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According to a recent Conference Board of Canada study, Halifax plays the role of hub city in Nova Scotia for all of Atlantic Canada1. There are economic assets, labour force characteristics, niche industries and regional decision makers concentrated in Halifax that benefit all of Nova Scotia and beyond. This report highlights some of those attributes
A pesquisadora do IP, Thaís Moron Machado, concedeu informações sobre as novidades que serão apresentadas no ano de 2017 pelo Museu de Pesca em matéria publicada no jornal A Tribuna, em 11 de fevereiro de 2017.
According to a recent Conference Board of Canada study, Halifax plays the role of hub city in Nova Scotia for all of Atlantic Canada1. There are economic assets, labour force characteristics, niche industries and regional decision makers concentrated in Halifax that benefit all of Nova Scotia and beyond. This report highlights some of those attributes
A pesquisadora do IP, Thaís Moron Machado, concedeu informações sobre as novidades que serão apresentadas no ano de 2017 pelo Museu de Pesca em matéria publicada no jornal A Tribuna, em 11 de fevereiro de 2017.
An Experimental Analysis to Determine Ultimate Tensile Strength of Jute Reinf...IJSRD
From past few decades, there is been substantial growth and development in field of Composites. Advanced materials and Composites are being used in almost every industry in some form or the other. Composites have found wider applicability and liking in designing industries. This has triggered researchers towards this emerging technology. Jute reinforced composites may be used in combination with biodegradable polymer or to replace conventional glass fibre reinforced composites. In this case, the main concern is their impact resistance. The production of hybrid laminates by coupling layers of glass fibre reinforced with jute reinforced laminates, proved also effective to improve the mechanical characteristics. In recent years, a number of studies have been carried out, aimed to compare properties of jute fibre reinforced laminates. This project studies Mechanical properties of Jute Reinforced Glass Fibre Composite by Acousto-Ultrasonic Technique. The specimens were tested for UTS on UTM and the correlation factors were determined by comparing SWF (Stress Wave Factors) and UTS. The comparative analyses are presented in results.
Responsible Disclosure - For Dutch ISACA chapterFrank Breedijk
Als iemand een kwetsbaarheid in software of een infrastructuur ontdekt dan heeft hij een aantal mogelijkheden. Niets doen, zelf ‘gebruiken’, doorverkopen, openbaar maken of melden aan de organisatie verantwoordelijk.
Vrijwel iedereen geeft de voorkeur aan het laatste, dit laatste heet Resposible Disclosure.
In deze sessie zal ik, vanuit onze ervaring met RD proberen een aantal vragen rond het onderwerp te beantwoorden, zoals:
• Werkt het? (Hint: onze policy stamt uit 2012)
• Wat zijn de valkuilen?
• Waarom beperken jullie de tester?
• Wat is de relatie met de meldplicht datalekken?
• Crowd sourced testing en RD hetzelfde of anders?
An Experimental Analysis to Determine Ultimate Tensile Strength of Jute Reinf...IJSRD
From past few decades, there is been substantial growth and development in field of Composites. Advanced materials and Composites are being used in almost every industry in some form or the other. Composites have found wider applicability and liking in designing industries. This has triggered researchers towards this emerging technology. Jute reinforced composites may be used in combination with biodegradable polymer or to replace conventional glass fibre reinforced composites. In this case, the main concern is their impact resistance. The production of hybrid laminates by coupling layers of glass fibre reinforced with jute reinforced laminates, proved also effective to improve the mechanical characteristics. In recent years, a number of studies have been carried out, aimed to compare properties of jute fibre reinforced laminates. This project studies Mechanical properties of Jute Reinforced Glass Fibre Composite by Acousto-Ultrasonic Technique. The specimens were tested for UTS on UTM and the correlation factors were determined by comparing SWF (Stress Wave Factors) and UTS. The comparative analyses are presented in results.
Responsible Disclosure - For Dutch ISACA chapterFrank Breedijk
Als iemand een kwetsbaarheid in software of een infrastructuur ontdekt dan heeft hij een aantal mogelijkheden. Niets doen, zelf ‘gebruiken’, doorverkopen, openbaar maken of melden aan de organisatie verantwoordelijk.
Vrijwel iedereen geeft de voorkeur aan het laatste, dit laatste heet Resposible Disclosure.
In deze sessie zal ik, vanuit onze ervaring met RD proberen een aantal vragen rond het onderwerp te beantwoorden, zoals:
• Werkt het? (Hint: onze policy stamt uit 2012)
• Wat zijn de valkuilen?
• Waarom beperken jullie de tester?
• Wat is de relatie met de meldplicht datalekken?
• Crowd sourced testing en RD hetzelfde of anders?
Introducing, An affordable Condo-Townhouse located in Valenzuela City and near Schools and Commercial Establishments. You can avail this thru PAGIBIG and Bank Financing.Buildersville is located at Maringdal St., Rincon Valenzuela City. It is walking distance from Mc Arthur Highway and Puregold Valenzuela which can provide for all commercial needs of the homeowner. It is short ride away from Valenzuela City Hall. It is close to the First Malinta Industrial Subdivision. The surrounding area is clean and quite. The area is free from flooding.
The session includes a brief history of the evolution of search before diving into the roles technology, content, and links play in developing a powerful SEO strategy in a world of Generative AI and social search. Discover how to optimize for TikTok searches, Google's Gemini, and Search Generative Experience while developing a powerful arsenal of tools and templates to help maximize the effectiveness of your SEO initiatives.
Key Takeaways:
Understand how search engines work
Be able to find out where your users search
Know what is required for each discipline of SEO
Feel confident creating an SEO Plan
Confidently measure SEO performance
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Mastering Multi-Touchpoint Content Strategy: Navigate Fragmented User JourneysSearch Engine Journal
Digital platforms are constantly multiplying, and with that, user engagement is becoming more intricate and fragmented.
So how do you effectively navigate distributing and tailoring your content across these various touchpoints?
Watch this webinar as we dive into the evolving landscape of content strategy tailored for today's fragmented user journeys. Understanding how to deliver your content to your users is more crucial than ever, and we’ll provide actionable tips for navigating these intricate challenges.
You’ll learn:
- How today’s users engage with content across various channels and devices.
- The latest methodologies for identifying and addressing content gaps to keep your content strategy proactive and relevant.
- What digital shelf space is and how your content strategy needs to pivot.
With Wayne Cichanski, we’ll explore innovative strategies to map out and meet the diverse needs of your audience, ensuring every piece of content resonates and connects, regardless of where or how it is consumed.
Everyone knows the power of stories, but when asked to come up with them, we struggle. Either we second guess ourselves as to the story's relevance, or we just come up blank and can't think of any. Unlocking Everyday Narratives: The Power of Storytelling in Marketing will teach you how to recognize stories in the moment and to recall forgotten moments that your audience needs to hear.
Key Takeaways:
Understand Why Personal Stories Connect Better
How To Remember Forgotten Stories
How To Use Customer Experiences As Stories For Your Brand
First Things First: Building and Effective Marketing Strategy
Too many companies (and marketers) jump straight into activation planning without formalizing a marketing strategy. It may seem tedious, but analyzing the mindset of your targeted audiences and identifying the messaging points most likely to resonate with them is time well spent. That process is also a great opportunity for marketers to collaborate with sales leaders and account managers on a galvanized go-to-market approach. I’ll walk you through the methods and tools we use with our clients to ensure campaign success.
Key Takeaways:
-Recognize the critical role of strategy in marketing
-Learn our approach for building an actionable, effective marketing strategy
-Receive templates and guides for developing a marketing strategy
Digital marketing is the art and science of promoting products or services using digital channels to reach and engage with potential customers. It encompasses a wide range of online tactics and strategies aimed at increasing brand visibility, driving website traffic, generating leads, and ultimately, converting those leads into customers.
https://nidmindia.com/
Monthly Social Media News Update May 2024Andy Lambert
TL;DR. These are the three themes that stood out to us over the course of last month.
1️⃣ Social media is becoming increasingly significant for brand discovery. Marketers are now understanding the impact of social and budgets are shifting accordingly.
2️⃣ Instagram’s new algorithm and latest guidance will help us maintain organic growth. Instagram continues to evolve, but Reels remains the most crucial tool for growth.
3️⃣ Collaboration will help us unlock growth. Who we work with will define how fast we grow. Meta continues to evolve their Creator Marketplace and now TikTok are beginning to push ‘collabs’ more too.
AI-Powered Personalization: Principles, Use Cases, and Its Impact on CROVWO
In today’s era of AI, personalization is more than just a trend—it’s a fundamental strategy that unlocks numerous opportunities.
When done effectively, personalization builds trust, loyalty, and satisfaction among your users—key factors for business success. However, relying solely on AI capabilities isn’t enough. You need to anchor your approach in solid principles, understand your users’ context, and master the art of persuasion.
Join us as Sarjak Patel and Naitry Saggu from 3rd Eye Consulting unveil a transformative framework. This approach seamlessly integrates your unique context, consumer insights, and conversion goals, paving the way for unparalleled success in personalization.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
In this presentation, Danny Leibrandt explains the impact of AI on SEO and what Google has been doing about it. Learn how to take your SEO game to the next level and win over Google with his new strategy anyone can use. Get actionable steps to rank your name, your business, and your clients on Google - the right way.
Key Takeaways:
1. Real content is king
2. Find ways to show EEAT
3. Repurpose across all platforms
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
SEO as the Backbone of Digital MarketingFelipe Bazon
In this talk Felipe Bazon will share how him and his team at Hedgehog Digital share our journey of making C-Levels alike, specially CMOS realize that SEO is the backbone of digital marketing by showing how SEO can contribute to brand awareness, reputation and authority and above all how to use SEO to create more robust global marketing strategies.
Digital Commerce Lecture for Advanced Digital & Social Media Strategy at UCLA...Valters Lauzums
E-commerce in 2024 is characterized by a dynamic blend of opportunities and significant challenges. Supply chain disruptions and inventory shortages are critical issues, leading to increased shipping delays and rising costs, which impact timely delivery and squeeze profit margins. Efficient logistics management is essential, yet it is often hampered by these external factors. Payment processing, while needing to ensure security and user convenience, grapples with preventing fraud and integrating diverse payment methods, adding another layer of complexity. Furthermore, fulfillment operations require a streamlined approach to handle volume spikes and maintain accuracy in order picking, packing, and shipping, all while meeting customers' heightened expectations for faster delivery times.
Amid these operational challenges, customer data has emerged as an important strategy. By focusing on personalization and enhancing customer experience from historical behavior, businesses can deliver improved website and brand experienced, better product recommendations, optimal promotions, and content to meet individual preferences. Better data analytics can also help in effectively creating marketing campaigns, improving customer retention, and driving product development and inventory management.
Innovative formats such as social commerce and live shopping are beginning to impact the digital commerce landscape, offering new ways to engage with customers and drive sales, and may provide opportunity for brands that have been priced out or seen a downturn with post-pandemic shopping behavior. Social commerce integrates shopping experiences directly into social media platforms, tapping into the massive user bases of these networks to increase reach and engagement. Live shopping, on the other hand, combines entertainment and real-time interaction, providing a dynamic platform for showcasing products and encouraging immediate purchases. These innovations not only enhance customer engagement but also provide valuable data for businesses to refine their strategies and deliver superior shopping experiences.
The e-commerce sector is evolving rapidly, and businesses that effectively manage operational challenges and implement innovative strategies are best positioned for long-term success.
How to Run Landing Page Tests On and Off Paid Social PlatformsVWO
Join us for an exclusive webinar featuring Mariate, Alexandra and Nima where we will unveil a comprehensive blueprint for crafting a successful paid media strategy focused on landing page testing.With escalating costs in paid advertising, understanding how to maximize each visitor’s experience is crucial for retention and conversion.
This session will dive into the methodologies for executing and analyzing landing page tests within paid social channels, offering a blend of theoretical knowledge and practical insights.
The Pearmill team will guide you through the nuances of setting up and managing landing page experiments on paid social platforms. You will learn about the critical rules to follow, the structure of effective tests, optimal conversion duration and budget allocation.
The session will also cover data analysis techniques and criteria for graduating landing pages.
In the second part of the webinar, Pearmill will explore the use of A/B testing platforms. Discover common pitfalls to avoid in A/B testing and gain insights into analyzing A/B tests results effectively.