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AMPI: The trusted voice in Mexican Real Estate


        AMPI Regional’s Communication Plan
                     for 2011

                                                 1
                                                 1
This is a challenging & changing market and
       its a new day for ‘AMPI Regional’...




AMPI Regional is getting organized to take on the
                   competition

                                                    2
A business organization is
     a living entity.

The key to a competative
organization is its ability
to organize and execute
 plans while in constant
         motion




                              3
Direction
                              (brain)
A healthy business and
  body both need ...            Motivation
                                     &
                                mobilization:
       Direction,               (heart and viens)

      Structure,                           A system
                         Movement         for moving
  A message system,       (muscles)
                                           messages
  Forward movement                           (nerves)

    and Good skin...      Alignment
                            (skeleton)
                                              Look
       If not...                              good
                                            (nice skin)




                                                          4
Our bodies would
 look like this...

And so would your
     business


                     5
It all starts with a
  purpose... the mission
        statement

   Why does AMPI
   Regional exist?

  All the organization’s
efforts should be aligned
    toward its mission




                            6
‘AMPI Regional’ is managed by a board of directors made up of board
            members from each of the three chapters.




 They provide the vision and the direction for the organization..



                                                                7
Giving AMPI
    Regional a
    structure:

 If the structure of
the organization is
      weak...

It will be visibe to
    everyone...


                       8
People and organizations... need the right structure
                   to build on
                                                       9
What structure does AMPI Regional need to have?
                                     Start with
  The Riviera Nayarita, Vallarta and mission
                                    the
  Compostela chapters of AMPI are   statement...
    dedicated to promote the best
 practices in real estate by providing
    its members with education to
reinforce the standards of ethics that
   give our industry the credibility
       which our clients deserve.
   AMPI is committed to giving our
  membership access to a multiple
    listing service that forms the
platform from which our industry can
expand locally and into other markets
 while giving our members precise
 and up to date information that is                                2. System
                                                   1. Qualified                  3. System for
 vital to continuous improvement and                              for sharing
                                                      agents                    communicating
                growth.                                            inventory




  ...AMPI Regional needs committees to manage the important pilars of the
                               organization
                                                                                            10
AMPI Regional has a direction and a structure..




So now what do they want the members to do?



                                                  11
AMPI Regional needs a
central nervous system

  to carry messages
    throughout the
     organization

 ... so members know
 what is expected of
         them...

 ...and what they can
   expect from AMPI
        Regional


                         12
The new
 Communication
  Committee...

is AMPI Regional’s
  central nervous
      system




                     13
Even with a communication
system in place, expectations
      must be clear...

 ...or you still wont get the
         best results.




                                14
Clearly defined objectives are key for AMPI Regional
                 to be competative




Outline a plan now.. it will save time & confusion later

                                                           15
The key to good communication is using the right tools,
        staying organized and being consistant.




                                                      16
For internal AMPI     For external AMPI     Each has a
 Communications:       Communications:       specific
     Calendar,          blog, website,     purpose and
newsletter, eblast,      social media,       must be
  intranet, FLEX,           eblasts,         managed
meetings, reports,       newsletters,      correctly or
       FAQs             presentations...      ELSE...

                                                      17
You still wont get the results you want...


                                             18
AMPI Regional has a purpose, a structure, messaging
and now you need to put it all to work: the muscle..




Who is going to do the work to move AMPI Regional
                     forward?
                                                    19
AMPI Regional needs qualified people with appropriate skills

                                                        20
To be competative
 AMPI Regional
needs volunteers
    who are...


  Committed to
  improving the
  organization



                  21
Commited members are the heart of the AMPI organization... they
               keep it advancing day by day.




Its a competative market now and AMPI Regional needs more... it
                         needs to grow
                                    so it also needs more leaders...


                                                                22
If you want bigger results...

                                23
And if you want people to feel good about the
               organization...




                                                24
You need good leaders. They need to be chosen for their
       ability to advance the organization’s goals.

     (leadership styles vary and a few just dont work...)




                                                            25
(Unless this is the
result you want...)




                      26
Whether its to mobilize 1 or 1001, leadership is important to move an
                  organization toward success ...
                       Want to get involved?




                                                                   27
Active social accounts     Do you have your
                           information updated
                           with certifications?

Are all your listings in
FLEX and complete with
fotos?




 So how does AMPI
Regional look to the
outside world today?




Have you completed
your profile for the
website?

                                            28
The results of a solid structure, good communication, clear objectives,
 effective execution, team participation and good skin... are limitless.




  When you put all the pieces together you can do great things
                                                                    29
Where was AMPI
Regional over a year
        ago?

    Did it have...

  Clear objectives?
  Solid structure?
Good communication?
Effective execution?
 Team participation
    Good skin...?


                       30
Where is
 AMPI
Regional
 today?




           31
Where will
  AMPI
 Regional       AMPI Regional has the right foundation under
              construction so it can move forward aggressively to
    be        market and share information about this area with
tommorrow?              more potential buyers & sellers.

             As the organization grows you will see the benefits to
                your busineses as AMPI becomes a recognized &
                     trusted name in Real Estate in Mexico

                                                                    32
Tell me and I'll forget, show me and I may remember,
           involve me and I'll understand
                       Chinese Proverb




                                                  33
AMPI: The trusted voice in Mexican Real Estate




                   Join our network:

         www.vallartanayaritmls.com
           AMPI Vallarta Nayarit       @pvampi



                                                 34

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AMPI gets organized 2011

  • 1. AMPI: The trusted voice in Mexican Real Estate AMPI Regional’s Communication Plan for 2011 1 1
  • 2. This is a challenging & changing market and its a new day for ‘AMPI Regional’... AMPI Regional is getting organized to take on the competition 2
  • 3. A business organization is a living entity. The key to a competative organization is its ability to organize and execute plans while in constant motion 3
  • 4. Direction (brain) A healthy business and body both need ... Motivation & mobilization: Direction, (heart and viens) Structure, A system Movement for moving A message system, (muscles) messages Forward movement (nerves) and Good skin... Alignment (skeleton) Look If not... good (nice skin) 4
  • 5. Our bodies would look like this... And so would your business 5
  • 6. It all starts with a purpose... the mission statement Why does AMPI Regional exist? All the organization’s efforts should be aligned toward its mission 6
  • 7. ‘AMPI Regional’ is managed by a board of directors made up of board members from each of the three chapters. They provide the vision and the direction for the organization.. 7
  • 8. Giving AMPI Regional a structure: If the structure of the organization is weak... It will be visibe to everyone... 8
  • 9. People and organizations... need the right structure to build on 9
  • 10. What structure does AMPI Regional need to have? Start with The Riviera Nayarita, Vallarta and mission the Compostela chapters of AMPI are statement... dedicated to promote the best practices in real estate by providing its members with education to reinforce the standards of ethics that give our industry the credibility which our clients deserve. AMPI is committed to giving our membership access to a multiple listing service that forms the platform from which our industry can expand locally and into other markets while giving our members precise and up to date information that is 2. System 1. Qualified 3. System for vital to continuous improvement and for sharing agents communicating growth. inventory ...AMPI Regional needs committees to manage the important pilars of the organization 10
  • 11. AMPI Regional has a direction and a structure.. So now what do they want the members to do? 11
  • 12. AMPI Regional needs a central nervous system to carry messages throughout the organization ... so members know what is expected of them... ...and what they can expect from AMPI Regional 12
  • 13. The new Communication Committee... is AMPI Regional’s central nervous system 13
  • 14. Even with a communication system in place, expectations must be clear... ...or you still wont get the best results. 14
  • 15. Clearly defined objectives are key for AMPI Regional to be competative Outline a plan now.. it will save time & confusion later 15
  • 16. The key to good communication is using the right tools, staying organized and being consistant. 16
  • 17. For internal AMPI For external AMPI Each has a Communications: Communications: specific Calendar, blog, website, purpose and newsletter, eblast, social media, must be intranet, FLEX, eblasts, managed meetings, reports, newsletters, correctly or FAQs presentations... ELSE... 17
  • 18. You still wont get the results you want... 18
  • 19. AMPI Regional has a purpose, a structure, messaging and now you need to put it all to work: the muscle.. Who is going to do the work to move AMPI Regional forward? 19
  • 20. AMPI Regional needs qualified people with appropriate skills 20
  • 21. To be competative AMPI Regional needs volunteers who are... Committed to improving the organization 21
  • 22. Commited members are the heart of the AMPI organization... they keep it advancing day by day. Its a competative market now and AMPI Regional needs more... it needs to grow so it also needs more leaders... 22
  • 23. If you want bigger results... 23
  • 24. And if you want people to feel good about the organization... 24
  • 25. You need good leaders. They need to be chosen for their ability to advance the organization’s goals. (leadership styles vary and a few just dont work...) 25
  • 26. (Unless this is the result you want...) 26
  • 27. Whether its to mobilize 1 or 1001, leadership is important to move an organization toward success ... Want to get involved? 27
  • 28. Active social accounts Do you have your information updated with certifications? Are all your listings in FLEX and complete with fotos? So how does AMPI Regional look to the outside world today? Have you completed your profile for the website? 28
  • 29. The results of a solid structure, good communication, clear objectives, effective execution, team participation and good skin... are limitless. When you put all the pieces together you can do great things 29
  • 30. Where was AMPI Regional over a year ago? Did it have... Clear objectives? Solid structure? Good communication? Effective execution? Team participation Good skin...? 30
  • 32. Where will AMPI Regional AMPI Regional has the right foundation under construction so it can move forward aggressively to be market and share information about this area with tommorrow? more potential buyers & sellers. As the organization grows you will see the benefits to your busineses as AMPI becomes a recognized & trusted name in Real Estate in Mexico 32
  • 33. Tell me and I'll forget, show me and I may remember, involve me and I'll understand Chinese Proverb 33
  • 34. AMPI: The trusted voice in Mexican Real Estate Join our network: www.vallartanayaritmls.com AMPI Vallarta Nayarit @pvampi 34