For The Bottom Of The
Pyramid
•Poverty and Alcohol
•Microcredit
•Market-specific products
•Innovation in the BOP
•Venture capital
•Brand in the Bottom of the Pyramid
Market
13. Bop: A Global Opportunity
• Engaging the BOP
Traditional approach
Business models
• Local growth opportunities
Large population base is one indicator of the size of
the market opportunity at the BOP
Per-capita income isn’t considered
14. Fortune Or Mirage At The Bottom Of The Pyramid
Fortune at the BOP
1. Market size is $13 to $15
trillion.
2. Much ‘untapped’ purchasing
power.
3. Profit margins in BOP markets
are high.
4. Often buy ‘luxury’ items.
5. Reduce prices without
reducing quality.
Mirage of a Fortune
1. BOP market size is $3 trillion.
2. little ‘untapped’ purchasing
power.
3. not so profitable.
4. little room for luxuries.
5. Reduce price, reduce quality.
15. Are The Poor Poor?
• poor countries are poor because they lack resources
• aid from rich countries to the governments of the poor countries
for specific projects (typically infrastructure) would reduce
poverty
• , investments in education and health care might have the largest
multipliers per dollar of investment in economic development
• The record of aid and loans from the various donor countries and
the World Bank, International Monetary Fund, and other
institutions is at best mixed
16. Criticism Of The Bop
•Weaknesses of the BOP Theory
•The Negative Aspects of the BOP
theory
1. Target Market
2. Affordability
3. Financing
4. Lower Prices or raise income
5. The poor as Producers
17. Known Problems And Known Solutions, What Is
The Missing Link?
The missing link is the need for-
• Investments in the education of customers,
• Technology to develop that solution into an
affordable product,
• The distribution channels to make it widely available.
• Health care for bop market needs to be increased
18. Final Thoughts
• Narrowing the global gap between rich and poor, it means
Lifting billions of people out of poverty and desperation;
It also means averting the social decay, political chaos, and so on.
• Economic miracles do not happen out of the blue; they are based on
education miracles.
• Free basic education and affordable technical education for the poor
through public-private partnerships.
• Creating a win-win situations between bop & top by removing
disparity.