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Assignment
You are employed by a consulting company. Your company has
recently been approached by a European company that is
looking for new business opportunities overseas. One option
that has been suggested to the board of directors is the mobile
telecomindustry in South Africa. Your task is to evaluate the
attractiveness of this industry. You are required therefore to
carry out the necessary research to construct an analysis of the
overall competitiveness and investment attractiveness of South
African mobile telecom industry. You should use a range of
published sources of information in this task, such as books,
academic journals, periodicals, web resources and relevant
databases.
Part 1: Porter’s National Diamond Analysis (2160 words)
Apply the extended version of Porter’s National Diamond
(PND) model to the of South African mobile telecom industry
· Insert diagram with summary of analysis; stating clear the (+)
and (-)
· DO NOT change the diagram/arrows
· Use each condition of the model as a header, use sub-headers
when necessary
· Analyse each condition with relevance to the industry
· Ensure points are relevant.
· Use table, charts, diagrams when necessary.
· State your sources clearly.
Part 2: Market Entry Strategy (720 words)
Based on your research and analysis of the country’s
institutional environment, discuss the advantages and
limitations of using Foreign Direct Investment (FDI) as an entry
strategy for South African mobile telecom industry. You need to
evaluate at least two relevant market entry modes and provide a
clear recommendation.
· Discuss 2 Foreign Direct Investment (FDIs) on its advantages
& limitations.
· Select & recommend 1 FDI based on your analysis in Part 1.
· If Joint Venture or Acquisition -> recommend a South African
company & justify why
· If Greenfield -> recommend location & justify why
Part 3: Contemporary Management Issues (720 words)
Discuss TWO key management issues identified from your
analysis (Part 1 and Part 2) that should be taken into account
before starting operations in South African mobile telecom
industry.
· Problem faced when operating in South Africa,
· Regulation
· Culture
PrintProgram Evaluation Proposal Scoring Guide
Program Evaluation Proposal Scoring Guide
Criteria Non-performance Basic Proficient
Distinguished Revise a needs analysis based on feedback and
information from readings. Does not revise a needs analysis.
Revises a needs analysis but does not adequately address faculty
feedback. Revises a needs analysis based on feedback and
information from readings.Revises a needs analysis based on
feedback and information from readings, as well as further
independent reflection or significant improvements in writing.
Create a plan for collecting appropriate data supported by clear
rationale. Does not discuss ways to collect evaluation data.
Discusses ways to collect evaluation data.Creates a plan for
collecting appropriate data supported by clear rationale. Uses
explicit criteria to evaluate which data is appropriate to collect
and creates a clear and actionable plan for collecting it.
Create a plan for data analysis supported by clear rationale.
Does not plan methods of data analysis.Plans methods of data
analysis, but they are not supported by clear rationale. Creates a
plan for data analysis supported by clear rationale.Evaluates
options for data analysis, supports chosen methods with clear
rationale, and plans clear steps for analysis. Plan ways to
collaborate with others to complete necessary research and
evaluation. Does not plan ways to collaborate with others to
complete necessary research and evaluation. Makes incomplete
or inadequate plans to collaborate with others to complete
necessary research and evaluation.Plans ways to collaborate
with others to complete necessary research and evaluation.
Evaluates alternatives to plan ways to collaborate with others to
complete necessary research and evaluation. Analyze best
standards and criteria for evaluating a program. Does not
describe standards and criteria for evaluating a program.
Describes standards and criteria for evaluating a program.
Analyzes best standards and criteria for evaluating a program.
Develops and applies explicit criteria to evaluate the best
standards and criteria for evaluating a program. Write clearly,
with correct spelling, grammar, syntax, and good organization.
Does not write clearly, and there are errors in spelling,
grammar, syntax, and organization. Writes clearly overall, but
there are some errors in spelling, grammar, syntax, or
organization. Writes clearly, with correct spelling, grammar,
syntax, and good organization. Writes concisely with excellent
clarity and organization, with no errors in spelling, grammar or
syntax, and employing critical or analytical reasoning as
needed. Comply with APA guidelines for style and
formatting. Does not use APA format and style. Uses APA
format and style but inconsistently and with errors. Complies
with APA guidelines with few minor errors. Complies with APA
guidelines consistently with no errors.
Running head: APA STYLE PAPER TEMPLATE
1
APA STYLE PAPER TEMPLATE
8
[Instructional text in this template is contained in square
brackets ([…]). After reading the instructional text, please
delete it, and use the document as a template for your own
paper. To keep the correct format, edit the running head, cover
page, headings, and reference list with your own information,
and add your own body text. Save this template in a file for
future use and information.
The running head is an abbreviated title of the paper. The
running head is located at the top of pages of a manuscript or
published article to identify the article for readers. The running
head should be a maximum of 50 characters, counting letters,
punctuation, and spaces between words. The words "Running
head" are on the cover page but not on the rest of the document.
The running head title is all capital letters. Page 1 begins on the
cover page. The entire document should be double-spaced, have
1-inch margins on all sides, and use 12-point Times New Roman
font.]
Full Title of Paper
Learner's Full Name
Course Title
Assignment Title
Capella University
Month, Year
Abstract
[An abstract is a brief, comprehensive summary of the contents
of a paper. This section is optional, so check assignment
requirements. The abstract allows readers to quickly review the
key elements of a paper without having to read the entire
document. This can be helpful for readers who are searching for
specific information and may be reviewing many documents.
The abstract may be one of the most important paragraphs in a
paper because readers often decide if they will read the
document based on information in the abstract. An abstract may
not be required in some academic papers; however, it can still
be an effective method of gaining the reader's attention. For
example, an abstract will not be required for Capella's first
course, PSYC3002. The following sentences serve as an
example of what could be composed as an abstract for this
paper: The basic elements of APA style will be reviewed,
including formatting of an APA style paper, in-text citations,
and a reference list. Additional information will address the
components of an introduction, how to write effective
paragraphs using the MEAL plan, and elements of a summary
and conclusion section of a paper.]
Full Title of Paper
[In APA style, the heading “Introduction” is not used; instead
the introduction appears under the paper’s full title. An
effective introduction often provides an obvious statement of
purpose to help the reader know what to expect while helping
the writer to focus and stay on task. For example, this paper
will address several components necessary to effectively write
an academic paper including (a) how to write an introduction,
(b) how to write effective paragraphs using the MEAL plan, and
(c) how to properly use APA style.
An introduction may consist of four main components
including (a) the position statement, thesis, or hypothesis,
which describes the author's main position; (b) the purpose,
which outlines the objective of the paper; (c) the background,
which is general information that is needed to understand the
content of the paper; and (d) the approach, which is the process
or methodology the author uses to achieve the purpose of the
paper. Authors may choose to briefly reference sources that will
be identified later on in the paper as in this example (American
Psychological Association, 2010a; American Psychological
Association, 2010b; Walker, 2008).]
Level One Section Heading is Centered, Bold, Uppercase and
Lowercase
[Using section headings can be an effective method of
organizing an academic paper. The section headings should not
be confused with the running head, which is a different concept
described in the cover page of this document. Section headings
are not required according to APA style; however, they can
significantly improve the quality of a paper. This is
accomplished because section headings help both the reader and
the author.]
Level Two Section Heading is Flush Left, Bold, Uppercase and
Lowercase
[The heading style recommended by APA consists of five
levels (American Psychological Association, 2010a, p. 62). This
document contains two levels to demonstrate how headings are
structured according to APA style. Immediately before the
previous paragraph, a Level 1 heading was used. That section
heading describes how a Level 1 heading should be written,
which is centered, bold, and using uppercase and lowercase
letters. For another example, see the section heading "Writing
an Effective Introduction" on page 3 of this document. The
heading is centered, bold, and uses uppercase and lowercase
letters (compared to all uppercase in the running head at the top
of each page). If used properly, section headings can
significantly contribute to the quality of a paper by helping the
reader who wants to understand the information in the
document, and the author who desires to effectively describe the
information in the document.]
Section Headings Help the Reader
[Section headings serve multiple purposes including (a)
helping readers understand what is being addressed in each
section, (b) breaking up text to help readers maintain an interest
in the paper, and (c) helping readers choose what they want to
read. For example, if the reader of this document wants to learn
more about writing an effective introduction, the previous
section heading clearly states that is where information can be
found. When subtopics are needed to explain concepts in greater
detail, different levels of headings are used according to APA
style.]
Section Headings Help the Author
[Section headings do not only help the reader, they help
the author organize the document during the writing process.
Section headings can be used to arrange topics in a logical
order, and they can help an author manage the length of the
paper. In addition to an effective introduction and the use of
section headings, each paragraph of an academic paper can be
written in a manner that helps the reader stay engaged. Capella
University promotes the use of the MEAL plan to serve this
purpose.]
The MEAL Plan
[The MEAL plan is a model used by Capella University to
help learners effectively compose academic discussions and
papers. Each component of the MEAL plan is critical to writing
an effective paragraph. The acronym MEAL is based on four
components of a paragraph (M = Main point, E = Evidence or
Example, A = Analysis, and L = Link). The following section
includes a detailed description and examples of each component
of the MEAL plan.
When writing the content sections of an academic paper
(as opposed to the introduction or conclusion sections), the
MEAL plan can be an effective model for designing each
paragraph. A paragraph begins with a description of the main
point, which is represented by the letter "M" of the MEAL plan.
For example, the first sentence of this paragraph clearly states
the main point is a discussion of the MEAL plan. Once the main
point has been made, evidence and examples can be provided.
The second component of a paragraph contains evidence or
examples, which is represented by the letter "E" in the MEAL
plan. An example of this component of the MEAL plan is
actually (and ironically) this sentence, which provides an
example of an example. Evidence can be in the form of expert
opinions from research. For example, evidence shows that
plagiarism can occur even when it is not intended if sources are
not properly cited (Marsh, Landau, & Hicks, 1997; Walker,
2008). The previous sentence provides evidence supporting why
evidence is used in a paragraph.
Analysis, which is represented by the letter "A" of the
MEAL plan, should be based on the author's interpretation of
the evidence. An effective analysis might include a discussion
of the strengths and weaknesses of the arguments, as well as the
author's interpretations of the evidence and examples. If a quote
is used, the author will likely provide an analysis of the quote
and the specific point it makes for the author's position.
Without an analysis, the reader might not understand why the
author discussed the information that the reader just read. For
example, the previous sentence was an analysis by the author of
why an analysis is performed when writing paragraphs in
academic papers.
Even with the first three elements of the MEAL plan, it would
not be complete without the final component. The letter "L" of
the MEAL plan refers to information that "links" the current and
the subsequent paragraphs. The link helps the reader understand
what will be discussed in the next paragraph. It summarizes the
author's reasoning and shows how the paragraph fits together
and leads (that is, links) into the next section of the paper. For
example, this sentence might explain that once the MEAL plan
has been effectively used when writing the body of an academic
paper, the final section is the summary and conclusion section.]
Conclusion
[A summary and conclusion section, which can also be the
discussion section of an APA style paper, is the final
opportunity for the author to make a lasting impression on the
reader. The author can begin by restating opinions or positions
and summarizing the most important points that have been
presented in the paper. For example, this paper was written to
demonstrate to readers how to effectively use APA style when
writing academic papers. Various components of an APA style
paper that were discussed or displayed in the form of examples
include a running head, title page, introduction section, levels
of section headings and their use, in-text citations, the MEAL
plan, a conclusion, and the reference list.]
References
American Psychological Association. (2010a). Publication
manual of the American Psychological Association (6th ed.).
Washington, DC: Author.
American Psychological Association. (2010b). Ethical
principles of psychologists and code of conduct. Washington,
DC: Author. Retrieved from
http://www.apa.org/ethics/code/index.aspx
Marsh, R. L., Landau, J. D., & Hicks, J. L. (1997).
Contributions of inadequate source
monitoring to unconscious plagiarism during idea generation.
Journal of Experimental Psychology: Learning, Memory, and
Cognition, 23(4), 886–897. doi: 10.1037/0278-
7393.23.4.886
Walker, A. L. (2008). Preventing unintentional plagiarism: A
method for strengthening
paraphrasing skills. Journal of Instructional Psychology, 35(4),
387–395. Retrieved from
http://search.proquest.com/docview/213904438?accountid=
27965
[Always begin a reference list on a new page. Use a hanging
indent after the first line of each reference. The reference list is
in alphabetical order by first author’s last name. A reference list
only contains sources that are cited in the body of the paper,
and all sources cited in the body of the paper must be contained
in the reference list.
The reference list above contains an example of how to cite a
source when two documents are written in the same year by the
same author. The year is also displayed using this method for
the corresponding in-text citations as in the next sentence. The
author of the first citation (American Psychological
Association, 2010a) is also the publisher, therefore, the word
"Author" is used in place of the publisher's name.
When a digital object identifier (DOI) is available for a journal
article, it should be placed at the end of the citation. If a DOI is
not available, a uniform resource locator (URL) should be used.
The Marsh, Landau, and Hicks (1997) reference is an example
of how to cite a source using a DOI. The Walker (2008)
reference is an example of how to cite a source using a URL.]

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AssignmentYou are employed by a consulting company. Your company.docx

  • 1. Assignment You are employed by a consulting company. Your company has recently been approached by a European company that is looking for new business opportunities overseas. One option that has been suggested to the board of directors is the mobile telecomindustry in South Africa. Your task is to evaluate the attractiveness of this industry. You are required therefore to carry out the necessary research to construct an analysis of the overall competitiveness and investment attractiveness of South African mobile telecom industry. You should use a range of published sources of information in this task, such as books, academic journals, periodicals, web resources and relevant databases. Part 1: Porter’s National Diamond Analysis (2160 words) Apply the extended version of Porter’s National Diamond (PND) model to the of South African mobile telecom industry · Insert diagram with summary of analysis; stating clear the (+) and (-) · DO NOT change the diagram/arrows · Use each condition of the model as a header, use sub-headers when necessary · Analyse each condition with relevance to the industry · Ensure points are relevant. · Use table, charts, diagrams when necessary. · State your sources clearly. Part 2: Market Entry Strategy (720 words) Based on your research and analysis of the country’s institutional environment, discuss the advantages and limitations of using Foreign Direct Investment (FDI) as an entry strategy for South African mobile telecom industry. You need to
  • 2. evaluate at least two relevant market entry modes and provide a clear recommendation. · Discuss 2 Foreign Direct Investment (FDIs) on its advantages & limitations. · Select & recommend 1 FDI based on your analysis in Part 1. · If Joint Venture or Acquisition -> recommend a South African company & justify why · If Greenfield -> recommend location & justify why Part 3: Contemporary Management Issues (720 words) Discuss TWO key management issues identified from your analysis (Part 1 and Part 2) that should be taken into account before starting operations in South African mobile telecom industry. · Problem faced when operating in South Africa, · Regulation · Culture PrintProgram Evaluation Proposal Scoring Guide Program Evaluation Proposal Scoring Guide Criteria Non-performance Basic Proficient Distinguished Revise a needs analysis based on feedback and information from readings. Does not revise a needs analysis. Revises a needs analysis but does not adequately address faculty feedback. Revises a needs analysis based on feedback and information from readings.Revises a needs analysis based on feedback and information from readings, as well as further independent reflection or significant improvements in writing.
  • 3. Create a plan for collecting appropriate data supported by clear rationale. Does not discuss ways to collect evaluation data. Discusses ways to collect evaluation data.Creates a plan for collecting appropriate data supported by clear rationale. Uses explicit criteria to evaluate which data is appropriate to collect and creates a clear and actionable plan for collecting it. Create a plan for data analysis supported by clear rationale. Does not plan methods of data analysis.Plans methods of data analysis, but they are not supported by clear rationale. Creates a plan for data analysis supported by clear rationale.Evaluates options for data analysis, supports chosen methods with clear rationale, and plans clear steps for analysis. Plan ways to collaborate with others to complete necessary research and evaluation. Does not plan ways to collaborate with others to complete necessary research and evaluation. Makes incomplete or inadequate plans to collaborate with others to complete necessary research and evaluation.Plans ways to collaborate with others to complete necessary research and evaluation. Evaluates alternatives to plan ways to collaborate with others to complete necessary research and evaluation. Analyze best standards and criteria for evaluating a program. Does not describe standards and criteria for evaluating a program. Describes standards and criteria for evaluating a program. Analyzes best standards and criteria for evaluating a program. Develops and applies explicit criteria to evaluate the best standards and criteria for evaluating a program. Write clearly, with correct spelling, grammar, syntax, and good organization. Does not write clearly, and there are errors in spelling, grammar, syntax, and organization. Writes clearly overall, but there are some errors in spelling, grammar, syntax, or organization. Writes clearly, with correct spelling, grammar, syntax, and good organization. Writes concisely with excellent clarity and organization, with no errors in spelling, grammar or syntax, and employing critical or analytical reasoning as needed. Comply with APA guidelines for style and formatting. Does not use APA format and style. Uses APA
  • 4. format and style but inconsistently and with errors. Complies with APA guidelines with few minor errors. Complies with APA guidelines consistently with no errors. Running head: APA STYLE PAPER TEMPLATE 1 APA STYLE PAPER TEMPLATE 8 [Instructional text in this template is contained in square brackets ([…]). After reading the instructional text, please delete it, and use the document as a template for your own paper. To keep the correct format, edit the running head, cover page, headings, and reference list with your own information, and add your own body text. Save this template in a file for future use and information. The running head is an abbreviated title of the paper. The running head is located at the top of pages of a manuscript or published article to identify the article for readers. The running head should be a maximum of 50 characters, counting letters, punctuation, and spaces between words. The words "Running head" are on the cover page but not on the rest of the document. The running head title is all capital letters. Page 1 begins on the cover page. The entire document should be double-spaced, have 1-inch margins on all sides, and use 12-point Times New Roman font.] Full Title of Paper Learner's Full Name Course Title
  • 5. Assignment Title Capella University Month, Year Abstract [An abstract is a brief, comprehensive summary of the contents of a paper. This section is optional, so check assignment requirements. The abstract allows readers to quickly review the key elements of a paper without having to read the entire document. This can be helpful for readers who are searching for specific information and may be reviewing many documents. The abstract may be one of the most important paragraphs in a paper because readers often decide if they will read the document based on information in the abstract. An abstract may not be required in some academic papers; however, it can still be an effective method of gaining the reader's attention. For example, an abstract will not be required for Capella's first course, PSYC3002. The following sentences serve as an example of what could be composed as an abstract for this
  • 6. paper: The basic elements of APA style will be reviewed, including formatting of an APA style paper, in-text citations, and a reference list. Additional information will address the components of an introduction, how to write effective paragraphs using the MEAL plan, and elements of a summary and conclusion section of a paper.] Full Title of Paper [In APA style, the heading “Introduction” is not used; instead the introduction appears under the paper’s full title. An effective introduction often provides an obvious statement of purpose to help the reader know what to expect while helping the writer to focus and stay on task. For example, this paper will address several components necessary to effectively write an academic paper including (a) how to write an introduction, (b) how to write effective paragraphs using the MEAL plan, and (c) how to properly use APA style. An introduction may consist of four main components including (a) the position statement, thesis, or hypothesis, which describes the author's main position; (b) the purpose, which outlines the objective of the paper; (c) the background, which is general information that is needed to understand the content of the paper; and (d) the approach, which is the process or methodology the author uses to achieve the purpose of the paper. Authors may choose to briefly reference sources that will be identified later on in the paper as in this example (American Psychological Association, 2010a; American Psychological Association, 2010b; Walker, 2008).] Level One Section Heading is Centered, Bold, Uppercase and Lowercase [Using section headings can be an effective method of organizing an academic paper. The section headings should not be confused with the running head, which is a different concept described in the cover page of this document. Section headings are not required according to APA style; however, they can significantly improve the quality of a paper. This is
  • 7. accomplished because section headings help both the reader and the author.] Level Two Section Heading is Flush Left, Bold, Uppercase and Lowercase [The heading style recommended by APA consists of five levels (American Psychological Association, 2010a, p. 62). This document contains two levels to demonstrate how headings are structured according to APA style. Immediately before the previous paragraph, a Level 1 heading was used. That section heading describes how a Level 1 heading should be written, which is centered, bold, and using uppercase and lowercase letters. For another example, see the section heading "Writing an Effective Introduction" on page 3 of this document. The heading is centered, bold, and uses uppercase and lowercase letters (compared to all uppercase in the running head at the top of each page). If used properly, section headings can significantly contribute to the quality of a paper by helping the reader who wants to understand the information in the document, and the author who desires to effectively describe the information in the document.] Section Headings Help the Reader [Section headings serve multiple purposes including (a) helping readers understand what is being addressed in each section, (b) breaking up text to help readers maintain an interest in the paper, and (c) helping readers choose what they want to read. For example, if the reader of this document wants to learn more about writing an effective introduction, the previous section heading clearly states that is where information can be found. When subtopics are needed to explain concepts in greater detail, different levels of headings are used according to APA style.] Section Headings Help the Author [Section headings do not only help the reader, they help the author organize the document during the writing process. Section headings can be used to arrange topics in a logical order, and they can help an author manage the length of the
  • 8. paper. In addition to an effective introduction and the use of section headings, each paragraph of an academic paper can be written in a manner that helps the reader stay engaged. Capella University promotes the use of the MEAL plan to serve this purpose.] The MEAL Plan [The MEAL plan is a model used by Capella University to help learners effectively compose academic discussions and papers. Each component of the MEAL plan is critical to writing an effective paragraph. The acronym MEAL is based on four components of a paragraph (M = Main point, E = Evidence or Example, A = Analysis, and L = Link). The following section includes a detailed description and examples of each component of the MEAL plan. When writing the content sections of an academic paper (as opposed to the introduction or conclusion sections), the MEAL plan can be an effective model for designing each paragraph. A paragraph begins with a description of the main point, which is represented by the letter "M" of the MEAL plan. For example, the first sentence of this paragraph clearly states the main point is a discussion of the MEAL plan. Once the main point has been made, evidence and examples can be provided. The second component of a paragraph contains evidence or examples, which is represented by the letter "E" in the MEAL plan. An example of this component of the MEAL plan is actually (and ironically) this sentence, which provides an example of an example. Evidence can be in the form of expert opinions from research. For example, evidence shows that plagiarism can occur even when it is not intended if sources are not properly cited (Marsh, Landau, & Hicks, 1997; Walker, 2008). The previous sentence provides evidence supporting why evidence is used in a paragraph. Analysis, which is represented by the letter "A" of the MEAL plan, should be based on the author's interpretation of the evidence. An effective analysis might include a discussion of the strengths and weaknesses of the arguments, as well as the
  • 9. author's interpretations of the evidence and examples. If a quote is used, the author will likely provide an analysis of the quote and the specific point it makes for the author's position. Without an analysis, the reader might not understand why the author discussed the information that the reader just read. For example, the previous sentence was an analysis by the author of why an analysis is performed when writing paragraphs in academic papers. Even with the first three elements of the MEAL plan, it would not be complete without the final component. The letter "L" of the MEAL plan refers to information that "links" the current and the subsequent paragraphs. The link helps the reader understand what will be discussed in the next paragraph. It summarizes the author's reasoning and shows how the paragraph fits together and leads (that is, links) into the next section of the paper. For example, this sentence might explain that once the MEAL plan has been effectively used when writing the body of an academic paper, the final section is the summary and conclusion section.] Conclusion [A summary and conclusion section, which can also be the discussion section of an APA style paper, is the final opportunity for the author to make a lasting impression on the reader. The author can begin by restating opinions or positions and summarizing the most important points that have been presented in the paper. For example, this paper was written to demonstrate to readers how to effectively use APA style when writing academic papers. Various components of an APA style paper that were discussed or displayed in the form of examples include a running head, title page, introduction section, levels of section headings and their use, in-text citations, the MEAL plan, a conclusion, and the reference list.] References American Psychological Association. (2010a). Publication manual of the American Psychological Association (6th ed.). Washington, DC: Author.
  • 10. American Psychological Association. (2010b). Ethical principles of psychologists and code of conduct. Washington, DC: Author. Retrieved from http://www.apa.org/ethics/code/index.aspx Marsh, R. L., Landau, J. D., & Hicks, J. L. (1997). Contributions of inadequate source monitoring to unconscious plagiarism during idea generation. Journal of Experimental Psychology: Learning, Memory, and Cognition, 23(4), 886–897. doi: 10.1037/0278- 7393.23.4.886 Walker, A. L. (2008). Preventing unintentional plagiarism: A method for strengthening paraphrasing skills. Journal of Instructional Psychology, 35(4), 387–395. Retrieved from http://search.proquest.com/docview/213904438?accountid= 27965 [Always begin a reference list on a new page. Use a hanging indent after the first line of each reference. The reference list is in alphabetical order by first author’s last name. A reference list only contains sources that are cited in the body of the paper, and all sources cited in the body of the paper must be contained in the reference list. The reference list above contains an example of how to cite a source when two documents are written in the same year by the same author. The year is also displayed using this method for the corresponding in-text citations as in the next sentence. The author of the first citation (American Psychological Association, 2010a) is also the publisher, therefore, the word "Author" is used in place of the publisher's name. When a digital object identifier (DOI) is available for a journal article, it should be placed at the end of the citation. If a DOI is not available, a uniform resource locator (URL) should be used. The Marsh, Landau, and Hicks (1997) reference is an example
  • 11. of how to cite a source using a DOI. The Walker (2008) reference is an example of how to cite a source using a URL.]