Do you know you should be blogging but you struggle with what to write about? We've put together 10 easy to follow tips on what to blog about.

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BlogBlogBlogBloggingginggingging ---- 10101010 content creation tipscontent creation tipscontent creation tipscontent creation tips

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Why blog?Why blog?Why blog?Why blog?
First let’s take a quick look at why you should be blogging.
Blogging is ‘non-interruption’ marketing that attracts potential customers by providing a
regular stream of valuable and interesting content.
This is both valuable to potential customers and supportssupportssupportssupports your SEOyour SEOyour SEOyour SEO as search engines
reward websites that regularly publish well written and interesting content.
In fact B2B companies that maintain blogs have on average of 67% more leads67% more leads67% more leads67% more leads than non-
blogging competitors.

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OkayOkayOkayOkay we’ve establishedwe’ve establishedwe’ve establishedwe’ve established the reasonthe reasonthe reasonthe reasonssss whywhywhywhy you should beyou should beyou should beyou should be
blogging.blogging.blogging.blogging.
But do you struggle with ideas of what to write about when blogging?
You’re not alone. We’re often asked if we can provide ideas and advice on what our
clients should be writing about in their news / blogs and on social media.
So we've put together the following list of 10 blog writing tips10 blog writing tips10 blog writing tips10 blog writing tips.

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Tip 1Tip 1Tip 1Tip 1 ---- ListsListsListsLists
People love lists.
Creating articles that contain lists are a great way to encourage social sharingencourage social sharingencourage social sharingencourage social sharing.
• Top 10 lists
• 5 tips for… type lists
• 7 ways to… lists
Start with a number and fill in the blanks.

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Tip 2Tip 2Tip 2Tip 2 –––– HowHowHowHow----totototo----GGGGuidesuidesuidesuides
Google is often used to solve problems.
People are searching Google more and more by using questions instead of keywords.
• How do I ‘blah blah blah’?
• Which type of ‘widget’ is best?
• Step by step guide to ‘whatever’
People love easy to follow instructions and straight-forward answers to their questions.

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Tip 3Tip 3Tip 3Tip 3 –––– Industry NewsIndustry NewsIndustry NewsIndustry News
What’s going on in your industry?
Comment on what’s in the news with regards to your industry. Become an authority on
your subject and market, have an opinion.
Become a thoughtBecome a thoughtBecome a thoughtBecome a thought----leader.leader.leader.leader.

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Tip 4Tip 4Tip 4Tip 4 –––– Your Own NewsYour Own NewsYour Own NewsYour Own News
What’s going on in your company?
Give updates on what’s going on in your own business. This can be anything from
colleagues taking part in charity events, new products, new services and you can even
showcase your own work etc.

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Tip 5Tip 5Tip 5Tip 5 –––– ReviewsReviewsReviewsReviews
Why not write reviews?
This is dependent on your market of course but here’s some suggestions of what you can
write a ‘review type’ article about:
Products – Websites – Books – Music – Restaurants – Hotels – Customer service reviews

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Tip 6Tip 6Tip 6Tip 6 –––– TipsTipsTipsTips
Write an article full of tips that will help your readers.
Try starting with ’10 tips to…’ for example.
This type of article is very ‘shareable’ on Twitter, Google+ and Facebook etc.

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Tip 7Tip 7Tip 7Tip 7 –––– RecommendationsRecommendationsRecommendationsRecommendations
Recommendation type articles are also very shareable.
Create an article that contains websites your recommend, books, software, places to visit,
cars, product recommendations… anything really.

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Tip 8Tip 8Tip 8Tip 8 –––– InterviewsInterviewsInterviewsInterviews
People love reading about people.
Try interviewing an expert in your field or create a series of expert interviews.
This is a great way to provide interesting content for your readers. It also encourages the
interviewees to help promote your article to their own network of readers and followers.

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Tip 9Tip 9Tip 9Tip 9 –––– LinksLinksLinksLinks
Articles that contain links to interesting content.
Create a blog post that includes links to other websites/articles/blogs that you think your
readers will find useful.
If foundIf foundIf foundIf found useful, your readers will thank you by sharing with others.useful, your readers will thank you by sharing with others.useful, your readers will thank you by sharing with others.useful, your readers will thank you by sharing with others.

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Tip 10Tip 10Tip 10Tip 10 –––– Guest PostsGuest PostsGuest PostsGuest Posts
Accept guest posting on your own blog.
Invite experts in your field to contribute to your blog by writing a guest blog post.

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Finally…Finally…Finally…Finally…
Don’t forget to market your articles and blog.
There’s little point in going to all of this effort to create great content if you then sit back
and do nothing.
You MUST promote your articlesYou MUST promote your articlesYou MUST promote your articlesYou MUST promote your articles… but how I hear you ask?… but how I hear you ask?… but how I hear you ask?… but how I hear you ask?

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Thank you for readingThank you for readingThank you for readingThank you for reading....
Check out our blog for more ideas and inspiration.
blog.angelfysh.com
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