This document discusses developing a personal and professional brand through the lens of admissions ambassadors. It provides tips for crafting an effective brand including being a problem solver, gracefully failing when mistakes are made, and being personable. An exercise is described where attendees write their most marketable traits on balloons. Networking advice is given such as having an elevator pitch ready. Key points about being an admissions ambassador, professional, and passionate are highlighted. The modern job search is touched on, advising making it interesting through tools, review, and using a driver's exercise. Breakout sessions are then listed on various career paths.

1. Developing Your Personal &
Professional Brand
Farhan Manjiyani | Professional Development & Training Lead
Principal Director | Complex Adaptive Strategy Team | LEI

4. What Makes a Successful Brand?
-Why are these brands recognizable?
-What are people looking for in a product?

5. What is the Brand of Admissions?
Brand of
Admissions
Brand of
Companies
-What is the brand of Admissions?
-What are companies looking for in
people?

6. The Admissions Brand
Problem Solvers
• What do you do when you don’t know the answer to a question?
Failing Gracefully
• What happens when you say an incorrect fact on a tour and
someone calls you out?
Personable People
• What is the purpose of saying “Welcome to UT!”?

7. Brand Exercise
-Blow up a balloon, tie the knot, and write your most marketable
characteristic/trait on the balloon
-Let’s see how your “brand” holds up

8. Networking With the Admissions Brand
Admissions
Ambassador
Professional
Personal
Passionate
• Present UT to prospective students through
campus tours
• Lead walking tours of the university campus daily
while assisting prospective student groups of
approximately 50 gain an in-depth understanding
of university lifestyle, culture and history

9. Elevator Pitch
You are running late to a job interview and you run into the building and
get in the elevator. Turns out you are next to the CEO of the company.
You have about 30 seconds before he gets out. What do you say?

10. Elevator
Pitch
Introduction
for Tour

11. Key Points + Network
AdmissionsAmbassador
Professional
Passionate
Personable
Name E-mail Phone GraduationYear GraduationMajor Company/GradSchool Position/AreaofStudy Location
MichaelSanchez 1996 MechanicalEngineering AdeccoTechnical Sr.TechRecruiter Austin,TX
DavidBacarreza 2003
KatieKuzmichRawlings 2003 CommunicationStudies-HumanRelations WayneStateUniversity AssociateDirectorofNewStudentOrientation Detroit,IL
SashaAndrews 2003 Biology MEDNAX Maternal-FetalMedicinesubspecialist Denver,CO
AlexisLudwigOlympia 2004
JosephSilas 2004
KristiKautz 2004 GovernmentandHistory Fletcher,Farley,Shipman,andSalinas SeniorAssociate Dallas,TX
ObiIhekweazu 2004 Sociology AlliantGroup SeniorAttorney Houston,TX
AnitaPancholy 2005 Finance/Government StandardandPoor Associate Dallas,TX
ElenaEspinozaGearheart elena.gearheart@gmail.com 2005 CorporateCommunication Halliburton SeniorTalentManagementSpeciaist Houston,TX
EmilyRabeloLopez 2005
KevinProgar 2005 Accounting FMCTechnologies CorporateInternalAuditor Houston,TX
LeJoiToliver 2005 Government/Spanish LawandMediator Attorney Houston,TX
MarcelaHinojosaIrwin 2005 Spanish/Advertising/BFP MediaCom MultiCulturalDirector NewYork,NY
NatalieTellezWalker 2005 Nursing HoustonAdultPsychiatry PsychiatricMentalHealthNursePractionor Houston,TX
SumiParekh 2005 Mathematics Mayor'sFundforLosAngeles ProgramManager LosAngleles,CA
YashuReddy 2005 Psychology BabylonHealth Director London,UK
AnndreyaLudwigHarris 2006 Marketing MitekSportsMedicine SalesManager Houston,TX
JerilynJohnson 2006 Economics Greenpeace HumanResourcesandPayrollManager Washington,DC
AmbassadorProfessionalDatabase

12. The Modern Job Search
• Make It Interesting
• Use tools available (Advanced Search, Groups, Following
companies, etc.)
• Review and Repeat
• Driver’s Exercise

13. Recap
Your Brand
Networking
Modern
Job Search
Brand of
Admissions

15. Feedback
Questions?

16. Breakout Sessions
• Law School – Wayne Penebaker
• Engineering – Jerry Diaz
• Marketing – Bailey Mintz
• Med School – Jareaux Levingston
• Business – Kyle Campbell
• Education – Emily Reding
• Advertising/Entertainment – Kian Gass