Design used to go by the rule “content is king”. As a designer, you might be provided with a message, a brand, or an idea that you had you faithfully represent with your work. Whether this content was something you were creating or something that belonged to a client, the mark of great design was being able to convey this message is a simple and authentic way. These days however, content has changed, and so must design. In the age of the Internet, not only are we inundated with more content than ever before, but now the average person also has at their disposal the tools to create and publish content on a global scale. The call for many designers is not to thoughtfully present a message with edges, but instead to design systems to create, filter, and experience this content in new and different ways. I believe my experience with both Jittergram and Wikiweb can speak to this idea. Jittergram as it pertains to creation, and Wikiweb as it pertains to filtering. Andy Mangold is co-founder at Friends of The Web and co-host of On the Grid. The Friends of The Web team builds websites and mobile applications and is, “passionate about making practical products that are delightful to use.” http://www.friendsoftheweb.com