Apture is a multimedia tool that allows users to embed related videos, images, and other media into web pages to keep readers engaged on the site. It increases time on page by 4x and engagement by 5-10% by offering a richer storytelling experience without readers needing to leave the page. Content creators can use Apture to easily find, link, and embed relevant external media or internal content into their writing from a media hub to enhance stories and cross-promote their own content.

2. Grow your business with multimedia Attract audiences with related multimedia embeds shareable video, audio, photo, map, document, Twitter threads and related links Increase viewer time spent on page Reduce reader flight to search engines Gain higher ROI on re-published, cross promoted media Reach new audiences with targeted content syndication Generate revenue on in-page and in-video “Tell me more” Apture media searches

3. Keep audiences engaged with multimedia Enhanced links and embeds Add depth to your story Keep viewers on your site Cross-promote your own content

4. Today, 25-45% of readers exit your Web page to search engines and topically related sites.

5. Readers leave your site to find related media from other sources…

6. Apture lets you easily layer related multimedia into the page

7. Readers can now experience the full story without leaving your site.

8. Apture increases site engagement 5-10% open rate 5-10% of users who see an Apture link click to launch the Apture Content Viewer Users spend ~40s per window 40-50% of users open multiple windows

9. Apture increases time on page by 4x

10. Apture components Apture Mini-Browser : let users easily dive into the rest of the story Apture Auto-Enhancement : transform existing hyperlinks with the mini-browser experience Apture Editor Toolbar : embed and link Aptureized content while writing – replace the normal hyperlink button Apture Media Hub : find, upload, and link related media in one click

11. The Media Hub: create richer stories in less time One-click access to the best content on the web Embed and link with one tool Seamless integration into your editing workflow Easily search in-house content sources too!

12. Large and growing content library

13. Workflow integration Add Apture with one-click plugin or one line of JS code Integrates with popular CMS’s Wordpress, Moveable Type, Druple, Typepad Add media into custom channels on Media Hub via API’s

14. Two ways to get started

15. What People are Saying “ Wouldn't it be cool if you could instantly access all the richness and multi-dimensionality of the Internet…? The future is now, thanks to…Apture.” Rory O’Connor, HuffingtonPost “ Apture makes it so much easier to find and use our own image inventory.” Adam Pasick, US Consumer Media Editor, Reuters News “ Apture will make you forget your CMS even has its own way for doing that hyperlinking!” David Berland, InformationWeek

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