A full-service advertising agency with expertise in
marketing strategy, brand development, and design.
AGENDA
1.  Who We Are
2.  What We Do
3.  Process
    a.  The Team
    b.  The Extended Team
4.  Brand We’ve Impacted
5.  Work Samples
6.  Recognition
WHO WE ARE

                                                                                                           FOCUSED	
  	
  
                            FULL	
  SERVICE	
  	
  	
  
                                                                               Our	
  philosophy	
  is	
  simple.	
  First,	
  we	
  work	
  hard	
  to	
  
 AMOS	
  is	
  a	
  full-­‐service	
  adver?sing	
  agency	
  with	
  
                                                                                  understand	
  your	
  business.	
  Then,	
  we	
  stay	
  
     exper?se	
  in	
  marke?ng	
  strategy,	
  brand	
  
                                                                                 sharply	
  focused	
  on	
  your	
  company’s	
  	
  needs.	
  
  development,	
  and	
  design.	
  Our	
  clients	
  range	
  
                                                                               Your	
  customers	
  are	
  our	
  customers.	
  We	
  strive	
  to	
  
  from	
  start-­‐ups	
  to	
  Fortune	
  100	
  companies,	
  in	
  
                                                                                 speak	
  directly	
  to	
  them,	
  with	
  marke?ng	
  and	
  
  industries	
  from	
  health	
  care	
  to	
  I.T.	
  to	
  finance.	
  
                                                                               adver?sing	
  that	
  persuades	
  as	
  it	
  communicates.	
  




                          GROWTH	
  	
  
     Our	
  clients	
  count	
  on	
  us	
  to	
  increase	
  sales,	
  	
  
                                                                                        AMOS is driven by your business. 	
  
        raise	
  brand	
  awareness,	
  and	
  generate	
  	
  
             revenue	
  for	
  top	
  line	
  growth.	
  	
  
WHAT WE DO



                                                                          CONTENT	
  
                                                                     DEVELOPMENT	
  
                                                                      Copywri?ng	
  
                                                                    Ad	
  Development	
  
         STRATEGY                                   DESIGN
          Marketing                                   Logo
         Advertising                             Print Collateral
          Campaign                                 Direct Mail
            SEO                    BRANDING        Packaging
                                    Logos &
                                    Identity
                                   Messaging                                                      	
  
                                   Positioning                                              MULTIMEDIA	
  
        ADVERTISING	
  
                                                                                                Web	
  	
  
        Print	
  /	
  Online	
  
       Radio	
  /	
  Outdoor	
                                                               Banner	
  Ads	
  	
  
              SEM	
  	
                                                                     Landing	
  Pages	
  	
  
                                                                                              Microsites	
  	
  
                                                                                                  	
  
PROCESS OVERVIEW

                                         A.	
  Definition –
                                         define project
                                                goals,
                                          objectives,
                                        success factors 	
  



                                                                             B.	
  Planning –
        E. Completion                                                               detail
         – deliver on                                                          execution
          completed                                                                 plans,
            project 	
  
                                        The AMOS                               schedule,
                                                                               resources 	
  
                                        project life
                                          cycle


                     D.	
  Quality
                    Assurance –                                C.	
  Execution –
                   ensure project                                deliver the
                    meets goals                                       service 	
  
                   and objectives	
  
PROCESS OVERVIEW

                               A	
  
                               •  Projects are
                                  delivered on
                                  time 	
  



        D	
  
                                                      B	
  
        •  Projects
                                  Our                 •  Projects are
           meet quality
                                                         within
           requirement         Assurance                 allocated
           and client
                                                         budget 	
  
           satisfaction 	
  




                               C	
  
                               •  Projects are
                                  within scope 	
  
THE CORE TEAM: ACCOUNTS
REG AMOS – Founder
Reg Amos combines the vision of a fine artist with remarkable business
acumen and outspoken honesty. He is an award winning designer with more
than 20 years of experience. His clients have included Sony, IBM, Siebel
Systems, Xerox and Nissan. His media work has been exhibited in galleries
and museums in the United States and Europe.

ANNIE HEADLEY – Director, Marketing Strategy
Annie Headley has over 15 years of marketing experience in high tech –
integrating marketing strategy, brand management, marketing
communications, lead generation, event marketing, advertising, web
marketing and new media. At Cisco, she led the strategic marketing efforts
to develop the award-winning Cisco corporate news website.
THE CORE TEAM: CREATIVE
DAVE DUMANIS – Creative Director/Copy Writer
Dave Dumanis has over 20 years of experience helping ad agencies and
marketers stay creative, strategic, and sharp. As a Creative Director and
copywriter, Dave has worked for agencies including Foote, Cone and
Belding, Organic, Razorfish and Carat to name a few. His experience
includes work with brands including Google, Smirnoff, HP, Kodak, Siemens,
and Cisco.

JANMARIE WRIGHT – Sr. Designer
Janmarie Wright earned a BFA from the Academy of Art University in San
Francisco. She has 8 years of agency experience and specializes in print,
brand identity and environmental design. Janmarie has designed for a
variety of industries – from semiconductor and healthcare IT to finance and
gaming.
THE EXTENDED TEAM: PARTNERSHIPS
In addition to the core team, AMOS has established strategic
partnerships with key talents to provide specialized services such as
web implementation, media planning and technical writing.

Members of our extended team have worked on a wide variety of
B2B and B2C brands including:
BRANDS WE’VE IMPACTED
WORK: CISCO




Search Engine Marketing (SEM)
Media planning strategies
WORK: AXOLOTL




Website – Before
WORK: AXOLOTL – REBRAND




Website – After
WORK: AXOLOTL – LEADERSHIP




                               Campaign web
                             banner, print ads,
                             outdoor signage,
                                   taxi topper
WORK: AXOLOTL – VISIONARY




A Human Exchange
Campaign
WORK: AXOLOTL – VISIONARY




                            Homepage Flash Animation
WORK: AXOLOTL – VISIONARY




HIMSS: Online Marketing
WORK: HEDGE TRACKERS




    Old Logo           New Logo




Logo Refresh
WORK: HEDGE TRACKERS




Corporate Brochure
WORK: HEDGE TRACKERS




Website – Before
WORK: HEDGE TRACKERS




Website Homepage – After
WORK: HEDGE TRACKERS




Website Homepage: Flash Rollover
WORK: PMG




                        ILLNESS
                        WAIT FO DOESN’T       That’s w
                                R OFFIC                hy
                                             every ho your PMG doctor
                                        E    Children
                                                      ur of ever
                                                                  y day an     is always
                                                                                          just a ph
                                 HOURS                 ge
                                            food poiso t very sick very qu
                                                                           d night.
                                                                             ickly. So
                                                                                                    one call
                                                                                                             away —
                                            you need ning or an allerg                 can adul
                                                       to talk to         ic reactio             ts, when
                                                                  your doct          n hits. W             the flu,
                                                                                               henever
            Postcard Series
                                                                            or right                    it happen
                                                                                       now.                         s,
WORK: PMG




Corporate Brochure
WORK: PMG




Print Advertisements
WORK: PMG




Flu Clinic Leave Behind
WORK: PMG




Patient Resource Guide
RECOGNITION - AWARD WINNING TEAM
American Design Award
•  Marketing Collateral Kit and Customer Event Invitation –Axolotl
•  Marketing Kit –AMOS

IDSA Award
•  Gold –SONY Playstation
•  Bronze –Titanic Exhibit

Medical Marketing Association
•  In-Awe Award –Oral B

International CLIO Awards
•  Regional Campaign –Chevron Ortho

Silicon Valley ADDY Awards
•  Best of Show –Mercury Interactive
CONTACT US
             1735 North First St. #103 San Jose, CA 95112 | www.amosagency.com |
             408.451.9085 x 4510 | info@amosagency.com
THANK YOU
            1735 North First St. #103 San Jose, CA 95112 | www.amosagency.com | 408.451.9085 | info@amosagency.com

AMOS AGENCY

  • 1.
    A full-service advertisingagency with expertise in marketing strategy, brand development, and design.
  • 2.
    AGENDA 1.  Who WeAre 2.  What We Do 3.  Process a.  The Team b.  The Extended Team 4.  Brand We’ve Impacted 5.  Work Samples 6.  Recognition
  • 3.
    WHO WE ARE FOCUSED     FULL  SERVICE       Our  philosophy  is  simple.  First,  we  work  hard  to   AMOS  is  a  full-­‐service  adver?sing  agency  with   understand  your  business.  Then,  we  stay   exper?se  in  marke?ng  strategy,  brand   sharply  focused  on  your  company’s    needs.   development,  and  design.  Our  clients  range   Your  customers  are  our  customers.  We  strive  to   from  start-­‐ups  to  Fortune  100  companies,  in   speak  directly  to  them,  with  marke?ng  and   industries  from  health  care  to  I.T.  to  finance.   adver?sing  that  persuades  as  it  communicates.   GROWTH     Our  clients  count  on  us  to  increase  sales,     AMOS is driven by your business.   raise  brand  awareness,  and  generate     revenue  for  top  line  growth.    
  • 4.
    WHAT WE DO CONTENT   DEVELOPMENT   Copywri?ng   Ad  Development   STRATEGY DESIGN Marketing Logo Advertising Print Collateral Campaign Direct Mail SEO BRANDING Packaging Logos & Identity Messaging   Positioning MULTIMEDIA   ADVERTISING   Web     Print  /  Online   Radio  /  Outdoor   Banner  Ads     SEM     Landing  Pages     Microsites      
  • 5.
    PROCESS OVERVIEW A.  Definition – define project goals, objectives, success factors   B.  Planning – E. Completion detail – deliver on execution completed plans, project   The AMOS schedule, resources   project life cycle D.  Quality Assurance – C.  Execution – ensure project deliver the meets goals service   and objectives  
  • 6.
    PROCESS OVERVIEW A   •  Projects are delivered on time   D   B   •  Projects Our •  Projects are meet quality within requirement Assurance allocated and client budget   satisfaction   C   •  Projects are within scope  
  • 7.
    THE CORE TEAM:ACCOUNTS REG AMOS – Founder Reg Amos combines the vision of a fine artist with remarkable business acumen and outspoken honesty. He is an award winning designer with more than 20 years of experience. His clients have included Sony, IBM, Siebel Systems, Xerox and Nissan. His media work has been exhibited in galleries and museums in the United States and Europe. ANNIE HEADLEY – Director, Marketing Strategy Annie Headley has over 15 years of marketing experience in high tech – integrating marketing strategy, brand management, marketing communications, lead generation, event marketing, advertising, web marketing and new media. At Cisco, she led the strategic marketing efforts to develop the award-winning Cisco corporate news website.
  • 8.
    THE CORE TEAM:CREATIVE DAVE DUMANIS – Creative Director/Copy Writer Dave Dumanis has over 20 years of experience helping ad agencies and marketers stay creative, strategic, and sharp. As a Creative Director and copywriter, Dave has worked for agencies including Foote, Cone and Belding, Organic, Razorfish and Carat to name a few. His experience includes work with brands including Google, Smirnoff, HP, Kodak, Siemens, and Cisco. JANMARIE WRIGHT – Sr. Designer Janmarie Wright earned a BFA from the Academy of Art University in San Francisco. She has 8 years of agency experience and specializes in print, brand identity and environmental design. Janmarie has designed for a variety of industries – from semiconductor and healthcare IT to finance and gaming.
  • 9.
    THE EXTENDED TEAM:PARTNERSHIPS In addition to the core team, AMOS has established strategic partnerships with key talents to provide specialized services such as web implementation, media planning and technical writing. Members of our extended team have worked on a wide variety of B2B and B2C brands including:
  • 10.
  • 11.
    WORK: CISCO Search EngineMarketing (SEM) Media planning strategies
  • 12.
  • 13.
    WORK: AXOLOTL –REBRAND Website – After
  • 14.
    WORK: AXOLOTL –LEADERSHIP Campaign web banner, print ads, outdoor signage, taxi topper
  • 15.
    WORK: AXOLOTL –VISIONARY A Human Exchange Campaign
  • 16.
    WORK: AXOLOTL –VISIONARY Homepage Flash Animation
  • 17.
    WORK: AXOLOTL –VISIONARY HIMSS: Online Marketing
  • 18.
    WORK: HEDGE TRACKERS Old Logo New Logo Logo Refresh
  • 19.
  • 20.
  • 21.
    WORK: HEDGE TRACKERS WebsiteHomepage – After
  • 22.
    WORK: HEDGE TRACKERS WebsiteHomepage: Flash Rollover
  • 23.
    WORK: PMG ILLNESS WAIT FO DOESN’T That’s w R OFFIC hy every ho your PMG doctor E Children ur of ever y day an is always just a ph HOURS ge food poiso t very sick very qu d night. ickly. So one call away — you need ning or an allerg can adul to talk to ic reactio ts, when your doct n hits. W the flu, henever Postcard Series or right it happen now. s,
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.
    RECOGNITION - AWARDWINNING TEAM American Design Award •  Marketing Collateral Kit and Customer Event Invitation –Axolotl •  Marketing Kit –AMOS IDSA Award •  Gold –SONY Playstation •  Bronze –Titanic Exhibit Medical Marketing Association •  In-Awe Award –Oral B International CLIO Awards •  Regional Campaign –Chevron Ortho Silicon Valley ADDY Awards •  Best of Show –Mercury Interactive
  • 29.
    CONTACT US 1735 North First St. #103 San Jose, CA 95112 | www.amosagency.com | 408.451.9085 x 4510 | info@amosagency.com
  • 30.
    THANK YOU 1735 North First St. #103 San Jose, CA 95112 | www.amosagency.com | 408.451.9085 | info@amosagency.com