The document outlines a campaign to raise awareness of BIG, a student organization at Georgia Southern University, among students by June 1, 2017. The campaign's overall goal is to increase awareness of BIG by 50% and increase its social media followers by 100 each on Facebook and Twitter. The problem is that students are unaware of BIG's opportunities and resources. The solution is a series of awareness strategies using social media, flyers, and engaging professors to publicize BIG. The strategies will inform students about BIG, further publicize it, and encourage academic departments to promote BIG.