Andrew Goodwin's 6 point theory
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Andrew Goodwin's theory proposes that music videos demonstrate six main points: 1. Music videos demonstrate the genre characteristics of the song. 2. There is a relationship between the lyrics and visuals in a music video. 3. There is a relationship between the music and the visuals in a music video. 4. Music videos feature multiple close-up shots of the main artist. 5. Voyeurism, especially of females, often plays a major role in music videos. 6. Music videos may contain intertextual references to other media texts.
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Andrew Goodwin theory
Todd Goodwin is a theorist and founder of USF's media studies department. He authored a book analyzing music videos and developed theories about codes and conventions in music videos. His work showed that visuals can illustrate, amplify, or contradict lyrics and music. Common conventions include demonstrating genre characteristics through repeated actions, using sexual imagery for voyeurism and wider appeal, including references to other media, and promoting artists' star quality through close-up shots. Goodwin's theories provided a framework for analyzing relationships between audio and visual elements in music videos.
Andrew Goodwin's Theory
The document summarizes Andrew Goodwin's key aspects of analyzing music videos, including genre characteristics, relationships between lyrics and visuals, music and visuals, demands of record labels, notions of looking, and intertextuality. Specific music video examples are provided to illustrate each aspect, such as One Direction demonstrating genre characteristics of a boy band, Coldplay's "The Scientist" matching its reversed video to the lyrics "go back in time", and Beyoncé's "Crazy in Love" portraying notions of looking through fragmented shots.
Andrew goodwin’s 6 features of music videos
The document discusses three key steps in developing a music video to accompany a song: [1] thinking about the song structure, voice, and storytelling; [2] using visuals to illustrate, amplify, or create disjuncture from the lyrics; and [3] establishing a consistent style or "star image" through elements like location, clothing, and close-ups of the artist. It provides examples to illustrate how music video conventions vary across genres and can allude to other media.
Theories for representation
This document discusses several theories related to representation in media such as music videos. It first describes a music video production about lost love between a male and female. It then discusses Richard Dyer's star theory that stars are constructed images meant to increase sales and brand identity. The document also covers Richard Dyer's typography of representation, John Berger's analysis of gender representation with women as commodities, and Laura Mulvey's male gaze theory where women are portrayed for the male audience. The document applies these theories to analyze the representation in the described music video production. It concludes with Andrew Goodwin's theory on typical conventions in different music video genres.
Media
The document discusses several aspects of music videos, including how they demonstrate genre characteristics. It provides examples of how One Direction displays traits common to the boy band genre through their appearance and video shots. Additionally, it outlines five key aspects of music videos according to Andrew Goodwin: the relationship between lyrics and visuals, the narrative and song performance, technical aspects, and the protagonist. Specific techniques are described, such as using visuals that correlate to the music or portray lyrics in a literal sense.
Andrew Goodwin's Theory
Andrew Goodwin's theory discusses common characteristics found in music videos. Some key points include:
1) Music videos typically demonstrate genre characteristics like dance routines for pop bands or revealing clothing for rap videos.
2) There is frequent use of voyeurism and notions of looking, especially with the female body being treated in a seductive manner.
3) Visuals in music videos are used to illustrate, amplify, or disjuncture from the song's lyrics and meaning. Record labels also influence visual styles of the artist.
Film Director- MUSIC VIDEOS
David Fincher is an American film director and music video director known for films like The Curious Case of Benjamin Button and The Social Network. He has directed several acclaimed music videos for artists like Madonna ("Express Yourself", "Oh Father", "Vogue") and Justin Timberlake ("Suit & Tie"). The music video for Madonna's "Bad Girl" and Justin Timberlake's "Suit & Tie" were both directed by Fincher, known for his stylish and cinematic visuals in music videos and films.
Frame Analysis
This document analyzes and compares scenes, conventions, and motifs from Ariana Grande's music video for "Baby I" to other pop and R&B music videos. It discusses how the mid shot of Grande emphasizes her likable persona. Bright colors and graffiti in the background reference 90s R&B videos. Close ups show Grande's emotions and mouthing lyrics while on the phone, a common convention. Long shots present Grande as a style icon and draw attention through techniques like Laura Mulvey's male gaze. Party scenes are conventional despite not relating to lyrics. Choreography, lighting, hair styles, and hand gestures are also repeated across Grande's videos.
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Andrew Goodwin theory
Todd Goodwin is a theorist and founder of USF's media studies department. He authored a book analyzing music videos and developed theories about codes and conventions in music videos. His work showed that visuals can illustrate, amplify, or contradict lyrics and music. Common conventions include demonstrating genre characteristics through repeated actions, using sexual imagery for voyeurism and wider appeal, including references to other media, and promoting artists' star quality through close-up shots. Goodwin's theories provided a framework for analyzing relationships between audio and visual elements in music videos.
Andrew Goodwin's Theory
The document summarizes Andrew Goodwin's key aspects of analyzing music videos, including genre characteristics, relationships between lyrics and visuals, music and visuals, demands of record labels, notions of looking, and intertextuality. Specific music video examples are provided to illustrate each aspect, such as One Direction demonstrating genre characteristics of a boy band, Coldplay's "The Scientist" matching its reversed video to the lyrics "go back in time", and Beyoncé's "Crazy in Love" portraying notions of looking through fragmented shots.
Andrew goodwin’s 6 features of music videos
The document discusses three key steps in developing a music video to accompany a song: [1] thinking about the song structure, voice, and storytelling; [2] using visuals to illustrate, amplify, or create disjuncture from the lyrics; and [3] establishing a consistent style or "star image" through elements like location, clothing, and close-ups of the artist. It provides examples to illustrate how music video conventions vary across genres and can allude to other media.
Theories for representation
This document discusses several theories related to representation in media such as music videos. It first describes a music video production about lost love between a male and female. It then discusses Richard Dyer's star theory that stars are constructed images meant to increase sales and brand identity. The document also covers Richard Dyer's typography of representation, John Berger's analysis of gender representation with women as commodities, and Laura Mulvey's male gaze theory where women are portrayed for the male audience. The document applies these theories to analyze the representation in the described music video production. It concludes with Andrew Goodwin's theory on typical conventions in different music video genres.
Media
The document discusses several aspects of music videos, including how they demonstrate genre characteristics. It provides examples of how One Direction displays traits common to the boy band genre through their appearance and video shots. Additionally, it outlines five key aspects of music videos according to Andrew Goodwin: the relationship between lyrics and visuals, the narrative and song performance, technical aspects, and the protagonist. Specific techniques are described, such as using visuals that correlate to the music or portray lyrics in a literal sense.
Andrew Goodwin's Theory
Andrew Goodwin's theory discusses common characteristics found in music videos. Some key points include:
1) Music videos typically demonstrate genre characteristics like dance routines for pop bands or revealing clothing for rap videos.
2) There is frequent use of voyeurism and notions of looking, especially with the female body being treated in a seductive manner.
3) Visuals in music videos are used to illustrate, amplify, or disjuncture from the song's lyrics and meaning. Record labels also influence visual styles of the artist.
Film Director- MUSIC VIDEOS
David Fincher is an American film director and music video director known for films like The Curious Case of Benjamin Button and The Social Network. He has directed several acclaimed music videos for artists like Madonna ("Express Yourself", "Oh Father", "Vogue") and Justin Timberlake ("Suit & Tie"). The music video for Madonna's "Bad Girl" and Justin Timberlake's "Suit & Tie" were both directed by Fincher, known for his stylish and cinematic visuals in music videos and films.
Frame Analysis
This document analyzes and compares scenes, conventions, and motifs from Ariana Grande's music video for "Baby I" to other pop and R&B music videos. It discusses how the mid shot of Grande emphasizes her likable persona. Bright colors and graffiti in the background reference 90s R&B videos. Close ups show Grande's emotions and mouthing lyrics while on the phone, a common convention. Long shots present Grande as a style icon and draw attention through techniques like Laura Mulvey's male gaze. Party scenes are conventional despite not relating to lyrics. Choreography, lighting, hair styles, and hand gestures are also repeated across Grande's videos.
Goodwin’s theory
Andrew Goodwin identified 6 key conventions of music videos: 1) Demonstrating genre characteristics through imagery, 2) Having a relationship between the lyrics and visuals, 3) Having a relationship between the music and visuals where one reflects the other, 4) Including close-ups of the artist to promote them, 5) Frequently using imagery of looking or voyeurism, and 6) Making intertextual references. Effective music videos synchronize the visuals and pacing with the music to seem realistic, and illustrate the lyrics, while genre conventions are depicted through icons common to that style of music. Record labels also demand promotion of the artist through close-ups.
genre analysis pop
This document discusses conventions commonly found in pop music videos. It provides examples from several pop music videos to illustrate these conventions. Specifically, it notes that pop music videos often feature attractive boy bands or girl bands appealing to teenage audiences, include a love interest or relationship storyline, use high-key lighting and take place in luxurious locations like mansions or beaches. The document analyzes screenshots from videos by artists like Katy Perry, One Direction and Taylor Swift to show how they employ conventions like romantic narratives, fashionable clothing, scenic outdoor locations and lighting that enhances joyful moods.
Music video analysis-Andrew Goodwin Theology
Christina Aguilera's "Hurt" music video is primarily narrative-based, telling the story of a young girl whose relationship with her father is strained after he dies and she follows her dreams. The video illustrates the song's lyrics about a broken father-daughter relationship through scenes of Christina's childhood with her father and their relationship deteriorating as she grows up. The video also includes elements of performance, showing Christina singing throughout. Frequent close-ups of Christina and editing that matches the music's beat demonstrate conventions of pop music videos. Intertextual references to films set in circuses like "Water for Elephants" also relate to the video's narrative and setting.
Misfits dig up her bones
The video summarizes the conventions of a punk rock music video including featuring a scary character and showing the band's performance skills. It shows how the visuals relate to the lyrics, depicting monsters when lyrics mention demons. The editing cuts between shots synchronize with the music. Most of the video features the lead singer, as the record label would want to promote him. It includes fans looking at the band and references to Frankenstein to represent the band's identity and theme of evil. The video has a concept-based approach rather than focusing on narrative or performance.
Conventions of music video
Genre conventions, lyrics, visuals, music, and voyeurism are common elements used in music videos. Record labels also influence music video content by demanding close-ups of artists and sexualization of women to appeal to audiences. Music videos now commonly use intertextuality by referencing other media texts. Common music video styles include performance, narrative, and concept-based approaches.
Andrew goodwin and laura mulvey
The document discusses music video theory proposed by Andrew Goodwin and Laura Mulvey. Goodwin identifies several conventions of music videos, including demonstrating genre characteristics, relating lyrics and visuals, relating music and visuals, and addressing record label demands. Mulvey proposes the theory of the male gaze, where the audience perspective is that of a heterosexual man focusing on a woman's body, reducing her to a sexual object. Music videos often employ techniques like camera movements and slow motion to highlight a woman's physical appearance from the male gaze perspective.
Andrew goodwin’s music video theory
Andrew Goodwin identifies 6 conventions that are commonly used in music videos:
1) The relationship between lyrics and visuals - the visuals can illustrate, amplify, or contradict the lyrics.
2) "Thought beats" - the visuals are edited to the music/beats of the song.
3) Genre-related style and iconography represent the music's style and make it recognizable.
4) Close-ups of the artist promote their star image and brand.
5) Voyeurism, especially of females, entices audiences' interest in the artist.
6) Intertextual references to other media engage audiences through recognition.
Detailed analysis 2
This document provides guidance for analyzing music videos using 7 key ideas identified by Andrew Goodwin. It includes a table to structure notes when reviewing elements like genre characteristics, relationships between lyrics/music and visuals, close-ups of artists, notions of looking, intertextual references, and how the video illustrates, amplifies or contradicts the song. It then provides an example analysis of the James Blunt music video for "Carry You Home," noting elements like the soft rock genre characteristics matched the slow, calm visuals and steady tempo that illustrated the sad emotions in the lyrics.
Andrew Goodwin
The document discusses several theories about relationships between music video elements and the song. It outlines 6 main theories: 1) Relationship between lyrics and visuals, 2) Relationship between sound and visuals, 3) Genre-related styles and icons, 4) Close-ups of artists to promote their image, 5) Voyeurism and sexuality, particularly of women, and 6) References to other media like films. Each theory is explained and an example music video is given to illustrate how it has been applied.
Analysis of twenty one pilots' Stressed Out
The music video for "Stressed Out" by twenty one pilots uses handheld camera work and static shots to create a sense of realism for the audience. It features settings like bedrooms and residential areas that are relatable to the audience and portray the nostalgia in the song's lyrics. The video also introduces the character of "Blurryface" and has a muted color scheme with an emphasis on red. The band's movements sync with the song and the video theme explores nostalgia and childhood to relate to the lyrics. Both band members are prominently featured conforming to genre conventions but in a way that is relatable to audiences.
Who is Andrew Goodwin?
Andrew Goodwin identified six key points used in music videos in his book "Dancing in the Distraction Factory". These include genre characteristics, relationships between lyrics/music and visuals, the star image of the artist, voyeurism, and intertextuality. He analyzed how elements like dance routines, camera shots, and ideas borrowed from other videos are used to illustrate meanings, emphasize themes, or promote the artist.
Andrew goodwin’s theory
Goodwin's theory outlines six conventions commonly found in music videos:
1. A relationship between the lyrics and visuals that can illustrate, amplify, or contradict the lyrics.
2. A relationship between the music and visuals that can illustrate, amplify, or contradict the music.
3. The inclusion of genre-related styles and iconography.
4. Frequent close-ups of the artist to promote them or develop motifs.
5. The common use of voyeurism, especially regarding female artists.
6. Intertextual references to other media, often in a humorous way.
Music video theories
This document summarizes several theories about analyzing music videos:
- Goodwin's theory identifies 6 key aspects to analyze like the relationship between lyrics and visuals, music and visuals, genre style, star image, voyeurism, and intertextual references.
- Mulvey's male gaze theory argues that many music videos depict women as objects of pleasure from a masculine perspective for the audience to view.
- Relationships between lyrics, music, and visuals can illustrate, amplify, or contradict each other to promote the song in different ways. Genre conventions and an artist's image are also important visual elements to consider.
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The document analyzes three music videos using Goodwin's terminology to identify their characteristics:
1. Kanye West's "The Good Life" video objectifies a woman for display and promotes wealth, fitting Goodwin's theory that rap videos focus on money, "bling", and women.
2. Red Hot Chili Peppers' "Can't Stop" incorporates the art of Erwin Wurm and features the band's live performance, fitting genre expectations.
3. Bright Eyes' "First Day of My Life" uses slow editing and naturalistic footage of people experiencing love to reflect the song's emotional lyrics.
Andrew Goodwin's Theory
Andrew Goodwin's theory identifies several key features of music videos:
1) Links between lyrics and visuals - the images in a music video usually illustrate, amplify, or contradict the song's lyrics.
2) Voyeurism - music videos often depict notions of looking through mirrors, screens, cameras to engage the viewer.
3) Objectification of women - women are particularly subjected to voyeuristic objectification to appeal to male viewers.
4) Demands of record labels - record labels exert control over artists and shape their image to maximize profits, often demanding close-ups and sexualization of stars.
Googdwins theory powerpoint
Goodwin's theory discusses seven key aspects of successful music videos: 1) links between lyrics and visuals, 2) links between music and visuals, 3) genre characteristics, 4) intertextual references, 5) notions of looking and voyeurism, 6) performance, narrative and concept-based videos, and 7) demands of the record label. Examples are given for each aspect, such as Beyonce's "Move Your Body" matching lyrics to visuals, and Eminem referencing Star Trek in "We Made You". The theory aims to understand how these elements work together to engage audiences.
History of Music Videos
The document traces the evolution of music videos over several decades from the 1960s to 2000s. Early videos from the 1960s and 1970s featured artists genuinely performing as the songs were recorded, with live footage captured in studios and on rooftops. Videos from the 1980s began incorporating more direction and props. By the 1990s and 2000s, music videos had become fully choreographed productions telling visual stories through a variety of shots with increasingly sophisticated costumes and cinematography reflecting changing fashion trends and technology.
Conventions of music video TMW
Genre conventions in music videos include visual cues that identify the genre, such as guitars and group performances indicating rock music, or jewelry, luxury items, and sexualized portrayals of women indicating hip hop. Music videos link the lyrics, music, and visuals, with the images often illustrating, amplifying, or contradicting the words and reflecting the musical elements like rhythm and emotion. Techniques like voyeurism, close-ups of the artist, and product placement help promote the artist and increase sales and popularity as demanded by record labels seeking commercial success. Intertextuality, or references to other media works, are also commonly used narrative and stylistic devices in modern music videos.
Music video theory
1) Goodwin's music video theory outlines 5 key aspects of music videos including the relationship between the song and visuals, the narrative and performance conveyed through the song, and portraying the star image or protagonist.
2) Sven E Carlsson proposed two main music video theories - the performance theory, which focuses on singing and dancing to advertise the artist, and the conceptual theory, which uses unrelated visuals to portray the meaning of the song in a more artistic way.
3) Michael Shore theorized that many music videos are based on satisfying male fantasies through the use of exposed women in evocative imagery, as seen in videos like GDFR by Flo Rider.
Final product pdf
This one week lesson plan covers teaching students about the bones and muscles in the human body. Each day focuses on a different learning objective and uses online videos and activities. Day 1 has students create a KWL chart to access their prior knowledge. Day 2 introduces vocabulary words and their definitions. Day 3 explains how muscles and bones work together through a video. Day 4 teaches bones of the body through an online activity. Day 5 has students complete a muscles and bones exploration and vocabulary quiz. Assessments include observing KWL charts, completed charts and quizzes, and class discussions.
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The document discusses how the media student's opening title sequence for their film "The Deceiver" uses, develops, and challenges conventions of real media products. Some key points:
- The opening introduces the main character with a close-up shot, challenging conventions of establishing shots.
- Titles are presented in unconventional ways, such as on the character's face and in their eyes, inspired by Vertigo.
- Narrative and music are used to create ambiguity and unease for the audience.
- Forms like introducing settings and characters are used and developed, but the concept of narrative equilibrium is challenged by beginning and ending in disequilibrium.
- The piece aims to represent
Letter of intent pdf
Taylor has chosen to do her senior project on the career of teaching. She wants to pursue this career because she had an amazing 3rd grade teacher, Mrs. Jackson, who helped her overcome challenges with ADHD and learning multiplication through song. Taylor also enjoyed teaching and answering questions for the young children she babysat. For her project, Taylor plans to research what it takes to be a good teacher, the education and certification required, a teacher's daily life challenges. She will interview her former teacher Mrs. Jackson and shadow other teachers to learn different teaching styles. Taylor will complete her required observation hours at South Elementary School and create a lesson plan for her project.
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This document discusses conventions commonly found in pop music videos. It provides examples from several pop music videos to illustrate these conventions. Specifically, it notes that pop music videos often feature attractive boy bands or girl bands appealing to teenage audiences, include a love interest or relationship storyline, use high-key lighting and take place in luxurious locations like mansions or beaches. The document analyzes screenshots from videos by artists like Katy Perry, One Direction and Taylor Swift to show how they employ conventions like romantic narratives, fashionable clothing, scenic outdoor locations and lighting that enhances joyful moods.
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Christina Aguilera's "Hurt" music video is primarily narrative-based, telling the story of a young girl whose relationship with her father is strained after he dies and she follows her dreams. The video illustrates the song's lyrics about a broken father-daughter relationship through scenes of Christina's childhood with her father and their relationship deteriorating as she grows up. The video also includes elements of performance, showing Christina singing throughout. Frequent close-ups of Christina and editing that matches the music's beat demonstrate conventions of pop music videos. Intertextual references to films set in circuses like "Water for Elephants" also relate to the video's narrative and setting.
Misfits dig up her bones
The video summarizes the conventions of a punk rock music video including featuring a scary character and showing the band's performance skills. It shows how the visuals relate to the lyrics, depicting monsters when lyrics mention demons. The editing cuts between shots synchronize with the music. Most of the video features the lead singer, as the record label would want to promote him. It includes fans looking at the band and references to Frankenstein to represent the band's identity and theme of evil. The video has a concept-based approach rather than focusing on narrative or performance.
Conventions of music video
Genre conventions, lyrics, visuals, music, and voyeurism are common elements used in music videos. Record labels also influence music video content by demanding close-ups of artists and sexualization of women to appeal to audiences. Music videos now commonly use intertextuality by referencing other media texts. Common music video styles include performance, narrative, and concept-based approaches.
Andrew goodwin and laura mulvey
The document discusses music video theory proposed by Andrew Goodwin and Laura Mulvey. Goodwin identifies several conventions of music videos, including demonstrating genre characteristics, relating lyrics and visuals, relating music and visuals, and addressing record label demands. Mulvey proposes the theory of the male gaze, where the audience perspective is that of a heterosexual man focusing on a woman's body, reducing her to a sexual object. Music videos often employ techniques like camera movements and slow motion to highlight a woman's physical appearance from the male gaze perspective.
Andrew goodwin’s music video theory
Andrew Goodwin identifies 6 conventions that are commonly used in music videos:
1) The relationship between lyrics and visuals - the visuals can illustrate, amplify, or contradict the lyrics.
2) "Thought beats" - the visuals are edited to the music/beats of the song.
3) Genre-related style and iconography represent the music's style and make it recognizable.
4) Close-ups of the artist promote their star image and brand.
5) Voyeurism, especially of females, entices audiences' interest in the artist.
6) Intertextual references to other media engage audiences through recognition.
Detailed analysis 2
This document provides guidance for analyzing music videos using 7 key ideas identified by Andrew Goodwin. It includes a table to structure notes when reviewing elements like genre characteristics, relationships between lyrics/music and visuals, close-ups of artists, notions of looking, intertextual references, and how the video illustrates, amplifies or contradicts the song. It then provides an example analysis of the James Blunt music video for "Carry You Home," noting elements like the soft rock genre characteristics matched the slow, calm visuals and steady tempo that illustrated the sad emotions in the lyrics.
Andrew Goodwin
The document discusses several theories about relationships between music video elements and the song. It outlines 6 main theories: 1) Relationship between lyrics and visuals, 2) Relationship between sound and visuals, 3) Genre-related styles and icons, 4) Close-ups of artists to promote their image, 5) Voyeurism and sexuality, particularly of women, and 6) References to other media like films. Each theory is explained and an example music video is given to illustrate how it has been applied.
Analysis of twenty one pilots' Stressed Out
The music video for "Stressed Out" by twenty one pilots uses handheld camera work and static shots to create a sense of realism for the audience. It features settings like bedrooms and residential areas that are relatable to the audience and portray the nostalgia in the song's lyrics. The video also introduces the character of "Blurryface" and has a muted color scheme with an emphasis on red. The band's movements sync with the song and the video theme explores nostalgia and childhood to relate to the lyrics. Both band members are prominently featured conforming to genre conventions but in a way that is relatable to audiences.
Who is Andrew Goodwin?
Andrew Goodwin identified six key points used in music videos in his book "Dancing in the Distraction Factory". These include genre characteristics, relationships between lyrics/music and visuals, the star image of the artist, voyeurism, and intertextuality. He analyzed how elements like dance routines, camera shots, and ideas borrowed from other videos are used to illustrate meanings, emphasize themes, or promote the artist.
Andrew goodwin’s theory
Goodwin's theory outlines six conventions commonly found in music videos:
1. A relationship between the lyrics and visuals that can illustrate, amplify, or contradict the lyrics.
2. A relationship between the music and visuals that can illustrate, amplify, or contradict the music.
3. The inclusion of genre-related styles and iconography.
4. Frequent close-ups of the artist to promote them or develop motifs.
5. The common use of voyeurism, especially regarding female artists.
6. Intertextual references to other media, often in a humorous way.
Music video theories
This document summarizes several theories about analyzing music videos:
- Goodwin's theory identifies 6 key aspects to analyze like the relationship between lyrics and visuals, music and visuals, genre style, star image, voyeurism, and intertextual references.
- Mulvey's male gaze theory argues that many music videos depict women as objects of pleasure from a masculine perspective for the audience to view.
- Relationships between lyrics, music, and visuals can illustrate, amplify, or contradict each other to promote the song in different ways. Genre conventions and an artist's image are also important visual elements to consider.
Myfavouritevideos1 090922054745 Phpapp01
The document analyzes three music videos using Goodwin's terminology to identify their characteristics:
1. Kanye West's "The Good Life" video objectifies a woman for display and promotes wealth, fitting Goodwin's theory that rap videos focus on money, "bling", and women.
2. Red Hot Chili Peppers' "Can't Stop" incorporates the art of Erwin Wurm and features the band's live performance, fitting genre expectations.
3. Bright Eyes' "First Day of My Life" uses slow editing and naturalistic footage of people experiencing love to reflect the song's emotional lyrics.
Andrew Goodwin's Theory
Andrew Goodwin's theory identifies several key features of music videos:
1) Links between lyrics and visuals - the images in a music video usually illustrate, amplify, or contradict the song's lyrics.
2) Voyeurism - music videos often depict notions of looking through mirrors, screens, cameras to engage the viewer.
3) Objectification of women - women are particularly subjected to voyeuristic objectification to appeal to male viewers.
4) Demands of record labels - record labels exert control over artists and shape their image to maximize profits, often demanding close-ups and sexualization of stars.
Googdwins theory powerpoint
Goodwin's theory discusses seven key aspects of successful music videos: 1) links between lyrics and visuals, 2) links between music and visuals, 3) genre characteristics, 4) intertextual references, 5) notions of looking and voyeurism, 6) performance, narrative and concept-based videos, and 7) demands of the record label. Examples are given for each aspect, such as Beyonce's "Move Your Body" matching lyrics to visuals, and Eminem referencing Star Trek in "We Made You". The theory aims to understand how these elements work together to engage audiences.
History of Music Videos
The document traces the evolution of music videos over several decades from the 1960s to 2000s. Early videos from the 1960s and 1970s featured artists genuinely performing as the songs were recorded, with live footage captured in studios and on rooftops. Videos from the 1980s began incorporating more direction and props. By the 1990s and 2000s, music videos had become fully choreographed productions telling visual stories through a variety of shots with increasingly sophisticated costumes and cinematography reflecting changing fashion trends and technology.
Conventions of music video TMW
Genre conventions in music videos include visual cues that identify the genre, such as guitars and group performances indicating rock music, or jewelry, luxury items, and sexualized portrayals of women indicating hip hop. Music videos link the lyrics, music, and visuals, with the images often illustrating, amplifying, or contradicting the words and reflecting the musical elements like rhythm and emotion. Techniques like voyeurism, close-ups of the artist, and product placement help promote the artist and increase sales and popularity as demanded by record labels seeking commercial success. Intertextuality, or references to other media works, are also commonly used narrative and stylistic devices in modern music videos.
Music video theory
1) Goodwin's music video theory outlines 5 key aspects of music videos including the relationship between the song and visuals, the narrative and performance conveyed through the song, and portraying the star image or protagonist.
2) Sven E Carlsson proposed two main music video theories - the performance theory, which focuses on singing and dancing to advertise the artist, and the conceptual theory, which uses unrelated visuals to portray the meaning of the song in a more artistic way.
3) Michael Shore theorized that many music videos are based on satisfying male fantasies through the use of exposed women in evocative imagery, as seen in videos like GDFR by Flo Rider.
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This one week lesson plan covers teaching students about the bones and muscles in the human body. Each day focuses on a different learning objective and uses online videos and activities. Day 1 has students create a KWL chart to access their prior knowledge. Day 2 introduces vocabulary words and their definitions. Day 3 explains how muscles and bones work together through a video. Day 4 teaches bones of the body through an online activity. Day 5 has students complete a muscles and bones exploration and vocabulary quiz. Assessments include observing KWL charts, completed charts and quizzes, and class discussions.
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The document discusses how the media student's opening title sequence for their film "The Deceiver" uses, develops, and challenges conventions of real media products. Some key points:
- The opening introduces the main character with a close-up shot, challenging conventions of establishing shots.
- Titles are presented in unconventional ways, such as on the character's face and in their eyes, inspired by Vertigo.
- Narrative and music are used to create ambiguity and unease for the audience.
- Forms like introducing settings and characters are used and developed, but the concept of narrative equilibrium is challenged by beginning and ending in disequilibrium.
- The piece aims to represent
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Taylor has chosen to do her senior project on the career of teaching. She wants to pursue this career because she had an amazing 3rd grade teacher, Mrs. Jackson, who helped her overcome challenges with ADHD and learning multiplication through song. Taylor also enjoyed teaching and answering questions for the young children she babysat. For her project, Taylor plans to research what it takes to be a good teacher, the education and certification required, a teacher's daily life challenges. She will interview her former teacher Mrs. Jackson and shadow other teachers to learn different teaching styles. Taylor will complete her required observation hours at South Elementary School and create a lesson plan for her project.
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MEDIA EVALUATION QUESTION 1
The student produced a music video that utilized various camera shots and camera movements to appeal to the target audience and add dynamic elements. Special attention was paid to synchronizing the visuals with the song lyrics. The video featured conventions of the R&B genre like themes of love and relationships. While some typical R&B elements like elaborate dancing were not included due to budget, the video portrayed other conventions like the use of jewelry, clothing, and camera techniques that emphasize the artist.
Andrew Goodwin’s theory of music videos
Andrew Goodwin's theory proposes that music videos demonstrate six main points:
1. Music videos demonstrate the genre characteristics of the song.
2. There is a relationship between the lyrics and visuals in a music video.
3. There is a relationship between the music and the visuals in a music video.
4. Music videos feature multiple close-up shots of the main artist.
5. Voyeurism, especially of females, often plays a major role in music videos.
6. Music videos may contain intertextual references to other media texts.
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The artist was born in Holland in 1872 and began his career as a teacher before pursuing painting, where he started with landscapes of Holland. After moving to Paris in 1911, he was influenced by painters like Picasso and changed his style, then relocated to New York City in 1938 where he gained fame for his primary color and black line paintings and lived until his death in 1944.
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Similar to Andrew Goodwin's 6 point theory
Andrew goodwin – theory of music videos
According to Andrew Goodwin, there are several codes and conventions typically found in music videos. These include demonstrating genre characteristics, having a relationship between the lyrics/music and the visuals, focusing on the artist through close-ups, and including intertextual references. Goodwin also notes that videos can be classified as primarily performance-based, narrative-based, or concept-based. The document analyzes several examples of music videos to illustrate Goodwin's points, showing how genres like rap, pop, and rock adhere to conventions through elements like dancing, staging, and instrumentation.
Media evaluation Question 1
The document discusses conventions of music videos including editing clips to match the beat of the song, using visual effects, lip syncing/miming, different camera shots and movements, and various camera angles. It provides examples for each convention from specific music videos. The response discusses including conventions of lip syncing/miming, different camera shots and angles, and visual effects in their own music video while also learning about typical conventions from real music videos and genres.
Andrew goodwin's theory
Andrew Goodwin identified 6 conventions commonly found in music videos: 1) A relationship between lyrics and visuals, 2) Thought beats that illustrate the music, 3) Genre-related style and icons, 4) Multiple close-ups of artists, 5) Voyeurism especially of females, and 6) Intertextual references to other media. Examples are given for each convention from various music videos to illustrate how they employ techniques like synchronized lyrics/visuals, fast pacing to match music, recognizable artist imagery, promoting the star, sexualizing women, and referencing other works.
Andrew goodwin theory
This document summarizes Andrew Goodwin's theoretical framework for analyzing music videos. It identifies six key aspects: 1) The relationship between lyrics and visuals, 2) The relationship between music and visuals, 3) Demonstration of genre characteristics, 4) Close ups and motifs of the artist, 5) References to voyeurism, and 6) Intertextual references. It then applies this framework to analyze the music video for "Naive" by The Kooks, examining how the video illustrates the lyrics, amplifies the meaning of the song through visuals, incorporates genre-typical elements like the lead singer as protagonist, uses close ups and traveling shots as motifs, references voyeurism through shots of the
Andrew goodwin theory
This document summarizes Andrew Goodwin's framework for analyzing music videos. It identifies six key aspects: 1) Relationship between lyrics and visuals, 2) Relationship between music and visuals, 3) Demonstration of genre characteristics, 4) Close ups and motifs of the artist, 5) Reference to voyeurism, and 6) Intertextual references. Each aspect is then further explained with examples relating to how the visual components of music videos can illustrate, amplify, or disjuncture from the song's meaning.
Shine a light
This document analyzes and summarizes several music videos based on established theories of music video types and characteristics. It discusses McFly and Taio Cruz's "Shine a Light" video as a hybrid of staged performance, pseudo-documentary and narrative styles. It also analyzes Maroon 5's "Harder to Breathe" as a staged performance video focusing on close-ups of the band and dark visuals matching the song. Finally, it examines Young Money's "Bed Rock" as primarily narrative, portraying a fantasy world of wealth and stereotypical rapper lifestyle through mansions, cars, women and lavish spending.
Goodwin theory
Goodwin's Theory proposes 8 principles for analyzing music videos: 1) Links between lyrics and visuals to reinforce the song's meaning, 2) Links between music and visuals to match the genre and tempo, and 3) Genre characteristics like close-ups for pop videos and narratives for indie rock. Examples like Amy Winehouse's "You Know I'm No Good" and Michael Jackson's "Thriller" illustrate these principles. The theory also covers intertextual references, portrayals of gender, voyeurism of an artist's lifestyle, record label demands, and whether a video focuses on performance, narrative, or concept. Applying Goodwin's Theory can help create music videos that effectively connect with audiences.
Goodwin theory
Goodwin's Theory proposes 8 principles for analyzing music videos: 1) Links between lyrics and visuals to reinforce the song's meaning, 2) Links between music and visuals to match the genre and tempo, and 3) Genre characteristics like close-ups for pop videos and narratives for indie rock. Examples like Amy Winehouse's "You Know I'm No Good" and Michael Jackson's "Thriller" illustrate these principles. The theory also covers intertextual references, portrayals of gender, voyeurism of an artist's lifestyle, record label demands, and whether a video focuses on performance, narrative, or concept. Applying Goodwin's Theory can help create music videos that effectively connect with audiences.
Andrew goodwin’s theory
1. Andrew Goodwin's theory defines characteristics of music videos including studio/stadium performances, narratives related to lyrics, and concept-based stories.
2. Music videos directly address audiences to promote artists, using techniques like close-ups, while films typically use indirect modes of address.
3. Blink-182's "First Date" music video includes performances and a coming-of-age narrative inspired by "Dazed and Confused," with scenes related to the song's nervous dating lyrics.
Analysing a music video
The document analyzes Katy Perry's music video for her song "California Gurls" using theories from Andrew Goodwin and Laura Mulvey. It discusses how the genre of pop music appeals to masses through catchy lyrics and scenes of partying. The relationship between the music and visuals is key, with the video matching the style and pace of the song. Goodwin's theory that record labels demand close ups of the artist is also evident. Mulvey's concept of the "male gaze", where women are viewed as objects for male pleasure, can be seen in examples of suggestive body language and point-of-view shots in the video.
Goodwin's Music Video Theory
1. Andrew Goodwin identified six common elements in music videos in his book "Dancing in the Distraction Factory".
2. These elements include the relationship between lyrics and visuals, the relationship between music and visuals, and the use of close-ups of the artist.
3. Other elements are the frequent reference to voyeurism and looking through screens/mirrors, and the occasional use of intertextual references to other media.
Question 1
- The document discusses Andrew Goodwin's 7 conventions for designing successful music videos: intertextuality, lyrics and visuals, genre, star iconography, close ups, music and visuals, and conventions.
- It provides examples for most conventions to illustrate how real music videos apply each one. For instance, it notes how the music video for "Do I Wanna Know" uses sound waves that match the song's instrumentation.
- The purpose is to analyze how a media product may use, develop, or challenge established conventions in the genre. The document aims to educate on Goodwin's theory for crafting music videos that fit expectations.
Andrew Goodwins - Genre Theory
1) Andrew Goodwin's music video theory outlines 5 key aspects: lyrics and video matching or contradicting to create meaning; beat and video synchronizing to engage viewers; genre conventions; artist promotion; and voyeurism.
2) Music videos like "Salt" by Bad Suns match lyrics and video scenes to reinforce the song's meaning while "Paralyzed" by Mystery Skulls syncs the beat to a basketball's bouncing.
3) Genres have styles - alternative videos use nonsensical images interpreted differently while rock videos typically feature live performances.
Andrew Goodwin' theory
Goodwin's theory analyzes key features of music videos that help promote artists and sell music. These include linking visuals to lyrics to reinforce or draw attention away from the message; using genre-specific visual cues and pacing to identify the music style; branding artists with distinctive imagery to promote recognition; objectifying female artists through close-ups to draw larger audiences; and including references to other works to help viewers relate to the artist and music.
Music video analyse feedback
The music video is primarily performance based with some narrative elements. It begins by introducing each band member through medium shots that establish their instruments. Throughout, there are shots of the full band performing that demonstrate the genre's performance characteristics. Some narrative is provided by cuts between shots of transportation that relate to the lyrics about wanting to "get away from here." Overall, the video focuses on the band's performance to showcase their music.
Analysis of a music video using goodwin’s conventions
The music video for "Lost Generation" by Rizzle Kicks displays several conventions of music videos identified by Andrew Goodwin. It includes elements of multiple subgenres like pop, rap, and hip-hop. There is some relationship between the lyrics and visuals through references to TV shows. The cuts in the video match the beat of the music. Close-ups of the artists are used to emphasize their image, and there are references to popular culture through hashtags and social media that help the video appeal to broader audiences.
Ellie goulding media
This music video for Ellie Goulding's song "Starry Eyed" demonstrates several characteristics of music videos identified by Andrew Goodwin. There is a clear relationship between the lyrics and visuals, with dance moves and imagery that illustrate the lyrics. The music and visuals also have a close relationship, with the dance routines and cuts in the video synchronizing with the beat and rhythm of the song. Consistent with record label demands, there are many close-ups of the artist throughout, establishing her image and style. While the female artist is not portrayed in a overtly sexual way, feminine traits like dancing and flowing hair are emphasized. The video also references other music video genres through its inclusion of dance elements.
Ellie goulding media
This music video for Ellie Goulding's song "Starry Eyed" demonstrates several characteristics of music videos identified by Andrew Goodwin. There is a clear relationship between the lyrics and visuals, with shots and dance moves that illustrate the lyrics. The music and visuals also have a close relationship, with the visual rhythms matching the beat of the song. As is typical, there are many close-ups of the artist throughout to showcase her style. While the female artist is not portrayed in a overtly sexual way, feminine traits like dancing and flowing hair are emphasized. The video also references other pop and dance music videos in terms of its overall upbeat, danceable style.
Question 1
The document discusses the conventions of music videos according to Andrew Goodwin. It summarizes that music videos typically demonstrate genre characteristics, have a relationship between music and visuals in terms of tone and atmosphere, include close-ups of the artist, reference notions of looking, and can include intertextual references. The response then analyzes how the student's own music video conforms to several of these conventions, including having visuals that reflect the tone of the music, including close-ups of the actor's face, and illustrating the overall story or narrative of the song.
Andrew Goodwin Music Video Theory
1. Goodwin suggested that music videos often link the genre of music to the genre of visuals. For example, a punk rock video may feature punk rock fashion and live performance elements.
2. Goodwin also noted there is usually a relationship between the visuals and lyrics of a music video. Visuals may illustrate, amplify, or contradict what is being sung.
3. According to Goodwin, the tone and atmosphere of a music video typically reflects the music itself.
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Analysis of a music video using goodwin’s conventions
Analysis of a music video using goodwin’s conventions
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The Origins of the Dwayne Johnson Kidnapping Saga
Dwayne Johnson: A Brief Background
Before discussing the specifics of the kidnapping. it is crucial to understand who Dwayne Johnson is and why his kidnapping would be so significant. Born May 2, 1972, Dwayne Douglas Johnson is an American actor, producer, businessman. and former professional wrestler. Known by his ring name, "The Rock," he gained fame in the World Wrestling Federation (WWF, now WWE) before transitioning to a successful career in Hollywood.
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Early Life and Background
Family Roots and Childhood
Thomas William Selleck was born in Detroit, Michigan, on January 29, 1945. He was the second of four children in a close-knit family. His father, Robert Dean Selleck, was a real estate investor and executive. while his mother, Martha Selleck, was a homemaker. The Selleck family relocated to Sherman Oaks, California. when Tom was a child, setting the stage for his future in the entertainment industry.
Education and Early Interests
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留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
Orpah Winfrey Dwayne Johnson: Titans of Influence and Inspiration
Introduction
In the realm of entertainment, few names resonate as Orpah Winfrey Dwayne Johnson. Both figures have carved unique paths in the industry. achieving unparalleled success and becoming iconic symbols of perseverance, resilience, and inspiration. This article delves into the lives, careers. and enduring legacies of Orpah Winfrey Dwayne Johnson. exploring how their journeys intersect and what we can learn from their remarkable stories.
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Early Life and Backgrounds
Orpah Winfrey: From Humble Beginnings to Media Mogul
Orpah Winfrey, often known as Oprah due to a misspelling on her birth certificate. was born on January 29, 1954, in Kosciusko, Mississippi. Raised in poverty by her grandmother, Winfrey's early life was marked by hardship and adversity. Despite these challenges. she demonstrated a keen intellect and an early talent for public speaking.
Winfrey's journey to success began with a scholarship to Tennessee State University. where she studied communication. Her first job in media was as a co-anchor for the local evening news in Nashville. This role paved the way for her eventual transition to talk show hosting. where she found her true calling.
Dwayne Johnson: From Wrestling Royalty to Hollywood Superstar
Dwayne Johnson, also known by his ring name "The Rock," was born on May 2, 1972, in Hayward, California. He comes from a family of professional wrestlers, with both his father, Rocky Johnson. and his grandfather, Peter Maivia, being notable figures in the wrestling world. Johnson's early life was spent moving between New Zealand and the United States. experiencing a variety of cultural influences.
Before entering the world of professional wrestling. Johnson had aspirations of becoming a professional football player. He played college football at the University of Miami. where he was part of a national championship team. But, injuries curtailed his football career, leading him to follow in his family's footsteps and enter the wrestling ring.
Career Milestones
Orpah Winfrey: The Queen of All Media
Winfrey's career breakthrough came in 1986 when she launched "The Oprah Winfrey Show." The show became a cultural phenomenon. drawing millions of viewers daily and earning many awards. Winfrey's empathetic and candid interviewing style resonated with audiences. helping her tackle diverse and often challenging topics.
Beyond her talk show, Winfrey expanded her empire to include the creation of Harpo Productions. a multimedia production company. She also launched "O, The Oprah Magazine" and OWN: Oprah Winfrey Network, further solidifying her status as a media mogul.
Dwayne Johnson: From The Ring to The Big Screen
Dwayne Johnson's wrestling career took off in the late 1990s. when he became one of the most charismatic and popular figures in WWE. His larger-than-life persona and catchphrases endeared him to fans. making him a household name. But, Johnson had ambitions beyond the wrestling ring.
In the early 20
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留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
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Andrew Goodwin's 6 point theory
- 1. By Sarah Idowu ANDREW GOODWIN’S THEORY OF MUSIC VIDEOS.
- 2. Goodwin’s Point 1. Music Video demonstrate genre characteristics. Evidence (image/screen grab) Evaluation of its use/importance-what do you think? Jay-z’s song ‘girls, girls, girls’ emphasises the characteristics deemed acceptable for the rap culture. As he continually raps about girls all over the globe. Women from different countries appear in the video. His stage performance is to be a macho man. GOODWIN’S THEORY OF MUSIC VIDEOS
- 3. Goodwin’s Point 2. The relationship between lyrics and visuals Evidence (image/screen grab) Evaluation of its use/importance-what do you think? In the music video of Chris Brown don’t wake me up he is seen lying on a bed and being awoken by a female. The lyrics he sings about are also viewed visually by the audience 3. There is a relationship between music and Visuals. Tinie Tempha’s song Miami to Ibiza uses great jump cuts between each shot showing the link between the beat of the music and the visuals produced. GOODWIN’S THEORY OF MUSIC VIDEOS
- 4. Goodwin’s Point 4. Star image, multiple close-up shots of the main artist or vocalist. Evidence (image/screen grab) Evaluation of its use/importance- what do you think? In Miley Cyrus’ We can’t stop shows multiple close up shots of Miley’s trade mark tongue sticking out as well as her twerking in multiple shots. 5.Voyeurism often plays a major part, especially in relation to females. In the music Video for Gimme the light by Sean Paul, the male dancer is watching the women dance in front of him in an explicit manner. He looks intrigued as she dances in front of him. This shows the audience that the female dancers main role is to entertain the male dancer. GOODWIN’S THEORY OF MUSIC VIDEOS
- 5. Goodwin’s Point 6. Intertextual references to other media texts maybe present. Evidence (image/screen grab) Evaluation of its use/importance-what do you think? In the Music video For Keri Hillson’s Knock You down. Kanye West raps about Nasa and a split screen is used showing what he is talking about and a Nasa rocket blasting off. GOODWIN’S THEORY OF MUSIC VIDEOS