Alexander George, known as Alex Clare, is a British singer-songwriter born in 1985. His debut album "The Lateness of the Hour" was released in 2011 by Island Records. He was introduced to music at a young age by his father and learned instruments like trumpet, drums and guitar. His demo earned him a record deal with Island Records. Alex Clare's website effectively promotes his latest album and tour dates across different tabs and links to social media and YouTube for fans to engage with his music. However, it only references his most recent album and does not mention his other works.