The document proposes a research study on the client-distributor relationship in the mutual fund industry and its impact. It will examine client satisfaction levels with different distributor channels like IFAs, banks, and online. The study aims to identify areas for improvement by understanding client perceptions, purchase behavior, and relationship parameters across channels. It will analyze how the client-distributor relationship shapes overall industry perception and the distributor's ability to address changing client needs. The proposed study will survey 2000-5000 existing clients and 100-250 former clients using qualitative focus groups and quantitative questionnaires.