Andrew Goodwin identified five key aspects of music videos that audiences should pay attention to: the star image, narrative/performance, relation to the song's visuals, technical elements, and "thought beats." He also noted that music videos are used to promote songs by illustrating lyrics, amplifying meanings, or disregarding the song's meaning. Technical elements like lighting, editing, and camera work are important for holding the video together and engaging the audience. Music videos also focus heavily on the artist's image through close-ups and sometimes feature voyeuristic portrayals of women to catch viewers' attention.