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HOW TO CONDUCT A
DESIGN CRITIQUE
Ram Yoga and Tor Anders Dybing
BOOSTER 2016
RECIPE RULES PRACTICE
2
Improve the solution
3
Purpose
Improve the solution
4
Purpose
Improve as designers
5
Who	to	invite?
3-6 people
useful feedback
25–75 %
6
How	complete should the design	be?
facilitator
critics
presenter
RECIPE FOR DESIGN CRITIQUE-MEETING
1. Establish the facilitator
8
RECIPE FOR DESIGN CRITIQUE-MEETING
1. Establish the facilitator
2. Identify the designer
9
RECIPE FOR DESIGN CRITIQUE-MEETING
1. Establish the facilitator
2. Identify the designer
3. Explain what type of feedback you need
10
RECIPE FOR DESIGN CRITIQUE-MEETING
1. Establish the facilitator
2. Identify the designer
3. Explain what type of feedback you need
4. Repeat the design goals
11
RECIPE FOR DESIGN CRITIQUE-MEETING
1. Establish the facilitator
2. Identify the designer
3. Explain what type of feedback you need
4. Repeat the design goals
5. Show the design
12
RECIPE FOR DESIGN CRITIQUE-MEETING
1. Establish the facilitator
2. Identify the designer
3. Explain what type of feedback you need
4. Repeat the design goals
5. Show the design
6. Write down the feedback (5-10 min)
13 flickr.com/danielfoster/14813000931/
RECIPE FOR DESIGN CRITIQUE-MEETING
1. Establish the facilitator
2. Identify the designer
3. Explain what type of feedback you need
4. Repeat the design goals
5. Show the design
6. Write down the feedback (5-10 min)
7. Don’t design in the meeting
14
flickr.com/un_photo/4080558655/
RECIPE FOR DESIGN CRITIQUE-MEETING
1. Establish the facilitator
2. Identify the designer
3. Explain what type of feedback you need
4. Repeat the design goals
5. Show the design
6. Write down the feedback (5-10 min)
7. Don’t design in the meeting
8. Finish with a task list
15
RECIPE RULES PRACTICE
16
flickr.com/photos/cenz/26416145
HOW TO GIVE GOOD FEEDBACK
• Listen	before you speak
18
HOW TO GIVE GOOD FEEDBACK
• Listen	before you speak
• Know the goals
19
HOW TO GIVE GOOD FEEDBACK
• Listen	before you speak
• Know the goals
• Most	important feedback	first
20
HOW TO GIVE GOOD FEEDBACK
• Listen	before you speak
• Know the goals
• Most	importantfeedback	first
• Ask	questions,	don’t assume
21
HOW TO GIVE GOOD FEEDBACK
• Listen	before you speak
• Know the goals
• Most	importantfeedback	first
• Ask	questions,	don’t assume
• Don´t forget what works
22
HOW TO GIVE GOOD FEEDBACK
• Listen	before you speak
• Know the goals
• Most	importantfeedback	first
• Ask	questions,	don’t assume
• Don´t forget what works
• Point	to	specific elements
23
HOW TO GIVE GOOD FEEDBACK
• Listen	before you speak
• Know the goals
• Most	importantfeedback	first
• Ask	questions,	don’t assume
• Don´t forget what works
• Point	to	specific elements
• Distinguish between opinion	
and	data
24
HOW TO RECEIVE FEEDBACK
• Shut	up,	and	make	notes
25
• Shut up	and	make	notes
• Use active listening
26
HOW TO RECEIVE FEEDBACK
• Shut up,	and	make	notes
• Use active listening
• Refer back	to	the goals
27
HOW TO RECEIVE FEEDBACK
• Shut up,	and	make	notes
• Use active listening
• Refer back	to	the goals
• Don’t be	defensive
28
HOW TO RECEIVE FEEDBACK
• Shut up,	and	make	notes
• Use active listening
• Refer back	to	the goals
• Don’t be	defensive
• Say thanks
29
HOW TO RECEIVE FEEDBACK
RECIPE RULES PRACTICE
30
TIPS
31
Catalyst
32
Tips	on how to	implement #1
Use rituals
33
Tips	on how to	implement #2
Critique
≠
must or should be fixed
34
Tips	on how to	implement #3
Thanks!
@ramyo
ry@computas.com
@toranders
tad@computas.com

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Booster 2016 - How to Conduct a Design Critique - Ram Yoga and Tor Anders Dybing