This document summarizes a presentation by Ashton Gustafson on time management systems and tools. Some key points include: - Gustafson owns two real estate companies and is working on his first book about making music with life, family, and business. - He discusses two guiding beliefs around truly living before dying and using business to fund a perfect life. - Gustafson advocates managing yourself over managing your time and prioritizing meaning, freedom and fulfillment over money and things. - He provides examples of simple tools and systems for lead generation like drip campaigns and handwritten notes. - The presentation emphasizes the importance of consistent, persistent and relevant connection to build relationships and generate leads.

1. Recording
Time Management:
Systems, Tools, and Disciplines
Ashton Gustafson presents:
@AshtonGustafso
n
@AshtonGustafsonAshton Gustafson

2. Ashton Gustafson presents:
⦿ Currently owns two real estate companies
⦿ Inspirational speaker and author of daily blog
⦿ Working on his first book, Let the Music Play: A Manifesto on
Making Music With Your Life, Family, and Business
⦿ Realtor Magazine “30 Under 30” class (2010)
⦿ Recognized by Star Power Systems as the youngest ever Star
Power Star (2010)
Time Management: Systems, Tools, Discipline

3. 2 Guiding Beliefs

4. To see is to forget the name
of the thing one sees.
Paul Valery
”
“

5. The purpose of life is to truly live
before you die and the purpose
of business is to fund that truly
perfect life.
“
”
Linda McKissack

6. Why

7. My story…

8. Our days
need to be
more and more
about
less and less.

9. Managing Yourself > Managing Your Time

10. Meaning, Freedom, Fulfillment > Money, things, and stuff

11. 1440The “Great Equalizer”

12. Time Management:
Awareness

13. Lead Generation:
The Law of the
Harvest

14. Think of clients you are
currently working with.
HOW did you cross paths?

15. Your responsibility is to
GET IN THE PATH
and
STAY IN THE PATH
of business.

16. Gradually then suddenly.
Ernest Hemingway

17. 60 Daily Points of Rhythm
• 25 relationship building calls
• 25 personal prospecting emails sent
• 5 handwritten notes of gratitude

18. You have to tell your day
where it’s going to go.

19. You have to REDEFINE SUCCESS

20. 60 Daily Points of Rhythm

21. 60 Daily Points of Rhythm

22. 80% of population can
only name one Realtor

23. Rule #1 of Lead Generation:
Your message must match your market

24. Lead Generation:
• Consistent
• Persistent
• Relevant

25. Lead Generation
Consistent connection with your database
● Evernote
● IDX last log-ins
● MLS Drip CC’d
● Direct mail
● Social media
● Snail mail
● Phone

26. Simple tools and systems
for lead generation.

28. Website(s) with database
management systems.
• TigerLead
• Boomtown
• RealPro
• Prime Seller Leads
• Homes.com HomesConnect

29. Copy yourself on automated
emails sent from MLS.

30. Lead Generation for Sellers
• Provide your sphere with consistent CMAs
• Consistently offer a home evaluation
• Send FYI notes about neighboring properties
after closing
• Simple text updates
• Earn your space as the market expert

31. Systems
Drip campaigns.
• Foreclosures.
• CMA requests.
• Buyer follow up after closing.
• Buyer new listing automation
after closings.

32. I just called to say….
• Happy home anniversary
• Just checking in
• Revisits to website
• Hi

34. Social Lead Generation

36. www.AshtonGustafson.com
If there’s going
to be an expert,
it needs to be
YOU!

39. Simplify Your Social Presence
• Preload content each week
• SocialOomph.com
• Hootsuite
• Snip.ly

40. Simple. Fast. Text
Communication.

41. Handwritten Notes

42. When you show up and listen to
the market everyday, report back
to your sphere of influence, you
then begin to earn the space as
the market expert.

43. obscurity
A frustrated salesperson has
one problem:

44. Not-To-Do List
● Don’t answer unknown numbers
● Don’t work more to fix overwhelm
● Don’t check and respond to email constantly
● Email is everyone else’s agenda
● Don’t switch tasks constantly

45. Lucky farmer is an
oxymoron
Law of the harvest:

46. The law of compensation:
You get what you give

47. The rhythm of daily action aligned with your goals
creates the momentum that separates the dreamers
from super-achievers.

48. 60 times a day

49. 300 times a week

50. 15,600 times a year.

51. Simply connect

53. Success is never owned;
it is only rented ...
And the rent is due every day.
Rory Vaden

54. I’m Glad I Did > I Wish I Had

55. Connect
• Mkt.com/Ashton (60 Daily Points of Rhythm)
• Instagram: @AshtonGustafson
• Podcast: iTunes – Ashton Gustafson
• Twitter: @AshtonGustafson

56. Mkt.com/Ashton

57. AshtonGustafson.com
Daily Points Of Rhythm - $20

58. • Instagram: @AshtonGustafson
• Podcast: iTunes – Ashton Gustafson
• Twitter: @AshtonGustafson

59. Question & Answer
Type in the
Questions
section of the
GoToWebinar
control panel
on the right.

60. Check availability now!! Agents 888-510-8795 Brokers 866-697-3308
with
Hillary Hirtler
Homes.com

61. Homes.com Featured Agent

62. What is Featured Agent?

63. Be Seen 1st on Homes.com!!!
You AND your listings!

64. Mobile Display

65. App Display

66. Click in to get more details

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70. Questions?

71. SecretsWebinars.com
Wednesday May 25
1 pm Eastern 10 am Pacific
Marketing
With Jim Remley
Luxury Homes

72. connect.homes.com/SeeChrisLive

73. Mkt.com/Ashton

74. AshtonGustafson.com
Daily Points Of Rhythm - $20