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By Kiera Garrison & Paige Hetherington
AUDIENCE RESEARCH
TRAILER #1 - INSIDIOUS
• http://www.youtube.com/watch?v=tVkVzbxI8vw
QUESTIONS #1
• What is the most effective part of this trailer?
• How does the ticking of the timer at the beginning make you
feel?
• After watching this trailer, do you want to watch the film? If so
why? If not why?
• On a scale of 1 to 10, 10 being the scariest, how scary would
you say this film is? And why?
TRAILER #2 - SINISTER
• http://www.youtube.com/watch?v=pgYxydrVlDk
QUESTIONS #2
• What is the most effective part of this trailer?
• How does the music throughout this trailer effect you?
• After watching this trailer, do you want to watch the film? If so
why? If not why?
• On a scale of 1 to 10, 10 being the scariest, how scary would
you say this film is? And why?
TRAILER #3 – TEXAS CHAINSAW
• http://www.youtube.com/watch?v=75TvtJIbbNY
QUESTIONS #3
• What is the most effective part of this trailer?
• Do you think that this film is still scary even though it has little
dialogue but more music? And why?
• After watching this trailer, do you want to watch the film? If so
why? If not why?
• On a scale of 1 to 10, 10 being the scariest, how scary would
you say this film is? And why?
POSTER #1
VS
QUESTIONS #1
• What interests you about the image on the first poster? And
why?
• What is your opinion of the colour scheme in the second poster?
• Which poster do you prefer and why?
POSTER #2
VS
QUESTIONS #2
• What is interesting about the first poster and why does it interest
you?
• Do you think that the colour scheme on the second poster is
effective and why?
• How do you think that the words ‘IT’S A TRAP’ link with the
image on the second poster?
• Which poster do you prefer and why?
POSTER #3
VS
QUESTIONS #3
• What is effective about the image on the first poster?
• What do you think of the effects of the title on the first poster?
• How creepy do you think the image is on the second poster?
• Which poster do you prefer and why?

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Audience research

  • 1. By Kiera Garrison & Paige Hetherington AUDIENCE RESEARCH
  • 2. TRAILER #1 - INSIDIOUS • http://www.youtube.com/watch?v=tVkVzbxI8vw
  • 3. QUESTIONS #1 • What is the most effective part of this trailer? • How does the ticking of the timer at the beginning make you feel? • After watching this trailer, do you want to watch the film? If so why? If not why? • On a scale of 1 to 10, 10 being the scariest, how scary would you say this film is? And why?
  • 4. TRAILER #2 - SINISTER • http://www.youtube.com/watch?v=pgYxydrVlDk
  • 5. QUESTIONS #2 • What is the most effective part of this trailer? • How does the music throughout this trailer effect you? • After watching this trailer, do you want to watch the film? If so why? If not why? • On a scale of 1 to 10, 10 being the scariest, how scary would you say this film is? And why?
  • 6. TRAILER #3 – TEXAS CHAINSAW • http://www.youtube.com/watch?v=75TvtJIbbNY
  • 7. QUESTIONS #3 • What is the most effective part of this trailer? • Do you think that this film is still scary even though it has little dialogue but more music? And why? • After watching this trailer, do you want to watch the film? If so why? If not why? • On a scale of 1 to 10, 10 being the scariest, how scary would you say this film is? And why?
  • 9. QUESTIONS #1 • What interests you about the image on the first poster? And why? • What is your opinion of the colour scheme in the second poster? • Which poster do you prefer and why?
  • 11. QUESTIONS #2 • What is interesting about the first poster and why does it interest you? • Do you think that the colour scheme on the second poster is effective and why? • How do you think that the words ‘IT’S A TRAP’ link with the image on the second poster? • Which poster do you prefer and why?
  • 13. QUESTIONS #3 • What is effective about the image on the first poster? • What do you think of the effects of the title on the first poster? • How creepy do you think the image is on the second poster? • Which poster do you prefer and why?