The document discusses the branding elements used in an advertisement displayed on a billboard. It notes that replicating a company's masthead and showing multiple examples of its magazine provides 360-degree branding and shows the professionalism of the company. It also states that including social media links on the billboard is crucial as it allows viewers to learn more about the company even if they don't see the whole ad, and that bolder colors and text make those elements catchier and more readable.

1. The mastheadof the companyname
beingreplicatedand onthe billboard
givesthe 360 degree brandingeffect
meaningthe name isknown
everywhere.
The fact there are multiple examples
of the magazine shownonthe
billboardshowshow professional
the companyand the studentiswith
theirwork.The way we can see
these all linkingisamazingto,being
consistentandconventional toits
genre.
The social medialinksona billboard
I thinkare the mostcrucial part
because evenif the viewerdidn’t
see all of the advertisement,they
can follow the social mediaaccounts
to gainmore knowledge ata
constantrate. I will be doingthison
my billboardbutmaybe slightly
biggersoit ismore readable.
The range of colourson this
sectiondrawsattentiontoit
and withitbeingbolderthan
the rest itmakesthe words
catchierand more readable.