This Powerpoint presentation was completed in partial satisfaction of course requirements for BUSA 4980 - Strategic Management at Georgia State University during the Spring 2008 semester. It represents the culmination of a semester long project in which my group members and myself were co-owners of a fictitious shoe company that we took over after 10 years of operating poorly. By the end of the semester, our company ranked 2nd in the 10 firm industry. We made strategic decisions that positioned our company to grow and eventually be number one in the industry. We believed that if we had a few more "years" (weeks) we would have been able to do so. Our goal was to employ an integrated differentiation/cost leadership business strategy that would enable us to differentiate ourselves from our competitors by provided the highest quality product at the lowest possible cost to the consumer. This presentation shows the "year-by-year" (week-by-week) results of our company from Year 11 - Year 18, as well as projections for years 19-21, and how we were able to position ourselves to become number 1 in the industry.
This document outlines guidelines for a focus group discussion on eLearning. It states that the focus group is not meant for debate, conflict resolution, or problem solving. The purpose is to gather information from participants to guide the creation of a request for proposal for a new learning management system. The discussion will focus on current usage of the existing system, its usability, and available tools.
ISIS PR Agency is a full-service boutique fashion PR firm that caters to shoe designers and footwear businesses. They keep up with industry trends and come up with creative solutions to help clients achieve their goals and raise their profile. ISIS provides customized PR campaigns tailored to each client's specific needs and goals. They have an experienced team of PR, marketing, and advertising professionals with strong media relationships to help clients succeed.
This document provides information about fashion brands, products, and magazines. It discusses how brands like Nike have expanded from focusing only on athletic performance to also incorporating fashion elements in their designs. Nike's iconic Air Jordan shoes helped turn athletic shoes into a fashion statement. The document also notes how cell phones have become a fashion accessory, with early Nokia phones offering customizable covers and cases. Fashion magazines are discussed as being highly influential sources of the latest trends and providing celebrity editorials.
This document discusses small group learning. It describes some advantages of small group learning such as providing a less threatening environment where students can actively participate rather than passively listening. Small group learning allows for easier relationship building among members and in-depth discussion of topics. The document also outlines various small group learning strategies, characteristics of effective small groups, and methods for evaluating small group work.
The classroom activities to think and plan business plan for sample company. This business plan not related to the real plan for Adidas AG. For more exchange in ideas please comment. Thank you.
This document outlines guidelines for a focus group discussion on eLearning. It states that the focus group is not meant for debate, conflict resolution, or problem solving. The purpose is to gather information from participants to guide the creation of a request for proposal for a new learning management system. The discussion will focus on current usage of the existing system, its usability, and available tools.
ISIS PR Agency is a full-service boutique fashion PR firm that caters to shoe designers and footwear businesses. They keep up with industry trends and come up with creative solutions to help clients achieve their goals and raise their profile. ISIS provides customized PR campaigns tailored to each client's specific needs and goals. They have an experienced team of PR, marketing, and advertising professionals with strong media relationships to help clients succeed.
This document provides information about fashion brands, products, and magazines. It discusses how brands like Nike have expanded from focusing only on athletic performance to also incorporating fashion elements in their designs. Nike's iconic Air Jordan shoes helped turn athletic shoes into a fashion statement. The document also notes how cell phones have become a fashion accessory, with early Nokia phones offering customizable covers and cases. Fashion magazines are discussed as being highly influential sources of the latest trends and providing celebrity editorials.
This document discusses small group learning. It describes some advantages of small group learning such as providing a less threatening environment where students can actively participate rather than passively listening. Small group learning allows for easier relationship building among members and in-depth discussion of topics. The document also outlines various small group learning strategies, characteristics of effective small groups, and methods for evaluating small group work.
The classroom activities to think and plan business plan for sample company. This business plan not related to the real plan for Adidas AG. For more exchange in ideas please comment. Thank you.
Lear Corporation reported first quarter 2007 financial results with improved operating performance and an updated outlook for 2007, while continuing global restructuring initiatives and expanding their presence in Asia. First quarter results were positively impacted by new global business wins and cost performance, but negatively impacted by lower North American production volumes. Reported results included various one-time costs and gains related to restructuring actions, divestitures, and the proposed merger transaction.
The course project of Jonkoping International Business School students aiming to develop the business idea from the scratch to a complete business plan.
New Balance is a US-based company founded by William J. Riley that aims to be a leading manufacturer of athletic products. It has an 11.6% market share in the US and focuses on quality and technological innovation in its products. New Balance differentiates itself from competitors like Nike and Adidas through superior quality, multiple width options, and mid-price range products. It uses various marketing strategies like partnerships, branding, and product line extensions to grow in the competitive athletic shoe market.
This document provides an overview of the state of the National Society of Black Engineers Alumni Extension. It discusses membership numbers and regions, leadership roles and contact information, communication methods used, strategic plans and focus areas, signature programs including NSBE-Preneur and Special Interest Groups, and alumni awards programs. The overall purpose and mission of the Alumni Extension is also summarized as increasing the number of culturally responsible Black engineers who excel academically, succeed professionally, and positively impact their communities.
New Balance is a US-based company founded by William J. Railey that aims to be the world's leading manufacturer of athletic and lifestyle products. It has a 11.6% market share in the US shoe market, making it the third largest brand behind Nike and Adidas. The shoe market is highly competitive with prices ranging from $15-200 and annual growth of 5%. New Balance focuses on quality, technology, and research to differentiate its mid-priced shoes and has a strong market presence in the US through its own stores and supply agreements with large retailers.
This document outlines a final project for an IMC class focusing on developing a strategic marketing communication plan called Project BABB for Burton Corporation. It includes an executive summary and sections on brand analysis, industry analysis, competitive analysis, SWOT analysis, consumer profiles, and proposes strategic marketing ideas and a campaign evaluation. The goal is to reignite Burton's brand and spread its lifestyle deeper into the North American market in response to declining sales and increased competition.
Lear Corporation held its annual meeting of stockholders on May 8, 2008. The agenda included presentations on major 2007 accomplishments, 2007 financial results and 2008 outlook, and corporate strategy and summary. For 2007 accomplishments, Lear highlighted significant restructuring progress, improved financial results and balance sheet strengthening, divesting its North American Interior business, and maintaining quality and innovation momentum. Lear's 2008 outlook projected net sales of approximately $15.5 billion and core operating earnings between $660-700 million, despite a forecasted 6% decline in North American auto production for the year. Lear's strategy focuses on leveraging its global scale and diversification to strengthen performance.
Commercial Viability Of A Product PowerPoint Presentation SlideSlideTeam
The document discusses various factors to consider when analyzing the commercial viability of a new product, including market segmentation, product-market mapping, market research processes, competitive opportunities, market landscapes, detailed market analysis, fundamental market analysis, competitive strategies, market attractiveness, and financial implications. It provides templates and guidance for slides on each of these topics to help evaluate a new product's viability and potential for commercial success.
Our professionally designed PowerPoint presentation is sure to impress executives, inspire team members and other audience. With a complete set of seventeen slides, this PPT is the most comprehensive summary of Evaluating Product Viability Powerpoint Presentation Slides you could have asked for. The content is extensively researched and designs are professional. Our PPT designers have worked tirelessly to craft this deck using beautiful PowerPoint templates, graphics, diagrams and icons. On top of that, the deck is 100 percent editable in PowerPoint so that you can enter your text in the placeholders, change colors if you wish to, and present in the shortest time possible.
The team proposes becoming a low-cost provider of shoes while maintaining high quality and style. They will exceed customer expectations by offering the best globally-priced shoes. Their main competitor, Herald Shoe Company, spends heavily on advertising, celebrity endorsements, and retail support. To compete, the team plans to lower prices, increase advertising, and offer some private label shoes. Lessons from prior years indicate the team should focus on niche markets, celebrity endorsements, and occupying unfilled strategic groups.
The document summarizes Exotic Footwear's performance and strategies over 10 years from Year 11 to Year 16. Some key points:
- Exotic Footwear implemented a differentiation strategy focused on product uniqueness and customer centricity.
- By Year 16, earnings per share had increased to 13.03% from 2.9%, return on equity to 37.5% from 17.6%, and stock price to $267.98 from $41.56.
- Key to success were clear objectives, commitment from team members, efficient leadership, defined roles, decision-making processes, collaboration, and skills.
- Lessons included having one clear leader, delegating tasks, and focusing on quality
Expanding the CPO Sphere of Influence Beyond ProcurementSAP Ariba
Organizations today look up to procurement teams to deliver beyond tactical savings. Procurement is increasingly seen as the driver of business value through cross- functional collaboration within the enterprise as well as outside. Stepping up to this expectation calls for breaking the silo and adopting an approach that addresses the imperatives of procurement as well as those of the value chain participants such as finance, IT, and the supplier community. This session showcases how procurement teams can break the mold of being the “buying department” and expand its sphere of influence by leveraging collaborative processes and technologies.
The document defines Osterwalder and Pigneur's business model framework, which consists of 9 interrelated building blocks: customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure. It provides definitions for each block and explains that the business model describes how an organization creates, delivers, and captures value for its customers and itself.
presentation on financial statement of hero moto corpsayed124
This document outlines an internship project completed by Sayed Nabil at Hero MotoCorp Ltd. It includes an acknowledgment, declaration, objectives, introduction to the company, milestones, leadership team, product line, organizational structure, and employees profile. The project analyzed Hero MotoCorp's financial statements over five years including the profit and loss account, balance sheet, and cash flow statement to understand the company's financial performance and position. Key ratios were calculated and trends analyzed. The document provides an overview of Hero MotoCorp as the background for Nabil's financial analysis internship project.
Stocks, bonds, money market instruments, and other assets are the essence of investment funds and in our stellar Investment funds PowerPoint presentation slides. We have elaborated everything you need to know before investing for your inherent advantage. Processes included in these PowerPoint slides covers detailed topics of investment funds, investment money, and investment finance. Flat designs and minimalistic approach are adapted here to give a clear understanding of the topic of concern. All the images can be personalized and are included for a more engaging experience. Magnanimous icons used here gives an open and apparent idea about the purpose of the presentation and highlight the prime concerns of the process. Keeping these facts in mind this PPT design has been created. A good command is a quality of a leader and this PPT Slide could be a treasure for those who seek for nothing else but perfection. Just download SlideTeam's investment funds PowerPoint presentation slides and grant your opinions and concepts as like never done before. Give every argument due attention with our Investment Funds PowerPoint Presentation Slides. They create that critical balance.
Estudio Ray is a visual branding and package design agency that creates emotionally charged brand identities. They think strategically and work to help companies stand out in their industries. Estudio Ray has won over 100 awards for their work designing brands and packaging. They provide services such as brand strategy, identity design, packaging, and digital marketing. Their process involves research, trend analysis, and creative development to effectively position brands.
Competitive Analysis remains an underleveraged - yet - powerful tool in the product strategist's arsenal. Most companies know who their competitors are. Yet competitive analysis is rarely done in an in-depth manner and usually only covers feature checklists of similar products. This presentation will cover how to examine every aspect of your competition so that winning strategic plans can be put in place. This includes a four-step process for developing competitive analysis for both internal and external audiences and topics such as SWOT analysis, Porter's five forces, channel, team/company, product features, funding and others.
Lear Corporation reported first quarter 2007 financial results with improved operating performance and an updated outlook for 2007, while continuing global restructuring initiatives and expanding their presence in Asia. First quarter results were positively impacted by new global business wins and cost performance, but negatively impacted by lower North American production volumes. Reported results included various one-time costs and gains related to restructuring actions, divestitures, and the proposed merger transaction.
The course project of Jonkoping International Business School students aiming to develop the business idea from the scratch to a complete business plan.
New Balance is a US-based company founded by William J. Riley that aims to be a leading manufacturer of athletic products. It has an 11.6% market share in the US and focuses on quality and technological innovation in its products. New Balance differentiates itself from competitors like Nike and Adidas through superior quality, multiple width options, and mid-price range products. It uses various marketing strategies like partnerships, branding, and product line extensions to grow in the competitive athletic shoe market.
This document provides an overview of the state of the National Society of Black Engineers Alumni Extension. It discusses membership numbers and regions, leadership roles and contact information, communication methods used, strategic plans and focus areas, signature programs including NSBE-Preneur and Special Interest Groups, and alumni awards programs. The overall purpose and mission of the Alumni Extension is also summarized as increasing the number of culturally responsible Black engineers who excel academically, succeed professionally, and positively impact their communities.
New Balance is a US-based company founded by William J. Railey that aims to be the world's leading manufacturer of athletic and lifestyle products. It has a 11.6% market share in the US shoe market, making it the third largest brand behind Nike and Adidas. The shoe market is highly competitive with prices ranging from $15-200 and annual growth of 5%. New Balance focuses on quality, technology, and research to differentiate its mid-priced shoes and has a strong market presence in the US through its own stores and supply agreements with large retailers.
This document outlines a final project for an IMC class focusing on developing a strategic marketing communication plan called Project BABB for Burton Corporation. It includes an executive summary and sections on brand analysis, industry analysis, competitive analysis, SWOT analysis, consumer profiles, and proposes strategic marketing ideas and a campaign evaluation. The goal is to reignite Burton's brand and spread its lifestyle deeper into the North American market in response to declining sales and increased competition.
Lear Corporation held its annual meeting of stockholders on May 8, 2008. The agenda included presentations on major 2007 accomplishments, 2007 financial results and 2008 outlook, and corporate strategy and summary. For 2007 accomplishments, Lear highlighted significant restructuring progress, improved financial results and balance sheet strengthening, divesting its North American Interior business, and maintaining quality and innovation momentum. Lear's 2008 outlook projected net sales of approximately $15.5 billion and core operating earnings between $660-700 million, despite a forecasted 6% decline in North American auto production for the year. Lear's strategy focuses on leveraging its global scale and diversification to strengthen performance.
Commercial Viability Of A Product PowerPoint Presentation SlideSlideTeam
The document discusses various factors to consider when analyzing the commercial viability of a new product, including market segmentation, product-market mapping, market research processes, competitive opportunities, market landscapes, detailed market analysis, fundamental market analysis, competitive strategies, market attractiveness, and financial implications. It provides templates and guidance for slides on each of these topics to help evaluate a new product's viability and potential for commercial success.
Our professionally designed PowerPoint presentation is sure to impress executives, inspire team members and other audience. With a complete set of seventeen slides, this PPT is the most comprehensive summary of Evaluating Product Viability Powerpoint Presentation Slides you could have asked for. The content is extensively researched and designs are professional. Our PPT designers have worked tirelessly to craft this deck using beautiful PowerPoint templates, graphics, diagrams and icons. On top of that, the deck is 100 percent editable in PowerPoint so that you can enter your text in the placeholders, change colors if you wish to, and present in the shortest time possible.
The team proposes becoming a low-cost provider of shoes while maintaining high quality and style. They will exceed customer expectations by offering the best globally-priced shoes. Their main competitor, Herald Shoe Company, spends heavily on advertising, celebrity endorsements, and retail support. To compete, the team plans to lower prices, increase advertising, and offer some private label shoes. Lessons from prior years indicate the team should focus on niche markets, celebrity endorsements, and occupying unfilled strategic groups.
The document summarizes Exotic Footwear's performance and strategies over 10 years from Year 11 to Year 16. Some key points:
- Exotic Footwear implemented a differentiation strategy focused on product uniqueness and customer centricity.
- By Year 16, earnings per share had increased to 13.03% from 2.9%, return on equity to 37.5% from 17.6%, and stock price to $267.98 from $41.56.
- Key to success were clear objectives, commitment from team members, efficient leadership, defined roles, decision-making processes, collaboration, and skills.
- Lessons included having one clear leader, delegating tasks, and focusing on quality
Expanding the CPO Sphere of Influence Beyond ProcurementSAP Ariba
Organizations today look up to procurement teams to deliver beyond tactical savings. Procurement is increasingly seen as the driver of business value through cross- functional collaboration within the enterprise as well as outside. Stepping up to this expectation calls for breaking the silo and adopting an approach that addresses the imperatives of procurement as well as those of the value chain participants such as finance, IT, and the supplier community. This session showcases how procurement teams can break the mold of being the “buying department” and expand its sphere of influence by leveraging collaborative processes and technologies.
The document defines Osterwalder and Pigneur's business model framework, which consists of 9 interrelated building blocks: customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure. It provides definitions for each block and explains that the business model describes how an organization creates, delivers, and captures value for its customers and itself.
presentation on financial statement of hero moto corpsayed124
This document outlines an internship project completed by Sayed Nabil at Hero MotoCorp Ltd. It includes an acknowledgment, declaration, objectives, introduction to the company, milestones, leadership team, product line, organizational structure, and employees profile. The project analyzed Hero MotoCorp's financial statements over five years including the profit and loss account, balance sheet, and cash flow statement to understand the company's financial performance and position. Key ratios were calculated and trends analyzed. The document provides an overview of Hero MotoCorp as the background for Nabil's financial analysis internship project.
Stocks, bonds, money market instruments, and other assets are the essence of investment funds and in our stellar Investment funds PowerPoint presentation slides. We have elaborated everything you need to know before investing for your inherent advantage. Processes included in these PowerPoint slides covers detailed topics of investment funds, investment money, and investment finance. Flat designs and minimalistic approach are adapted here to give a clear understanding of the topic of concern. All the images can be personalized and are included for a more engaging experience. Magnanimous icons used here gives an open and apparent idea about the purpose of the presentation and highlight the prime concerns of the process. Keeping these facts in mind this PPT design has been created. A good command is a quality of a leader and this PPT Slide could be a treasure for those who seek for nothing else but perfection. Just download SlideTeam's investment funds PowerPoint presentation slides and grant your opinions and concepts as like never done before. Give every argument due attention with our Investment Funds PowerPoint Presentation Slides. They create that critical balance.
Estudio Ray is a visual branding and package design agency that creates emotionally charged brand identities. They think strategically and work to help companies stand out in their industries. Estudio Ray has won over 100 awards for their work designing brands and packaging. They provide services such as brand strategy, identity design, packaging, and digital marketing. Their process involves research, trend analysis, and creative development to effectively position brands.
Competitive Analysis remains an underleveraged - yet - powerful tool in the product strategist's arsenal. Most companies know who their competitors are. Yet competitive analysis is rarely done in an in-depth manner and usually only covers feature checklists of similar products. This presentation will cover how to examine every aspect of your competition so that winning strategic plans can be put in place. This includes a four-step process for developing competitive analysis for both internal and external audiences and topics such as SWOT analysis, Porter's five forces, channel, team/company, product features, funding and others.
1. DESIGNER FOOTWEAR
Annual Shareholder’s Meeting
April 23, 2008
Executives:
Cierra Crowder
Kesha Haley
Justin Hearon
Vien Nqyuen
Andre Pardue
1
2. Mission Statement
Designer Footwear strives to focus on the needs of
the modern day consumer when selecting materials,
introducing designs, and manufacturing its quality
footwear.
2
3. Designer Footwear Overall Goals
• Maintain credit rating of A-
– Debt payoffs with each debt issuance
– Year 12: Borrowed $100,000K, Paid off Y7 $112,000K loan and Y9 $24,000K loan
– Year 13: Borrowed $130,000K, Paid off Y12 $100,000K loan
• EPS 20% higher than investor expectation every year
• ROE 5% higher than investor expectation every year
• Reach and maintain at least 80 image rating
– Price
– Branded Distribution
– Revenues
– Private Label
• Steadily gain market share while maintaining a positive profit margin per shoe
• Maintain celebrity appeal of at least 100 in each region
• Higher S/Q rating than industry average
– Implement Plant Upgrade Option C
– Right combination of:
• Superior Materials
• TQM / Six Sigma Quality Program
• Enhanced Styling Features
3
4. S/Q Rating:
Designer Footwear vs. Industry
Average
10
9 Designer Footwear
Industry Average
8
7
S/Q Rating
6
5
4
3
2
1
0
Y11 Y12 Y13 Y14 Y15 Y16 Y17 Y18 Y19 Y20
4
Proj. Proj.
5. Implementation Strategies
• Focus on direct competitors
– Best Brand Footwear
– Innovative Footwear
• Indirect competitors
– Happy Feet Footwear
– Gains Shoe Footwear
5
6. Strategic Group Maps
YEAR 11 YEAR 18
W SEGMENT
HOLESALE WHOLESALESEGMENT
Strategic Group Map Strategic Group Map
High High
End End
Price and S/Q Rating
Price and S/Q Rating
Low Low
End End
Few Many Few Many
Models Product Line Breadth Models Models Product Line Breadth Models
6
8. Year 12
• Goal: Build Capacity for use in Year 14
• Actions
– Implemented Plant Upgrade option A in North
America and Asia-Pacific
– Issued $.10 dividend
– Took advantage of exchange rates
• NAFTA
• Shift production to L.A
8
9. Year 12
• Took out a loan $100 million
– Took advantage of lower interest rates
• Consolidated debt
– Opened plant in L.A
• 1,000,000 pairs self-construction
• Inventory clearance 50%
9
10. Year 13 Initiatives
• Increased S/Q rating by 1 star in each region
– 10 Star S/Q rating/Competitive Advantage
• Reduced Asia-Pacific production run set-up cost
by 50%
• Additional Construction L.A. and A.P.
– Increased capacity by 700K to meet demand
• 130 Million to Finance Construction and pay off
existing loan 10
11. Year 14 Initiatives
• Reduced production set-up costs by 50%
– $8 Million capital outlay to Latin America
• Significant celebrity endorsement
– Highest market share in each region
– 13.1% N.A, E.A., A.P. and 13.9% in L.A.
– Highest celebrity appeal in each region
11
12. Y14 Celebrity Appeal
Designer Footwear vs. Industry Average
180
160
140
120
100 Designer
Footwear
80
Industry
60 Average
40
20
0
N.A. E.A. A.P. L.A.
• North America • Asia-Pacific
– Designer Footwear: 155 – Designer Footwear: 160
– Industry Average: 71 – Industry Average: 67
• Europe-Africa • Latin America
– Designer Footwear: 130 – Designer Footwear: 165
– Industry Average: 73 – Industry Average: 73
12
13. Year 15 Strategies
• Constructed additional 1.2 million capacity
- 700,000 in Latin America
- 500,000 in Asia Pacific
• Increase superior materials to 90 percent
- Achieve 9 S/Q rating
13
14. Year 16
• Huge increase in spending for celebrity
endorsements
• First in Industry to achieve 10 S/Q rating
• Increase models available from 250 to 350
14
15. Year 17 – Building More Capacity
• Past Results and Goals Met/Achieved.
– Increase in product demand.
– Meeting demand.
• Goal – Building and buying capacity at a discount.
– Based on 13-15% market share of wholesale segment in year
16
• Increased capacity in AP (800,000 pairs) and LA (1,000,000 pairs)
• Result - Competitive Intelligence Report for Y17 showed
loss of sales for all regions (as expected).
– Bought 2,000,000 pairs in LA at a discount.
15
16. Year 18 – Continue to Reduce
Production Cost
• Main goal
– to stay competitive in our strategic group
– gain back some market share lost in Year 17 due to
lack of capacity.
• To reduce cost
– sold NA plant (2,000,000 pairs) and produce solely
out of LA and AP (total capacity including overtime =
13,080 pairs)
• Stock Repurchase of 1,900,000 shares.
16
17. Pro Forma Income Statement
• Refer to Shareholder’s guide
• Expect Net Sales
– Year 19: $607,000,000
– Year 20: $634,000,000
– Year 21: $656,000,000
• Estimated net profit will be $86,000, $92,000, and
$96,000 in years 19, 20, and 21 respectively
• Net profit Margin
– 14% in years 19-21
17
18. Projected Income Statement
Projected Income Statement
Year 19 Year 20 Year 21
Net
Revenues $ 608,238 $ 637,545 $ 661,759
Operating
Expenses $ 479,376 $ 499,494 $ 516,461
Operating
Profit $ 128,862 $ 138,051 $ 145,298
Taxes and
Interests. $ 41,294 $ 43,639 $ 45,400
Net Profit $ 87,568 $ 94,412 $ 99,898
Outstanding
Stocks 7900 7900 7900
Earnings Per
Share $ 11.08 $ 11.95 $ 12.65
18
19. Going Forward
“In the future, we plan to continually implement
our differentiated strategy through TQM,
enhanced styling and features, S/Q rating and
reduced production costs.”
19