SlideShare a Scribd company logo
How To Use This Deck
 Make a copy in order to apply edits
 File > Make a Copy
 Try to be light on written content
 Minimizing the number of words on screen is ideal
 Use ample charts, screenshots, and graphics
 Try to use short-phrased bullets
 If there is too much text on the screen your audience will be
reading the slides not listening to you
 Tell a story
 Create a story around the framework of your presentation in
order to earn full attention from your audience
 It’s not mandatory to follow our steps, but these are the best
practices in the startup domain.
Note: Red colored textbox contains smart tips, please remove them from your Pitch Deck before editing.
 Answer the following:
 Problem : What pain are you solving?
 Solution : How do you solve the problem?
 Size of Market: How big is the market?
 Industry: What kind of competitors are there?
 Traction: How many customers do you have to date
and how large is your revenue?
 Business Model: How will your company make
money?
 Customer Acquisition: How do you plan to acquire
new customers?
 Team: Who is on your team?
Traction, Customer Acquisition slides might not
applicable for idea or pre-seed stage startup.
TITLE OF DECK GOES
HERE
2-5 Word Tagline or Mission
Put your own
logo below
Bold Concise
Statement
Ambitious longer
Statement
What’s your core mission?
What are you trying to solve/build?
Put your brand
icon on every
page
To differentiate yourself
from others, this is the
slide you are looking for.
Current Problem
Identify the current frustration or identified market pain
 What is broken?
 Why is it broken?
 Why should your product or service exist?
 What is the opportunity?
Why is there a need?
 Why is now the right time for your business to succeed?
 Explain macro trends (i.e. new technologies, laws, etc) that
give you a chance to succeed where others have failed
Your Product or Service
 Description of product/service
 Key Differentiators
 Images
 Showcase a demonstration of product if
Possible
Size of Market
 Include data/stats on market size,
existing proof points, etc.
 Include graphs
 Use multiple slides if needed
Please provide sources/references of the data you have used in this slide. It will strengthen your claim.
Industry
 Competition
 Market Share (pie chart at right)
 Existing Product/Service Options
Traction to Date
• Explain market viability
• Current stats on usage, sales, traction, etc
• Plan for getting initial users/customers
• Speak to roadmap & near term plans
Business Model
• List the ways you will make money
• Short term or just one simple approach
• List alternate monetization possibilities
Revenue Flow
Customer Acquisition
 List approaches/tact's you are going to use to
get customers
 Initial set, plus over time
Team Members
Elon
CEO
Sam
CTO
Sheryl
CFO
Summary
 List 3-5 key takeaways. Such as:
 Secret Sauce (What makes your solution unique
from others?)
 Is your idea/product patentable?
 what are technology verticals used in the
solution?
 Measurable impacts.
 Is it Scalable?
Fundraising ask
The amount you are
raising
Investors that are
currently involved
Company Tagline
Contact information
BIG23_Pitch_Deck_Sample.pptx

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BIG23_Pitch_Deck_Sample.pptx

  • 1. How To Use This Deck  Make a copy in order to apply edits  File > Make a Copy  Try to be light on written content  Minimizing the number of words on screen is ideal  Use ample charts, screenshots, and graphics  Try to use short-phrased bullets  If there is too much text on the screen your audience will be reading the slides not listening to you  Tell a story  Create a story around the framework of your presentation in order to earn full attention from your audience  It’s not mandatory to follow our steps, but these are the best practices in the startup domain. Note: Red colored textbox contains smart tips, please remove them from your Pitch Deck before editing.  Answer the following:  Problem : What pain are you solving?  Solution : How do you solve the problem?  Size of Market: How big is the market?  Industry: What kind of competitors are there?  Traction: How many customers do you have to date and how large is your revenue?  Business Model: How will your company make money?  Customer Acquisition: How do you plan to acquire new customers?  Team: Who is on your team? Traction, Customer Acquisition slides might not applicable for idea or pre-seed stage startup.
  • 2. TITLE OF DECK GOES HERE 2-5 Word Tagline or Mission Put your own logo below
  • 3. Bold Concise Statement Ambitious longer Statement What’s your core mission? What are you trying to solve/build? Put your brand icon on every page To differentiate yourself from others, this is the slide you are looking for.
  • 4. Current Problem Identify the current frustration or identified market pain  What is broken?  Why is it broken?  Why should your product or service exist?  What is the opportunity?
  • 5. Why is there a need?  Why is now the right time for your business to succeed?  Explain macro trends (i.e. new technologies, laws, etc) that give you a chance to succeed where others have failed
  • 6. Your Product or Service  Description of product/service  Key Differentiators  Images  Showcase a demonstration of product if Possible
  • 7. Size of Market  Include data/stats on market size, existing proof points, etc.  Include graphs  Use multiple slides if needed Please provide sources/references of the data you have used in this slide. It will strengthen your claim.
  • 8. Industry  Competition  Market Share (pie chart at right)  Existing Product/Service Options
  • 9. Traction to Date • Explain market viability • Current stats on usage, sales, traction, etc • Plan for getting initial users/customers • Speak to roadmap & near term plans
  • 10. Business Model • List the ways you will make money • Short term or just one simple approach • List alternate monetization possibilities
  • 12. Customer Acquisition  List approaches/tact's you are going to use to get customers  Initial set, plus over time
  • 14. Summary  List 3-5 key takeaways. Such as:  Secret Sauce (What makes your solution unique from others?)  Is your idea/product patentable?  what are technology verticals used in the solution?  Measurable impacts.  Is it Scalable?
  • 15. Fundraising ask The amount you are raising Investors that are currently involved

Editor's Notes

  1. Title Slide
  2. Vision Slide
  3. Problem Slide
  4. The Need
  5. Product Introduction Slide
  6. Market Size Slide Two (2) useful links for calculating your TAM, SAM & SOM 1. https://blog.hubspot.com/marketing/tam-sam-som 2. http://tamsamsom.blogspot.com/2009/03/tam-sam-som.html
  7. Industry Overview Slide
  8. Traction Slide
  9. Business Model Slide
  10. Business Model Slide
  11. Business Model Slide
  12. The Need
  13. Business Model Slide
  14. Vision Slide
  15. Vision Slide
  16. Icons for Revenue Flow Diagram (optional)