The document discusses women striving for leadership positions in business and politics. Research shows that while women still struggle for top positions, those in high roles have proven successful. The number of women heads of state and government has increased since the 1990s. In India, more women are advancing in business due to higher education rates. The document also includes images related to logo design and book cover design for a company called Successgirl promoting women in leadership.

1. Kathryn Schreiber Digital Design
Selected Social Media Post

2. Kathryn Schreiber Digital Design
Theme
• Women striving for positions of power at work and in
politics.

3. Kathryn Schreiber Digital Design
Research
• Women still in modern times struggle with top positions with men in
the workforce. Reasearch shows however women in high positions
are a success for business and politics around the
world. https://www.economist.com/blogs/democracyinamerica/2015/01/women-and-work
Pinterest.com

4. Kathryn Schreiber Digital Design
Research
• As of 2017 eleven women are head of states, while twelve are
heads of government an increase from the 90's.
http://www.unwomen.org/en/what-we-do/leadership-and-political-participation/facts-and-figures
www.easterneye.eu

5. Kathryn Schreiber Digital Design
Research
• Women in India are climbing the corporate ladder because of the
increase of women being educated. https://www.worldbusinessculture.com/country-profiles/india/culture/women-
in-business/
http://indiatoday.intoday.in/

6. Kathryn Schreiber Digital Design
https://www.diigo.com/user/kschreibz96

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Cropping

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Use of Layers

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Contrast and
Density Change

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Color Balance

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Image Rotation

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Design
Burning and
Dodging

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De-Saturating
and Saturating

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Text Tool

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Vignetting

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Gradient

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Combining
Images with the
Pen Tool

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Transposing
Images using
Opacity

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Spot Healing
and Healing
Brush

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Magnetic and
Regular Lasso
Tool

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Magic Wand

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Clone Tool

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Clipping Mask

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Final
Connotative
Combined
Image

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Rectangle Tool

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Fill Color and
Stroke Color

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Selection Tool

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Direct Selection Tool

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Eraser Tool

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Line Tool

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Scissors Tool

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Knife Tool

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Text Tool and Text
on a Path

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Blob Brush Tool

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Image Trace
Tool

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Gradient Tool

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Pen Tool

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Shear Tool

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Effects

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Pathfinder

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Words To Create Organizational Name
Covergirl
Fortune
Snapchat
Success
Leadership
Position

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Created Organizational Name
Covergirl + Success =
Successgirl
New name gives an empowering message to girls and women to
strive for the corporate and higher management role

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Reference Images

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Logo Sketches

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Logo Version 1

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Logo Version 2

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Final Logo

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Logo with
Color
• Pink for females and black
for briefcase meaning
corporate

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Logo with
Typography
• The font is
clean and
simple

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• Front T-shirt with logo

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• Back of T-shirt with Manipulated Image

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Book Cover Research 1

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Book Cover Research 2

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Book Cover Research 3

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• Book Sleeve