"How 501(c)(3) Organizations can Engage Around Elections and Ballot Measures?" Presentation by Nayantara Mehta, Alliance for Justice, at the Stronger Nebraska Policy Institute on August 28, 2014.
How the Congressional Budget Office Assists Lawmakers
Alliance for Justice - Other Ways to Get Involved: Elections & Ballot Initiatives 8.28.14
1. How 501(c)(3) organizations
can engage around ELECTIONS
and BALLOT MEASURES
Nayantara Mehta
Alliance for Justice
2. 1. Comparing nonprofit organizations
2. What does “non-partisan” mean?
3. How do the rules apply to an individual who
AGENDA
works for a 501(c)(3)?
4. What election year activities can we engage
in, and how can we ensure we stay
nonpartisan?
5. Where do ballot measures fit in?
4. 501(c)(3) 501(c)(4)
Political
Organizations
Examples
Tax
Treatment
Lobbying
Activities
Electoral
Activities
Tax-Exempt
Contributions tax-deductible
Private Foundation grants
Connected/SSF
Sierra Club PAC
Tax-Exempt Tax-Exempt
Limited Unlimited Rare and usually
taxable
Cannot support or
oppose a candidate
for office
Usually,
sole activity
Secondary activity
Follow federal and
state election law
Independent
Emily’s List
10. CHARACTERISTICS of
a “PUBLIC OFFICE”
Office created by
statute
On-going position
Fixed term
Requires oath of
office
Includes School
Boards
For any
public office
11. Rules that apply to
print and verbal
communications also
apply to ONLINE
COMMUNICATIONS
12.
13.
14. Rules apply to
501(c)(3) staff and
volunteers acting
on behalf of 501(c)
(3), not to those
acting in
INDIVIDUAL
CAPACITY
15.
16. Issue Advocacy
Advocating for organization’s
issues during election year
Voter Education
Educating voters in a nonpartisan
way about candidates
Candidate Education
Helping candidates understand
the importance of your issues
Voter Outreach
Registering voters, getting out
the vote
Election Protection
Protecting the right to vote,
poll monitoring
Ballot Measures
Support or oppose state or local
ballot measures
Election Year Activities
21. Sent to PUBLIC
Published
REGULARLY
Includes
ALL LEGISLATORS
BROAD Range
of Issues
AVOIDS
Commentary
Sent to MEMBERS
Published
REGULARLY
Includes
ALL LEGISLATORS
NARROW Range
of issues approved
Commentary
ALLOWED
22.
23. Issue Advocacy
Advocating for organization’s
issues during election year
Voter Education
Educating voters in a nonpartisan
way about candidates
Candidate Education
Helping candidates understand
the importance of your issues
Voter Outreach
Registering voters, getting out
the vote
Election Protection
Protecting the right to vote,
poll monitoring
Ballot Measures
Support or oppose state or local
ballot measures
Election Year Activities
25. CANDIDATE
EDUCATION
Offer to all
Use only what is
already gathered
Only create new
information if
organization has
reason to do so
26. Issue Advocacy
Advocating for organization’s
issues during election year
Voter Education
Educating voters in a nonpartisan
way about candidates
Candidate Education
Helping candidates understand
the importance of your issues
Voter Outreach
Registering voters, getting out
the vote
Election Protection
Protecting the right to vote,
poll monitoring
Ballot Measures
Support or oppose state or local
ballot measures
Election Year Activities
27. QUESTIONS
Unbiased questions
Open-Ended
Questions
Distribute to all
candidates
Broad range of
issues
No Pledges
FORMATTING
No editing
Present responses
equally
Disclaimers
QUESTIONNAIRES
28. QUESTIONS
Unbiased questions
Open-Ended
Questions
Distribute to all
candidates
Broad range of
issues
No Pledges
FORMATTING
No editing
Present responses
equally
Disclaimers
29. QUESTIONS
Unbiased questions
Broad range of
issues
FORMAT
Invite all Viable
Candidates
Fair Rules
Impartial
Moderator
Unbiased Audience
Equal Opportunity
No Contextual
Favoritism
DEBATES & FORUMS
30. APPEARANCE
UNRELATED TO
CANDIDACY
Awards & Policy
Updates
No Equal
Opportunity
Required
Avoid Mentioning
Candidacy
Don’t Time to
Coincide with
Election
Disclaimers and
Letters
31. CANDIDATE-RELATED
EQUAL Opportunity
No Contextual
FAVORITISM
ALL Viable
Candidates
Candidate may
discuss election
Timed to coincide
with election
NOT RELATED TO
CANDIDACY
NO Equal Opportunity
No FAVORITISM
because of candidacy
NOT all Candidates
required
NO reference to
election
NOT timed to
coincide with election
32. Issue Advocacy
Advocating for organization’s
issues during election year
Voter Education
Educating voters in a nonpartisan
way about candidates
Candidate Education
Helping candidates understand
the importance of your issues
Voter Outreach
Registering voters, getting out
the vote
Election Protection
Protecting the right to vote,
poll monitoring
Ballot Measures
Support or oppose state or local
ballot measures
Election Year Activities
33. VOTER
REGISTRATION/
GOTV
No Reference
to Party/Candidate
No Suggestion of
who to Vote for
Make Service
Available to
EVERYONE
Targeting for
NONPARTISAN
reason
34. VOTER
REGISTRATION/
GOTV
No Reference
to Party/Candidate
No Suggestion of
who to Vote for
Make Service
Available to
EVERYONE
Targeting for
NONPARTISAN
reason
35. VOTER
REGISTRATION/
GOTV
No Reference
to Party/Candidate
No Suggestion of
who to Vote for
Make Service
Available to
EVERYONE
Targeting for
NONPARTISAN
reason
36.
37.
38. Issue Advocacy
Advocating for organization’s
issues during election year
Voter Education
Educating voters in a nonpartisan
way about candidates
Candidate Education
Helping candidates understand
the importance of your issues
Voter Outreach
Registering voters, getting out
the vote
Election Protection
Protecting the right to vote,
poll monitoring
Ballot Measures
Support or oppose state or local
ballot measures
Election Year Activities
40. ELECTION
PROTECTION
and POLL
MONITORING
No reference
to which is better
party/candidate
No suggestion of
who to Vote for
Target for
NONPARTISAN
reason
Train Volunteers!
41. Issue Advocacy
Advocating for organization’s
issues during election year
Voter Education
Educating voters in a nonpartisan
way about candidates
Candidate Education
Helping candidates understand
the importance of your issues
Voter Outreach
Registering voters, getting out
the vote
Election Protection
Protecting the right to vote,
poll monitoring
Ballot Measures
Support or oppose state or local
ballot measures
Election Year Activities
42. You can DO IT!
Limits lobbying at all
levels of
government, must
stay nonpartisan
Requires disclosure of
state ballot measure
advocacy
47. WEST COAST
Alliance For Justice
436 14th Street
Suite 425
Oakland, CA 94612
510-444-6070
EAST COAST
Alliance for Justice
11 Dupont Circle, NW
2nd Floor
Washington, DC 20036
202-822-6070
advocacy@afj.org
866.675.6229
www.bolderadvocacy.org
for fact sheets and publications
@AFJBeBold
www.facebook.com/#!/BolderAdvocacy
Editor's Notes
First example is Mitt Romney, running for President in 2012. He’s a candidate, as someone who has officially entered the race.
Second example is Elizabeth Warren, so is clearly now a candidate. But before she officially entered the Massachusetts Senate race, she was being drafted to run for the US Senate. Even though she had not officially declared her candidacy, she was still considered a candidate if she was being drafter by the public or press to run, or if we knew she was considering running for office.
Staff blogs – need to be careful that content is 501(c)(3) appropriate if being mentioned on 501(c)(3) website or business card
Variety of tools available to advocate for change; not all tools are right for every organization
Using the test in the previous example, this is an example of a way an organization might want to advocate for universal health care in proximity to an election. Whether this would be a risky communication for a c3 will depend upon the facts and circumstance I discussed in the previous slide. E.g.
Whether the statement identifies one or more candidates for a given public office;
Whether the statement expresses approval or disapproval for one or more candidates’ positions and/or actions;
Whether the statement is delivered close in time to the election;
Whether the statement makes reference to voting or an election;
Whether the issue addressed in the communication has been raised as an issue distinguishing candidates for a given office;
Whether the communication is part of an ongoing series of communications by the organization on the same issue that are made independent of the timing of any election; and
Whether the timing of the communication and identification of the candidate are related to a non-electoral event such as a scheduled vote on specific legislation by an officeholder who also happens to be a candidate for public office.
A 501(c)(3) could criticize Scott Walker, even though he is a candidate in a recall election in Wisconsin. But c3s would need to be careful to avoid commenting on his candidacy, personal qualities, etc., especially close to the election. And it’s better if the c3 has a track record of commenting on Walker’s actions as governor, so that it doesn’t appear that the c3 is only starting to criticize just before the election.
One way we criticize the votes of legislators or help prop up legislators who supported your legislative priorities during legislative session is through legislative scorecards. Because of the format of this criticism, the IRS is concerned about the possible misuse of scorecards for a political purpose. For that reason, the IRS has specifically approved of two different ways to produce a legislative scorecard. If the organization doesn’t want to use one of these two methods, you have to use the “facts and circumstances” to evaluate whether the scorecard is too partisan.
On the left is the safe harbor on the right is the membership option. With the membership option, REMEMBER TO EMPHASIZE NOT CANDIDATE QUALIFICATIONS and not commenting on fact that person is a candidate
Democratic candidates – clearly intended to influence how they voted.
Variety of tools available to advocate for change; not all tools are right for every organization
One way to advocate for your issues is to educate the candidates on your organization’s position on various issues – with the hopes that the candidate will talk about your issues during the election season. The c3 is doing this to ensure the public is informed about the issues you care about and that it’s part of the campaign dialog.
From Heritage Foundation Report: “As candidates begin their campaigns for office, they will need
to be able to define the key issues quickly and then present their clear policy recommendations, supported by facts, for addressing those
issues. Issues 2010 The Candidate’s Briefing Book provides these issues, facts, and solutions in language every voter will understand.”
Variety of tools available to advocate for change; not all tools are right for every organization
Possibly mention FEC rules here?
Kamala Harris was a candidate for Attorney General in California in 2010, but she was also the District Attorney in San Francisco and has some innovative theories about crime prevention that she’s included in a new publication called “smart on crime.” A nonprofit working on crime prevention might want to invite Ms. Harris to meet with their constituents to talk about this issue. If the organization follows the tips listed on this slide, it would be fairly low risk for the nonprofit to issue this invitation.
This slide shows difference between inviting someone because they are a candidate and inviting them for some other reason – usually because they are an incumbent. Already discussed these differences above, but showing them side by side here as a reminder.
Variety of tools available to advocate for change; not all tools are right for every organization
No Reference to Party/Candidate
No Suggesting of who to Vote for
Offer services to everyone
Can’t offer services to everyone; so you can target based upon location or audience – if can articulate nonpartisan reason for targeting. Good idea to DOCUMENT the reasons.
Added the pro choice vote example back in; and added in a “vote the environment” example – which is a yellow flag, although point out that we used to give it a red flag because it was an issue so closely aligned with the democratic party. Added in the final example to end on a positive note.
Variety of tools available to advocate for change; not all tools are right for every organization
True the vote suggests it is going to recruit 1 million volunteers for election day to intimidate voters.
Even without these intentional efforts to suppress voting, of course, people can be prevented from exercising their right to vote if they are not able to access election materials in their language. Election officials may not be intending to intentionally disenfranchise people, but it’s still very important for poll monitoring around language access to take place.
No Reference to Party/Candidate
No Suggesting of who to Vote for
Variety of tools available to advocate for change; not all tools are right for every organization