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Hacking	with	Social	Impact	- Turning	Open	Data	into	Digital	Innovations
Dr.	Sabine	Brunswicker	|	Maria	L.	Whipple	|	Pekham Dey |	Marlen	Promann |	Jia Lin	Cheoh
Peng	Li	|	Junayd Merchant	|	Gagandeep Singhkhanuja |	Jesus	Enrique	Aldana Sigoña
August	29th,	2017
Research Center of
Open Digital Innovation (RCODI)
Purdue	Honors	College	Gold	IronHacks	Fall	2017	Info	Session
AGENDA
§ Empowering	citizens:	open	data	innovators	with	social	impact	
§ About	IronHacks:	A	new	digital	innovation	experience	
§ Insights	from	prior	hacks	and	testimonials	from	students
§ Gold	IronHacks	Fall	2017	and	the	Open	Data	Hacking	class	
§ The	collaboration	with	Colombia:	Purdue-UNAL	Gold	IronHacks
§ Contacts
Agenda
§ Introduction
INTRODUCTION
§ Initiative to create openness in Government to ensure public trust and establish a system of
transparency, public participation, and collaboration (President Obama, 2009).
WHAT IS OPEN GOVERNMENT AND OPEN DATA?
The	Open	Data	Movement	is	here…	just	search
Open	data	have	become	an	
important	source	of	digital	
innovation	(www.data.gov)
WINTER:	
Rescuing	snow	
covered	water	
hydrants	led	to	
high	
government	
costs
Example: City of Boston & Code for America
OPEN	INNOVATION:	A	hacker	had	
a	brilliant	idea:	he	developed	a	
web	application	for	citizens	to	
adopt	a	hydrant	next	to	their	
house	and	remove	the	snow	
every	day.
REAL	IMPACT:	A	small	app	
significantly	reduced	
governmental	spending,	
which	could	now	be	used	
for	other	more	important	
public	welfare	objectives.
EXAMPLE
ANOTHER EXAMPLE OF AN OPEN DATA MASHUP
SAFETY:	Open	data	apps	can	also	
address	important	societal	challenges	
such	as	crime	rates	and	safety.
INTRODUCTION
Current infrastructures do not support collaboration and social learning
CURRENT	HACKING:	
Open	Data	has	become	
foundational	for	creating	
digital	innovations	
(Auer	et	al.,	2007).
INNOVATION	
PRODUCTIVITY:	
We	study	how	new	digital	
infrastructures	and	analytics	
support	re-use	and	make	
individuals	more	productive	
(large-scale	online	
experiments)
REAL	WORLD	
IMPACT:
Support	innovators	in	
designing	mash-ups	that	
use	info	to	support	better	
decision	making.
§ About Purdue IronHacks
ENGAGEMENT PROCEDURES
ABOUT PURDUE IRONHACKS
Go	to	video:	
IronHacks
Here is a short video talking about IRONHACKS
IronHacks: Not your ordinary hackathon
Traditional ‘Hackathons’ The	Purdue	IronHacks
36 hrs of	high	energy;	less	creativity 4 weeks:	4x high-energy	hacking +	time	for	creativity
Proprietary code:	no	sharing with	others Open access:	shared and	can	build	on	others’	code
Mentorship during	the	36	hrs;	
Feedback on	final	solution
4	iterations: hackers	get	valuable technical,	market,	
and	user	feedback	from	experts;	constant	guidance
Constant physical	presence and	interaction
Virtual presence	and	communication;	
hackers can	work	on	problems	when	they	wish
GOAL:
Facilitate	entrepreneurial	individuals	to	turn	open	data	into	digital	
innovations	(mash-ups)	that	create	value	for	citizens.
ABOUT PURDUE IRONHACKS
INNOVATE	WITH	OPEN	DATA:		Create	a	novel,	cool,	and	performative	mash-up	
embedded	in	a	website	that	helps	users	solve	a	problem.
OUTPERFORM	&	LEARN	FROM	OTHERS:	IronHacks	is	a	competition,	but	you	also	get	
feedback	and	learn	from	others.
HACK	VIRTUALLY	&	MEET	PHYSICALLY:	We	offer	training	on	open	data,	APIs,	and	
programming	tools	(HTML,	CSS,	jQuery,	D3.js).
GAIN	&	FAME	IN	MANY	WAYS:		Learn,	improve	your	score,	gain	reputation	and	win	a	
prize.
5 cycles: hack, breathe, learn, iterate, and win...
ABOUT PURDUE IRONHACKS
§ Slide on platform
ABOUT IRONHACKS
Last spring we launched a new fully integrated system
Presentation	Module	
()
Code	Module
Contest	Platform
ENGAGEMENT PROCEDURES
Contest	
Forum	
(Front-
end)	
Registration	Portal
Database	of	Forum
Behavioral	Analytics	
(Clicks,	Posts,	etc.)
Review	Module	
(including	automated	scoring)
Code	error	detection,	automatic	hosting,	
posting	of	scores,	etc.	
Judges/Reviewers
Participants
Admin
ABOUT PURDUE IRONHACKS
Our challenges focus societal questions that matter to all of us
AFFORDABLE	
HOUSING
Help new	students
find safe and	
affordable housing
near their university.
HEALTHY	
LIVING
Help	users	buy
cheap,	seasonally	
fresh vegetables	
from	local	markets.	
TRACK	
EPIDEMOLOGY	
Help	travelers	assess
the	probability	of	
disease	exposure	on	
travel	routes	and	
across	geographies.
TRAVEL	
SAFETY
Help travelers
remain safe on the
road and	avoid
hazardous weather
conditions.
ABOUT PURDUE IRONHACKS
You have to develop an interactive mash-up: A map, data visualization, interaction
forms
Components and parameters in decision support system (Guo,	J.,	&	Tokuda,	T., 2010).	
Generic	mashup	
components
ABOUT PURDUE IRONHACKS
1. Commit	at	least	one	new	version	of	your	app	via	Git in	each	of	the	4	phases
2. Do	not	work	in	teams	as	IronHacks	is	an	individual	competition
3. You	need	to	be	the	submitter	of	the	app	(Be	ethical)	– otherwise	you	will	be	disqualified.	Follow	the	
Purdue	IronHacks	Honor	Code	(we	allow	re-use	but	not	blunt	copying	because	then	the	award	will	go	to	
another	coder;	we	assume	that	most	of	the	app	builds	upon	your	ideas)
4. To	qualify	for	an	award	you	have	to	fill	in	a	short	IronHack	survey	at	the	beginning	and	after	the	hack	as	
requested	by	NSF	and	Purdue	(your	data	will	remain	anonymous)
5. Discuss	general	questions	on	the	IronHacks	forum	only	to	increase	the	chances	to	qualify	for	award	
category	3	(communication	about	solutions	with	ANY	IRONHACKS	participant	face-to-face	is	AGAINST	the	
rules)
6. Don’t	panic:	The	code	you	submit	in	the	first	phase	does	NOT	have	to	be	a	full	working	application;	it	can	
be	a	prototype	or	working	solution
….and to follow the community rules
ABOUT PURDUE IRONHACKS
ERROR	FREE	
TECHNOLOGY
• Major	errors:	
does	not	work
• Moderate errors:	
impedes	full	
functionality
• Minor errors:	
cosmetic
USER	
REQUIREMENTS
• Improves
decision	making	
• Comparative	
options
INFORMATION	
VISUALIZATION
• Affords
recognizable	
interactions
• Reduces	
cognitive	work	
load	(option)
• Minimal
reliance	on	
memory
DATA	NOVELTY
• Combine
different	
datasets	in	a	
novel ways
• Move beyond
standard	
visualizations
We have developed a rigorous and objective evaluation methodology:
Trained experts assess the app in four dimensions based on validated metrics.
ABOUT PURDUE IRONHACKS
All your effort should be rewarded, …
Internship
Opportunity
IronHacks
Certificate
Amazon
Giftcards
Class	
Credit	
ABOUT PURDUE IRONHACKS
Best	Solution	($500	Amazon	Gift	Card):	
4	equally	weighed	criteria	applied	in	the	final	round:	(1)	Technology,	(2)	User	
Requirements,	(3)	Usability,	and	(4)	Novelty.	The	highest	aggregate	score	wins.
Winning	Spirit	($250	Amazon	Gift	Card):
Those	among	the	top	25%	(average	of	all	4	criteria)	in	each of	the	all	hacking	
phases	qualified	for	this	award.	
Community	Spirit	($150	Amazon	Gift	Card):	
Those	who	made	the	most	valuable	contributions to	the	discussion	qualified	
for	this	award	(nr	of	posts,	nr	of	people	that	found	the	comment	useful,	and	
expert	judgment).
Today, we are here to award the winners of our Purdue-UNAL IronHacks 2017
ABOUT PURDUE IRONHACKS
PURDUE IRONHACKS SPONSORSHIP
We work in close collaboration with corporate and government sponsors
CREATE AN IMPACT
Since 2015 we have been creating impact in 4 ways…
SCIENTIFIC	AND																						
TECHNOLOGICAL	IMPACT
Opportunity	to	support	research	
about	smart	environments	(metrics,	
information	transparency,	
recommenders)	that	make	developers	
more	productive	in	mash-up	design.
BROADER	IMPACT	ON																													
OPEN	DATA	MOVEMENT	
Partnerships	established	with	Code	for	
America,	Indianapolis,	Purdue	
Hackers,	and	City	of	West	Lafayette	to	
put	Open	Data	on	the	Indiana	map	
and	agenda.
ENTREPRENEURIAL	IMPACT
A	new	virtual	movement	of	hacking	
has	emerged	at	Purdue	and	beyond:	
expansion	to	Indiana	University.	
Virtual	setting	encourages	a	more	
diverse	audience.	
TALENT	IMPACT
Students	develop	an	understanding	
and	application	of	open	data	and	open	
source	through	real-world	exposure	
and	experience.	
IMPACT
§ The Gold IronHacks Experience
Our process is set-up to support in an iterative development
Hack	
Phase	
1
Eval.	
phase	
1
Hack	
Phase	
2
Eval.	
phase	
2
Hack	
Phase	
3
Eval.	
phase	
3
Developers
UX	Experts
Winners	
award	
ceremony
Hack	
Phase	
4
Eval.	
phase	
4
2x	week:	mentoring	and	help	sessions	(virtual	and	physical)
Tech		Experts
Training	
sessions
3	day	hacking	sessions
1x	week:	mentoring	and	help	sessions	(virtual	and	physical)
GOLD IRONHACKS EXPERIENCE
Eval.	
phase	
5
Hack	
Phase	
5
Before we started the hack, we offered three weeks of training; many of you made use
of it
GOLD IRONHACKS EXPERIENCE
During the pre-hacking phase, we offered on the spot training in the technologies
needed
GOLD IRONHACKS EXPERIENCE
Tutorial Date Content	of	class/Training
1st Wednesday	October	11 • Intro	to	HTML
• Intro	to	CSSGitHub setup	required	
for	homework	submissions
2nd Wednesday	October	18 • JavaScript and	JQuery
3rd Wednesday	October	25 • D3.js
• Google	Maps
4th Wednesday	November 1 • Usability	
• How	to	make
During the pre-hacking phase, we offered three tutorials in the technologies needed.
For this Fall, you will also learn about usability and visualizations.
GOLD IRONHACKS EXPERIENCE
Tutorial Date Content	of	class/Training
1st Wednesday	October	11 • Intro	to	HTML
• Intro	to	CSSGitHub setup	required	
for	homework	submissions
2nd Wednesday	October	18 • JavaScript and	JQuery
3rd Wednesday	October	25 • D3.js
• Google	Maps
4th Wednesday	November 1 • Usability basics
• How	to	make	data	useful
Just like in a real-world setting, you had to find a solution under time constraints
GOLD IRONHACKS EXPERIENCE
4TH phase3RD phase	 à2ND phase à1ST phase	 à
GOLD IRONHACKS EXPERIENCE
Solving the challenge question required that you continuously ask questions
CHICAGO POINT
Check out this winning app!
Number	of	datasets:	6	|	User	Experience:	84%	|	Technology:	76%	
Novelty:	68%	|	Information	Visualization:	97%
HTTP://104.131.176.222/
Degly, one of the winners from the UNAL Spring 2017 competition, shares why he is
such an avid supporter of IronHacks. Click here to listen to Degly:
AWARDS AND PRIZES
https://www.youtube.com/
watch?v=jzcfpPAtIIM
Since 2015, WE HAVE BEEN GROWING
4
2015:	
Open	
Pilot
2016:	
Open	
Pilot
2016:	
In-class
2016:	
In-class
2017:	
Purdue,	
UNAL
22 26 68
200
FUTURE DEVELOPMENT
Numbers	represent	participants	per	hack
2017	
Fall	
2018	
Spring	
Bubble	represents	the	number	of	participants	at	the	
IronHacks	competition,	globally.
§ Gold IronHacks Fall 2017 and Open Data Hacking
§ Fall 2017 IronHacks Timeline
1-2
Nov
Check
out	
scores
Scores	in
at	8 pm
29-31
Oct
Work	
hard,	be
creative
SUBMIT:	
Oct	31
6-7
Nov
Check
out	
scores
Scores	in
at	8 pm
8-10
Nov
Work	
hard,	be
creative
SUBMIT:	
Nov	10
11-12
Nov
Check
out	
Scores
Scores	in
at	8 pm
Final		winners		
and Awards		
Ceremony!
The IRONHACKS
Phases:
Milestones/
Metrics:
13-15
Nov
Work	
hard,	be
creative
SUBMIT:	
Nov	15
16-17	
Nov
Check
out	
scores
Scores	in
at	8 pm
Developers: Hacking
Phase	1
October	29– November	30October	11-28 December	1
3-5
Nov
Work	
hard,	be
creative
SUBMIT:	
Nov	5
18-20	
Nov
Work	
hard,	
final	
push!
SUBMIT:	
Nov	20
21-30	
Nov
Wait…
Hacking
Phase	2
Hacking
Phase	3
Hacking
Phase	4
Hacking
Phase	5
Evaluation		
Phase 1
Evaluation		
Phase 2
Evaluation		
Phase 3
Evaluation		
Phase 4
Evaluation	
Phase 5Expert	Panel:
RCODI	Symposium	
Oct	11
Virtual	classes,	
tutorials,	exercises	
&	sample projects
Post-hack survey	
Nov	26
Award	Ceremony
Dec	1
Professor:	
Sabine	
Brunswicker
TR:	1.30-2.45	pm
(Room:	GRIS	012)
Why should you take this class:
• Real-world	experience	only
• Two	staged:	Engage	in	open	data	hacking	
(Purdue	IronHacks)	and	use	user	testing	
techniques	to	make	your	“app”	ready	for	the	
market	
• 8	weeks	only:	training	starts	October	11
Learning objectives:
• Get	familiar	with	open	data
• Learn	how	to	bring	web	programming	to	
innovation	use	
• Learn	about	usability	and	A/B	to	launch	new	
technologies
Tech 499 - Open Data Hacking - Dr. Sabine Brunswicker - TR 1.30-2.45 pm
GOLD IRONHACKS FALL 2017 AND OPEN DATA HACKING
ENROLL NOW
ENROLL NOW
To participate in the hacks, you must enroll in the class now
§ The Collaboration with Colombia
In 2017, Universidad Nacional de Colombia – Purdue University joined to run IronHacks!
IMPACT AND IRONHACKS FUTURE
Jairo	Aponte	PhD
Software	
Engineering I	&	II
Alejandro	Díaz	
Vecchio,	Student
Ambassador
Nicolas	Munera
Lecturer
Dr.	Sabine	
Brunswicker	
Director,	RCODI
Marlen	Promann
User	Experience	
Evaluation	Expert
Pekham Dey
Project	Manager
Junayd Merchant	Jia	Lin	Cheoh	 Peng	Li	
Tech	Team	
Maria	L.	Whipple	
Assistant	Manager
RCODI
IRONHACKS TEAM
Gagandeep
Singhkhanuja
Jesus-Enrique
Aldana-Sigona
Computational	
researcher
QUESTIONS AND ANSWERS
1.	Are	there	prerequisites	for	the	class?	
No.
2.	How	much	programming	skills	do	I	need?	
Very	little	programming	skills	are	required.	Our	training	sessions	that	include	
virtual	classes,	tutorials,	exercises,	tech	help	sessions	and	sample	projects
get	you	ready	for	the	competition.	
3.	How	many	hours	do	we	meet?	
It	is	mostly	a	virtual	class,	but	you	will	have	the	opportunity	to	see	your	
professor	15	hours.	
4.	Is	it	a	letter	or	pass	or	fail	class?	
Pass	or	fail.	We	base	your	performance	on	your	ability	to	continuously	improve	
your	work.		
The most frequently asked questions
QUESTIONS AND ANSWERS
QUESTIONS	AND	ANSWERS
Your questions are answered here

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