This document provides a roadmap for establishing a successful data excellence program. It recommends starting with the right cross-functional team to define goals and prioritize use cases. It then advises performing a data assessment to understand existing data sources before implementing a simple but high-impact use case as a first step. Subsequent steps include managing the program, adding additional use cases, training personnel, and dealing with potential resistance, with an emphasis on continual improvement and evolving a data-driven culture.