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This document outlines chapters from a book on industry and environmental analysis for business opportunity identification. Chapter 3 discusses principles and techniques for analyzing competition, customers, suppliers, competitors and substitutes. It also examines types of industries like agribusiness, manufacturing, retail, services and international trade. Chapter 3 concludes by covering the identification of business opportunities. Chapter 4 examines the socioeconomic impact of businesses on consumers, suppliers, investors, government, households and international trade.




