Apollo Tyres Ltd is a leading Indian tyre manufacturer founded in 1975. It operates manufacturing units in India and has acquired tyre companies in South Africa and the Netherlands. Some key points about Apollo Tyres include its vision to be a global leader in tyres, operating 4500 dealerships in India, acquiring Dunlop Tyres of South Africa in 2006, and planning a joint venture with Michelin to produce truck tyres in India. Despite the economic recession, Apollo Tyres has continued growing between 7-8% annually due to efficient operations and asset management.

1. APOLLO TYRES LTD
BESTCOMPANYTO WORK FOR
Presented by
SUJITH BHASKAR R

2. DERIVATION
 “Apollo” the word derive from the Greek and Roman
mythology.
 Apollo is recognised as God of light and the sun,
truth and prophecy, medicine and healing, music
and poetry ,archery……………..

3. CONTENTS
 INTRODUCTION
 VISION
 FEATURES
 BRANCHES IN INDIA
 STRATEGY
 ACQUISITION
 SEGMENTS AND BRANDS
 MILESTONE OF APOLLO TYRES
 RECENT STEPS TO EXPANSION
 FINANCIAL STATUS OF APOLLO TYRES
 BIBLIOGRAPHY
 QUESTIONS
 FEEDBACK
 THANKYOU

4. INTRODUCTION
 Leading Tyre manufacturer.
 Founded in 1975 by Raunaq Singh and his
associates.
 Registerd in 1976 as a company under company
act.
 The Mother plant was situated in Perambra in
Kerala.
 Started production in 1977
 Ranked as 1st in Asia and 2nd in India.
 1st company to introduce exclusive showrooms.

5. CORPORATE VISION
 A significant player in the global tyre industry and a
brand of choice, providing customer delight and
continually enhancing stake holders value.

6. FEATURES
 Focused
 Dynamic
 Durability
 Universally accepted
 Reliability
 Customer oriented

7. BRANCHES IN INDIA
 Branches
Manufacturing units in India;
 ATL, Perambra
 ATL, Kalamassery
 ATL, Pune
 ATL, Gujarat
• (ATL: Apollo Tyres limited)

8. STRATEGY
 Maintenance of high brand recognition.
 Here ,brand consist of 3 pillars :
(a) product excellence
(b) operational efficiency
(c) cutomer intimacy
 Every thing that is done here has to pass through
the test of being consitent confident and credible.
 Loyalty
 Inventive
 Intuitive

9. ACTIVITIES
 Apollo tyres has network of 4500 dealership india
of which 3000 are exclusive outlets.
 230 multi brand dunlop accredited dealers in s.
africa and zimbawe

10. MILESTONES OF APOLLO TYRE LTD
 1972 : company’s license was obtained
 1974 : company was taken over by Dr.Raunaq
singh and his associates.
 1975 : perambra plant foundation stone was laid
 1976 : apollo tyres ltd was registered.
 1977 : First plant commissioned in Kerala
 1991 : second plant commissioned in Baroda.
 1995 : Acquired premier tyres ltd.
 2004 : launch of apollo Acelere- ‘H’ speed rated car
Radial.
 2005 : perembra plant completes 30 years
 2006 : Dunlop south africa is acquired.

11. SEGMENTS AND BRAND
Passenger car – radial ,crossply and suv.
Light truck - radial , crossply
Farm
Dura tread
Dura tyre

12. RECENT STEPS TO EXPANSION
 Apollo Tyres claims to be india’s biggest tyre maker.
 Company recently signed a techinical corperation deal
with AG.
 Apollo tyres is the 1st company to gain support from
international finance corporation .
 Groupe michelin and indias apollo tyres limited agree to
setup joint venture for radial truck tyres in india.
 Michelin and Apollo will invest $17million for a period of
four years.
 Site is undisclosed to build a truck tyre planned .
Looking for site in states of Maharastra, Karnataka and
Tamil Nadu

13. ACQUISITION
 In 2006 the company Dunlop Tyres international of
South Africa was acquired by Apollo Tyres LTD.
 The Netherland based Vredestein Banden BV
(VBBV) was acquired by Aplollo Tyres for an
undisclosed some from Russians largest tyres
manufactureral Amtel- Vredestein. (Amtel-
Vredestein was declared bankrupt on 29th April

14. FINANCIAL STATUS OF APOLLO TYRES.
 Apollo tyres recorded net profit of 94.7cr from its
indian operations .
 Apollo group chairman Onkar s Kanwar said revival
in indian econmy has resulted in 5% growth or
higher production in india.
 Apollo tyre registered a turn over of rs 42.9 billion
for the year 2006-07

15. AWARDS AND ACCOLADES
 ATL has many awards:
 Automotive product of the year
 “Safe drive campaign” gets an international road
safety award 2006

16. FUTURE EXPECTATION
 Atl moving forward achieve $2billion by 2010-
2011 tobecome globally accessible
 Investment of approx rs 2000cr by november-
december.
 Expected to produce around 2.4 million trucks
radials.

17. CONCLUSION
 Company had an over all group despite recession
because of their internal efficiencies and improve
current asset management leading to a healthy
bottomline.
 Consistent effort in cash and cost management is
another cause of their success.
 Efficient raw material along with higher production
an offtake in both institutional and replacement
sales has an evil the company to make a positive
beginning.
 Depite recession company has the growth ranged
from 7-8%.

18. BIBLIOGRAPHY
 www.google.com
 www.wikipedia.com

19. QUESTIONS????

20. FEEDBACK!!!!

21. THANK YOU