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ATCM 2335 Internet Studio 1: Week 1 Presentation
This document provides an overview of an Internet Studio class. It introduces the instructor, Ken Starzer, and lists some of the classes he has taught. It outlines assignments for the course, including introducing a partner in breakout rooms, developing a unique website idea that fills a need, and choosing a portfolio platform rather than creating one from scratch. Examples of website ideas and portfolio sites are also provided.
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ATCM 2335 Internet Studio 1: Week 1 Presentation
- 1. Ken Starzer -Spring 2022 Internet Studio
- 3. Go to yourassigned breakout room in MS Teams and talk to your partner. Be ready to introduce your partner to the class and tell us the following: • Their name and what they like to go by • area of interest • what they hope to get out of this class • Is there something they love, have to do, can’t stop thinking about? What’s their personal passion or obsession other than visual art or design?
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- 9. Task Delegation Communication Entry level -mid managers
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- 17. Online Marketing and CommunicationsSpecialist at the University of Dallas in 2011
- 18. Web Manager atthe University of Dallas in 2016
- 19. Taught at RichlandCollege from 2000 - 2014
- 20. Taught at RichlandCollege from 2000 - 2014 2D Interface Design Basic Animation New Media & Storytelling Multimedia Capstone Introduction to Multimedia Interactive Media 1 Web Design 1 Web Design 2 Portfolio Development
- 22. You will notcreate a portfolio of your work. There are plenty of websites that can help you do that. Choose one.
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- 27. You will developa unique idea for a website that fills a need.
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- 34. You will developa unique idea for a website that fills a need. basecamp project management made easy organization the single plate cooking for single people food shotkit inside your camera bag community
Editor's Notes
- #2 Welcome to ATCM 2335, Internet Studio. This class is an introduction to web publishing and development.
- #4 You won’t learn everything from the professor in this class, so it’s important you get to know your classmates.
- #5 Why did I have you introduce yourselves? Well…
- #6 … your goal in getting a degree is (I presume) to obtain a job when you graduate. Communication has a lot to do with your next job. Every job has three parts. First, you’re required to perform tasks — whether it’s designing web pages to creating graphics — every job requires you to do something, make something or contribute to something, usually a product.
- #7 Many jobs require you to delegate some of your tasks to other individuals or work in a team. By delegating, you can accomplish so much more when the workload is shared.
- #8 And every job requires you to communicate: with customers and clients, to bosses and managers, the ability to communicate is important.
- #9 So the three parts are: communication, delegation and tasks.
- #10 Typically, the jobs you’ll find when you first graduate will be task focused. Generally speaking, tasks make up 60-80% of your first job. Sure, there will be some delegation and communication but for the most part you’ll have to do what you were hired to do: make widgets.
- #11 The breakdown changes when you move from entry level positions to manager- or director-level positions. As a manager and director you still have tasks to complete, but you’ll be expected to delegate more and communicate effectively. The ability to communicate well is an essential function of these higher-level jobs.
- #12 For high-level positions (CEOs, presidents, vice-presidents), communicating is what you do most of the day (60-80% of the time). Delegation requires you to effectively communicate the goals and vision of your company to your employees. Good CEOs communicate well. The factor that determines your ability to take to a high-ranking position within a company is your ability to communicate well.
- #13 Throughout each class I’ll try to sum up the points I’m trying to make. The reason I’m having you introduce yourself in the discussion board is to get you comfortable talking with each other. Communicating and presenting are important skills and you will have abundant opportunities in class to hone these skills.
- #14 So enough about you, let’s talk about me.
- #15 Two of my early projects were developing CD-ROMs for Southside on Lamar, a luxury condo development and The Village apartments, both in Dallas.
- #16 I also helped out with some Flash programming for Dig! The Maya Project in collaboration with the Dallas Museum of Arts.
- #17 In 2007, I created a personal site for Dr. Mihai Nadin in Wordpress.
- #18 In 2011, I was hired full-time as Online Marketing and Communications Specialist at the University of Dallas.
- #19 After moving to another college for a brief period, I came back to the University of Dallas as Web Manager.
- #21 Some of the courses I’ve taught.
- #22 Let’s discuss your semester project.
- #23 If you wanted to create a portfolio in this class, you’re not shooting high enough. There are many other sites that can assist you in doing that.
- #26 Coroflot helps you get your portfolio in front of hiring mangers. This is a great website because it attracts both designers and people who hire designers.
- #28 There are many sites that allow you to create a portfolio. You won’t be doing that. Instead, you’ll crate something new. You will find a need and fill it. Let’s look at some examples.
- #29 The guys at 37signals had clients that included Microsoft, Apple, Dell and many other Fortune 100 companies. A few years ago they created a project management tool for themselves that helped to manage all of their projects. The eventually decided to give up all of their clients and make their project management tool, Basecamp, available to others. It has become wildly successful. In 2004, a member of 37 signals, David Heinemeier Hansson, launched the Rails framework that runs on Ruby (also known as Ruby on Rails). It has been used to build all the applications at 37 signals and thousands of other popular sites.
- #30 The need that Basecamp fulfills is the need for organization — at both the business and personal level. Yes, there are many websites that attempt to do this. What was different about the 37 signals approach was that rather than focusing on bells and whistles and feature overload, they stripped down their product to the essentials and made and easy to use website the focuses on everything you need — and nothing else.
- #31 Shot Kit is where professional photographers show what’s in their camera bags, as well as offer advice on technique and gear.
- #32 Shot Kit helps provide a need for community among a shared profession or hobby.
- #33 Here’s an example from UT Dallas alumna Megan Edwards. She designed this website in her Internet Studio class. Megan studied at Le Cordon Bleu and used her knowledge of cooking to create this simplified guide to the grocery, the kitchen and everywhere in between. Each week she posted a simple shopping list and foodie tidbits for Dallas locals.
- #34 Her website solves a problem for single people who want to eat well but don’t necessarily know how to go about it. This idea is inspired because Megan didn’t this copy this from anywhere but used the knowledge and experience she had to create a completely new website that fulfills a need.
- #35 All three examples are new ideas that fill a need — real or imagined. Basecamp fills the need for organization and makes managing projects easy. The Single Plate answers one of the most basic human needs: the need for food, and addresses a specific audience, singles. Shot Kit allows professional and hobbyist photographers to see how others do their work and help fulfill a need for community. Your semester project should do the same: find a need and find a unique solution for that need.