SlideShare a Scribd company logo
Hilda Bastian @hildabast
Association of Health Care Journalists (AHCJ)
Health Journalism 2014, Denver 27 March
Statistically Funny blogspot
Absolutely Maybe
at Scientific American
Think through the context of what happened, the methods of
collection and method of analysis before analyzing the data
With extra
academic spin
• If it’s the wrong study type, statistics can’t save it
• Statistics & methods evolve
• Think of studies, study reports & outcomes separately…
The strength & quality of data vary within a study. And always lo
for all outcomes not just the ones researchers point you to...
especially
hocolate…
Always think about
confidence intervals/margins
of error, matching use of
numbers & language to data
certainty (47.23% or just less
than half?)
Lights…
Miller et al, 2014
Independent UK Panel on Breast Cancer Screening, 2012
Miller et al, 2014
Independent UK Panel on Breast Cancer Screening, 2012
The biggest bias we have to
deal with is our own.

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