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AssureBridgeB2B Single Sign-On (SSO) Made Easy Oleg Cohen Oleg.Cohen@assurebridge.com
[object Object]
 What is AssureBridge
 Value Proposition
 Demoagenda ,[object Object],[object Object]
Customer Need BUSINESS DRIVER: To meet partner’s requirement for Web integration with your online offering CUSTOMER PAINS: ,[object Object]
 Company lacks ability to implement SSO quickly
 Partner insists on complex standard compliance
 Staff can’t provide adequate on-going supportCUSTOMER NEED: Rapidly implement  reliable Internet SSO functionality
Customers See Internet SSO as High Risk Client’s actual planning notes flagging timely SSO integration as Risk++
AssureBridge Offering – SSO Exchange Fully-Managed Hosted Single Sign-On Service Connects to your business Web applications Powers seamless SSO between your web applications and your partners’ Provides professional setup, configuration,troubleshooting, and monitoringby AssureBridge experts
Value Proposition – Fastest Implementation Customer Satisfaction OUR STRENGTHS Our customers:  Value Proposition ,[object Object],Fastest Implementation SSO Exchange Expertise Reliable Hosting
Customer Satisfaction OUR STRENGTHS Our customers:  Value Proposition – Expertise Value Proposition ,[object Object],Fastest Implementation SSO Exchange Expertise ,[object Object],Reliable Hosting
Value Proposition – Support Customer Satisfaction OUR STRENGTHS Our customers: Value Proposition ,[object Object],Fastest Implementation SSO Exchange Expertise ,[object Object]
Leverage fault-tolerant infrastructure and expert support to maximize the service uptimeReliable Hosting
Value Proposition – Lowers Barrier to Adoption Customer Satisfaction OUR STRENGTHS Our customers:  Value Proposition ,[object Object],Fastest Implementation Benefit from a reliable and affordableInternet SSO solution SSO Exchange Expertise ,[object Object]
Leverage fault-tolerant infrastructure and expert support to maximize the service uptimeReliable Hosting
AssureBridge Positioning For small and medium businesses  who are under partner pressure to rapidly implement complex Web Single Sign-On SSO Exchange is an affordablefull-service hosted solution that delivers the most reliable standards-compliant Internet SSO functionality in the least amount of time To enable high level of customer and partner satisfactionand the growth of their business
DEMO* AssureBridge SSO Solution * Demo Screenshots are available in the Appendix
Secure Internet SSO is Highly Complex Secure and reliable Internet SSO involves many complex interactions among multiple distributed parties. AssureBridgeshields you from these complexities. Internet SSO involves many complex interactions among multiple parties
Key SSO Challenges Time-To-Market ,[object Object]
Negotiate and coordinate with partnersExpertise ,[object Object]
Knowledge gaps are riskyOperations ,[object Object]
SSO issues require complex troubleshootingSecurity ,[object Object]
Data privacy protectionissues,[object Object]
Knowledge gaps are riskyTime-To-Market ,[object Object]
Negotiate and coordinate with partnersSecurity ,[object Object]
Data privacy protectionissuesOperations ,[object Object]
SSO issues require complex troubleshooting,[object Object]
Web applicationintegrationTime-To-Market ,[object Object]
Negotiate and coordinate with partnersSecurity ,[object Object]
Data privacy protectionissuesOperations ,[object Object]
SSO issues require complex troubleshooting,[object Object]
Negotiate and coordinate with partnersExpertise ,[object Object]
Web applicationintegrationSecurity ,[object Object]
Data privacy protectionissuesOperations ,[object Object]
SSO issues require complex troubleshooting,[object Object]
Web applicationintegrationTime-To-Market ,[object Object]
Lightweight SSO adapters
Integration test harnessSecurity ,[object Object]
Data privacy protectionissuesOperations ,[object Object]
SSO issues require complex troubleshooting,[object Object]
Web applicationintegrationTime-To-Market ,[object Object]

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AssureBridge - B2B Partner Demands SSO - Marketing Presentation

Editor's Notes

  1. AssureBridge’s key mission is to enable B2B partners to quickly establish and securely operate Seamless Sign-On capability for their customers who navigate across multiple web sites.
  2. There might be cases when a small company wants to link to multiple larger/more powerful partners who demand SSO. In this case AssureBridge value proposition is magnified as the burden on the small firm to deliver grows many-fold.
  3. Possible Secondary Business Drivers/Sought Outcomes: Expand customer base Increase revenue Increase online presence (e.g. to up-sell/cross-sell more of your product) Expand to other markets Leverage companion offerings
  4. Short timePowerful partnerStrong demand for SAML 2.0== Risk++Meniton Complexity: You will see in the demo and our clients experience first-hand
  5. Fastest way to implement Internet Single Sign-On Requires the least technical expertise to set-up and manage Most reliable SSO solution available All this at a very affordable cost
  6. Fastest way to implement Internet Single Sign-On Requires the least technical expertise to set-up and manage Most reliable SSO solution available All this at a very affordable cost
  7. Also, this enhances the relationships Always up-to-date Strong, scalable
  8. Unlike with costly implementation of a commercial product, you can deliver withouthigh-priced expert staff, lengthy implementation cycles, and expensive in-house infrastructure.
  9. See the appendix for demo screenshots
  10. Finding ExpertsLengthy Delivery TimesSecurity ConcernsOperations and Support
  11. Fully-managed, integrated, end-to-end solution. We contrast ourselves to other solutions in that they leave you to your own devices to figure out integration and support of the final solution.This is how we make it easy for you.
  12. “Guilty until proven innocent”
  13. Anecdotally, during a recent incident when customer’s partner’s site was experiencing issues and the SSO product was immediately blamed, we were able to not only quickly show that the SSO wasn’t the issue, but also diagnose the root cause of the problem since our tools provide a lot of useful information.