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1. Australia's largest computer and IT peripheral products
manufacturer pioneer computer company Pioneer,
announced the cooperation with the red persimmon
Information Technology Shenzhen Co., Ltd., launched in
the Chinese market the first phase of three of the Dream
Book brand laptops and two Tablet PC, formally entered
the Chinese retail market.

2. It is reported that this year, China and Australia
established diplomatic relations the 40th anniversary of
the Pioneer computer company to enter the Chinese
market is the next trip to promote investment in the
Australian Science and Technology Committee that
composed by the prominent Australian Government,
science and technology and the investment community,
Australian Ambassador to H E Ms Frances Adamson, visit
the conference site to cheer.

3. Local advantages in the Chinese PC market, Lenovo With a
dominant market share of Hewlett-Packard, Dell, Acer and
other industry giants have continued to decline, Pioneer in
the computer at this time announced its entry into the
Chinese market, it helps the industry by surprise.

4. The pioneer in the computer's entry into the China
market, and did not choose the traditional PC channels,
but take a differentiation strategy, with the tomatoes
subsidiary, the target market positioning was in the
education market.

5. Tomatoes subsidiary was established in 2011, mainly in
the major colleges and universities built a sales network of
K-SHOP, combined with E-SHOP online store, hoping to
create a one-stop campus and enjoy digital content
platform.

6. Up to now, the red persimmon has set up 30 sales outlets
in major colleges and universities in Beijing, Shanghai,
Guangzhou and other cities, at the end of this year, 80
sales outlets of the major institutions will exit in the
developing cities across the country. Red persimmon
digital experience Museum the K-SHOP has been the
introduction of Microsoft, Pennefather, kingston, dozens
of digital products.

7. Australian Pioneer computer, general manager Jeff told
that red persimmon in Chinese colleges and universities
have set up innovative channels. Allows the Dream Book
brand notebook computers and tablet PCs gradually
rooted Students consumer groups, and lay the foundation
for the mass market in the future.

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