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Milano,  5  Marzo  2015
 
Milano,  5  Marzo  2015
	
  
Nicola	
  Previa,	
  
Territory	
  Manager	
  Italy	
  
Thank	
  you	
  to	
  our	
  Global	
  Sponsor	
  Intel	
  
Thank	
  you	
  to	
  our	
  Training	
  Partner	
  XPeppers	
  
Agenda
8:30	
  –	
  9:15	
   	
  Registrazione	
  
9:15	
  –	
  10:00	
   	
  Opening	
  Keynote	
  &	
  Training	
  Kickoff	
  
10:00	
  –	
  10:30	
   	
  Break	
  
10:30	
  -­‐	
  11:15	
   	
  Introduzione	
  a	
  AWS	
  
11:15	
  –	
  12:00	
   	
  AWS	
  Storage	
  
12:00	
  –	
  13:00	
   	
  Pranzo	
  
13:00	
  -­‐	
  14:15	
   	
  AWS	
  Compute	
  Services	
  &	
  Networking	
  
14:15	
  –	
  15:00	
   	
  AWS	
  Managed	
  Services	
  &	
  Database	
  
15:00	
  –	
  15:30	
   	
  Break	
  
15:30	
  –	
  16:30	
   	
  AWS	
  Deployment	
  &	
  Management	
  
16:30	
  –	
  17:00	
   	
  Keynote	
  di	
  chiusura	
  
	
  
Seguirà	
  l’incontro	
  dell’AWS	
  User	
  Group	
  
“Increasingly, organizations are asking what can’t go to the cloud,
rather than what can…”
“[Enterprise customers are] skipping the years of early getting-their-
feet-wet, and immediately jumping in with more significant projects,
with more ambitious goals…”
“As 2014 dawns, we’re moving into an era of truly
mainstream adoption of cloud…”
Why are companies adopting cloud
computing and AWS so quickly?!
The primary reason businesses are
moving so quickly to AWS and the
cloud
#1: Agility
Why does agility matter?!
150,000
People hosted every night
Total Number of Guests
January 2013!
4 Million!
Sep
200
8!
Mar
2009!
Sep
2013!
Sep
2009!
Mar
2013!
Sep
2012!
Mar
2012!
Sep
2011!
Mar
2011!
Mar
2010!
Sep
2010!
3M!
Mar
2014!
Jun
2014!
6M!
9M!
12M!
15M!
Sep
200
8!
Mar
2009!
Sep
2013!
Sep
2009!
Mar
2013!
Sep
2012!
Mar
2012!
Sep
2011!
Mar
2011!
Mar
2010!
Sep
2010!
June 2014!
15 Million!
Up By Over 10 Million In One Year!
Total Number of Guests
3M!
Mar
2014!
Jun
2014!
6M!
9M!
12M!
15M!
0
350
700
1,050
1,400
2010
 2014
24! 48!
432!
1,300!
Total Number of EC2 instances
Old World:
Infrastructure
in weeks
Enterprises Can’t Afford to Be Slow
A Culture of Innovation: Experiment Often & Fail Without Risk
A broad and deep platform helps customers"
build sophisticated, scalable applications!
#2: Platform Breadth
Support
 Certification
Training
Professional Services
Technology Partners
 Consulting Partners
 AWS Marketplace
Ecosystem
Elastic Beanstalk for Java, Node.js,
Python, Ruby, PHP and .Net
 OpsWorks
 CloudFormation
Containers & Deployment (PaaS)
Management &
Administration
IA
M
 CloudWatch
CloudTrail
 APIs and SDKs
Management Console
Cloud HSM
 Command Line Interface
Direct Connect
 Route 53
VP
C
Networking
Analytics
Data Pipeline
Redshift
EM
R
Kinesi
s
SW
F
SN
S
 SQ
S
 CloudSearch
SE
S
 AppStream
CloudFront
Application Services
WorkSpaces
Regions
 Availability Zones
 Content Delivery POPs
Storage Gateway
S3
 EBS
 Glacier
 Import/Export
 DynamoDB
 ElastiCache
Storage
Compute
 Databases
RDS
MySQL, PostgreSQL
Oracle, SQL Server
Elastic Load Balancer
EC2
 Auto Scaling
11 regions
28 availability zones
52 edge locations
It’s Not Just Having Services in a Couple of Regions
#3: Continual Iteration and Innovation
AWS continuously upgrades
infrastructure, so you don’t have to
A RAPID PACE!
OF INNOVATION!
2009!
Amazon RDS!
Amazon VPC!
Auto Scaling!
Elastic Load!
!
Balancing!
+48!
2010!
Amazon SNS!
AWS Identity !
!
& Access !
!
Management!
Amazon Route 53!
+61!
2011!
Amazon !
!
ElastiCache!
Amazon SES!
AWS !
!
CloudFormation!
AWS Direct !
!
Connect!
AWS Elastic !
!
Beanstalk!
GovCloud!
+82!
Amazon !
!
CloudTrail!
Amazon !
!
CloudHSM!
Amazon !
!
WorkSpaces!
Amazon Kinesis!
Amazon Elastic!
!
Transcoder!
Amazon !
!
AppStream!
AWS OpsWorks!
+280!
2013!
Amazon SWF!
Amazon Redshift!
Amazon Glacier!
Amazon !
!
Dynamo DB!
Amazon !
!
CloudSearch!
AWS Storage!
!
Gateway!
AWS Data !
!
Pipeline!
+159!
2012!2008!
+24!
Amazon EBS!
Amazon!
!
CloudFront!
+500!
Amazon Cognito!
Amazon Zocalo!
Amazon Mobile!
!
Analytics!
AWS CodeCommit!
AWS CodePipeline!
AWS CodeDeploy!
Amazon RDS!
!
for Aurora!
AWS Key!
!
Management Service!
AWS Config!
Amazon EC2!
!
Container Service!
AWS Lambda!
AWS Service Catalog!
2014!
Trade Capex for
variable expense
1
Pricing model
choice to support
variable & stable
workloads
On-demand!
Reserved!
Spot
3
Save more
money as you
grow bigger
Tiered pricing!
Volume
discounts!
Custom pricing
4
Economies-of-scale
provide lower costs
than companies can
do on their own
2
47 price reductions
since 2006!
#4: Cost Savings and Flexibility
The AWS Price Reduction Philosophy
More AWS
Usage!
More
Infrastructure!
Economies!
of Scale!
Lower
Infrastructure
Costs!
Reduced
Prices!
More
Customers!
47 PRICE
REDUCTIONS
SINCE 2006
Infrastructure
innovation!
Ecosystem!
Global Footprint!
New Features!
New Services!
Recap : 4 reasons why AWS is adopted so fast
#1 Agility!
!
#2 Platform Capabilities!
!
#3 Continuous iteration and innovation!
!
#4 Cost savings!
Agile Innovation
Cloud
Soluzioni di automazione nella creazione
di ambienti di test e produzione
attraverso
l’utilizzo di strumenti di configuration
management (Puppet, Chef, Vagrant) e
dei servizi di deployment and
management di AWS (Cloudformation,
CodeDeploy, Elastic Beanstalk,
OpsWorks, ECS). Supporto nella
progettazione e sviluppo di applicazioni
cloud based.
Sviluppo Agile
Realizzare soluzioni software innovative
e di qualità è la nostra passione.
Utilizziamo Metodologie Agili per meglio
governare i progetti. Lavoriamo con il
cliente aiutandolo a definire il Product
Backlog e a gestire le priorità.
Produciamo software funzionante in cicli
brevi, pratichiamo il TDD, il pair
programming e la Continuous
Integration.
DevOps
Ci proponiamo come azienda in grado di
guidare l’adozione di pratiche di DevOps
il cui obiettivo ultimo è l’implementazione
della Continuous Delivery. Affianchiamo
sia i gruppi di sviluppo che i gruppi di
operations al fine di creare una “Delivery
Pipeline” che partendo dal configuration
management permette la creazione e
l’esecuzione di test (automatici o
manuali) nei vari ambienti.
Corsi di formazione AWS
Xpeppers è Authorized Training Partner per l’Italia
Architecting on AWS
31 Marzo – 2 Aprile 2015
Bologna
Developing on AWS
12 -14 Maggio 2015
Bologna
SysOps on AWS
9 – 11 Giugno 2015
Milano
Architecting on AWS
Advanced Concepts
15 -17 Aprile 2015
Milano
Thank you and Enjoy!

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AWSome Day, Milan | 5 Marzo 2015 - Opening Keynote (Nicola Previati - Italy Territory Manager AWS)

  • 2.   Milano,  5  Marzo  2015   Nicola  Previa,   Territory  Manager  Italy  
  • 3. Thank  you  to  our  Global  Sponsor  Intel  
  • 4. Thank  you  to  our  Training  Partner  XPeppers  
  • 5. Agenda 8:30  –  9:15    Registrazione   9:15  –  10:00    Opening  Keynote  &  Training  Kickoff   10:00  –  10:30    Break   10:30  -­‐  11:15    Introduzione  a  AWS   11:15  –  12:00    AWS  Storage   12:00  –  13:00    Pranzo   13:00  -­‐  14:15    AWS  Compute  Services  &  Networking   14:15  –  15:00    AWS  Managed  Services  &  Database   15:00  –  15:30    Break   15:30  –  16:30    AWS  Deployment  &  Management   16:30  –  17:00    Keynote  di  chiusura     Seguirà  l’incontro  dell’AWS  User  Group  
  • 6. “Increasingly, organizations are asking what can’t go to the cloud, rather than what can…” “[Enterprise customers are] skipping the years of early getting-their- feet-wet, and immediately jumping in with more significant projects, with more ambitious goals…” “As 2014 dawns, we’re moving into an era of truly mainstream adoption of cloud…”
  • 7. Why are companies adopting cloud computing and AWS so quickly?!
  • 8. The primary reason businesses are moving so quickly to AWS and the cloud #1: Agility
  • 9. Why does agility matter?!
  • 11. Total Number of Guests January 2013! 4 Million! Sep 200 8! Mar 2009! Sep 2013! Sep 2009! Mar 2013! Sep 2012! Mar 2012! Sep 2011! Mar 2011! Mar 2010! Sep 2010! 3M! Mar 2014! Jun 2014! 6M! 9M! 12M! 15M!
  • 12. Sep 200 8! Mar 2009! Sep 2013! Sep 2009! Mar 2013! Sep 2012! Mar 2012! Sep 2011! Mar 2011! Mar 2010! Sep 2010! June 2014! 15 Million! Up By Over 10 Million In One Year! Total Number of Guests 3M! Mar 2014! Jun 2014! 6M! 9M! 12M! 15M!
  • 15. A Culture of Innovation: Experiment Often & Fail Without Risk
  • 16. A broad and deep platform helps customers" build sophisticated, scalable applications! #2: Platform Breadth
  • 17. Support Certification Training Professional Services Technology Partners Consulting Partners AWS Marketplace Ecosystem Elastic Beanstalk for Java, Node.js, Python, Ruby, PHP and .Net OpsWorks CloudFormation Containers & Deployment (PaaS) Management & Administration IA M CloudWatch CloudTrail APIs and SDKs Management Console Cloud HSM Command Line Interface Direct Connect Route 53 VP C Networking Analytics Data Pipeline Redshift EM R Kinesi s SW F SN S SQ S CloudSearch SE S AppStream CloudFront Application Services WorkSpaces Regions Availability Zones Content Delivery POPs Storage Gateway S3 EBS Glacier Import/Export DynamoDB ElastiCache Storage Compute Databases RDS MySQL, PostgreSQL Oracle, SQL Server Elastic Load Balancer EC2 Auto Scaling
  • 18. 11 regions 28 availability zones 52 edge locations It’s Not Just Having Services in a Couple of Regions
  • 19. #3: Continual Iteration and Innovation AWS continuously upgrades infrastructure, so you don’t have to
  • 20. A RAPID PACE! OF INNOVATION! 2009! Amazon RDS! Amazon VPC! Auto Scaling! Elastic Load! ! Balancing! +48! 2010! Amazon SNS! AWS Identity ! ! & Access ! ! Management! Amazon Route 53! +61! 2011! Amazon ! ! ElastiCache! Amazon SES! AWS ! ! CloudFormation! AWS Direct ! ! Connect! AWS Elastic ! ! Beanstalk! GovCloud! +82! Amazon ! ! CloudTrail! Amazon ! ! CloudHSM! Amazon ! ! WorkSpaces! Amazon Kinesis! Amazon Elastic! ! Transcoder! Amazon ! ! AppStream! AWS OpsWorks! +280! 2013! Amazon SWF! Amazon Redshift! Amazon Glacier! Amazon ! ! Dynamo DB! Amazon ! ! CloudSearch! AWS Storage! ! Gateway! AWS Data ! ! Pipeline! +159! 2012!2008! +24! Amazon EBS! Amazon! ! CloudFront! +500! Amazon Cognito! Amazon Zocalo! Amazon Mobile! ! Analytics! AWS CodeCommit! AWS CodePipeline! AWS CodeDeploy! Amazon RDS! ! for Aurora! AWS Key! ! Management Service! AWS Config! Amazon EC2! ! Container Service! AWS Lambda! AWS Service Catalog! 2014!
  • 21. Trade Capex for variable expense 1 Pricing model choice to support variable & stable workloads On-demand! Reserved! Spot 3 Save more money as you grow bigger Tiered pricing! Volume discounts! Custom pricing 4 Economies-of-scale provide lower costs than companies can do on their own 2 47 price reductions since 2006! #4: Cost Savings and Flexibility
  • 22. The AWS Price Reduction Philosophy More AWS Usage! More Infrastructure! Economies! of Scale! Lower Infrastructure Costs! Reduced Prices! More Customers! 47 PRICE REDUCTIONS SINCE 2006 Infrastructure innovation! Ecosystem! Global Footprint! New Features! New Services!
  • 23. Recap : 4 reasons why AWS is adopted so fast #1 Agility! ! #2 Platform Capabilities! ! #3 Continuous iteration and innovation! ! #4 Cost savings!
  • 24.
  • 25. Agile Innovation Cloud Soluzioni di automazione nella creazione di ambienti di test e produzione attraverso l’utilizzo di strumenti di configuration management (Puppet, Chef, Vagrant) e dei servizi di deployment and management di AWS (Cloudformation, CodeDeploy, Elastic Beanstalk, OpsWorks, ECS). Supporto nella progettazione e sviluppo di applicazioni cloud based. Sviluppo Agile Realizzare soluzioni software innovative e di qualità è la nostra passione. Utilizziamo Metodologie Agili per meglio governare i progetti. Lavoriamo con il cliente aiutandolo a definire il Product Backlog e a gestire le priorità. Produciamo software funzionante in cicli brevi, pratichiamo il TDD, il pair programming e la Continuous Integration. DevOps Ci proponiamo come azienda in grado di guidare l’adozione di pratiche di DevOps il cui obiettivo ultimo è l’implementazione della Continuous Delivery. Affianchiamo sia i gruppi di sviluppo che i gruppi di operations al fine di creare una “Delivery Pipeline” che partendo dal configuration management permette la creazione e l’esecuzione di test (automatici o manuali) nei vari ambienti.
  • 26. Corsi di formazione AWS Xpeppers è Authorized Training Partner per l’Italia Architecting on AWS 31 Marzo – 2 Aprile 2015 Bologna Developing on AWS 12 -14 Maggio 2015 Bologna SysOps on AWS 9 – 11 Giugno 2015 Milano Architecting on AWS Advanced Concepts 15 -17 Aprile 2015 Milano
  • 27. Thank you and Enjoy!