Generation K

Identifying the
GENERATION K
BY
MASTER TRAINER MR. AMARJEET SINGH SRAN
Blog: www.amarjeetsran.blogspot.com
Email: nbw5100@gmail.com / AmarImachZenith@gmx.com
Contact: +6011 1131 9393
LinkedIn: https://my.linkedin.com/pub/amarjeet-singh/36/20/481

To start the subject of Generations we ask the following questions:-
 Wow many generations are there?
 Who are they?
 How do we identify them?
We can all agree that Millennials are the worst. But what is a Millennial?
After the Times ran a column giving employers tips on how to deal with Millennials (for
example, they need regular naps) (I didn't read the article; that's from my experience), Slate's
Amanda Hess pointed out that the examples The Times used to demonstrate their points
weren't actually Millennials. Some of the people quoted in the article were as old as 37, which
was considered elderly only 5,000 short years ago.
The age of employees of The Wire, the humble website you are currently reading, varies
widely, meaning that we too have in the past wondered where the boundaries for the various
generations were drawn. Is a 37-year-old who gets text-message condolences from her friends
a Millennial by virtue of her behaviour? Or is she some other generation, because she was
born super long ago? (Sorry, 37-year-old Rebecca Soffer who is a friend of a friend of mine

and who I met once! You're not actually that old!) Since The Wire is committed to Broadening
Human Understanding™, I decided to find out where generational boundaries are drawn.
I started by calling the Census Bureau. A representative called me back, without much
information. "We do not define the different generations," she told me. "The only generation
we do define is Baby Boomers and that year bracket is from 1946 to 1964."
Next, some of the sociology professor agrees with the Census Bureau. "I think the boundaries
end up getting drawn to some extent by the media”, "and the extent to which people accept
them or not varies by the generation." We explained that there was a good sociological reason
for identifying the Baby Boom as a discrete generation. It "had specific characteristics," and
occurred within an observable timeframe. World War II ended. You had the post-war rise in
standard of living and the rise of the nuclear family. Then societal changes disrupted those
patterns, and the generation, for academic purposes, was over. His main point: "History isn't
always so punctuated."
I understood why Generation X, a generation defined by turmoil and uncertainty, would be
poorly defined.
Doesn't their shared experience of the millennium transition and technology provide similar
markers? "I actually haven't seen efforts to document [generations] rigorously, and I would be
somewhat sceptical that they can be documented rigorously." The things that have shaped
Millennials — the rise of technology and social networks, for example — "affect people's lives
differently."
"The media in particular wants definitions, identities’. "I don't know that the definitions are as
strong or as widely shared across all the boundaries. … At the end I think it gets fuzzy."
Well, yeah. We do want definitions. And if it's the media that draws the boundaries, then allow
us to do so definitively.

YOUR OFFICIAL DEMARCATION OF
GENERATIONAL BOUNDARIES
We identified six different generations, and labeled their eras.
Greatest Generation. These are the people that fought and died in World War II for our
freedom, which we appreciate. But it's a little over-the-top as far as names go, isn't it? Tom
Brokaw made the name up and of course everyone loved it. What, you're going to argue with
your grandfather that he isn't in the greatest generation? The generation ended when the war
ended.
Baby Boomers. This is the agreed-upon generation that falls within the punctuated timeframe.
It began when the Greatest Generation got home and started having sex with everyone; it
ended when having sex with everyone was made easier with The Pill.
Generation X. George Masnick, of the Harvard Joint Center for Housing Studiesputs this
generation in the timeframe of 1965 to 1984, in part because it's a neat 20-year period. He
also calls it the "baby bust," mocking "[p]undits on Madison Avenue and in the media" that
call it Generation X. Ha ha, tough luck.
Generation Y. Masnick addresses this group, too, putting it "anywhere from the mid-1970s
when the oldest were born to the mid-2000s when the youngest were." But mostly Generation
Y is a made-up generation when it became obvious that young kids didn't really fit with the
cool Generation X aesthetic but not enough of them had been born to make a new
generation designation. NOTE: Generation Y is a fake, made-up thing. Do not worry about it.
Millennials. In October 2004, researchers Neil Howe and William Strauss called Millennials "the
next great generation," which is funny. They define the group as "as those born in 1982 and
approximately the 20 years thereafter." In 2012, they affixed the end point as 2004.
TBD. But that means that kids born in the last 10 years lack a designation. They are
not Millennials. Earlier this month, Pew Research asked people what the group should be
called and offered some terrible ideas. In other words, this is the new Generation Y. We'll
figure out what they're called in the future.
Here, we made a helpful chart.

Now you still wonder when and who is Generation K?
Nothing on the above is it?

THIS YEAR, MILLENNIALS WILL OVERTAKE
BABY BOOMERS
This year, the “Millennial” generation is projected to surpass the outsized Baby Boom
generation as the nation’s largest living generation, according to the population projections
released by the U.S. Census Bureau. Millennials (whom we define as between ages 18 to 34 in
2015) are projected to number 75.3 million, surpassing the projected 74.9 million Boomers
(ages 51 to 69). The Gen X population (ages 35 to 50 in 2015) is projected to outnumber the
Boomers by 2028.
The Millennial generation continues to grow as young immigrants expand their ranks. Boomers
– a generation defined by the boom in U.S. births following World War II — are older and
shrinking in size as the number of deaths exceed the number of older immigrants arriving in
the country.
Generations are analytical constructs and it takes time for popular and expert consensus to
develop as to the precise boundaries demarcating one generation from another. The Pew
Research Center has established that the oldest “Millennial” was born in 1981. The Center
continues to assess demographic, attitudinal and other evidence on habits and culture that will
help to establish when the youngest “Millennial” was born or even when a new generation
begins. To distill the implications of the census numbers for generational heft, this analysis
assumes that the youngest “Millennial” was born in 1997.
Here’s a look at some generational projections:
Millennials
 The Census Bureau projects that the Millennial population was 74.8 million in 2014. By
2015 Millennials will increase in size to 75.3 million and become the biggest group.
 With immigration adding more numbers to its group than any other, the Millennial
population is projected to peak in 2036 at 81.1 million. Thereafter the oldest Millennial will
be at least 56 years of age and mortality is projected to outweigh net immigration. By 2050
there will be a projected 79.2 million Millennials.

Generation X
 For a few more years, Gen Xers are projected to remain the “middle child” of generations –
caught between two larger generations of the Millennials and the Boomers. They are
smaller than Millennials because the generational span of Gen X (16 years) is shorter than
the Millennials (17 years). Also, the Gen Xers were born during a period when Americans
were having fewer children than later decades. When Gen Xers were born, births averaged
around 3.4 million per year, compared with the 3.9 million annual rate during the 1980s
and 1990s when Millennials were born.
 Though the oldest Gen Xer is now 50, the Gen X population will still grow for a few more
years. The Gen X population is projected to outnumber the Boomers in 2028 when there
will be 64.6 million Gen Xers and 63.7 million Boomers. The Census Bureau projects that
the Gen X population will peak at 65.8 million in 2018.
Baby Boomers
 Baby Boomers have always had an outsized presence compared with other generations.
They were the largest generation and peaked at 78.8 million in 1999.
 There were a projected 75.4 million Boomers in 2014. By midcentury, the Boomer
population will dwindle to 16.6 million.

HERE WE INDENTIFY
THE GENERATION K
Those who would take you far and beyond the last generation and would be the people who
survive the gap’s of generation and the challenges of the market and would surrounding.
Generation K are those
 Never take NO for an answer.
 Always focus on their goals.
 Who are they and where do we get them from?
 Sensitive
 Love Challengers
 Immediate Rewards & Recognitions
Do you believe me they are already around you? Some of them are also working with you!
So how do we identify them?

THE ODDS MAY BE IN YOUR FAVOR:
10 LESSONS WE CAN LEARN FROM 'THE
HUNGER GAMES'
For anyone to understand this writing you are advised to watch the movie “The Hunger
Games” and that would give you a better understanding of the Generation K. A generation
most importantly required in companies now to take you beyond and after no matter what
crisis you are facing with.
Here we would be sharing with you some pointers form the movie in a few different angles in
which building a team and group of staff within your company with such attitude and desire
would have remarkable results when things are place together.
Strategies look good on paper but nothing could be showed as results when you don’t have
the right people with the right attitude to implement it, enforce it and drive it with you.
The Hunger Games chronicles the life of Katniss Everdeen, a 17 year-old who lives in District
12, a run-down neglected district belonging to the country of Panem. After she is selected
twice to be in the games and survives, she teaches her readers the importance of courage,
nerve, and never, ever compromising yourself or your beliefs.
HUNGER
GAMES

In honour of the movie, here are 10 things we can learn from Katniss Everdeen:
1. Find Your Water Source
It is one of the only pieces of advice Katniss’ Hunger Games mentor, Haynitch, imparts to her.
Because in the arena, the goal is to survive, and no one survives without it. Focusing on
yourself is the most important thing you can do, especially when you’re struggling- personally
or professionally. Katniss is able to help numerous other tributes during the Hunger Games
because of her strength. In order to help other people, first help yourself.
You have a team, find the pillars of strength, work on the goods apples, and develop the
possible golden chickens who would lay the golden eggs.

2. Know When to Break The Rules
One of the best facets Katniss’ character is her refusal to obey orders blindly, and do what
everyone expects from her district. From her more refined table manners to hunting boldly in
front of authorities, she knows when to fall in line and when to shoot an arrow through
authority.
Rules are made by human to keep is in line or “toe the line”, but in reality at time’s we need
to bend a little to allow a possible reaction or decision or achieving a goal. Example would be
customer service, what level of delegation in power would you be able to give the front liner
to able to service a client? Is customer service important? How important is retention for your
business in this ever growing competitive business?
3. Where You Come From Doesn’t Determine Your Outcome
Katniss comes from the oppressed, neglected and poverty-stricken District 12. There are a lot
of District 12s in the world. The skills and traits one learns from their homes (Katniss’ are
hunting, vigilance, and knowing how to live off the land) can often be an asset, and can help
you be successful. If you don’t like your life circumstances you have the power to change
them. It is only when people work hard, speak up and take action that change can happen.

4. Kill With Discretion
Some tributes in the games go into the arena with a “kill everyone who gets in my way”
mindset. Some people go to work every day with a similar mindset, “I will lie, cheat, steal or
kill” to get what they want- money, a title, a new position, a corner office. Killing everyone
makes no friends and many enemies. Jobs aren’t always secure. And as soon as you’re the one
dangling off the building, you can be sure every person will step on your fingers. There are
ways to be successful without being an unmerciful, cut throat person. Only kill when you have
to.
5. Know When To Go For The Jugular
No one gets to the top without stepping on someone’s toes along the way. It’s about
navigating whose toes are best to step on, and whose toes you have no choice but to step on
if you want to reach your goal. Katniss is not out to kill her fellow tributes. But she doesn’t
hesitate to release her bow when the choice is loved ones’ lives or someone else’s. Asking
yourself, ‘Is it worth it?’ ‘Do I have to do this? Is there another way?’ are worthwhile questions.
The best you can hope for is the time to make the right decision, and sometimes that’s not
always afforded to you. Knowing when to go for the kill means everything.

6. Sacrifice Battles to Win The War
In every war there are casualties. In life, you never win everything- things and people are lost
along the way. Grieve for those who pass, and don’t hang on to the possessions or
professional opportunities you lost. Looking forward is the healthiest thing for you and for
those who love and depend on you.
7. Help When You Can
In life you should always put yourself first. But when you are in a good place personally and
professionally, it is the good and right thing to help others who are struggling to succeed. It
can be anything from helping someone elderly or injured lift groceries into their vehicle or
helping a young person get a job. Favors are not forgotten, and usually come back to you
when you need them the most.

8. When Times Get Desperate, Think About Your Loved Ones
In the games, every contestant is allowed one taken to remind them of home. Katniss’ friend
Madge gave her a Mockingjay pin before she had to leave for the Capitol, and it became her
calling card.
When I worked in sales briefly, I struggled to find value in my work. One of the suggestions
my boyfriend made was to bring something personal to my office that could motivate me. I
brought two pictures- one of my mom, my sister and my puppy back home, and one of my
father when he was my troop leader of my second grade brownie troop. It is a picture after a
scout ceremony. My dad has a grin as wide as the picture as he stands behind 25 six to seven
year old girls, all in our scout uniforms. Every time I looked at those pictures it validated why I
woke up and came to work every morning.
9. Don’t Forget Where You Came From
Katniss worked to evade starvation for the majority of her life, so eating at the Capital with
unlimited food and drink was never taken for granted.
Know that the basic things in life: food, shelter, friends, family, cars, computers, cell phones
etc. should never be taken for granted. There are millions of people in the world who would
give so much to have one of these things.

10. People Liking You Can Save Your Life
People often put a premium on being an asshole in business. I am not advocating being warm
and fuzzy, or even charming- but having character goes a long way with people. And
character is proven through your actions, not your words.
Katniss is not charming- but there are times she risks her life to save others, and makes herself
vulnerable to honour those who had died. She didn’t have to volunteer to replace her sister in
the games, or weave flowers into Rue’s hair (the 12 year old tribute who was her ally during
her first Hunger Games) after she was speared, or save Peeta’s (friend and love interest) life
again and again.
In return for her kindness to Rue, Rue’s male counterpart in her District spared Katniss’ life. If
she had not treated Rue the way she did, she would’ve died.
Treat the valuable people in your life well. Appreciate them and be grateful for them. It will
pay off in ways you will not always know.

6 LESSONS IT CAN LEARN FROM ‘THE
HUNGER GAMES’
Now lest see how after conducting a class for a corporate client and got their staff to evaluate
the movie this was what the Survey was found in their team.
One is a dystopian story the found in this movie was about people fighting to the death,
against impossible odds, simply to get the resources they need to survive, for the amusement
of their cruel overlords.
So does this happen in the real corporate world, with competition, politics, customer service,
getting the best from the staff and etc.
Okay, maybe that’s overstating it a bit.
You thought your annual corporate retreats were tough with team building events and annual
dinner where the committee goes and put things together and work them self out while still
completing the daily work task in hand.
How do they juggle around their responsibilities and where is the time management?
But in the movie it’s about…
Oh ya, if you’ve managed to avoid the franchise — apparently you don’t know any teenage
girls — it’s basically that high-school staple Shirley Jackson’s “The Lottery” turned into a reality
show from hell. Plucky Katniss Everdeen, who volunteers to be a Tribute to save her baby
sister, has to fight to the death to survive not only her fellow Tributes, but the government-
run game organization — and finds herself as the unwilling symbol of the entire nation’s
resistance movement.

In the second movie, she not only still has to save her family, but also her entire district, and
the entire resistance movement.
Sound familiar in an awkward situation or the company going thru a phase where one of you
is put to the task or assigned to a team to save the company or come up with new ideas if
not there is no Christmas this year or Chinese New Year or you may have to cancel that
wedding or holidays due to the scenarios of either able to keep the company alive and
kicking…
While writing and conducting research I was told some genius wants to build a Themes Park
and Team Building Park in accordance to this movie: Hunger Games. Man Seriously? Can you
imagine what that would be like? Did they not read the books?
That said, there’s a lot that any organizations can learn from The Hunger Games. (Don’t laugh.
It’s already been compared with social media strategies, HR issues like recruitment and annual
reviews, and ERP implementations.)
HAVE A TEAM:
Fight to the death it may be, but every Tribute in The Hunger Games has a support team,
ranging from weapons instructors and donors to hairdressers and costume designers. Katniss
might be the front-facing person, but she trusts in her team to do their jobs and takes their
advice.

HAVE A NARRATIVE:
Part of the reason Katniss survives is that her co-Tribute, Peeta, comes up with the “star-
crossed lovers” angle, where he’s been in love with her for years but can only reveal it now
that they are supposed to fight each other to the death. And every public appearance that
Katniss and Peeta make, everything they do, from their interviews to their costume choices,
goes to support that narrative. It’s how they stand out from everyone else — which is vital in
this world, because they need support from their audience.
WORK WITH YOUR ADVERSARIES:
While the Tributes are supposed to fight each other to the death eventually, they team up
together to begin with. Remember that “the enemy of my enemy is my friend,” and that even
though you may find yourself up against another department at some point, you may have
common goals in the meantime.

THINK OUTSIDE THE BOX:
So, you may be asking, if Katniss and Peeta were supposed to fight to the death, how come
they’re both still in the second movie? That’s The Hunger Games’ Kobayashi Maru, to mix
movie metaphors, and just like James Kirk managed to outwit the Federation’s no-win
scenario, so, too, did Katniss and Peeta. Think you have to choose between two unpalatable
alternatives? Find another option.
MAKE USE OF YOUR ENTIRE TEAM’S STRENGTHS:
It’s easy to rely on a brute-force attack, but a point made over and over again in the books is
that the small, weak, and even mentally deficient people can sometimes have totally badass
ideas, ranging from dropping a beehive on the opponent or blowing up all their food to
zapping the entire arena. (See “Think outside the box.”) Don’t let yourself depend only on the
people you consider your champions.

KEEP YOUR EYE ON THE GOAL:
Something Katniss has to be reminded of is that the real enemy is not the other Tributes —
because they’re all in the same untenable position — but, really, the society that has put them
in that position. Don’t let yourself get distracted by side issues. No matter how many alligators
you have to fight, remember that your ultimate goal is to drain the swamp.

FIVE LESSONS IN HUMAN GOODNESS
FROM “THE HUNGER GAMES”
In the dystopian future world of The Hunger Games, 24 teenagers are forced to fight to the
death, their battle turned into televised entertainment.
This war-of-all-against-all scenario sounds as though it might reveal the worst in humanity—
and to a degree, that’s true.
But what raises The Hunger Games above similar stories, like the cynical Japanese film Battle
Royale, is that it is mainly preoccupied with how human goodness can flourish even in the
most dehumanizing circumstances.
As I watched the film and read the books, I found the story kept reminding me of classic
pieces in Greater Good about the psychological and biological roots of compassion, empathy,
and cooperation. The vision of human beings as fundamentally caring and connected is not
merely wishful thinking on the part of Suzanne Collins, the author of the novels on which the
movie is based. In fact, it’s been tested by a great deal of scientific research. Here are five
examples.
1. KILLING IS AGAINST HUMAN NATURE.
Katniss, a skilled hunter and the hero of The Hunger Games, is indeed horrified by the
prospect of dying—but her worst fears revolve around needing to kill other people.
“You know how to kill,” says her friend Gale in the first book. “Not people,” she replies,
filled with horror at the idea. When she actually does kill a girl named Glimmer, she’s
wracked with guilt and throws herself over the body “as if to protect it.”
Research says that Katniss is the rule, not the exception. “The study of killing by military
scientists, historians, and psychologists gives us good reason to feel optimistic about
human nature, for it reveals that almost all of us are overwhelmingly reluctant to kill a
member of our own species, under just about any circumstance,” writes Lt. Col. Dave
Grossman in his Greater Good essay, “Hope on the Battlefield.”

Sociologist Randall Collins comes to a similar conclusion in his massive study Violence.
“The Hobbesian image of humans, judging from the most common evidence, is
empirically wrong,” he writes. “Humans are hardwired for interactional entrainment and
solidarity; and this is what makes violence so difficult.”
2. WEALTH MAKES US LESS COMPASSIONATE.
The citizens of the Capitol brutally exploit the 12 districts of the country of Panem,
giving themselves a very high standard of living while deliberately keeping the rest in a
state of abject poverty. The movie and the book take pains to reveal how much this
limits their ability to empathize with the less fortunate—a situation confirmed by
research, some of which has been generated by us all in the office and in our homes.
“In seven separate studies,” researchers consistently found that upper-class participants
were more likely to lie and cheat when gambling or negotiating, cut people off when
driving, and endorse unethical behaviour in the workplace.”
This doesn’t mean affluence makes you evil. According to a related study, “It’s not that
the upper classes are cold hearted. They may just not be as adept at recognizing the
cues and signals of suffering because they haven’t had to deal with as many obstacles
in their lives.”
3. PEOPLE ARE MOTIVATED TO HELP OTHERS BY EMPATHY, NOT REASON OR
NUMBERS.
“If you really want to stay alive, you get people to like you,” says their drunken,
traumatized mentor, Haymitch. It’s the first advice he gives to the heroes, Katniss and
Peeta, and a surprising amount of the film’s action revolves around their efforts to win
people’s sympathy, which results in “sponsorships” that help them in their most
desperate moments.
Haymitch’s advice is supported by new research that suggests if you want to encourage
people to take humanitarian action, logic and big numbers don’t help—as every ad
copywriter knows, people are most moved to help individuals with compelling personal
stories.

When a team of psychologists ran a study of two fundraising appeals—one emphasizing
a girl’s story, the other the number of people affected by the problem—they found
“that people have more sympathy for identifiable victims because they invoke a
powerful, heartfelt emotional response, whereas impersonal numbers trigger the mind’s
calculator,” “In a fascinating cognitive twist, this appeal to reason actually stunts our
altruistic impulses.”
4. POWER FLOWS FROM SOCIAL AND EMOTIONAL INTELLIGENCE, NOT STRENGTH
AND VICIOUSNESS.
Peeta proves particularly adept at manipulating the emotions of the “Hunger Games”
audience. He seldom actually lies to anyone, but he does artfully reveal and conceal his
emotions to maximize their impact and win support for their survival (a trait illustrated
in the clip above, when he uses his crush on Katniss as the raw material for a
compelling, sympathetic story).
In contrast, the characters who rely on brute force and violent prowess find themselves
isolated and defeated in the end. It’s the most compassionate characters who ultimately
triumph.
This is exactly what research in social and emotional intelligence predicts will happen. “A
new science of power has revealed that power is wielded most effectively when it’s used
responsibly by people who are attuned to, and engaged with, the needs and interests of
others,” writes Dacher Keltner in his essay “The Power Paradox.” “Years of research
suggests that empathy and social intelligence are vastly more important to acquiring
and exercising power than are force, deception, or terror.”
5. SOCIAL CONNECTION TRUMPS POWER AND INDEPENDENCE.
“The upshot of 50 years of happiness research is that the quantity and quality of a
person’s social connections—friendships, relationships with family members, closeness
to neighbours, etc.—is so closely related to well-being and personal happiness the two
can practically be equated,” writes Christine Carter in her Raising Happiness blog.
It’s a point reinforced by Robert Sapolsky in his essay, “How to Relieve Stress”:

There’s another lesson we can learn from dogs and other hierarchical mammals, like
baboons: Social rank can cause stress, especially where rankings are unstable and
people are jockeying for position. But social rank is not as important as social context.
What patterns of social affiliation do you have? How often do you groom, how often
does somebody groom you? How often do you sit in contact and play with kids?
What’s clear by now is if you have a choice between being a high-ranking baboon or a
socially affiliated one, the latter is definitely the one that is going to lead to a healthier,
longer life. That’s the baboon we want to be—not the one with power, but the one with
friends, neighbours, and family.
Katniss would very much like to be totally self-reliant. But she simply isn’t, and from a
certain perspective, The Hunger Games is the story of how she comes to realize the
importance of social connection and her interdependence with other people.
In the book, when one character tells her she’s a survivor, her reply is telling: “But only
because someone helped me.” Katniss is tough and resourceful, but, in the end, it’s her
ability to connect with others that saves her.
3 VIEWS OF HUNGER GAMES AND SUMMARY, how do you adapt this and attract the
Generation K. (My Generation K reference is made to Katniss in this movie which would
be the hybrid version of Generations able to mix and blend and get the best of all
Generations X, Y & Z.)
So how do we look into finding, developing, grooming and allowing this people to excel
within the company in allowing the company to grow, the people to further develop and grow
and then ensuring all those around them to grow together.
Tel: +6011 1131 9393
Visit Us at : http://nbw5100.wix.com/coaching4champions or
www.amarjeetsran.blogspot.com
Master Trainer: Mr. Amarjeet Singh Sran

WANT TO GET THE BEST
OUT OF YOUR TEAM?
We have discussed on how we can use the approach from The Hunger Games movie in
creating Generation K in your work place and company. It’s a process of selecting, building,
grooming, coaching, enhancing and enabling, authoritative, supportive, measureable,
accountable and counter checking for continuous improvement.
So how is it done? Here are just some highlights and sample for your review.
.
Tel: +6011 1131 9393
Visit Us at : http://nbw5100.wix.com/coaching4champions or
www.amarjeetsran.blogspot.com
Master Trainer: Mr. Amarjeet Singh Sran

We are able to assist with a team of consultants in providing solutions,
consultation, guidance and development of a more detailed & focus
development plan in this module and area of developing staff for the next era.

Generation K

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