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Salford City College
Eccles Centre
Creative Media Production
1
Motion Graphics and Video Compositing Unit 64
Use of text:
(Title, Credits, animated captions, stings,
indents, interactive menus, web banner)
Banner
Brief description:
What do you see?
On this banner I see an image of the product, a small slogan and a button that leads to the
products official Facebook page.
Techniques used:
Animation, Visual Effects, Colour Rendering,
Graphics, Movement
The colour used is well recognized for this brand and product, it is bright and eye catching
along with the text being very clear as it contrasts well with the bright background colour.
Advanced techniques:
Blur, Sharpen, Distortion, Rotation, Opacity
The text has a white outline which makes it look sharper, when the banner opens the
surrounding screen becomes opaque.
Technical comments:
Video Format, Screen Ratio, Resolution,
Frame rate, Compression
This banner is in very high quality.

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Banner analysis

  • 1. Salford City College Eccles Centre Creative Media Production 1 Motion Graphics and Video Compositing Unit 64 Use of text: (Title, Credits, animated captions, stings, indents, interactive menus, web banner) Banner Brief description: What do you see? On this banner I see an image of the product, a small slogan and a button that leads to the products official Facebook page. Techniques used: Animation, Visual Effects, Colour Rendering, Graphics, Movement The colour used is well recognized for this brand and product, it is bright and eye catching along with the text being very clear as it contrasts well with the bright background colour. Advanced techniques: Blur, Sharpen, Distortion, Rotation, Opacity The text has a white outline which makes it look sharper, when the banner opens the surrounding screen becomes opaque. Technical comments: Video Format, Screen Ratio, Resolution, Frame rate, Compression This banner is in very high quality.