The document outlines 13 reasons for businesses to maintain a blog, including generating more leads, saving money on advertising, improving search engine optimization, positioning the business as an expert, and increasing website visitors. Maintaining a regularly updated blog with quality content provides benefits such as constant lead generation, increased leads for B2B and B2C companies, quick promotion of products and services, and content that search engines value.

1. BBBBllllooooggggggggiiiinnnngggg – 11113333 rrrreeeeaaaassssoooonnnnssss ttttoooo bbbblllloooogggg
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Before we dive into our list of ‘13 reasons to blog’, it’s important to
firstly understand why you should have a blog.
A blog is a great way to communicate with your customers and potential customers. It
gives them a ‘feel’ for you as a company. It helps them make buying decisions. And it
helps you to promote your products which in turn helps you sell more.
But an important reason to have a blog now, in 2014, is because Google will reward you
for it. More than ever before, Google now relies heavily on high quality regularly updated
content.
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3. RRRReeeeaaaassssoooonnnn 1.
A blog that’s uuuuppppddddaaaatttteeeedddd rrrreeeegggguuuullllaaaarrrrllllyyyy with quality content can produce a
constant stream of good leads.
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4. RRRReeeeaaaassssoooonnnn 2222.
‘Business to Business’ businesses that have a blog get 66667777%%%% mmmmoooorrrreeee lllleeeeaaaaddddssss
eeeeaaaacccchhhh mmmmoooonnnntttthhhh than those that don’t (source: Socialmediatoday.com).
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5. RRRReeeeaaaassssoooonnnn 3333....
‘Business to Consumer’ companies that blog generate 88888888%%%% mmmmoooorrrreeee lllleeeeaaaaddddssss
eeeeaaaacccchhhh mmmmoooonnnntttthhhh than those that don’t (source: Socialmediatoday.com).
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6. RRRReeeeaaaassssoooonnnn 4444....
A blog can ssssaaaavvvveeee yyyyoooouuuurrrr mmmmoooonnnneeeeyyyy by reducing the need to use print, radio
and TV advertising.
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7. RRRReeeeaaaassssoooonnnn 5555....
Google tends to crawl and rank blogs much quicker than websites.
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8. RRRReeeeaaaassssoooonnnn 6666....
A blog will allow you to promote your products, services and offers
quickly and easily.
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9. RRRReeeeaaaassssoooonnnn 7777....
A blog provides essential back linking opportunities to your website.
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10. RRRReeeeaaaassssoooonnnn 8888....
Blog posts can automatically be setup to post to Twitter, Facebook and
Google+ ssssaaaavvvviiiinnnngggg yyyyoooouuuu ttttiiiimmmmeeee promoting them manually.
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11. RRRReeeeaaaassssoooonnnn 9999....
Blogging suuuuppppppppoooorrrrttttssss SSSSEEEEOOOO – helps you rank higher in Google.
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12. RRRReeeeaaaassssoooonnnn 11110000....
Blogging helps to position you as an eeeexxxxppppeeeerrrrtttt iiiinnnn yyyyoooouuuurrrr ffffiiiieeeelllldddd.
Being an expert encourages more people to buy your products and / or
use your services.
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13. RRRReeeeaaaassssoooonnnn 11111111....
A blog helps your customers relate and iiiiddddeeeennnnttttiiiiffffyyyy wwwwiiiitttthhhh yyyyoooouuuurrrr bbbbrrrraaaannnndddd (builds
trust online, credibility and reputation).
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14. RRRReeeeaaaassssoooonnnn 11112222.
A regularly updated blog creates new content that search engines love
and will reward you for.
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HELLO@ANGELFYSH.COM | WWW.ANGELFYSH.COM | 0191 27 669 04 | ANGELFYSH, ST PETERS MARINA, NEWCASTLE. NE6 | PPPPAAAAGGGGEEEE 11114444

15. RRRReeeeaaaassssoooonnnn 11113333.
Businesses that have a blog get 55555555%%%% mmmmoooorrrreeee wwwweeeebbbbssssiiiitttteeee vvvviiiissssiiiittttoooorrrrssss than those
that don’t (source: Socialmediatoday.com).
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16. FFFFiiiinnnnaaaallllllllyyyy…………
Don’t forget to market your articles and blog.
There’s little point in going to all of this effort to create great content if you then sit back
and do nothing.
YYYYoooouuuu MMMMUUUUSSSSTTTT pppprrrroooommmmooootttteeee yyyyoooouuuurrrr aaaarrrrttttiiiicccclllleeeessss………… bbbbuuuutttt hhhhoooowwww IIII hhhheeeeaaaarrrr yyyyoooouuuu aaaasssskkkk????
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17. TTTThhhhaaaannnnkkkk yyyyoooouuuu ffffoooorrrr rrrreeeeaaaaddddiiiinnnngggg.
Check out our blog for more ideas and inspiration.
blog.angelfysh.com
Web: www.angelfysh.com Twitter: @angelfysh Google+: +angelfysh
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