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FINANCE & DISTRIBUTION
FOR NEW MEXICO
INDEPENDENT FILMMAKERS
Increase your chances of having a successful career as a Indie Filmmaker by
knowing more about the business side of filmmaking.
FINANCE
WHAT TYPES OF FINANCING ARE OPEN TO FILMMAKERS
STAGES OF PRODUCTION AND STEPS TO SECURE FINANCING
WHAT IS NEEDED TO FINANCE A FILM (GUIDELINE ONLY)
WAYS OF MITIGATING RISK AND WHY SHOULD THE FILMMAKER CARE
TYPES OF FINANCE FOR FILM
• GRANTS (DO WHAT YOU AGREE TO DO)
• DEVELOPMENT FUNDS
• LOANS
• PRIVATE CAPITAL
• PERSONAL FUNDS (OPM)
• CROWDFUNDING (INDIEGOGO & KICKSTARTER)
• TAX CREDITS
• GOVERNMENT PROGRAMS
• IATSE PROGRAMS
• OVER TWENTY OTHER TYPES OF FINANCING
STAGES OF PRODUCTION
• MARKETING & DEVELOPMENT
• MARKETING & PRE-PRODUCTION
• MARKETING & PRODUCTION
• MARKETING & POST PRODUCTION
• MARKETING, DISTRIBUTION & EXHIBITION
DEVELOPMENT FINANCING
• AN IDEA
• A LOGLINE
• A SYNOPSIS
• A TREATMENT
• A SCREENPLAY
• A SERIES BIBLE
• SOME PIECE OF IP THAT IS WRITTEN OUT ON PAPER
DEVELOPMENT FINANCING
ONCE A PRODUCER BUYS THE IP OR OPTIONS IT TO MOVE FORWARD,
INDIE FILMMAKERS COULD FILE A DBA OR LLC
IP AND BUSINESS ARE ASSETS (WORTHLESS??)
THIS IS VERY SPECULATIVE AND RISKY AS AND
INVESTMENT/PARTNERSHIP (OPM)
LETTERS OF INTEREST NOT LEGALLY BINDING V. LETTER OF INTENT
LEGALLY BINDING
LETTERS OF INTENT ARE BANKABLE ASSETS, LETTERS OF INTEREST ARE
SPECULATIVE
DEFERRED COMPENSATION POINTS, UPON SALE OF FILM
OPTIONS V. PURCHASE
• OPTIONS
• TERMS=AMOUNT ($$ and POINTS) + TIME PERIOD
• PURCHASE
• TRANSFER OWNERSHIP MAYBE RE-WRITES
• POINTS ARE DEPENDENT ON THE BUDGET
PACKAGING BEGINS
• REGISTER THE IP
• LOI'S ARE SIGNED
• TOP SHEET BUDGET
• PRESS KITS, BUSINESS PLANS, TALENT BIOS
• PPM (PRIVATE $$) DPO DIRECT PUBLIC OFFERING
• PITCH DECKS, CREATE A TRAILER*
• MOVIE POSTER & LOBBY CARDS, CREATE A WEBSITE FOR THE FILM
• PRE-SALES, PRODUCT PLACEMENT, DISTRIBUTION AGREEMENTS
PACKAGING OF A FILM
• SYNOPSIS OR TREATMENT
• TOP SHEET BUDGET
• PROFIT PROJECTIONS (DISTRIBUTION COMPANIES AND ACCOUNTANTS)
• COMPARABLES
• SAME SIZE BUDGET
• SAME GENRE
• TALENT LEVEL (PRODUCER, DIRECTOR AND CAST)
• BIOS OF THE ABOVE THE LINE PEOPLE ATTACHED
• TARGET AUDIENCE
• SCRIPT COVERAGE
MARKETING IN ALL STAGES OF THE
FILMMAKING PROCESS
• CONCEPT TESTING, POSITIONING STUDIES, FOCUS GROUP TEST, TEST
SCREENINGS, TRACKING SURVEYS, ADVERTISING TESTING, EXIT SURVEYS,
FACEBOOK PAGE, TWITTER ACCOUNTS, LOBBY CARDS, MOVIE POSTERS, T-
SHIRTS, RELATIONSHIPS WITH BLOGGERS, NEW MEXICO FILM
FOUNDATION, KEY PLAYERS, SALES AGENTS, FILM AGGREGATORS &
DISTRIBUTORS, FILM FESTIVAL DIRECTORS, ESTABLISH, MAINTAIN AND
IMPROVE RELATIONSHIPS,
FILM PRODUCTION FINANCE
CHECKLIST (GUIDELINE)
• NAME OF THE PROJECT, HOW IS IT INCORPORATED, NAME OF
THE RESPONSIBLE PARTY, E-MAIL ADDRESS, PHONE #, PHYSICAL
ADDRESS, LOAN AMOUNT, TYPE OF LOAN, DETAILED BUDGET
(BROKEN OUT BY DEVELOPMENT, PRE-PRODUCTION,
PRODUCTION, POST PRODUCTION, MARKETING &
DISTRIBUTION) NAME OF THE PRODUCTION COMPANY/STUDIO,
MOVIE TITLE, PROOF OF OWNERSHIP OF THE SCREENPLAY,
GENRE, BUDGET TOTAL, BIOS OF PRODUCERS, DIRECTORS AND
PRINCIPAL CAST, COMPLETION BOND
CHECKLIST CONTINUED
• BUSINESS PLAN SHOWING ROI OR EXIT STRATEGY
• BANK LETTER OF COMMITMENT
• NAME OF LOAN OFFICER
PHONE # & ADDRESS
• PRODUCTION STATUS OF FUNDS
• NAMES OF EQUITY INVESTORS AND POINTS
• FILMING LOCATIONS (STATE)
CHECKLIST CONTINUED
• ROI
• TAX CREDITS
• PRODUCT PLACEMENT
• P & A, FINANCIAL INSTRUMENTS
• DOCUMENTED SALES ESTIMATE
• ATTORNEY/ACCOUNTANT W/CONTACT INFORMATION
• PRIVATE PLACEMENT MEMORANDUM V. DIRECT PUBLIC OFFERING
• HOLD INVESTMENT V. TRADABLE INVESTMENT
• ACCREDITED INVESTORS V. NON ACCREDITED INVESTORS
THEATRICAL DISTRIBUTORS
• UNITED INTERNATIONAL PICTURES
• WARNER BROTHERS
• BUENA VISTA
• 20TH CENTURY FOX
• SONY
• PARAMOUNT PICTURES
• MANY OTHERS
OTHER OPPORTUNITIES
• TUGG.COM
• AGGREGATORS (THE FILM COLLABORATIVE & DISTRIBBER)
• HULU, HBO GO, CBS ALL ACCESS, CRACKLE, I-TUNES,
• YOUTUBE, WATCH ABC, NETFLIX, REDBOX, FOX NOW
• YOUR OWN WEBSITE
• DVD'S
FILM FESTIVALS
• GET YOUR MOVIE SCENE
• MEET AND MAKE CONNECTIONS W/FILMMAKERS
• MEET FINANCE PEOPLE (WHAT'S NEXT)
• WIN AWARDS
• GROW YOUR AUDIENCE
• GET PICKED UP FOR DISTRIBUTION
SUBMIT TO FESTIVALS
WITHOUT A BOX (WAB)

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Bof week 7, loan docs

  • 1. FINANCE & DISTRIBUTION FOR NEW MEXICO INDEPENDENT FILMMAKERS Increase your chances of having a successful career as a Indie Filmmaker by knowing more about the business side of filmmaking.
  • 2. FINANCE WHAT TYPES OF FINANCING ARE OPEN TO FILMMAKERS STAGES OF PRODUCTION AND STEPS TO SECURE FINANCING WHAT IS NEEDED TO FINANCE A FILM (GUIDELINE ONLY) WAYS OF MITIGATING RISK AND WHY SHOULD THE FILMMAKER CARE
  • 3. TYPES OF FINANCE FOR FILM • GRANTS (DO WHAT YOU AGREE TO DO) • DEVELOPMENT FUNDS • LOANS • PRIVATE CAPITAL • PERSONAL FUNDS (OPM) • CROWDFUNDING (INDIEGOGO & KICKSTARTER) • TAX CREDITS • GOVERNMENT PROGRAMS • IATSE PROGRAMS • OVER TWENTY OTHER TYPES OF FINANCING
  • 4. STAGES OF PRODUCTION • MARKETING & DEVELOPMENT • MARKETING & PRE-PRODUCTION • MARKETING & PRODUCTION • MARKETING & POST PRODUCTION • MARKETING, DISTRIBUTION & EXHIBITION
  • 5. DEVELOPMENT FINANCING • AN IDEA • A LOGLINE • A SYNOPSIS • A TREATMENT • A SCREENPLAY • A SERIES BIBLE • SOME PIECE OF IP THAT IS WRITTEN OUT ON PAPER
  • 6. DEVELOPMENT FINANCING ONCE A PRODUCER BUYS THE IP OR OPTIONS IT TO MOVE FORWARD, INDIE FILMMAKERS COULD FILE A DBA OR LLC IP AND BUSINESS ARE ASSETS (WORTHLESS??) THIS IS VERY SPECULATIVE AND RISKY AS AND INVESTMENT/PARTNERSHIP (OPM) LETTERS OF INTEREST NOT LEGALLY BINDING V. LETTER OF INTENT LEGALLY BINDING LETTERS OF INTENT ARE BANKABLE ASSETS, LETTERS OF INTEREST ARE SPECULATIVE DEFERRED COMPENSATION POINTS, UPON SALE OF FILM
  • 7. OPTIONS V. PURCHASE • OPTIONS • TERMS=AMOUNT ($$ and POINTS) + TIME PERIOD • PURCHASE • TRANSFER OWNERSHIP MAYBE RE-WRITES • POINTS ARE DEPENDENT ON THE BUDGET
  • 8. PACKAGING BEGINS • REGISTER THE IP • LOI'S ARE SIGNED • TOP SHEET BUDGET • PRESS KITS, BUSINESS PLANS, TALENT BIOS • PPM (PRIVATE $$) DPO DIRECT PUBLIC OFFERING • PITCH DECKS, CREATE A TRAILER* • MOVIE POSTER & LOBBY CARDS, CREATE A WEBSITE FOR THE FILM • PRE-SALES, PRODUCT PLACEMENT, DISTRIBUTION AGREEMENTS
  • 9. PACKAGING OF A FILM • SYNOPSIS OR TREATMENT • TOP SHEET BUDGET • PROFIT PROJECTIONS (DISTRIBUTION COMPANIES AND ACCOUNTANTS) • COMPARABLES • SAME SIZE BUDGET • SAME GENRE • TALENT LEVEL (PRODUCER, DIRECTOR AND CAST) • BIOS OF THE ABOVE THE LINE PEOPLE ATTACHED • TARGET AUDIENCE • SCRIPT COVERAGE
  • 10. MARKETING IN ALL STAGES OF THE FILMMAKING PROCESS • CONCEPT TESTING, POSITIONING STUDIES, FOCUS GROUP TEST, TEST SCREENINGS, TRACKING SURVEYS, ADVERTISING TESTING, EXIT SURVEYS, FACEBOOK PAGE, TWITTER ACCOUNTS, LOBBY CARDS, MOVIE POSTERS, T- SHIRTS, RELATIONSHIPS WITH BLOGGERS, NEW MEXICO FILM FOUNDATION, KEY PLAYERS, SALES AGENTS, FILM AGGREGATORS & DISTRIBUTORS, FILM FESTIVAL DIRECTORS, ESTABLISH, MAINTAIN AND IMPROVE RELATIONSHIPS,
  • 11. FILM PRODUCTION FINANCE CHECKLIST (GUIDELINE) • NAME OF THE PROJECT, HOW IS IT INCORPORATED, NAME OF THE RESPONSIBLE PARTY, E-MAIL ADDRESS, PHONE #, PHYSICAL ADDRESS, LOAN AMOUNT, TYPE OF LOAN, DETAILED BUDGET (BROKEN OUT BY DEVELOPMENT, PRE-PRODUCTION, PRODUCTION, POST PRODUCTION, MARKETING & DISTRIBUTION) NAME OF THE PRODUCTION COMPANY/STUDIO, MOVIE TITLE, PROOF OF OWNERSHIP OF THE SCREENPLAY, GENRE, BUDGET TOTAL, BIOS OF PRODUCERS, DIRECTORS AND PRINCIPAL CAST, COMPLETION BOND
  • 12. CHECKLIST CONTINUED • BUSINESS PLAN SHOWING ROI OR EXIT STRATEGY • BANK LETTER OF COMMITMENT • NAME OF LOAN OFFICER PHONE # & ADDRESS • PRODUCTION STATUS OF FUNDS • NAMES OF EQUITY INVESTORS AND POINTS • FILMING LOCATIONS (STATE)
  • 13. CHECKLIST CONTINUED • ROI • TAX CREDITS • PRODUCT PLACEMENT • P & A, FINANCIAL INSTRUMENTS • DOCUMENTED SALES ESTIMATE • ATTORNEY/ACCOUNTANT W/CONTACT INFORMATION • PRIVATE PLACEMENT MEMORANDUM V. DIRECT PUBLIC OFFERING • HOLD INVESTMENT V. TRADABLE INVESTMENT • ACCREDITED INVESTORS V. NON ACCREDITED INVESTORS
  • 14. THEATRICAL DISTRIBUTORS • UNITED INTERNATIONAL PICTURES • WARNER BROTHERS • BUENA VISTA • 20TH CENTURY FOX • SONY • PARAMOUNT PICTURES • MANY OTHERS
  • 15. OTHER OPPORTUNITIES • TUGG.COM • AGGREGATORS (THE FILM COLLABORATIVE & DISTRIBBER) • HULU, HBO GO, CBS ALL ACCESS, CRACKLE, I-TUNES, • YOUTUBE, WATCH ABC, NETFLIX, REDBOX, FOX NOW • YOUR OWN WEBSITE • DVD'S
  • 16. FILM FESTIVALS • GET YOUR MOVIE SCENE • MEET AND MAKE CONNECTIONS W/FILMMAKERS • MEET FINANCE PEOPLE (WHAT'S NEXT) • WIN AWARDS • GROW YOUR AUDIENCE • GET PICKED UP FOR DISTRIBUTION